Experience Engineering
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Experience Engineering Employees
Firespring June 2015 - Present
Experience Engineering September 2014 - May 2015
Jacht Ad Lab May 2014 - August 2014
University of Nebraska–Lincoln Extension May 2014 - August 2014
University of Nebraska–Lincoln January 2014 - August 2014
University of Nebraska–Lincoln January 2013 - December 2013
iHeartMedia May 2013 - August 2013
YMCA of the Greater Twin Cities June 2010 - August 2013
Skills
Event Planning, Social Media, Press Releases, Graphic Design, Public Speaking, Spanish-speaking, Video Production, Social Media Marketing, Advertising, Time Management, Marketing
Education
University of Nebraska-Lincoln 2010 — 2014
Bachelor of Journalism (BJ), Advertising and Public Relations. Minors: Spanish and Mathematics.
Hospitality Gal, LLC August 2012 - Present
Experience Engineering October 2012 - March 2013
newBrandAnalytics November 2011 - July 2012
Maritz Research December 2002 - October 2011
TNS Intersearch 2002 - 2002
LRA Worldwide 1996 - 2001
The Ritz Carlton 1995 - 1996
Skills
Business Development, Marketing Research, Market Research, Management, CRM, Strategy, Account Management, Customer Service, Marketing Strategy, Strategic Partnerships, Sales, Leadership, Start-ups, Training, Data Analysis, Negotiation, Consulting, Strategic Planning
Education
Cornell University 1991 — 1995
BS
Velocity 3, LLC July 2010 - Present
American Marketing Association - MN Chapter 2009 - June 2011
GoKart Interactive Labs September 2009 - June 2010
Peggy Lauritsen Design Group October 2008 - September 2009
Self Employed - Interactive Producer January 2008 - September 2008
Experience Engineering 2006 - 2006
Target June 2005 - August 2005
Asche & Spencer Music 1991 - 2004
Reelworks Animation Studio 1990 - 1996
Skills
Sales & Marketing..., Content Marketing, SEO, Social Media Marketing, CRM software, Business Development, Online Marketing, Innovative Problem..., Email Marketing, Business Strategy, Creative Talent..., Creativity, Online Advertising, CRM, Digital Marketing, Social Media, Marketing Communications, New Business Development, B2B, Content Strategy, Brand Management, Creative Direction, Creative Strategy, Strategy, Digital Media, Start-ups, Blogging, Facebook, Public Relations, PPC, Direct Mail, Digital Strategy, Leadership, Interactive Marketing, Integrated Marketing, Mobile Marketing, Brand Development
Education
St. Olaf College 1983 — 1987
BA, ART / Communications minor
Richmond, The American International University in London 1985 — 1986
Derham Hall High School
B2B CFO® November 2014 - Present
Experience Engineering February 2013 - September 2014
Xccent Inc March 2012 - August 2012
Transition Services LLC December 2010 - March 2012
EZ Air Park August 2007 - February 2010
Nolan Bros. Inc. March 1993 - February 2010
Link-Osborn Company 1988 - 1993
Vanman Architects & Builders 1986 - 1988
Adrian Helgeson & Company, CPA's 1983 - 1986
Skills
Budgeting, Planning, Strategic Planning, Organizational..., Leadership, Management, Strategic Financial..., Financial Analysis, Managerial Finance, Accounting, Cash Flow, Process Improvement, Financial Reporting, Customer Service, Team Building, Trust Building, Listening, Servant Leadership, Small Business..., Family Owned Businesses, Privately Held..., Networking
Education
Bethel University 2007 — 2008
Master of Arts, Organizational Leadership
University of Minnesota Duluth 1978 — 1982
Bachelor, Accounting
Meirow Communication Design 2006 - Present
Sprout Healthcare Marketing 2009 - 2012
Legal Alliance 2003 - 2006
GSW Worldwide 2001 - 2003
Experience Engineering 1996 - 2001
Skills
Creative Direction, Creative Strategy, Art Direction, Graphic Design, Logo Design, Web Design, Video Production, Illustration, Corporate Identity, Brand Development, Branding
Education
College for Creative Studies
B.A. Graphic Design, Graphic Design, Art Direction, Illustration
Financial Services Company June 2015 - Present
Simon & Schuster December 2013 - Present
Leopard July 2014 - November 2014
Jeppesen June 2009 - August 2013
Colette Auclair Creative February 2008 - June 2009
McClain Finlon Advertising May 2005 - February 2008
Experience Engineering December 2002 - May 2004
The Winter Group July 2002 - November 2002
Stratecom (now Shift) March 2000 - June 2001
Time Warner Book Group April 1990 - March 2000
Skills
Copywriting, Advertising, Creative Strategy, Creative Direction, Marketing Communications, Social Media, Outdoor Advertising, Editing, Blogging, Fiction Writing, Proofreading, Corporate Communications, Video, Television, Newsletters, Direct Marketing, Trade Shows, Content Strategy, Copy Editing, Content Management, Web Content, Creative Writing, Content Development, Storytelling, B2B, Email Marketing, Books, Publishing
Education
Northwestern University 1984 — 1985
Master of Science, Advertising
Northwestern University 1980 — 1984
Bachelor of Science, Theater
Leopard - an Ogilvy Company December 2014 - Present
Leopard an Ogilvy Company May 2010 - Present
Worldways Social Marketing September 2007 - February 2010
Winter Group May 2004 - September 2007
Experience Engineering 2002 - 2004
APC-MGE 2000 - 2002
ABL Electronics 1993 - 2000
Skills
Direct Mail, Social Media, Advertising, Marketing, Project Management, Vendor Management, Budgets, Public Relations, Strategic Partnerships, Strategy, Copywriting, CRM, B2B, E-commerce, Business Development, Integrated Marketing
Education
University of Colorado Boulder - Leeds School of Business 1989 — 1993
BS, Marketing
Eddy Kicker & Associates, LLC October 2012 - Present
Realty-Advisors Carolina January 2009 - October 2012
Coldwell Banker Caine October 2001 - December 2008
Experience Engineering 1999 - 2001
Builder Marts of America 1988 - 1999
Skills
Relocation, Real Estate, Residential, First Time Buyers, First Time Home Buyers, Buyer Representation, New Home Sales, Residential Homes, Real Estate Transactions, Single Family Homes, Listings, Selling, Sellers, Referrals, Condos, Marketing, Sales
Education
Louisiana Tech University 1978 — 1982
Bachelors of Science, Business Administration
Ouachita Parish High School
Experience Happiness LLC June 2007 - Present
Experience In Motion June 2007 - March 2014
Experience Engineering September 2000 - January 2006
ExperienceArt.com 1999 - 2002
ExperienceArt.com 1999 - 2002
IBM August 1981 - April 1999
Skills
Business Strategy, Customer Experience..., Retail, Financial Services, Healthcare, Consumer Package Goods, IT Operations, Strategy, Coaching, Public Speaking, Business Development, Recruiting, Change Management, Program Management, Leadership Development, Process Improvement, Management Consulting, Personal Development, Business Process..., Customer Experience, Team Leadership, New Business Development, Cross-functional Team..., Management, Consulting, Strategic Planning, FMCG, Leadership, Team Building, Marketing Strategy, Marketing
Education
University of Nebraska-Lincoln 1977 — 1981
Wells Fargo Home Mortgage (via Project Consulting Group) May 2015 - Present
Experience Engineering September 2014 - May 2015
Sleep Number by Select Comfort December 2013 - September 2014
Sleep Number by Select Comfort January 2008 - December 2013
Sleep Number by Select Comfort November 2010 - October 2012
Sleep Number by Select Comfort August 2006 - December 2007
Protiviti November 2003 - August 2006
Allina Hospitals & Clinics May 2002 - October 2003
Arthur Andersen Business Consulting June 2000 - May 2002
Skills
Six Sigma, Finance, Internal Audit, Sarbanes-Oxley, Process Improvement, Forecasting, Management, Customer Experience, Business Process..., Business Process, Cross-functional Team..., Business Analysis, Competitive Analysis, Project Management, Business Process..., Customer Service, Inventory Management, Statistical Data..., Net Promoter Score, Analytics, Training, Analysis, Accounting, Sarbanes-Oxley Act, Vendor Management, Lean Manufacturing, Data Analysis, Change Management, Strategy, Financial Analysis, Operations Management, CRM, Management Consulting, Program Management
Education
University of Minnesota - Carlson School of Management 2005 — 2007
MBA, Finance & Operations, GPA: 3.8
Saint John's University 1996 — 2000
BA, Acccounting, GPA: 3.9
Brix Holdings, LLC July 2008 - Present
Brock Capital Group March 2007 - Present
J&B Restaurant Partners September 2001 - Present
Aveus 2006 - January 2011
Experience Engineering 2004 - 2008
Blockbuster March 1996 - May 2004
7-Eleven March 1978 - September 1996
Skills
Marketing Strategy, Strategy, Business Strategy, Marketing Communications, Franchising, Customer Experience, Start-ups, Advertising, Marketing
Education
The University of Texas at Austin 1986 — 1987
Adv. Mktg Cert, marketing
University of Maryland College Park 1970 — 1974
Bachelor of Science (B.S.)
Greenville Indoor Rowing June 2011 - Present
HI Creative Strategy & Content May 2002 - Present
KENTWOOL November 2009 - August 2011
MarketBlender June 2009 - October 2010
Experience Engineering September 1998 - June 2002
Jackson Dawson March 1994 - September 1998
Skills
Creative Concept..., Copywriting, Social Networking, Direct Mail, Product Naming, Website Copy, Concept Generation, Social Media Marketing, Marketing Copy, Advertising, Product Development, Online Advertising, Newsletters, Content Strategy, Integrated Marketing, Marketing, Creative Strategy, Social Media, Graphic Design, New Media, Strategy, Brand Development, B2B, Email Marketing, Photography, B2B Marketing, Content Management, Creative Direction
Education
The University of Georgia 1989 — 1991
ABJ, Advertising
Janine Heffelfinger Brand Consulting, LLC October 2007 - Present
Experience Engineering March 2006 - June 2007
General Mills 1999 - 2005
Skills
New Business Development, Packaging, Brand Architecture, Strategy, Creative Strategy, Creative Direction, Branding & Identity, Positioning, Brand Development, Experience Design, Product Development, Marketing Strategy, Brand Design, Customer Insight, Concept Development, Advertising, Marketing, Brand Management, Integrated Marketing, User Experience, Design Thinking
Education
University of Minnesota-Twin Cities 1969 — 1973
Nordstrom October 2014 - Present
Self May 2014 - October 2014
Qualvu July 2009 - May 2014
Microsoft July 2007 - May 2009
The Coca-Cola Company April 2002 - July 2007
Vignette Corporation September 2000 - December 2000
Experience Engineering June 2000 - August 2000
Texas Music Office January 2000 - May 2000
Lieberman Research October 1996 - June 1999
Skills
Market Research, Consumer Insights, Qualitative Research, Customer Insight, Research, Marketing Strategy, Business Strategy, Research Design, Online Research, Usability Testing, Usability, Consumer Products, Consumer Behavior, Sports Marketing, Consumer Behaviour, Strategy, Segmentation, Marketing Research, Ethnography, Strategic Planning, Management, Marketing, Analysis, Quantitative Research, Focus Groups, Competitive Intelligence, Analytics, Market Analysis, Advertising Research, Consumer Insight, Shopper Marketing, Business Insights, Brand Equity, Competitive Analysis, Integrated Marketing, Brand Architecture, Survey Design, Strategic Thinking, Strategic Partnerships, Brand Development, Digital Marketing, Market Intelligence, Product Marketing, Brand Awareness, Product Innovation
Education
The University of Texas at Austin - Red McCombs School of Business 1999 — 2001
MBA, Marketing, Customer Insights
University of Vermont 1991 — 1995
BA, Psychology, Music
Moorestown High School 1986 — 1991
Dealer Online Marketing August 2011 - Present
Bachert Design January 2009 - Present
Jackson Marketing Group April 2004 - November 2008
Synnex September 2001 - February 2004
Experience Engineering April 1999 - August 2001
The Lewis Group Marketing and Public Relations Firm May 1997 - July 1998
Skills
Direct Mail, Art Direction, Advertising, Creative Direction, Graphic Design, Web Design, Logo Design, Adobe Creative Suite, Illustrator, Corporate Identity, InDesign, User Experience, Photoshop, Photography, Corporate Branding, Art, Graphics, Newsletters, Layout, Creative Strategy, Brochures, Brand Development, Flyers
Education
Savannah College of Art and Design 1992 — 1996
BFA, Graphic Design, Art History
Presbyterian College 1990 — 1991
Business Administration and Management, General
Spartanburg Methodist College 1988 — 1990
AA, Business
SYNNEX Corporation February 2012 - Present
ScanSource January 2004 - January 2012
Experience Engineering January 2002 - May 2004
Experience Engineering January 1996 - January 2002
Gates/Arrow Distributing 1995 - 1996
Ansley & Associates January 1991 - January 1995
Ron Marhofer Auto Family January 1990 - January 1991
Walt Disney World January 1989 - January 1990
Junior Achievement USA January 1989 - January 1990
Skills
Marketing Strategy, Social Media Marketing, B2B Marketing, Team Leadership, Marketing Management, Marketing Communications, New Business Development, Team Motivator, Proposal Writing, Public Speaking, Interactive Marketing..., Distribution, Channel Marketing, Media Planning, New Media Marketing, Contract Negotiation, Business Relationship..., Account Management, Advertising, Analytics, B2B, Business Development, CRM, Email Marketing, Go-to-market Strategy, Integrated Marketing, Management, Marketing, Multi-channel Marketing, Product Management
Education
The Ohio State University 1986 — 1990
Bachelor of Arts, Communications/Marketing
Walt Disney University 1989 — 1990
Ducktorate Degree, Marketing Management Internship / College Program
Arrow Electronics October 2006 - Present
Arrow 2006 - Present
Circa 65 2005 - 2006
Experience Engineering 2001 - 2003
T&O Smith Wogrin 2000 - 2001
Skills
Solution Selling, Marketing Strategy, Channel, Multi-channel Marketing, Demand Generation, Lead Generation, Channel Partners, Product Marketing, Sales Enablement, Go-to-market Strategy, Account Management, Business Development, Marketing Management, Business Alliances, Product Management, B2B Marketing, Sales Process, Salesforce.com, Web Analytics, Marketing Communications, Sales Management, Marketing, B2B, Strategic Partnerships, New Business Development, Sales
Education
University of Colorado Boulder 1985 — 1989
University of Colorado Boulder - Leeds School of Business 1985 — 1989
BS - Business Administration, Marketing
US Bank April 2015 - Present
Experience Engineering December 2005 - February 2015
Seagate Technology June 1978 - July 2004
Skills
Social Media Marketing, Marketing Communications, Event Planning, Marketing Strategy, Event Management
Education
University of Minnesota - Carlson School of Management
Professional Development/Administrative Specialist
Prym Consumer USA Inc. February 2006 - June 2015
VC3 2003 - 2005
Renaissance Interactive 2000 - 2002
Kaleidescope Design 1998 - 2000
Experience Engineering 1996 - 1998
A Pair Of Nines Creative 1992 - 1996
Erwin-Penland 1990 - 1992
Skills
Adobe Creative Suite, QuarkXPress, Microsoft Office, Adobe Acrobat, iWork, Graphic Design, Layout, Creative Direction, Marketing, Advertising, Photoshop, Illustrator, User Interface Design, Graphics, Web Design, Packaging, Art Direction
Education
Ringling School of Art and Design 1987 — 1990
Bachelor of Science (B.S.), Graphic Design
University of South Carolina-Columbia 1982 — 1985
Bachelor of Science (B.S.), Political Science and Government
Mediasation January 2011 - Present
Bogie & Chez Creative April 2008 - January 2011
Meredith Bogardus Design September 1998 - April 2008
Experience Engineering 2001 - 2002
Leslie Advertising/Bounce Agency 1987 - 1995
Education
Minneapolis College of Art and Design
Strategic Consumer Insights LLC 2011 - Present
Bethel University 2013 - Present
AdSAM Emotional Response Modeling 2011 - Present
Experience Engineering 2011 - 2013
BI 2005 - 2011
BestMark, Inc. 2004 - 2005
GfK Custom Research 2002 - 2004
Questar 1990 - 2003
Skills
Consumer Insights, Marketing Strategy, Market Research, Customer Experience, Management Consulting, Consumer Behavior, Management, Customer Retention, Executive Management, Experience Design, Key Account Management, Leadership, Business Development, Qualitative Research, Strategic Planning, Strategy, Customer Insight, Customer Engagement
Education
Wharton School, University of Pennsylvania
MBA, Marketing & Management
Penn State University
BS, Physics
Oracle November 2013 - Present
Infor November 2010 - November 2013
Wyatt Consulting, LLC August 2005 - 2010
Internet Security Systems 2000 - 2004
2order.com 1998 - 2000
Experience Engineering 1997 - 1998
Datastream Systems 1995 - 1997
Teubner and Associates 1994 - 1995
Education
Creighton University
BA, English
Oklahoma State University
MA, English
Perfetti Van Melle February 2015 - Present
Perfetti Van Melle September 2013 - January 2015
RGP 2005 - 2013
Experience Engineering November 1999 - December 2004
Vinylmax, LLC 1993 - 1999
General Mills 1980 - 1986
Skills
Manufacturing, Strategic Planning, Forecasting, Budgeting, Financial Analysis, SAP, Accounting, Budgets, Cash Flow, Managerial Finance, Financial Reporting, Management, Auditing, Finance, Process Improvement, Sarbanes-Oxley Act
Education
Xavier University - School of Business Administration 1983 — 1986
MBA, Finance
Thiel College
BA, Accounting