MSA Marketing, Inc
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MSA Marketing, Inc Employees
KELLY SCOTT MADISON September 2015 - Present
Weber Shandwick May 2015 - August 2015
NCEMC October 2014 - May 2015
Burkhead Brand Group May 2014 - August 2014
UNC Student Alumni Assocation April 2013 - April 2014
MSA Marketing, Inc September 2013 - December 2013
Carteret County News-Times May 2013 - August 2013
Skills
Marketing, Advertising, Press Releases, Competitive Analysis, Account Management, Research, Microsoft Excel, Marketing Communications, Email Marketing, Social Media Marketing, Social Media, PowerPoint, Public Speaking, Microsoft Word, Event Planning, Microsoft Office, Teamwork
Education
University of North Carolina at Chapel Hill 2011 — 2015
Bachelor of Arts (B.A.), Journalism and Mass Communication
West Carteret High School 2007 — 2011
MSA Marketing, Inc July 2014 - Present
Madewell May 2014 - July 2014
Francesca's Collections June 2012 - August 2012
Nordstrom May 2011 - August 2011
Skills
Retail Sales, Social Media Marketing, Social Networking, Social Media Measurement, Blogger, News Writing, Creative Writing, Spanish, Public Relations, Public Speaking, Feminist Theory, Feminism, Conversation, Customer Service, Microsoft Office, Fashion, Advertising, Advertising Research
Education
University of North Carolina at Chapel Hill 2011 — 2014
Bachelor's degree, Public Relations
Florida State University 2010 — 2011
SchoolDude July 2015 - Present
SchoolDude March 2015 - July 2015
SchoolDude October 2014 - February 2015
La Fete Weddings & Events, LLC April 2013 - December 2013
MSA Marketing, Inc May 2013 - August 2013
Relativity Media January 2013 - April 2013
Skills
Time Management, Organization, Team Leadership, Microsoft Excel, Adobe Creative Suite, Creativity, Marketing Communications, Social Media Marketing, Public Relations, Social Media, Marketing, Apparel, Event Management, Event Planning, Advertising, Microsoft Office, Fashion, Teamwork, Microsoft Word, PowerPoint, Sales, Public Speaking, Marketing Strategy, Customer Service, Leadership
Education
North Carolina State University 2010 — 2014
Bachelor of Science (BS), Fashion Textile Management, Graduate
Apex Tool Group, LLC January 2014 - Present
Newell Rubbermaid September 2010 - July 2013
Michael Waltrip Racing August 2009 - September 2010
Newell Rubbermaid January 2006 - June 2007
MSA Marketing, Inc January 2005 - January 2006
Education
University of North Carolina at Charlotte 2007 — 2009
MBA
East Carolina University 2000 — 2004
BS, Business Administration
MSA Marketing, Inc September 2013 - Present
The Cornerstone School June 2010 - June 2013
Johnston County Schools-Clayton Middle School January 2008 - June 2010
Skills
Social Media, Marketing Communications, Press Releases, Media Relations, Editing, Digital Marketing, Online Advertising, Email Marketing, Online Marketing, Media Planning, Digital Media, Marketing Strategy, Market Research, Public Relations, Strategic Planning, Management, Media Buying
Education
North Carolina State University
Pyramis Global Advisors July 2014 - Present
Pyramis Global Advisors July 2012 - July 2014
MSA Marketing, Inc August 2006 - June 2012
Coldwell Banker Chicora Real Estate June 2005 - August 2006
Boston University September 2001 - May 2005
WTF Creative September 2004 - December 2004
Skills
Marketing Communications, Market Research, InDesign, Marketing, Social Media, Digital Strategy, Advertising
Education
Boston University 2001 — 2005
Bachelor of Science (B.S.), Advertising
Cisco April 2014 - Present
Archology October 2012 - April 2014
Acronym Media, Inc. February 2011 - October 2012
ChannelAdvisor December 2009 - February 2011
Mediacom March 2008 - December 2009
MSA Marketing, Inc January 2007 - March 2008
MSA Marketing, Inc December 2005 - January 2007
MSA Marketing, Inc February 2004 - December 2005
Cardinal Healthcare 2002 - 2004
Mascon Global (formerly Versatech Consulting) 2001 - 2002
Skills
Brand Awareness, Market Analysis, Project Management, PPC, SEM, Web Analytics, Online Advertising, SEO, Google Analytics, Business Process..., Analytics, Sales, Consulting, Google Adwords, Interactive Marketing, Web Marketing, Marketing, Strategy, Online Marketing, Mobile Marketing, Lead Generation, Account Management, Search Advertising, Organic Search, CRM, E-commerce, Paid Search Campaigns, Paid Search Strategy, Marketing Strategy, Advertising, Digital Marketing, Digital Strategy, Conversion Optimization, Landing Page..., Affiliate Marketing, Omniture, Display Advertising, Mobile Advertising, Integrated Marketing, Keyword Research, B2B Marketing, Digital Media, Online Lead Generation, Website Development, MSN AdCenter, Online Reputation..., Google Webmaster Tools, A/B testing, Yahoo Search Marketing, Email Marketing
Education
North Carolina State University 1978 — 1982
BA, Business Management
IBM June 2015 - Present
Carat USA July 2014 - June 2015
Carat USA Redefining Media September 2013 - July 2014
MSA Marketing, Inc May 2013 - August 2013
Skills
Digital Media, Strategy, Media Planning, Ad Tech, Digital Marketing, Social Media, Advertising, Social Media Marketing, InDesign, Social Networking, Blogging, Illustrator, WordPress, Facebook, Photoshop, Microsoft Office, CCS, MRI, Marketing
Education
University of North Carolina at Chapel Hill 2009 — 2013
B.A, Journalism and Mass Communication; Advertising Sequence
Auburn High School 2005 — 2009
Advanced Regents Diploma
Self Employed April 1999 - Present
MSA Marketing, Inc December 2006 - August 2008
GlaxoSmithKline 2002 - 2005
FGI Advertising (now Capstrat) 1996 - 1999
Self Employed 1994 - 1996
McKinney 1993 - 1994
Price McNabb 1992 - 1993
Rosenberg Associates Advertising May 1989 - November 1992
Skills
Logo Design, Advertising, Art Direction, Letterhead, Graphic Design, Branding & Identity, Creative Direction, Adobe Creative Suite, Mac, Brochures, InDesign, QuarkXPress, Posters, Photoshop, Marketing Strategy, Image Manipulation, Typography, Brand Development, Corporate Identity, Corporate Branding, Collateral, Illustrator, Integrated Marketing, Direct Mail, Art, Graphics, Creative Strategy, Layout, Concept Development, Interaction Design, Web Design, Adobe Acrobat, Banners
Education
East Carolina University 1985 — 1989
BFA, Communication Art/Graphic Design
University of Mount Olive 1983 — 1985
Associate's degree, Liberal Arts w/concentration in Art
Beddingfield High School 1979 — 1982
Completed, General Studies
French/West/Vaughan June 2015 - Present
MSA Marketing, Inc February 2013 - May 2015
Agency212, LLC October 2011 - December 2012
Encompass Media Group May 2011 - September 2011
Resident Media I Encompass Media Group January 2011 - May 2011
Skills
Microsoft Office, Microsoft Excel, Microsoft Word, PowerPoint, Customer Service, Research, Outlook, English, Windows, Budgets, Public Speaking, Editing, Strategic Planning
Education
University of North Carolina at Chapel Hill 2005 — 2009
Bachelor of Arts (BA), Journalism and Mass Communication - Advertising
MSA Marketing, Inc September 2010 - Present
MSA ADVERTISING 2006 - November 2010
McKinney 1985 - 1995
Skills
Integrated Marketing, Advertising, Marketing, Digital Marketing, Media Buying, Email Marketing, Social Media Marketing, Creative Direction, Graphic Design, Copywriting, Direct Mail, Online Advertising, Adobe Creative Suite, Recruitment Advertising, Interactive Advertising, Interactive Marketing, Mobile Advertising, Advertising Research, Social Media, Social Marketing, Brand Development, Brand Management, Corporate Branding, Brand Awareness, Branding & Identity, Brand Architecture, Brand Implementation, Healthcare, Research, Market Research, Qualitative Research, Marketing Communications, Marketing Research, Quantitative Research, Online Research, Strategic Communications, Corporate Communications, Product Marketing, Marketing Management, Online Marketing, Strategic Planning, Marketing Strategy, Video Production, Web Design, Website Development, Web Analytics, Media Planning, Digital Strategy, Outdoor Advertising, Mobile Marketing
Education
School of Visual Arts, NYC
Graphic Design
University of North Carolina at Chapel Hill
Bachelor's Degree, Journalism and Mass Communication
University of North Carolina at Chapel Hill
Bachelor's Degree, English
PulteGroup November 2012 - Present
Standard Pacific Homes July 2006 - November 2012
Lennar November 2003 - July 2006
MSA Marketing, Inc December 2001 - November 2003
MSA Marketing, Inc July 1999 - December 2001
Skills
Marketing Strategy, Marketing, Market Analysis, Advertising, Lead Generation, Social Media Marketing, Public Relations, Residential Homes, Competitive Analysis, Online Advertising, Leadership, Media Buying, Creative Direction, Copywriting, SEO copywriting, Digital Marketing, Digital Video, Graphic Design, Email Marketing, Direct Mail, Sales, Market Research, Newsletters, Online Marketing, Marketing Communications, Management, Real Estate
Education
Campbell University 1995 — 1999
Bachelor of Arts (B.A.), Mass Communication/Media Studies minor in Graphic Design
clarkmcdowall June 2015 - Present
The Coca-Cola Company May 2014 - August 2014
Duke University August 2012 - May 2013
MSA Marketing, Inc January 2013 - April 2013
Cline Davis & Mann June 2012 - August 2012
Duke Motivation and Social Cognition Laboratory January 2011 - May 2012
Weill Cornell Medical College June 2011 - August 2011
Duke University August 2010 - December 2010
Columbia University May 2010 - August 2010
Skills
Research, PowerPoint, Market Research, Spanish, Qualitative Research, Advertising, Marketing Strategy, Microsoft Excel, Microsoft Office, Strategic Thinking, Consumer Insight, Quantitative Research, Strategic Communications, Strategic Planning, Consumer Behaviour, Idea Generation, Target Segmentation, Branding & Identity, Final Cut Pro, Video Editing, Social Media
Education
VCU Brandcenter 2013 — 2015
Master of Business, Communications Strategy
Duke University 2009 — 2013
B.A., Psychology, Certificates in Markets & Management and Human Development
Universitat Autònoma de Barcelona International Business 2011 — 2011
International Marketing, Managing Services, Brand Barcelona: Marketing the Global City
The Spence School 1996 — 2009