GfK Strategic Marketing
Address: 340 Pine St, San Francisco, CA 94104 Phone: (415) 762-1054Hours: : : Category: : Website: Place name: : : : Website: http://www.gfk.com/en-us Category: Market Researcher Suggest an editUnable to add this file. Please check that it is a valid photo. Unable to add this file. Please check that it is a valid photo.Add missing informationAdd business hours Unable to add this file. Please check that it is a valid photo. Questions & answers Ask a questionBe the first to ask a question Add a photoThanks for sharing!Your photo will be posted publicly on Google.Contribute MoreDoneUpload public photos of GfK Posting publicly on the Web Write a review Reviews 3 Google reviews
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GfK Strategic Marketing Employees
Experient Research Group June 2010 - Present
GfK Healthcare January 2009 - June 2010
GfK Strategic Marketing January 2007 - December 2008
GfK V2 January 2002 - December 2006
Skills
Segmentation, Quantitative Research, Focus Groups, Marketing Research, Customer Insight, Qualitative Research, Competitive Intelligence, Market Research, Primary Research, Survey Design, Survey Research, Questionnaires, Report Writing, Proposal Writing, Strategy, Advertising Research, Product Development, New Business Development, Online Research, Leadership, Competitive Analysis, Market Analysis, Brand Equity, Market Intelligence
Education
Indiana University - Kelley School of Business 1991 — 1993
MBA, Marketing, Management
Binghamton University - School of Management 1985 — 1989
Bachelor of Science (BS), Finance, Management
The Research Partnership August 2012 - Present
BioVid Corp. March 2010 - June 2012
@Futures LLC (now Nielsen BASES) July 2006 - February 2010
GfK V2 April 2005 - June 2006
GfK Strategic Marketing October 1998 - March 2005
Data & Management Counsel, Inc. 1996 - 1998
ICR Survey Research Group 1993 - 1996
Intracorp 1989 - 1993
Fidelity Bank 1984 - 1989
National Analysts 1981 - 1984
Skills
Qualitative Research, Quantitative Research, Segmentation, Marketing Research, Analytics, Analysis, Focus Groups, Customer Insight, Data Analysis, Marketing Strategy, Survey Design, Primary Research, Healthcare, Statistics, Oncology, Strategy
Education
Northwestern University
B.S. Journalism, M.A., Advertising, Communication Studies
University of Pennsylvania
Ph.D. program, Annenberg School of Communications
University of Pennsylvania - The Wharton School
M.B.A., Marketing
IMS Health 2013 - 2013
Reata Pharmaceuticals June 2012 - December 2012
Alcon Laboratories, Inc. October 2010 - June 2012
Alcon Laboratories, Inc. December 2007 - April 2011
GlaxoSmithKline April 2007 - November 2007
GFK Strategic Marketing May 2006 - April 2007
IMS Health December 2001 - April 2006
IMS Health 2001 - 2006
Skills
Market Research, Marketing Strategy, Product Marketing, Marketing Research, Market Sizing, Positioning, Strategic Brand..., Brand Advertising, Brand Management, Start-ups, Start-up Consulting, Qualitative Research, Quantitative Research, Message Development, Message Testing, Concept Development, New Business Development, Sales, Online Moderation, Panel Moderator, Demand Forecasting, Forecasting
Education
Loyola College in Maryland
Bachelor of Science (B.S.), Biology/Sociology
Rutgers, The State University of New Jersey-New Brunswick
MPH, Public Health, Health Ed and Behavioral Science
TechniClarity, LLC November 2010 - Present
Ipsos March 2009 - October 2010
Observant LLC October 2007 - February 2009
GfK Strategic Marketing 2005 - 2006
TechniClarity 1992 - 2005
Skills
Focus Groups, Qualitative Research, Marketing Research, Editing, Consumer Behaviour, Business Insights, Market Research, Customer Insight, Report Writing, Primary Research, Consumer Insight, Pharmaceutical Industry, Research Design
Education
State University of New York College at Brockport 1990 — 1991
MALS, Earth Science
State University of New York Empire State College 1988 — 1990
BS, Environmental Science
Champion Consulting, LLC July 2009 - Present
GfK Strategic Marketing 1989 - 2009
Skills
Focus Groups, Customer Insight, Primary Research, Quantitative Research, Marketing Research, Qualitative Research, Competitive Intelligence, Analytics, Advertising Research, Project Management, Questionnaire Design, Questionnaires, Segmentation, Data Analysis, Market Research, Management, CATI, Data Collection, Mystery Shopping, Consumer Behaviour, Survey Design, Market Intelligence, Online Research, Ethnography, Secondary Research, Survey Research, Research Design, Market Analysis, Brand Equity, Consumer Insight, Business Insights, Positioning, Report Writing, Competitive Analysis, Concept Generation, Quantitative Analytics, Voice of the Customer, IDIs, Online Moderation
Education
Cabrini College 1964 — 1968
Decision Directions Senior Vice PresidentStrategic Marketing Corporation
GfK Strategic Marketing 1991 - 2002
Campbell Soup Company 1991 - 2001
Education
University of Rochester 1958 — 1961
Armature Group Inc July 2014 - Present
Double Helix US January 2009 - June 2014
GfK Strategic Marketing 2005 - 2008
GfK V2 2004 - 2004
DataTactics 1999 - 2004
Bryn Mawr College 1997 - 1998
University of Pennsylvania 1990 - 1995
Skills
Customer Insight, Quantitative Research, Qualitative Research, Primary Research, Analytics, Segmentation, Marketing Research, Data Analysis, Advertising Research, Market Research, Focus Groups, Survey Design, Market Analysis
Education
University of Pennsylvania 1985 — 1995
BA MA PhD, Psychology
MSI International Market Research September 2008 - July 2009
GfK Strategic Marketing March 2004 - January 2008
LGS Research Consulting January 1996 - March 2004
SmithKline Beecham 1989 - 1995
Education
Temple University - Fox School of Business and Management 1963 — 1967
MarketVision Research June 2009 - Present
Genactis, Inc. August 2007 - May 2009
GfK Strategic Marketing 2004 - 2007
NOP/Strategic Marketing Corp 2004 - 2007
NOP World (now GfK SM) 2004 - 2007
TVG 2003 - 2004
Education
University of Delaware 1969 — 1974
MarketVision Research June 2009 - Present
Genactis, Inc. August 2007 - June 2009
GfK Strategic Marketing May 2004 - August 2007
TVG Market Research & Consulting June 2003 - May 2004
DuPont Pharmaceuticals October 1989 - May 1996
Skills
Market Research, Oncology, Product Development, Research, Marketing Research, Pharmaceutical Industry, Segmentation, Market Analysis, Qualitative Research, Healthcare, Medical Devices, Customer Insight, Biotechnology, Product Launch, Data Analysis, Competitive Analysis, Analytics, Pricing, Forecasting, Marketing Strategy, Focus Groups, Global Marketing, Competitive Intelligence, Primary Research, Quantitative Research, Analysis
Education
Widener University 1977 — 1980
MBA, Marketing, Finance
University of Delaware
BA, Biological Sciences - Molecular Biology & Biochemistry
University of Delaware
BS, Medical Laboratory Science (Medical Technology)
Bell Falla & Associates LLC December 2010 - Present
GfK Healthcare January 2009 - December 2010
GfK Strategic Marketing March 2006 - December 2008
National Analysts June 1999 - March 2006
Macro International May 1994 - June 1999
Education
University of Pennsylvania 1986 — 1990
Ph.D., Economics
University of Toronto 1984 — 1985
MA, Economics
University of Toronto 1980 — 1984
B. Commerce, Business
TVG Marketing Research & Consulting, LLC 2013 - Present
Phoenix Marketing International 2012 - 2013
MediMedia Managed Markets January 2011 - November 2011
International Communications Research 2008 - 2010
GfK Strategic Marketing 2004 - 2007
TVG Marketing Research and Consulting 2002 - 2004
Sanofi-Synthelabo, Inc January 2000 - November 2001
Consumers Union of US, Inc January 1995 - January 1999
Cystic Fibrosis Foundation 1983 - 1988
Skills
Qualitative Research, Market Research, Pricing, SPSS, Forecasting, Quantitative Research, Focus Groups, Strategy, Marketing Research, Data Analysis, Segmentation, Analysis, Customer Insight, Competitive Intelligence, Report Writing, Survey Design, Market Analysis, Analytics, Oncology, SAS, Primary Research, Pharmaceutical Industry, Positioning, Data Collection
Education
Columbia College (NY)
AB, Anthropology
Northwestern University
PhD, Speech Pathology
Teachers College of Columbia University
MS, Speech Pathology