Maxus Global
Industry: Media company
DescriptionMaxus was a global media agency, with services including communications strategy, media planning and buying, digital marketing, search engine marketing through search advertising and search engine optimisation, direct response media, data analytics, and marketing ROI evaluation. Headquarters: London, United Kingdom CEO: Lindsay Pattison (Oct 16, 2014–) Parent organization: GroupM Defunct: 2018 Founded: 2008 Subsidiary: Maxus B.V.
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Maxus Global Employees
MRM // McCann SLC March 2014 - Present
Weber Shandwick May 2012 - March 2014
Interpublic Group June 2010 - May 2012
BYU Ad Lab April 2009 - April 2010
Maxus Global June 2009 - August 2009
Microsoft August 2006 - April 2009
Education
Brigham Young University 2005 — 2010
BA, BA Communications: Advertising; French minor
Maxus Global December 2009 - January 2012
Maxus Global August 2008 - December 2009
Skills
comScore, DoubleClick, Digital Media, Digital Marketing, Online Advertising, Market Research, Strategy, Digital Strategy, Media Buying, Media Planning, Integrated Marketing, Mobile Marketing, Advertising, Social Media Marketing, Online Marketing, Social Media, Marketing, Marketing Strategy, Interactive Marketing, Mobile Advertising
Education
Penn State University 2003 — 2008
Bachelor's of Arts, Advertising and International Relations
Maxus Global August 2015 - Present
Maxus April 2014 - August 2015
NBCUniversal, Inc. January 2014 - April 2014
Horizon Media June 2013 - August 2013
ONE/x January 2013 - May 2013
Rogers & Cowan September 2012 - January 2013
San Diego Ad Club August 2011 - June 2012
UCSB Athletics August 2010 - June 2011
San Diego Lawrence Family Jewish Community Center (Jacobs Family Campus) and Nierman Preschool June 2010 - August 2010
Skills
Facebook, Social Media, Event Planning, Social Media Marketing, Social Networking, Tumblr, Public Relations, YouTube, Pinterest, Advertising, Event Management, Marketing Communications, Blogging, Press Releases
Education
University of Southern California 2012 — 2014
Master of Arts (MA), Communication Management
University of California, Santa Barbara 2007 — 2011
Bachelor of Arts (BA), Communication
Maxus Global June 2013 - August 2013
Education
Northwestern University - Kellogg School of Management 2015 — 2016
M.S. in Management Studies Candidate
National Taiwan Normal University 2014 — 2015
Mandarin Training Center, Mandarin Language
Northwestern University 2010 — 2014
Bachelor of Arts (BA), Economics Chinese Language and Culture
Peking University
Political and Economic Development
CBRE October 2012 - Present
Maxus Global November 2011 - October 2012
Skills
Microsoft Office, Adobe Photoshop, SPSS, Media Research, Strategic Planning, Marketing Strategy, Media Planning, Social Media, MRI, Kantar
Education
University of Arizona 2007 — 2011
Bachelor of Science, Eller College of Management/ Marketing
HelloGiggles September 2015 - Present
OMD Worldwide March 2014 - September 2015
Maxus Global January 2012 - March 2014
Skills
Media Planning, Advertising, Media Buying, Digital Media, Online Advertising, Social Media Marketing, Social Media, Interactive Marketing, Mobile Marketing, Media Strategy, Marketing Communications, Marketing Strategy, Facebook, Outdoor Advertising, comScore, Email Marketing, SEM
Education
Loyola Marymount University 2009 — 2011
Bachelor of Arts (B.A.), Communication and Media Studies
Dentsu Aegis February 2015 - Present
Maxus Global May 2014 - Present
Zenith Optimedia July 2012 - May 2014
Starcom MediaVest Group June 2010 - May 2012
MediaCom Worldwide May 2008 - May 2010
Universal McCann July 2006 - May 2008
Merrill Lynch September 2005 - January 2006
Butler Till Media Services, Inc June 2004 - August 2005
Skills
Integrated Marketing, Communications Planning, Digital Media, Media Planning, Television, Marketing, Strategy, Digital Marketing
Education
Syracuse University 2002 — 2006
B.S., Advertising, Marketing
Resolution Media August 2013 - Present
Maxus Global March 2012 - September 2014
M. Shanken Communications January 2009 - March 2012
Merrill Lynch January 2008 - August 2008
HSBC August 2006 - December 2006
Skills
Financial Analysis, Forecasting, Market Research, Sales Management, Equity Research, Pricing, Research, Strategic Planning, Budget, Data Analysis, Analysis, Contract Negotiation, Financial Modeling, Budgets, Competitive Analysis, Management, Marketing, Microsoft Excel, Finance, Microsoft Office
Education
Pace University - Lubin School of Business 2010 — 2012
MBA, Investment & Financial Management
State University of New York College at Brockport 2004 — 2008
Bachelor's of Science, International Business and Economics
Proctor High School
Easy Street Shoes March 2013 - Present
Institutional Investor April 2011 - March 2013
Maxus Global February 2010 - March 2011
Office of United States Senator Paul G September 2009 - February 2010
Office of United States Senator Edward Kennedy June 2008 - August 2008
Skills
Public Relations, Public Speaking, Strategy, Television, Policy, Management, Editing, Media Relations, Research, Facebook, Analysis, Negotiation, Event Planning, Marketing, Digital Marketing, Microsoft Excel
Education
Syracuse University 2005 — 2009
BS, Communications and Rhetorical Studies, Entrepreneurship, Public Communications
Syracuse University 2005 — 2009
B.S, May 2009; Communications and Rhetorical Studies; Public Communications, Entrepreneurship
GroupM May 2013 - Present
Maxus Global February 2011 - April 2013
Omnicom Media Group February 2008 - February 2011
Ogilvy& Mather January 2007 - February 2008
MPG October 2005 - December 2006
Skills
Media Planning, Integrated Marketing, Digital Strategy, Customer Insight, Digital Marketing, Digital Media, Traditional Media, Advertising, Communications Planning, Media Research, Media Strategy, Marketing Strategy, Strategic Communications, New Media, Marketing, Strategy, Media Buying
Education
University of Georgia - Terry College of Business 2003 — 2005
MBA, Marketing & Finance
College of Charleston 1993 — 1995
BA, Political Science & Art History
The Content Council June 2015 - Present
Maxus Global January 2014 - Present
NY Women in Communications September 2013 - Present
New York University March 2010 - Present
Time Inc. December 2012 - July 2013
HSM Global June 2011 - August 2012
Women in Cable Telecommunications January 2011 - December 2011
BBC America January 2009 - July 2011
Women in Cable Telecommunications 2006 - 2009
Reader's Digest Association May 2008 - November 2008
Skills
Production, Digital Media, Online Marketing, Marketing Strategy, Social Media, Writing, Television, Video, Social Media Marketing, Blogging, Strategic Planning, New Media, Public Speaking, Social Networking, Digital Marketing, Strategic Partnerships, Digital Strategy, Content Development, Online Advertising, Strategic Communications, Publishing, Business Development, Entertainment, New Business Development, Public Relations, Editorial, Media Relations, Editing, Strategy, Content Strategy, Creative Direction, Leadership, E-commerce, Integrated Marketing, Brand Development, Content Management, B2B, Facebook, Email Marketing, Management, New Media Strategy, Media Strategy, Content Marketing
Education
New York University
BA, Journalism and Economics
maxus global October 2011 - Present
Fallon January 2000 - 2011
Fallon 1992 - December 1999
Skills
Media Planning, Television, Digital Strategy, Media Buying, Integrated Marketing, Analytics, Broadcast, Social Media, Market Analysis, Contract Negotiation, Strategic Planning, Research, Strategic Partnerships, Advertising, Digital Marketing, Mobile Marketing, Interactive Marketing
Education
Saint Cloud State University - G.R. Herberger College of Business
Bachelor of Applied Science (BASc), Marketing
Mindshare April 2014 - Present
The University of Chicago September 2012 - June 2014
Mindshare June 2012 - April 2014
MPG August 2011 - June 2012
MPG March 2010 - August 2011
Maxus Global May 2008 - March 2010
nFusion January 2008 - May 2008
TEXAS MONTHLY Magazine 2006 - 2007
Invisible Fence of Texas and New Mexico 2005 - 2007
Skills
Media Planning, Digital Media, Consumer Insights, Media Buying, Media Strategy, Digital Strategy, Integrated Marketing, Digital Marketing, Outdoor Advertising, Mobile Marketing, Online Advertising, Advertising, Interactive Marketing, SEM, New Media, comScore, Google Analytics, Interactive Advertising
Education
The University of Texas at Austin 2004 — 2008
BS, Advertising, Texas Media