AC Nielsen BASES

Description

Address: 55 Greens Farms Rd # 2, Westport, CT 06880 Phone: (203) 222-2100Place name: : : Category: Hours: : Website: : : : Website: http://www.nielsen.com/ Category: Marketing consultant Suggest an editUnable to add this file. Please check that it is a valid photo. Unable to add this file. Please check that it is a valid photo. · Own this business?Add missing informationAdd business hours Unable to add this file. Please check that it is a valid photo. Questions & answers Ask a questionBe the first to ask a question Add a photoThanks for sharing!Your photo will be posted publicly on Google.Contribute MoreDoneUpload public photos of Nielsen Bases Posting publicly on the Web Write a review Reviews Be the first to review

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AC Nielsen BASES Employees

Employee
Years
Job
Industry
Laszlo Tikk Laszlo Tikk Cincinnati Area Details
Laszlo Tikk's AC Nielsen BASES Experience November 2001 - October 2006
Job Senior Innovation Manager at Kroger
Industry Retail
Experience
Kroger  February 2014 - Present
Amazon  June 2013 - February 2014
HJ Heinz  January 2013 - June 2013
HJ Heinz  February 2010 - January 2013
HJ Heinz  November 2009 - February 2010
HJ Heinz  October 2008 - October 2009
BASES The Nielsen Company  May 2007 - October 2008
Ipsos ASI  October 2006 - May 2007
AC Nielsen BASES   November 2001 - October 2006

Skills
Marketing Management, Marketing Strategy, Go-to-market Strategy, Consumer Marketing, Strategic Planning, Product Innovation, Idea Generation, Innovation Management, Introducing New Products, Marketing Research, New Product..., Market Analysis, Development of..., Competitive Analysis, Integrated Marketing..., Innovation Consulting, Consumer Insight, Customer Insight, Consumer Behaviour, Market Research, Nielsen, Analytics, Shopper Marketing, Brand Equity, Segmentation, Quantitative Research, Quantitative Analytics, Qualitative Research, Advertising Research, FMCG, Consumer Products, Consumer Goods, CPG Industry, E-commerce, Demand Forecasting, Consumer Packaged Goods..., Focus Groups, P&L Management, Product Development, Positioning, Brand Management, Cross-functional Team..., Digital Marketing, Brand Architecture, Integrated Marketing

Education
Robert Morris University   2009 — 2009
M.B.A., Business Administration and Management, General

Indiana University - Kelley School of Business   1997 — 2001
Bachelor of Science (B.S.), Business Administration and Management, General

Sarah McSpiritt Sarah McSpiritt Greater Philadelphia Area Details
Sarah McSpiritt's AC Nielsen BASES Experience 2003 - 2004
Job
Industry Marketing and Advertising
Experience
Lincoln Financial Group  June 2013 - Present
Lincoln Financial Group  January 2013 - June 2013
Lincoln Financial Group  March 2012 - January 2013
Lincoln Financial Group  November 2010 - April 2012
The Hartford  November 2007 - November 2010
The Hartford  May 2007 - November 2007
SAP America  August 2006 - April 2007
Wake Forest University  August 2004 - May 2006
John Templeton Foundation  June 2005 - December 2005
AC Nielsen BASES   2003 - 2004

Skills
Direct Marketing, Advertising, Market Research, Copywriting, Marketing, Internal Communications, Product Marketing, Project Management, Marketing Strategy, Management, Strategy, Integrated Marketing, Brand Development, Account Management, Marketing Communications, Sales

Education
Wake Forest University   2004 — 2006
Master's Degree, Communication Studies

Washington and Lee University   1999 — 2003
Bachelor's Degree

University of Oxford   2001 — 2002

Erica Curtis Erica Curtis Greater New York City Area Details
Erica Curtis's AC Nielsen BASES Experience June 2004 - May 2006
Job Senior Director, Analytics & Campaigns at Penguin Random House
Industry Publishing
Experience
Random House  September 2012 - Present
Random House  February 2012 - September 2012
Random House, Inc.   January 2010 - February 2012
Random House  June 2008 - February 2010
Random House  July 2007 - June 2008
Random House  June 2006 - July 2007
AC Nielsen BASES   June 2004 - May 2006

Skills
Analytics, Consumer Insights, Web Analytics, Market Research, Digital Marketing, Google Analytics, Online Advertising, Online Marketing, Publishing, Customer Insight, Leadership, Online Publishing, Content Strategy, Integrated Marketing, Marketing, Digital Strategy, Omniture, E-commerce

Education
Boston University   2000 — 2004
B.A.B.S., Business Administration, Marketing

Boston University - School of Management   2000 — 2004
Bachelor of Science (B.S.), Marketing

Henry Most Henry Most San Francisco Bay Area Details
Henry Most's AC Nielsen BASES Experience 1993 - 1999
Job Independent Marketing/Data Analyst; Masters in Counseling Psychology; Facilitator of Interpersonal Dynamics Groups
Industry Marketing and Advertising
Experience
Indpendent  March 2012 - Present
Independent Contractor  February 2012 - Present
Direct Intelligence   August 2009 - January 2012
Independent Consultant  May 2007 - August 2009
Names in the News  April 2001 - January 2007
AC Nielsen BASES   1993 - 1999

Skills
Online Advertising, Non-profits, Marketing, Social Media, Data Analysis, Direct Mail Fundraising, Masters in Counseling..., Facilitator of...

Education
California Institute of Integral Studies   2007 — 2009
MFT, Transpersonal Counseling Psychology

Cornell University   1989 — 1993
B.A., Major: History; Minor: Mathematics

Scott McCafferty Scott McCafferty Greater Los Angeles Area Details
Scott McCafferty's AC Nielsen BASES Experience 1998 - 2000
Job First Vice President, Payments at Kinecta Federal Credit Union
Industry Financial Services
Experience
Kinecta Federal Credit Union  August 2014 - Present
Green Dot Corporation  April 2012 - August 2014
Green Dot Corporation  June 2010 - March 2012
PepsiCo  June 2008 - June 2010
QTG  2004 - 2008
Navteq  2004 - 2004
Boston Consulting Group  2002 - 2004
The Nielsen Company  1999 - 2000
AC Nielsen BASES   1998 - 2000
BASES  1998 - 2000

Skills
Management, Cross-functional Team..., Strategy, Marketing Strategy, Process Improvement, Competitive Analysis, Consumer Marketing, Analysis, P&L Management, Business Intelligence, Product Management, Leadership, Analytics, Product Marketing, Marketing, Product Development, Strategic Partnerships, Market Analysis, Customer Insight, Start-ups

Education
The University of Chicago   2000 — 2002
MBA, Finance, Entrepreneurship, Marketing

The University of Chicago - Booth School of Business   2000 — 2002
Master of Business Administration (M.B.A.), Finance, Entrepreneurship, Marketing

University of Southern California   1990 — 1994
BS, Electrical Engineering

Kecoughtan   1988 — 1990

Shubhra Ramchandani Shubhra Ramchandani Greater Boston Area Details
Shubhra Ramchandani's AC Nielsen BASES Experience 1999 - 2001
Job Partner at Global Source
Industry Management Consulting
Experience
Global Source   January 2011 - Present
Symmetrics Marketing/ Synovate   February 2006 - November 2010
TNS  2001 - 2006
AC Nielsen BASES   1999 - 2001
Walker Information  September 1993 - January 1999
Automatic Data Processing (ADP)   1982 - 1993
KPMG  June 1980 - July 1982

Skills
Brand Experience, Behavioral Modeling, Performance Tracking, New Business Development, Internal & External..., Product & Service..., Demand Forecasting, Business Intelligence, Balanced Scorecard, Marketing Strategy, Voice of the Customer, Brand Loyalty, Quantitative Market..., Qualitative Market..., Survey Research, Brand/ Customer Tracking, Quantitative, Tracking, Qualitative Research, Competitive Intelligence, Strategy, Marketing Research, Product Management, Leadership, Management, Customer Insight, Brand Equity, Focus Groups, Consumer Behaviour, Product Innovation, Start-ups, Business Insights, Integrated Marketing, Consumer Insight, B2B, Survey Design, Analytics, Market Research, Quantitative Research, Business Development, Consulting, Questionnaire Design, Market Intelligence, Positioning, Market Analysis

Education
Cornell University - S.C. Johnson Graduate School of Management   1978 — 1980
MBA

Delhi University
Master of Arts (M.A.), English Language and Literature, General

Jack Mackey Jr. Jack Mackey Jr. Greater Los Angeles Area Details
Jack Mackey Jr.'s AC Nielsen BASES Experience July 2004 - July 2005
Job Manager, Integrated Retail, Trade Catalog Management at Disney Consumer Products
Industry Marketing and Advertising
Experience
Disney Consumer Products  April 2012 - Present
The Walt Disney Studios  July 2011 - April 2012
The Walt Disney Studios  April 2006 - July 2011
AC Nielsen BASES   July 2004 - July 2005
General Motors Corporation  June 2002 - August 2002
Day O Productions, Inc.   August 1997 - November 2000
Cente Service Corporation, The U.S. Division of Tohokushinsha Film Corporation   March 1994 - August 1997

Skills
Japanese, Strategic Brand..., International Product..., International Marketing, Demand Forecasting, Sales Planning, Project Management, Brand Management, Sales Plan, Nielsen, Market Analysis

Education
Thunderbird School of Global Management   2002 — 2003
MBA, International Marketing

Keio University   1992 — 1993
Certificate, Japanese Studies

University of Colorado Boulder   1983 — 1988
Bachelor of Arts, Political Science

University of Pittsburgh   1986 — 1986
Semester Abroad, Semester at Sea Program

UC Davis
Organisation Internationale de La Vigne et du Vin (OIV), Wine Distribution

Robert Stephan Robert Stephan Cincinnati Area Details
Robert Stephan's AC Nielsen BASES Experience 1983 - 1999
Job Director, Chief Methodologist: Vertex Business Services
Industry Market Research
Experience
Vertex Business Services  July 2009 - Present
Markettools  April 2006 - April 2009
Ipsos / Insight   January 2000 - April 2005
NPD  2000 - 2001
AC Nielsen BASES   1983 - 1999
BASES  1983 - 1999
Information Resources, Inc.   1993 - 1994
SAMI / Burke / BASES   1983 - 1989

Skills
Forecasting, Marketing Research, Statistics, Brand Equity, Market Analysis, Customer Insight, Qualitative Research, Analytics, Market Research, Quantitative Research, Focus Groups, Segmentation

Education
University of Cincinnati   1983 — 1985
Post Grad Studies, Statistics / Econometrics

Virginia Polytechnic Institute and State University   1981 — 1983
Masters, Statistics

James Madison University   1977 — 1981
Bachelor, Mathematics / Statistics

Tim Rossmann Tim Rossmann Cincinnati Area Details
Tim Rossmann's AC Nielsen BASES Experience 2004 - 2006
Job IT Analyst at United Pet Group
Industry Information Technology and Services
Experience
United Pet Group  October 2011 - Present
HP - Education   October 2007 - October 2011
Tek Systems  2006 - 2007
AC Nielsen BASES   2004 - 2006
AC Nielsen BASES   2000 - 2004
BASES  1987 - 2000

Skills
Data Analysis, Analytics, SDLC, Market Research, SharePoint, Business Analysis, SQL, Team Leadership, Microsoft SQL Server, Analysis, Project Management, Strategic Planning, Business Process..., Process Improvement, Databases, Visual Basic, Program Management, Visio, Marketing Research, Team Building

Education
Cincinnati Technical College   1985 — 1987
Associates, CISP/Information Systems

University of Cincinnati   1983 — 1985
Associates, Robotics/Information Systems

Ashley Wingert Ashley Wingert Boise, Idaho Details
Ashley Wingert's AC Nielsen BASES Experience 2005 - 2006
Job Global Marketing Director at ConAgra Foods Lamb Weston
Industry Food & Beverages
Experience
ConAgra Foods Lamb Weston  June 2014 - Present
ConAgra Foods Lamb Weston  August 2011 - June 2014
Costco Wholesale Japan   November 2010 - August 2011
University of Washington Business School  August 2008 - June 2010
ConAgra Foods  June 2009 - September 2009
Okaya (U.S.A.), Inc.   October 2006 - August 2008
AC Nielsen BASES   2005 - 2006

Skills
Business Japanese, Basic Mandarin, Microsoft Office, Analysis, Cross-functional Team..., Management, Strategy, Project Management, Product Development, Marketing, Sales, Microsoft Excel, Market Research, Japanese, Mandarin, Program Management

Education
University of Washington, Michael G. Foster School of Business   2008 — 2010
MBA, International Business, Asian Markets

Shanghai Jiao Tong University   2009 — 2009
MBA-Exchange, International Business

University of Pittsburgh   1999 — 2004
Bachelor of Arts. Bachelor of Science, Japanese, Business Marketing

Nanzan University   2001 — 2002
Study Abroad, Advanced Japanese Language

Logan Park Logan Park Greater St. Louis Area Details
Logan Park's AC Nielsen BASES Experience 2003 - 2004
Job Faculty: Forest Recreation and Park Management
Industry Environmental Services
Experience
Southern Illinois University  August 2009 - Present
Friends of the Shawnee National Forest   2010 - 2013
Virginia Polytechnic and State University  2006 - August 2009
Metaverse Design Independent Contracting   2006 - August 2009
The University of Vermont  August 2004 - August 2006
AC Nielsen BASES   2003 - 2004

Skills
Statistics, Experimental Design, Graphic Design, Methods Development, Geospatial, Computer Simulation..., Spatial Statistics, Spatial, JavaScript, Game Design, Game Development, HTML/XML, dhtml, CSS, PHP, phpMyAdmin, MySQL, Recreation Ecology, Outdoor Recreation..., Outdoor Recreation, Microsoft Office, Extend Discrete Event..., 3D visualization, GIS, Data Collection, Ecology, Environmental Science, Research, Natural Resource..., Forestry, Soil Science, Recreation, Spatial Analysis

Education
Virginia Polytechnic Institute and State University   2006 — 2009
Ph.D., Forestry

University of Vermont   2004 — 2006
M.S., Sociology of Recreation

Furman University   1999 — 2003
B.S, Environmental Chemistry

Chad Buecker Chad Buecker Cincinnati Area Details
Chad Buecker's AC Nielsen BASES Experience 1994 - 1997
Job Chief Operating Officer at Seed Strategy
Industry Marketing and Advertising
Experience
Seed Strategy  October 2009 - Present
WonderGroup  2005 - October 2009
Lipson Alport Glass & Associates  2000 - 2005
Northlich  1997 - 2000
AC Nielsen BASES   1994 - 1997

Skills
Brand Architecture, CRM, Product Naming, Creative Strategy, Customer Insight, Positioning, Concept Development, Social Media, Brand Development, Packaging, Promotions, Advertising, Product Development, Product Management, Marketing Research, Integrated Marketing, Strategy, Brand Management, Strategic Planning, B2B, Leadership, Public Relations

Education
Miami University   1992 — 1996
Bachelor of Science, Marketing and General Business

Zionsvile

Mark E. Oldford Mark E. Oldford Greater Detroit Area Details
Mark E. Oldford's AC Nielsen BASES Experience 1999 - 2000
Job Manager at Chrysler
Industry Automotive
Experience
FCA Fiat Chrysler Automobiles  March 2000 - Present
AC Nielsen BASES   1999 - 2000
United States Air Force  1991 - 1999

Education
University of Michigan   2000 — 2002
ME, Automotive Engineering

South Dakota School of Mines and Technology   1994 — 1996
MS, Technology Management

United States Air Force Academy   1987 — 1991
BS, General Engineering & Biology

Ann Bowling Ann Bowling Ft Mitchell, Kentucky Details
Ann Bowling's AC Nielsen BASES Experience 1999 - 2005
Job Accepted new position at General Dynamics
Industry Market Research
Experience
Ipsos ASI  2006 - Present
Ipsos ASI  July 2006 - July 2007
Nielsen  May 1978 - November 2005
AC Nielsen BASES   1999 - 2005

Skills
Market Research, Mathematics, Attention To Detail, Meeting Deadlines, Data Analysis, Segmentation, SPSS, Qualitative Research

Education
Eastern Kentucky University   1977 — 1981
BBA, Business