Catalyst Direct, Inc.

Industry: Media company

Description

Headquarters: United States of America Founded: 1990

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Catalyst Direct, Inc. Employees

Employee
Years
Job
Industry
Frank Magnera Frank Magnera Rochester, New York Area Details
Frank Magnera's Catalyst Direct, Inc. Experience November 2001 - November 2005
Job Direct and digital marketing strategist and agency account leader with proven ROI success.
Industry Marketing and Advertising
Experience
Catalyst  November 2005 - Present
Mary Cariola Children's Center  2011 - Present
Catalyst Direct, Inc.   November 2001 - November 2005
Catalyst Direct, Inc.   November 1998 - November 2001
Vertis Communications  June 1996 - November 1998

Skills
Web Analytics, Email Marketing, Copywriting, Creative Direction, Marketing, Predictive Analytics, Direct Marketing, Marketing Automation, Database Marketing, B2B Marketing, Multi-channel Marketing, Lead Generation, Digital Marketing, CRM, SEO, Mobile Marketing, Analytics, Strategy, SEM, Marketing Strategy, B2B

Education
State University of New York College at Brockport   1992 — 1996
BS, Marketing/BS, English, Marketing, English, Economics

Karen Menachof Karen Menachof Rochester, New York Area Details
Karen Menachof's Catalyst Direct, Inc. Experience January 2008 - December 2009
Job Helping Families Downsize, Move and Liquidate Their Estates
Industry Individual & Family Services
Experience
Nothnagle Realtors  January 2015 - Present
Caring Transitions  September 2013 - Present
Jewish Community Center of Rochester   2008 - Present
Ad Council of Rochester  1995 - Present
JCC of Greater Rochester  June 2008 - January 2015
Catalyst  September 2013 - September 2014
Catalyst  January 2010 - September 2013
Catalyst Direct, Inc.   January 2008 - December 2009
Catalyst Direct  January 2007 - 2009
Catalyst Direct  March 1991 - December 2007

Education
William E. Simon School of Business   1985 — 1987
Master of Business Administration (M.B.A.), Marketing/Marketing Management, General

Colgate University   1981 — 1985
BA, English

Brighton High School   1978 — 1981

Diane Quinlisk Diane Quinlisk Rochester, New York Area Details
Diane Quinlisk's Catalyst Direct, Inc. Experience October 2011 - June 2012
Job Director, Business Development at FillShift
Industry Information Technology and Services
Experience
FillShift   August 2014 - Present
House of Mercy Inc   June 2012 - December 2013
Catalyst Direct, Inc.   October 2011 - June 2012
Pharos Systems International  June 2011 - November 2011
Catalyst Direct, Inc.   June 2007 - June 2011
Eastman Kodak Graphic Communications Group   2004 - 2007
Catalyst Direct, Inc.   September 1997 - June 2004
Excellus BCBS  1984 - 1997

Skills
Marketing Communications, Lead Generation, Marketing Automation, Strategy, Direct Marketing, Multi-channel Marketing, Email Marketing, B2B Marketing, Integrated Marketing, Marketing Strategy, Database Marketing, Product Marketing, Demand Generation, Digital Marketing, B2B, Online Marketing, Strategic Planning, Business Strategy, New Business Development, Marketing, Management, Mobile Marketing, Market Research, Leadership, Brand Development, Interactive Marketing, Digital Strategy, Salesforce.com, Social Media Marketing, Advertising, Segmentation, Competitive Analysis, SEO, Trade Shows, Direct Mail, SEM, Customer Retention, Online Advertising, Marketing Management, CRM, Brand Management, Marketing Research, Analytics, Web Analytics, Relationship Marketing, Google Analytics, Corporate Branding, Customer Insight, Strategic Partnerships, Market Planning

Education
University of Rochester - Simon Business School   1993 — 1995
MBA, Marketing

St. John Fisher College Center for Community Engagement   2012 — 2013
Graduate Certificate in Not-for-Profit Management

John Carroll University   1976 — 1980
BA, Marketing

Mary Bonaccio Mary Bonaccio Rochester, New York Area Details
Mary Bonaccio's Catalyst Direct, Inc. Experience September 1998 - September 1999
Job Director of Client Services at The Verdi Group
Industry Marketing and Advertising
Experience
The Verdi Group  October 1999 - Present
Catalyst Direct, Inc.   September 1998 - September 1999
Catalyst Direct, Inc.   April 1992 - August 1998
Citibank  February 1989 - April 1992
Saatchi Saatchi Direct   May 1989 - February 1992

Skills
Strategic Planning, Integrated Marketing, Lead Generation, Direct Marketing, B2B, Strategy, Market Research, CRM, Marketing Communications, Segmentation, Advertising, Creative Direction, Direct Mail, Marketing, Database Marketing, Marketing Strategy

Education
Syracuse University - Martin J. Whitman School of Management   1981 — 1983
MBA, Marketing

State University of New York College at Geneseo   1977 — 1981
BA, History, Political Science

Nancy Drum Nancy Drum Rochester, New York Area Details
Nancy Drum's Catalyst Direct, Inc. Experience May 2005 - August 2008
Job Constituent Engagement Specialist at Rochester Institute of Technology
Industry Higher Education
Experience
Rochester Institute of Technology  October 2008 - Present
Catalyst Direct, Inc.   May 2005 - August 2008
Equient (a Division of General Dynamics Corporation   June 2000 - May 2005

Skills
Marketing, Marketing Communications, Lead Generation, New Business Development, Email Marketing, Business Development, CRM, Social Media Marketing, Marketing Strategy, Salesforce.com, Social Media, Direct Marketing, Integrated Marketing, Digital Marketing, Market Research, Public Speaking, Event Planning, Management, Project Planning

Education
Nazareth College of Rochester   1977 — 1981
BA, English, Writing Concentration and Secondary Eduation

Ellen (Mahoney) Knapp Ellen (Mahoney) Knapp Greater San Diego Area Details
Ellen (Mahoney) Knapp's Catalyst Direct, Inc. Experience November 1995 - April 1996
Job Independent Marketing and Advertising Professional
Industry Marketing and Advertising
Experience
Appalachian Mountain Club  November 1997 - May 2004
Infantino Associates  August 1996 - August 1997
Catalyst Direct, Inc.   November 1995 - April 1996
Catalyst Direct  1996 - 1996
catalyst direct  1994 - 1996
Rochester Riverside Convention Center  July 1993 - July 1995

Education
University of New Hampshire   1986 — 1990

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