The Advertising Research Foundation
Industry: Media company
DescriptionThe Advertising Research Foundation is a nonprofit industry association for creating, aggregating, synthesizing and sharing knowledge in the fields of advertising and media. It was founded in 1936 by the Association of National Advertisers and the American Association of Advertising Agencies. Founded: 1936 Subsidiary: Coalition for Innovative Media Measurement
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The Advertising Research Foundation Employees
Transitional Living Company June 2015 - Present
Deniz Consulting and Executive Coaching, LLC November 2007 - Present
disABILITYincites October 2011 - October 2015
Sevendots September 2010 - December 2011
Fashion Institute of Technology September 2009 - 2010
The Advertising Research Foundation October 2008 - June 2009
MediaCom 2005 - 2007
Media Planning Group January 2001 - March 2005
Leo Burnett/Starcom Worldwide 1996 - 2001
Bohbot Communications March 1995 - January 1996
Skills
Marketing, Content Management, B2B, Entertainment, Market Research, Automotive, Customer Insight, Web Development, Integrated Marketing, Executive Coaching, Disability Studies, Leadership Development, Analytics, Media Research, Consumer Insight, E-commerce, Media Planning, FMCG, Strategic Partnerships, Consumer Behaviour, Press Releases, Brand Development, Media Buying, Entrepreneurship, Segmentation, Business Development, Leadership, Management Consulting
Education
Coaches Training Institute 2011 — 2012
CPCC, CPCC
Susquehanna University
BA, Communications and Spanish (Double Major)
The Advertising Research Foundation August 2014 - Present
Mediacom USA January 2013 - June 2014
Analytic Partners, Inc. October 2011 - January 2013
Synovate April 2008 - October 2011
Marketing Management Analytics March 2000 - April 2008
Applied Information for Marketing September 1997 - March 2000
Skills
Employee Relations, Talent Acquisition, Performance Management, Organizational..., Talent Management, Employee Engagement, Coaching, Team Building, Leadership Development, Compensation, HRIS, Applicant Tracking..., HR Policies, HR Consulting, Analytics, Leadership, Onboarding, Employee Benefits, Benefits Administration, Training, Management, Human Resources, Hiring, Business Strategy, Deferred Compensation, Team Leadership, Succession Planning, Career Development, Employee Training, Organizational Design, Recruiting, Personnel Management, Team Management, Workforce Planning, Business Development, Process Improvement, Change Management, Strategy, Interviews, Organizational..., Management Consulting, Technical Recruiting, Analysis, Marketing, Market Research, New Hire Orientations, Payroll, Project Management, Mergers & Acquisitions, Executive Coaching
Education
Franklin Pierce University
Bachelor of Science (B.S.), Marketing & Management
The Advertising Research Foundation July 2006 - Present
Skills
Microsoft Excel, Analysis, Customer Service, Strategic Planning, Microsoft Word, Budgets, Project Management, Financial Analysis, Leadership, Accounting
Education
Far Eastern University 1984 — 1988
Bachelor's Degree, Accounting, 3.5
BCD/Plannernet August 2011 - Present
Pinkberry (NY franchise was sold to the corporate office in LA) December 2013 - December 2014
Nine West Group November 1999 - April 2013
Advertising Research Foundation February 2013 - March 2013
Cardiovascular Research Foundation (CRF) April 2011 - July 2011
American Society of Mechanical Engineers (ASME) September 2010 - December 2010
Meeting Professionals International (MPI) May 2009 - December 2010
The Advertising Research Foundation February 2010 - June 2010
Papa's Travel Store 2000 - 2010
American Association of Advertising Agencies September 2007 - September 2008
Skills
Microsoft Office, Internet Savy, Contract Negotiation, Speakers, Event Management, Hotels, Meeting Management, Event Planning, Hospitality, Hotel Management, Trade Shows, Customer Service, Food & Beverage, Negotiation, Hospitality Management, Hospitality Industry, Sales, Catering, Meeting Planning, Time Management, Advertising, Management, Restaurants, New Business Development, Banquets, Teamwork, Front Office, Internet Savvy, Public Speaking, Budgets, Human Resources, Tourism, Outlook, Corporate Events, Public Relations, Social Media Marketing, Social Networking, Marketing Communications, Marketing, Marketing Strategy, Social Media, Leadership
Education
Montclair State University 1990 — 1991
Bachelor of Science (B.S.), Human Resources
Montclair State University 1985 — 1990
BS, Hotel/Restaurant Mgmt.
TubeMogul, Inc. May 2015 - Present
TubeMogul, Inc. September 2013 - May 2015
TubeMogul, Inc. February 2013 - September 2013
Studio One March 2012 - February 2013
The Advertising Council April 2011 - March 2012
Snackable Media October 2010 - January 2011
Venmo.com October 2009 - March 2010
The Advertising Research Foundation June 2009 - August 2009
Caribbean Cinemas of Puerto Rico May 2008 - July 2008
Skills
Advertising, Photoshop, Final Cut Pro, Premiere, Film Production, Social Media, Microsoft Office, Marketing Strategy, Content Strategy, Content Management, Content Development, Editing, Online Video Platforms, Online Video Strategy
Education
University of Pennsylvania 2006 — 2010
Bachelor of Arts, Visual Studies, Communications and Cinema Studies
NJCPA March 2015 - Present
New Jersey Society of CPAs September 2011 - March 2015
RICS - Royal Institution of Chartered Surveyors May 2008 - June 2009
The Advertising Research Foundation June 2007 - March 2008
Toy Industry Association November 2005 - June 2007
Craft & Hobby Association 2002 - 2005
Reed Exhibitions Mexico / REMEX January 1997 - January 2000
Skills
Public Relations, Event Planning, Budgets, Copywriting, Collateral, Media Planning, Strategy, Vendor Management, Marketing Communications, Social Media, Event Management, Social Media Marketing, Email Marketing, Marketing Strategy, Trade Shows
Education
Tecnológico de Monterrey 1997 — 1997
Certificate, International Marketing
Union College 1987 — 1991
Bachelor of Arts, Psychology & Economics
Tabor Academy 1985 — 1987
Rubinson Partners, Inc. August 2010 - Present
Converseon January 2014 - Present
New York University 2011 - Present
The Advertising Research Foundation March 2008 - August 2010
Synovate January 2006 - March 2008
Vivaldi Partners 2004 - 2006
The NPD Group, Inc. 1979 - 2004
Unilever 1976 - 1979
Skills
Marketing Research, Social Media, Research, Consumer Insights, Advertising Research, Segmentation, Market Research, Quantitative Research, Global Marketing, Analytics, Marketing Strategy, Product Development, Brand Equity, Statistics, FMCG, Brand Tracking, Retail, Forecasting, Shopper Marketing, Competitive Intelligence, Customer Insight, Business Strategy, Questionnaire Design, Survey Design, Integrated Marketing, Brand Management, Consumer Behaviour, Market Analysis, Focus Groups, Competitive Analysis, Data Analysis, Qualitative Research, Primary Research, SPSS, Market Intelligence, Strategy, Marketing, Leadership, Business Insights, Ethnography, Online Research, Brand Architecture, General Awesomeness, Media Research, Consumer Insight, Copy Testing, Survey Research, Predictive Analytics, Awesomeness
Education
The University of Chicago - Booth School of Business 1971 — 1973
MBA, economics, statistics
New York University - Leonard N. Stern School of Business 1967 — 1971
BS, Business economics and statistics
SLH Marketing Management Services January 2014 - Present
National League for Nursing June 2007 - December 2013
The Advertising Research Foundation January 2006 - June 2007
New Vision Communications, Inc. January 2001 - January 2006
TMP Integrated Marketing Communications (NYSE: TMPW) July 1999 - January 2001
RMR & Associates Inc January 1993 - July 1999
RMR & Associates Inc January 1990 - July 1999
Skills
Advertising, Social Media, Public Relations, Marketing Strategy, Social Media Marketing, Digital Marketing, Marketing Communications, Media Planning, Media Buying, Email Marketing, SEO, Analytics, Digital Media, Advertising Management, Strategic Communications, New Business Development, Sales Support, Advertising Sales, Product Launch, Integrated Media, Integrated Marketing..., Agency Relations, Promotions, Promotional Writing, Brand Communication, Branding Development, Media Negotiation, Creative Briefs, Creative Concept..., Press Releases, Press Kits, Press Conferences, Event Marketing, Event Management, Product Marketing, Media Research, PowerPoint, Excel, Word, Integrated Marketing, Sales Operations, Microsoft Word, Product Development, Event Planning, Marketing, Microsoft Excel, Marketing Management, Lead Generation, Copywriting, Strategy
Education
Media Bistro 2011 — 2012
Digital Marketing Certificate, Digital Marketing
Northern Virginia Community College 2005 — 2007
Associates Program, Business Administration/Marketing
University of Virginia
Professional Certificate, Public Relations, Advertising, and Applied Communication
Endurance Education Services, LLC May 2013 - Present
GEP Worldwide September 2011 - August 2013
The Wharton School September 2010 - September 2011
The Advertising Research Foundation May 2010 - August 2010
Aon Corporation January 2010 - May 2010
Commonwealth Financial Services May 2009 - August 2009
Skills
Excel, PowerPoint, Photoshop, Public Speaking, Event Planning, Data Analysis, Entrepreneurship, Word, Research, Customer Service, Writing, Strategic Planning
Education
The Pike School 2000 — 2003
St. Augustine's Andover
University of Pennsylvania - The Wharton School 2007 — 2011
Bachelor of Science, Economics with Concentration in Marketing
Erasmus University Rotterdam 2010 — 2010
Study Abroad Program, Master of Science (MSc) in Business Management
Phillips Academy Andover 2003 — 2007
Oracle Datalogix July 2015 - Present
Datalogix July 2014 - Present
Undertone May 2013 - July 2014
Undertone January 2012 - May 2013
MEC January 2011 - January 2012
Screenvision June 2010 - January 2011
adMarketplace (online ad network) December 2009 - June 2010
The Advertising Research Foundation May 2008 - August 2008
Millennium Promise May 2007 - August 2007
Eliran Murphy Group May 2006 - August 2006
Skills
Media Planning, Strategy, Digital, Advertising, Integrated Marketing, Sales, Management, Digital Media, Online Advertising, Digital Marketing, Digital Strategy, Media Buying, Mobile Marketing, Mobile Advertising, Marketing Communications, Social Media Marketing
Education
Bucknell University 2005 — 2009
BA, Psychology
University of Virginia 2008 — 2008
Semester at Sea
Colorado Academy 2001 — 2005
Google July 2015 - Present
Google June 2012 - July 2015
Cornell Career Services August 2011 - May 2012
Google June 2011 - August 2011
The Advertising Research Foundation June 2010 - August 2010
Marc Ecko Enterprises June 2010 - August 2010
Dixon Schwabl Advertising December 2009 - January 2010
Skills
HTML, AdForce5, N-Touch, iMIS, AdPro, Rich Media, Public Speaking, Social Networking, Strategy, Copywriting, Marketing
Education
Cornell University
BA, Communication
Mediacom August 2013 - Present
GroupM October 2012 - August 2013
Pace University August 2011 - October 2012
NYSE Euronext September 2011 - December 2011
The Advertising Research Foundation May 2011 - August 2011
Pace University August 2009 - July 2011
TIAA-CREF May 2010 - August 2010
Friends & Friends Inc June 2008 - January 2009
Friends & Friends Inc. December 2007 - May 2008
Wagner College September 2006 - May 2008
Skills
PowerPoint, Excel, Research, Event Management, Marketing, Mentoring, Advertising
Education
Pace University 2009 — 2012
Masters, Business Administration; International Economics and Marketing
Wagner College 2004 — 2008
Bachelor of Arts, Economics
High 5 Games December 2014 - Present
Hilton Worldwide August 2014 - December 2014
Global Strategy Group February 2014 - August 2014
SimCorp USA September 2013 - February 2014
AXA Advisors June 2013 - August 2013
The Advertising Research Foundation January 2013 - May 2013
Stony Brook University August 2009 - April 2011
Skills
Recruiting, Communication Skills, High Organizational..., Event Planning, Strategic Planning, Event Management, Microsoft Office, Microsoft Excel, Human Resources, Creative Skills, Customer Service, Management Skills, Social Media, Team Leadership, Photoshop, Management, Telephone Interviewing, Interviewing Skills, Clerical, Screening Resumes, Team-oriented, Cross Functional Team..., Interpersonal Skill, Receptionist Duties, Administrative Work, Events Organizer, Public Relations, Filing, Adaptability, Interviews, Mac OS, Employee Relations, Cision, Prezi, Fundraising, iMovie, Volunteering, Talent Management, Lotus Notes, Scheduling Management, Teamwork, Administration, Communication
Education
The City University of New York, Baruch College 2011 — 2014
Bachelor of Business Administration (BBA), Industrial/Organization Psychology
Stony Brook University 2009 — 2011
T-Mobile August 2015 - Present
Millward Brown March 2007 - July 2015
The Advertising Research Foundation 2006 - 2007
WaMu June 2001 - March 2006
Northwestern Mutual 2000 - 2001
Nationwide 1998 - 2000
Skills
Marketing Research, Market Research, Advertising Research, Quantitative Research, Customer Insight, Segmentation, Brand Equity, Focus Groups, Questionnaire Design, Consumer Behaviour, Analytics, Qualitative Research, Copy Testing, Primary Research, Competitive Intelligence, Data Analysis, Account Management, Marketing, Survey Design, SPSS, Team Management, Project Management, Cross-functional Team..., Team Leadership, Marketing Strategy, Strategy, Advertising, Online Research, Management, Competitive Analysis, Leadership
Education
Emory University 1993 — 1998
PhD, Clinical Psychology
Washington University in St. Louis 1985 — 1989
BS, Psychology
The Society of St. Vincent de Paul August 2013 - Present
The Advertising Research Foundation January 2012 - July 2014
The Procter & Gamble Company July 2008 - December 2011
The Procter & Gamble Company January 2002 - June 2008
Skills
Marketing Research, Customer Insight, Consumer Behaviour, Advertising Research, Brand Equity, Nielsen, Analytics, Consumer Insight, Focus Groups, Quantitative Research, Shopper Marketing, Strategy, Segmentation, Business Insights, Marketing Strategy, Competitive Intelligence, Competitive Analysis, Market Research, Qualitative Research, Product Innovation, Integrated Marketing
Education
The Athenaeum of Ohio 2002 — 2004
Certificate in Lay Pastoral Ministry
The Ohio State University Fisher College of Business 1977 — 1978
Master of Business Administration (M.B.A.), Marketing
The University of Cincinnati 1972 — 1977
Bachelor of Business Administration (B.B.A.), Business, Management and Marketing
The Advertising Research Foundation October 2006 - Present
Honeybee Robotics May 2005 - January 2007
J.P. Morgan 1997 - 2005
Skills
Expert in All Adobe..., HTML5, CSS3, Graphic Design, Web Design, HTML emails, Content Management, Advertising, Digital Marketing, Marketing
Education
San Francisco State University
Master's, Education/Counseling
University of California, Santa Cruz
Bachelor's, Geology/Earth Science, General
The Advertising Research Foundation October 2007 - Present
Education
Baruch College, City University of New York (CUNY) 2006 — 2008
Emamooden Design Ltd January 2003 - Present
Emamooden Design 2003 - Present
Kantar US March 2015 - May 2015
The Advertising Research Foundation January 2014 - April 2015
Ziggurat Brand Consultants July 2011 - March 2012
Sixteenhands 2009 - 2012
Aricot Vert 2003 - 2012
Dragon Rouge, UK 2004 - 2005
Salter Baxter 2003 - 2005
hat-trick design 2004 - 2004
Skills
Graphic Design, Logo Design, Working with Design..., Working with Writers,..., Illustration, Illustrator, Brand Architecture, Brochures, Posters, Brand Development, Visual Communication, Visual Identity, Layout, Stationery, Creative Direction, Corporate Identity, Concept Development, Corporate Branding, Branding, Graphics, Typography, InDesign, Art Direction
Education
Norwich University of the Arts 1987 — 1990
First class BA hons, Graphic DESIGN
Lady Margaret School
iProspect April 2015 - Present
iProspect September 2014 - April 2015
iProspect April 2014 - September 2014
iProspect December 2013 - April 2014
iProspect June 2010 - December 2013
The Advertising Research Foundation June 2009 - October 2009
Skills
Keyword Research, Organic Search, PPC, Link Building, Landing Page..., Google Analytics, Google Adwords, Search Analysis, SEM, Google Webmaster Tools, SEO, Web Analytics, Search Advertising, Omniture
Education
Napier University 2005 — 2009
2.1 BA (Hons), Communication, advertising and PR
BFG Communications September 2013 - Present
The Advertising Research Foundation May 2013 - August 2013
University of South Carolina Academic Enrichment Center January 2013 - April 2013
CEA Global Education September 2012 - December 2012
Outside Hilton Head May 2007 - August 2012
Zoes Kitchen August 2011 - December 2011
Skills
PowerPoint, Customer Service, English, Windows, Outlook, Photoshop, Teaching, Public Speaking, Budgets, Editing, Negotiation, Event Planning, Facebook, Social Media, Microsoft Excel, Communication, Social Media Marketing, Management, Marketing, Microsoft Office
Education
University of South Carolina-Columbia 2009 — 2013
Hospitality Management, Meeting and Event Planning
CDMiConnect November 2014 - August 2015
HAVAS LYNX June 2013 - November 2014
McCann - HumanCare April 2012 - May 2013
The Advertising Research Foundation January 2012 - April 2012
Concentric Pharma Advertising June 2011 - August 2011
Skills
Advertising, Marketing, CRM, Competitive Analysis, Management, Sales, Budgets, Research, Integrated Marketing, Digital Marketing, Online Advertising, Digital Media
Education
University of Bridgeport
Bachelor’s Degree, Business Marketing