Gearon Hoffman
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Gearon Hoffman Employees
Stride Rite November 2013 - January 2015
CVS Health December 2010 - August 2013
MetLife September 2010 - December 2010
CS Marketing & Advertising Consulting December 2008 - October 2010
Aquent August 2008 - December 2008
Lelands.com July 2007 - August 2008
Bank of America July 2006 - August 2007
PARTNERS+simons April 2006 - July 2006
Arnold Worldwide 1997 - 2006
Gearon Hoffman September 1996 - November 1997
Education
Boston College 1984 — 1988
B.S. and B.A., Double Major: Marketing and French
Université Sorbonne Nouvelle (Paris III) 1987 — 1987
Certificat Pratique de Français Commercial et Économique, French Language, Art, Business and Literature
Resolution Media August 2013 - Present
Experian Marketing Services June 2011 - July 2013
Experian Hitwise February 2011 - June 2011
Baruch College August 2009 - June 2011
Baruch College January 2010 - February 2011
Conductor, Inc. 2010 - 2011
BOXER BUDDIES RESCUE INC January 2007 - August 2009
CORTERA INC April 2007 - January 2009
WFD CONSULTING May 2006 - November 2006
Gearon Hoffman August 2005 - December 2005
Skills
Direct Marketing, Marketing, Sales, Trade Shows, Microsoft Excel, PowerPoint, Research, Collateral, Photoshop, Web Site Production, Leadership, Budgets, InDesign, Microsoft Word, Customer Service, Social Media Marketing, Building Relationships, Branding & Identity, Experian Hitwise, Advertising, Lead Generation, New Business Development, Online Advertising, Salesforce.com, Social Media, E-commerce, SEM, Analytics
Education
Baruch College, City University of New York (CUNY) 2009 — 2011
Master, Business Administration; Marketing
Boston University - School of Management 2002 — 2006
Bachelor of Science, Business Administration; Marketing and Finance
Lehman Millet May 2015 - Present
Allen & Gerritsen March 2012 - March 2015
Gearon Hoffman October 2006 - March 2012
Gearon Hoffman January 1986 - September 2006
Skills
Marketing Strategy, Integrated Marketing, Advertising, Project Management, Budget Management, Social Media, Analytics, Creative Solutions, Client Relations, Brand Development, Internal & External..., Retail, Financial Services, Marketing, Marketing Communications
Education
Boston College 1979 — 1983
BA
Bayley Ellard 1975 — 1979
Propel Marketing October 2012 - Present
Startup Institute May 2012 - September 2012
Journal of Visualized Experiments February 2010 - March 2012
Boston Eye Group January 2009 - February 2010
International North America Inc February 2008 - November 2008
Gearon Hoffman September 2007 - February 2008
University Ad Lab January 2007 - May 2007
Skills
Email Marketing, PPC, Market Research, Facebook, Advertising, Google Adwords, SEO, CRM, Salesforce.com, SEM, Customer Relations, Google AdWords certified, Client Development, Client Acquisition, Client Relationship..., Product Marketing, Inbound Marketing, Bing, Keyword Research, Kenshoo, Bing certified, Social Media, Online Marketing, Marketing Strategy, Marketing
Education
Boston University 2003 — 2007
Bachelor of Communication, Advertising
Sep 2003 - Boston University, College of Communication 2003 — 2007
2007Bachelor of Science, Advertising; Psychology
STORM-MLT Ventures January 2002 - Present
Ocean Spray/Mauna Lai Tropicals Ltd 1998 - 2002
Clarke Goward Advertising 1995 - 1998
Gearon Hoffman 1990 - 1995
Welch Currier Advertising 1986 - 1990
Arnold Worldwide 1984 - 1986
Kenyon & Eckhardt Advertising 1981 - 1984
Skills
Marketing Communications, New Business Acquisition, Brand Development, Market Research, Business Turnaround, Innovation
Education
Fordham University
BS, Marketing
Harvard Business School July 2015 - Present
Fiksu 2014 - 2015
Apple 2012 - 2013
Neo@Ogilvy 2010 - 2011
Boston University College of Communication 2010 - 2010
AdLab - Boston University 2010 - 2010
Boston University - Metropolitan College 2009 - 2010
AdLab - Boston University 2009 - 2009
Gearon Hoffman 2009 - 2009
Connelly Partners 2009 - 2009
Education
Boston University 2006 — 2010
Bachelor of Science in Communication, Major in Advertising
Commonwealth Financial Network August 2012 - Present
24 west Street 1984 - 2014
24 west Street 1984 - 2014
Commonwealth Financial Network February 2011 - August 2012
Elwyn Institute March 2010 - January 2011
Poseidon Enterprises March 2008 - November 2009
Children's Hospital of Boston September 2008 - October 2009
Partners and Simons August 2007 - March 2008
Emerson College January 2007 - May 2007
Gearon Hoffman January 2007 - May 2007
Skills
Social Media Marketing, Marketing Communications, Event Planning, Advertising, Research, Facebook, Editing, Public Speaking, Photoshop, Microsoft Office, Social Networking, Marketing Strategy, Copywriting, Employee Training, Writing, Organizational...
Education
Emerson College 2002 — 2007
Bachelor of Science, Political Communications
Penncrest HIgh School 1998 — 2002
General, General
Allen and Gerritsen March 2010 - Present
Hill Holliday 1999 - 2009
Gearon Hoffman 1998 - 1999
DDB 1997 - 1998
Ingalls Advertising 1993 - 1997
Grey Group 1990 - 1993
The Great International Funk Conspiracy 1981 - 1987
Skills
Creative Direction, Integrated Marketing, Interactive Advertising, Creative Strategy, Interactive Marketing, Digital Strategy, Outdoor Advertising, Art Direction, Copywriting, Concept Development, Adobe Creative Suite, Layout, Direct Mail, Brand Development, Corporate Identity, Branding & Identity, Advertising, Typography, User Experience, Radio, Soccer, Nordic Walking
Education
University of Oregon
Bachelor of Arts, Journalism/Advertising, History
Testive, Inc April 2015 - Present
Avenue Brand June 2012 - March 2015
KSV/Boston February 2007 - May 2012
Toth Brand Imaging February 2005 - February 2007
Hill Holliday May 2003 - June 2004
Gearon Hoffman August 2000 - May 2003
americounsel.com April 2000 - August 2000
Arnold April 1994 - March 2000
Digitas May 1990 - April 1994
Lotus Development May 1989 - May 1990
Skills
Direct Marketing, Strategic Consulting, Integrated Marketing, Digital Marketing, Advertising, Digital Strategy, Online Advertising, Marketing Strategy, Marketing Communications, Direct Mail, Social Media Marketing, Social Media, Creative Direction, Email Marketing, Interactive Marketing, Brand Development, Strategy
Education
Brown University 1977 — 1981
BA, History
Northwestern University - Medill School of Journalism 1984 — 1985
Master of Science in Advertising
Publishers Clearing House April 2013 - Present
Publishers Clearing House April 2011 - March 2013
Publishers Clearing House October 2010 - April 2011
Publishers Clearing House March 2009 - September 2010
Publishers Clearing House February 2007 - February 2009
Gearon Hoffman September 2006 - December 2006
BU's AdClub, a division of the American Advertising Federation September 2006 - December 2006
Lifetime Television June 2006 - August 2006
Impressions ABA Ind. Inc. May 2005 - August 2005
Skills
Direct Mail, Copywriting, SEO, Corporate Blogging, Video Blogging, Direct Mail Campaigns, Facebook Marketing, Social Media Marketing, Advertising, Communication, QuarkXPress, Email Marketing, Creative Direction, Adobe Creative Suite, Google Analytics, Digital Marketing, Direct Marketing, SEO copywriting, Digital Strategy, Blogging, Creative Strategy, Digital Media, Interactive Marketing, Mobile Marketing, Content Strategy, SEO Copywriting
Education
Boston University 2003 — 2007
BS, Advertising, Psychology
Townsend Harris High School
George P Johnson Experience Marketing April 2015 - Present
George P Johnson Experience Marketing June 2013 - April 2015
George P Johnson February 2012 - June 2013
Pierce Promotions May 2010 - December 2011
Pierce Promotions November 2008 - May 2010
Pierce Promotions September 2007 - November 2008
Garrand March 2006 - March 2007
Gearon Hoffman March 2005 - March 2006
Skills
Strategic Planning, Budget Development, Budget Management, Program Management, Reporting & Analysis, Staff Training, Technical Writing, Creative Writing, Presentation Development, Public Speaking, Creative Concept..., Program Execution, Logistics, Client Communications, Business Relationship..., Risk Management, Integrated Campaign..., Sponsorship Marketing, Event Planning, PowerPoint, Excel, Word, Budgets, Integrated Marketing, Microsoft Word, Relationship Marketing, Marketing, Sponsorship, Creative Strategy, Creative Direction, Marketing Communications, Advertising, Marketing Strategy, Copywriting, Strategy, Management, Social Media Marketing, New Business Development, Digital Marketing, Direct Mail, Event Management, Brand Awareness, Account Management
Education
Boston University 1999 — 2003
BS, Communications; Major: Advertising, Minor: Psychology
City Sports October 2011 - Present
RCG LLC July 2007 - April 2010
Lord & Taylor May 2004 - June 2006
The Hamilton Company February 2003 - May 2004
Massachusetts Sports Service October 2002 - February 2003
Gearon Hoffman January 2002 - May 2002
Skills
Budgets, Customer Service, Real Estate, Retail, Project Management, Marketing, Strategic Planning, Visual Merchandising
Education
Curry College 1998 — 2002
BA, Sales/Marketing
Visualstuff Studios April 2010 - Present
World's Greatest January 2011 - Present
Praxair December 2011 - Present
Tor Publication/ MacMillan Books 2008 - Present
USAI Video/Marist College January 2004 - Present
Macmillan November 2014 - February 2015
L'egent International April 2003 - April 2008
Gearon Hoffman May 2002 - May 2003
IMT Accessories April 2002 - April 2003
Hudson River Museum October 2001 - February 2003
Skills
Illustration, Vector Illustration, Digital Illustration, Book Illustration, Fashion Illustration, Graphic Design, Graphics, Graphic Arts, Logo Design, Storyboarding, Keyframe Animation, Accessories, licensed illustration, Color Renderings, Conceptual Art, Concept Design, Computer Graphics Design, Product Design, Product Development, Presentation Design, Fashion Design, Trend Analysis, Digital Sketching, Watches, Photoshop, Illustrator, Corel Painter, Microsoft Office, Posters, Comic Book Illustration, Comic Art, Sculpture, package design, Postcards, Custom Invitations, InDesign, Handbags, Project Management, Inking, pencilling, Coloring, Fine Art, Trade Show Graphics, Sketching, Brochures, Flash Animation, Layout, accessory design, Product Illustration, Web Design
Education
State University of New York College at Purchase 1986 — 1990
BS fine art, Drawing & Design
Stealth Startup September 2015 - Present
Mama Said June 2015 - Present
Type A Group May 2013 - Present
Reso February 2015 - June 2015
Hoffman/Lewis April 1992 - December 2012
Gearon Hoffman 1997 - 1998
Miller Communications 1986 - 1989
Skills
Copywriting, Creative Direction, Creative Development, Outdoor Advertising, Integrated Marketing, Brand Development, Direct Marketing, Marketing Communications, Advertising, Television, Social Media, Digital Media, Radio, Broadcast, Social Media Marketing, Online Marketing, Production, Digital Strategy, Strategic Planning, Product Marketing, Retail, Logo Design, Marketing Strategy, Promotions, Art Direction, Graphic Design, Digital Marketing, Media Planning, Interactive Marketing, Creative Strategy, Marketing, Public Relations, Interactive Advertising, Online Advertising, Email Marketing, Mobile Marketing, Direct Mail, Corporate Branding, New Media, Content Strategy, Media Buying, Strategy, Blogging, Writing
Education
University of Rhode Island 1980 — 1984
BA, Journalism
Sales Performance International September 2014 - Present
Sales Performance International July 2014 - September 2014
Eze Castle Integration December 2010 - June 2014
Eze Castle Integration August 2010 - December 2010
Elastic Fabrics of America/ DOGI InternationalNew June 2008 - August 2010
Gearon Hoffman January 2008 - April 2008
Gromwell May 2007 - August 2007
Skills
Management, Sales, New Business Development, Account Management, Competitive Analysis, Salesforce.com, Marketing Strategy, Project Management, Negotiation, CRM, Vendor Management, Advertising, Market Research, Product Development, Customer Service, Sales Operations, Product Management, IT Strategy, Disaster Recovery, IT Management, Cold Calling, Strategy, Contract Management, SaaS, Learning Management..., Taleo, System Administration, Program Administration, Clarizen
Education
Brandeis University 2004 — 2008
Bachelor of Arts, Anthropology, International & Global Studies
College Year in Athens DIKEMES 2007 — 2007
Anthropology, Archaeology, International Relations
TJX April 2012 - Present
TJMaxx August 2009 - April 2012
Very Veggie January 2004 - August 2009
Gearon Hoffman June 2001 - January 2008
The Ad Club 2002 - 2002
Arnold Worldwide 1996 - 2001
J. Richard Smith January 1991 - June 1992
Skills
InDesign, Photoshop, Illustrator, Art Direction, Creative Direction, Blogging, Direct Mail, Advertising, Adobe Bridge, Capture One, Typography, Concept Development, Web Design, E-commerce, Brand Development, Interaction Design, User Experience, User Interface Design, Creative Strategy, Interactive Advertising, Email Marketing, Interactive Marketing, Digital Marketing, Digital Photography, Online Advertising, Integrated Marketing, Online Marketing, Creative Problem Solving, Adobe Creative Suite, Layout, Graphics, Art, Logo Design, Photography, Graphic Design, Digital Strategy, Social Media, Management, Branding, Digital Media, Leadership
Education
School of Visual Arts 1991 — 2000
Visual Communication
Massachusetts College of Art and Design 1996 — 1996
Graphic Art
State University of New York College at Buffalo 1986 — 1990
BS, Graphic Design
Purchase College, SUNY 1987 — 1987
Communication Arts
Fashion Institute of Technology 1985 — 1985
Fashion Illustration
Fidelity Investments January 2007 - Present
Fidelity Investments August 2004 - January 2007
Fidelity Investments December 2000 - August 2004
DavisPartners May 2000 - October 2000
Red Brick Design October 1998 - May 2000
Gearon Hoffman March 1995 - October 1998
Skills
Strategy, Strategic Communications, Integrated Marketing, Marketing, Marketing Communications, Marketing Strategy, Management, Email Marketing, Brand Development, Project Management, Leadership
Education
Bentley University
Star Media, Inc. July 2012 - Present
Heidi C. Ferris, Media March 2012 - July 2012
Gearon Hoffman April 1984 - March 2012
Skills
Strategic Planning, Integrated Marketing, Media Planning, Online Advertising, Marketing Communications, Social Media Marketing, Advertising, Lead Generation
Education
Simmons College
Bachelor of Arts (BA), Management
Andrea Roenick Design August 2009 - Present
Leslie Evans Design 2005 - 2009
IDEXX 2007 - 2008
Swardlick Marketing Group 2004 - 2006
Mullen June 2002 - May 2005
Gearon Hoffman January 1999 - July 2001
The Bauserman Group January 1998 - 1999
Education
University of Maine 2004 — 2008
Cushing Academy
Style Me Pretty November 2012 - Present
Panera Bread January 2011 - November 2012
University of Connecticut September 2009 - December 2010
Mintz & Hoke May 2007 - August 2009
Stop & Shop January 2006 - March 2007
Gearon Hoffman May 2005 - November 2005
Bishoff Communications July 2003 - May 2005
Skills
Market Research, Advertising, Microsoft Excel, Social Media Marketing, Project Management, PowerPoint, Competitive Analysis, Integrated Marketing, Data Analysis, Strategic Planning, Marketing Strategy, Event Planning, Social Media, Marketing Communications, Marketing, Email Marketing, Facebook, Public Speaking, Business Strategy, Marketing Research, Research, Digital Marketing
Education
The University of Connecticut School of Business 2009 — 2010
Master of Business Administration (MBA)
Boston University 1999 — 2003
Bachelor of Science, Communications, Advertising concentration
UMass Boston
Evolution Marketing Inc October 2010 - November 2012
Bose Corporation March 2006 - February 2009
Gearon Hoffman 2001 - 2006
Upward Brown Media 2000 - 2001
Holland Mark 1998 - 2000
Wickersham Hunt Schwantner 1997 - 1998
Blitz Media 1996 - 1997
CC&D Communications 1996 - 1996
Education
University of Massachusetts, Amherst 1993 — 1996
BS, Communications
Westfield State University 1992 — 1993
Whats-it, Inc. January 2013 - Present
Gearon Hoffman May 1999 - February 2012
Davis & Goransson 1995 - 1999
Arnold Worldwide 1992 - 1995
Cabot Advertising 1989 - 1992
HHCC 1978 - 1979
Marvin & Leonard Advertising 1977 - 1978
Skills
Creative Direction, Concept Development, Advertising, Copywriting, Marketing Communications, Creative Branding, Radio Advertising, Television Production
Education
Boston College 1969 — 1973
BA, English
Hoffman and Partners October 2012 - Present
Gearon Hoffman July 2008 - 2012
House Beautiful Magazine June 2004 - December 2006
CMJ 2002 - 2004
Food & Wine Magazine 2000 - 2002
Time, Inc Custom Publishing 1998 - 2000
This Old House Magazine 1998 - 1998
Skills
Art Direction, Logo Design, InDesign, Creative Direction, Concept Development
Education
School of Visual Arts 1990 — 1994
Home March 2005 - Present
Gearon Hoffman 1994 - 2005
Education
Lake Forest College 1987 — 1991
Tufts University October 2012 - Present
Cengage Learning October 2008 - July 2011
Houghton Mifflin April 2006 - September 2008
Houghton Mifflin April 2005 - April 2006
Gearon Hoffman January 2002 - April 2005
Skills
Publishing, Academic Publishing, Editing, Content Management, Copy Editing, Content Development
Education
Ithaca College 1997 — 2001
BA, Art History
Reed Business Information October 2008 - June 2010
Digitas October 2007 - December 2007
Sundin Associates January 2005 - December 2005
Allen & Gerritsen July 2004 - December 2004
Gearon Hoffman February 1999 - November 2001
Pro Media August 1995 - February 1999
Education
Plymouth State University 1991 — 1995
BS, Marketing