Direct Marketing Association (DMA)
Industry: Trade association
DescriptionThe Data & Marketing Association, also known as the DMA, is a trade organization for marketers. In 2017 their web site stated "Yes, 100 years ago we were the Direct Mail Marketing Association and then the Direct Marketing Association. Now we embrace ..." Headquarters: United States of America Founded: 1917 Subsidiaries: Email Experience Council, LLC,
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Direct Marketing Association (DMA) Employees
Employee
Years
Job
Industry
Julie Hogan Julie Hogan's Direct Marketing Association (DMA) Experience November 2007 - December 2011
Job Head of Global Events Marketing, Facebook
Industry Marketing and Advertising
Experience
Facebook July 2014 - Present
Merkle January 2013 - July 2014
Direct Marketing Association (DMA) November 2007 - December 2011
Direct Marketing Association July 2006 - November 2007
DMA November 2005 - July 2006
United Business Media, LLC March 2001 - November 2005
Courtroom Television Network January 2000 - October 2000
Warner Bros. Entertainment Group of Companies January 1999 - December 1999
Citi April 1995 - November 1999
Skills
Event Management, Sponsorship Sales, Advertising, Content Development, Trade Shows, Conferences, Creative Development, Digital Marketing, Email Marketing, Budgeting, Integrated Marketing, Social Media Marketing, Event Marketing, Online Marketing, Marketing Strategy, Social Media, Events, Budgets, Creative Direction
Education
Regis University 1994 — 1998
B.S. in Business Administration, Finance
Facebook July 2014 - Present
Merkle January 2013 - July 2014
Direct Marketing Association (DMA) November 2007 - December 2011
Direct Marketing Association July 2006 - November 2007
DMA November 2005 - July 2006
United Business Media, LLC March 2001 - November 2005
Courtroom Television Network January 2000 - October 2000
Warner Bros. Entertainment Group of Companies January 1999 - December 1999
Citi April 1995 - November 1999
Skills
Event Management, Sponsorship Sales, Advertising, Content Development, Trade Shows, Conferences, Creative Development, Digital Marketing, Email Marketing, Budgeting, Integrated Marketing, Social Media Marketing, Event Marketing, Online Marketing, Marketing Strategy, Social Media, Events, Budgets, Creative Direction
Education
Regis University 1994 — 1998
B.S. in Business Administration, Finance
Dina Dashoush - Salam, CMP Dina Dashoush - Salam, CMP's Direct Marketing Association (DMA) Experience October 2011 - July 2012
Job Director of Global Events Operations at Mobile Marketing Association
Industry Marketing and Advertising
Experience
Mobile Marketing Association July 2012 - Present
Direct Marketing Association (DMA) October 2011 - July 2012
Direct Marketing Association (DMA) 2008 - 2011
Direct Marketing Association (DMA) 2006 - 2008
Skills
Email Marketing, Event Management, Non-profits, Direct Marketing, Management, Nonprofits, Marketing Communications, Trade Shows, Budgets, Marketing, Negotiation, Marketing Strategy, Online Marketing, Advertising, Digital Marketing, Online Advertising, Integrated Marketing, Social Media Marketing, Social Media, Event Planning, Marketing Management
Education
Baruch College, City University of New York (CUNY) 2001 — 2005
Bachelor, Marketing Management, Business Communications
Mobile Marketing Association July 2012 - Present
Direct Marketing Association (DMA) October 2011 - July 2012
Direct Marketing Association (DMA) 2008 - 2011
Direct Marketing Association (DMA) 2006 - 2008
Skills
Email Marketing, Event Management, Non-profits, Direct Marketing, Management, Nonprofits, Marketing Communications, Trade Shows, Budgets, Marketing, Negotiation, Marketing Strategy, Online Marketing, Advertising, Digital Marketing, Online Advertising, Integrated Marketing, Social Media Marketing, Social Media, Event Planning, Marketing Management
Education
Baruch College, City University of New York (CUNY) 2001 — 2005
Bachelor, Marketing Management, Business Communications
Justin Chadwick's Direct Marketing Association (DMA) Experience January 2004 - March 2005
Job Marketing Communications Director at Crossix Solutions
Industry Marketing and Advertising
Experience
Crossix Solutions December 2012 - Present
Electronic Arts July 2010 - November 2012
Digitas May 2008 - May 2010
SIRIUS Satellite Radio March 2005 - May 2008
Direct Marketing Association (DMA) January 2004 - March 2005
Premiere Radio Networks September 2000 - December 2002
Noize Pollution Music Marketing, Inc. September 1999 - August 2000
Geffen Records June 1998 - December 1998
Virgin Records June 1997 - August 1997
Skills
Integrated Marketing, CRM, Web Analytics, Digital Marketing, Direct Marketing, Strategic Partnerships, Database Marketing, Segmentation, Customer Acquisition, Multi-channel Marketing, Online Marketing, E-commerce, Marketing Strategy, Analysis, Direct Mail, Email Marketing, Strategic Planning, Campaign Management, Product Marketing, Copywriting, B2B, Marketing Research, Marketing Communications, Mobile Marketing, ROI Optimization, Product Development, Product Management, Brand Development, Marketing Mix Modeling, Event Marketing, Customer Relations, Budget Management, Project Management, Public Relations, Corporate Communications, Strategic Communications, Communications Planning, Branding & Identity, Corporate Branding, Integrated Brand..., Digital Media, Audience Segmentation, Audience Measurement, Website Development, Social Media Marketing, Graphic Design, Presentation Development
Education
University of California, Los Angeles 1995 — 1999
B.A., Political Science, Graduated with Magna Cum Laude Honors
The Head-Royce School (Oakland, CA) 1991 — 1995
High School
Crossix Solutions December 2012 - Present
Electronic Arts July 2010 - November 2012
Digitas May 2008 - May 2010
SIRIUS Satellite Radio March 2005 - May 2008
Direct Marketing Association (DMA) January 2004 - March 2005
Premiere Radio Networks September 2000 - December 2002
Noize Pollution Music Marketing, Inc. September 1999 - August 2000
Geffen Records June 1998 - December 1998
Virgin Records June 1997 - August 1997
Skills
Integrated Marketing, CRM, Web Analytics, Digital Marketing, Direct Marketing, Strategic Partnerships, Database Marketing, Segmentation, Customer Acquisition, Multi-channel Marketing, Online Marketing, E-commerce, Marketing Strategy, Analysis, Direct Mail, Email Marketing, Strategic Planning, Campaign Management, Product Marketing, Copywriting, B2B, Marketing Research, Marketing Communications, Mobile Marketing, ROI Optimization, Product Development, Product Management, Brand Development, Marketing Mix Modeling, Event Marketing, Customer Relations, Budget Management, Project Management, Public Relations, Corporate Communications, Strategic Communications, Communications Planning, Branding & Identity, Corporate Branding, Integrated Brand..., Digital Media, Audience Segmentation, Audience Measurement, Website Development, Social Media Marketing, Graphic Design, Presentation Development
Education
University of California, Los Angeles 1995 — 1999
B.A., Political Science, Graduated with Magna Cum Laude Honors
The Head-Royce School (Oakland, CA) 1991 — 1995
High School
Alyson McDermott (Mulllins)'s Direct Marketing Association (DMA) Experience 2002 - 2004
Job Senior Merchandising & Promotions Manager at Conde Nast
Industry Publishing
Experience
Conde Nast- Golf For Women 2006 - Present
Golf For Women magazine 2006 - Present
Conde Nast 2006 - 2008
Golf for Women Magazine (Conde Nast Publications) 2006 - 2008
Travel + Leisure Golf 2004 - 2006
The DMA 2002 - 2004
Direct Marketing Association (DMA) 2002 - 2004
Thomson Financial 2000 - 2002
Education
State University of New York College at Plattsburgh 1997 — 1999
University at Albany, SUNY 1995 — 1997
communications
Conde Nast- Golf For Women 2006 - Present
Golf For Women magazine 2006 - Present
Conde Nast 2006 - 2008
Golf for Women Magazine (Conde Nast Publications) 2006 - 2008
Travel + Leisure Golf 2004 - 2006
The DMA 2002 - 2004
Direct Marketing Association (DMA) 2002 - 2004
Thomson Financial 2000 - 2002
Education
State University of New York College at Plattsburgh 1997 — 1999
University at Albany, SUNY 1995 — 1997
communications
Kari Clark's Direct Marketing Association (DMA) Experience December 1999 - December 2000
Job Executive Director at Community Coalition for Substance Abuse Prevention
Industry Nonprofit Organization Management
Experience
Community Coalition for Substance Abuse Prevention August 2014 - Present
Go Fish Promotions 2009 - Present
Lake Pend Oreille School District 2010 - September 2014
DCI April 2001 - July 2009
The rSmart Group July 2003 - July 2005
Direct Marketing Association (DMA) December 1999 - December 2000
Skills
Business Strategy, Customer Service, Management, Microsoft Excel, Strategic Planning, Event Planning, Nonprofits, Community Outreach, Social Media, Public Speaking, Team Building, Budgets, Marketing, Fundraising, Marketing Communications, Public Relations, Writing
Education
George Mason University 1997 — 1999
Bachelor's Degree, Mass Communication/Media Studies
University of Utah 1993 — 1996
Communications/ History
Community Coalition for Substance Abuse Prevention August 2014 - Present
Go Fish Promotions 2009 - Present
Lake Pend Oreille School District 2010 - September 2014
DCI April 2001 - July 2009
The rSmart Group July 2003 - July 2005
Direct Marketing Association (DMA) December 1999 - December 2000
Skills
Business Strategy, Customer Service, Management, Microsoft Excel, Strategic Planning, Event Planning, Nonprofits, Community Outreach, Social Media, Public Speaking, Team Building, Budgets, Marketing, Fundraising, Marketing Communications, Public Relations, Writing
Education
George Mason University 1997 — 1999
Bachelor's Degree, Mass Communication/Media Studies
University of Utah 1993 — 1996
Communications/ History
Larry Worthey's Direct Marketing Association (DMA) Experience October 2010 - June 2012
Job Graphic Design Coordinator at Rutgers University
Industry Marketing and Advertising
Experience
Rutgers University August 2013 - Present
Worthey Designs June 2012 - Present
Hess Corporation March 2013 - July 2013
Direct Marketing Association (DMA) October 2010 - June 2012
Direct Marketing Association 2002 - 2010
Skills
Creative Direction, Direct Mail, Purchasing, Corporate Branding, Email Marketing, Direct Marketing, Graphic Design, Management Of Creative..., Web Design, Marketing, Digital Marketing, Advertising, Creative Strategy, Digital Strategy, Branding & Identity, E-commerce, Graphics, Integrated Marketing, Social Media, Publishing, Marketing Communications, Art Direction, Corporate Identity, Logo Design, Catalogs, Trade Shows, Online Marketing, Brand Development, Adobe Creative Suite, QuarkXPress, InDesign, Brochures
Education
New Jersey City University 1991 — 1995
BA, Advertising Design
Rutgers University-New Brunswick 1987 — 1989
English, Fine Arts
Rutgers University August 2013 - Present
Worthey Designs June 2012 - Present
Hess Corporation March 2013 - July 2013
Direct Marketing Association (DMA) October 2010 - June 2012
Direct Marketing Association 2002 - 2010
Skills
Creative Direction, Direct Mail, Purchasing, Corporate Branding, Email Marketing, Direct Marketing, Graphic Design, Management Of Creative..., Web Design, Marketing, Digital Marketing, Advertising, Creative Strategy, Digital Strategy, Branding & Identity, E-commerce, Graphics, Integrated Marketing, Social Media, Publishing, Marketing Communications, Art Direction, Corporate Identity, Logo Design, Catalogs, Trade Shows, Online Marketing, Brand Development, Adobe Creative Suite, QuarkXPress, InDesign, Brochures
Education
New Jersey City University 1991 — 1995
BA, Advertising Design
Rutgers University-New Brunswick 1987 — 1989
English, Fine Arts
Senny Boone's Direct Marketing Association (DMA) Experience 2008 - Present
Job General Counsel
Industry Nonprofit Organization Management
Experience
Direct Marketing Association (DMA) 2008 - Present
Direct Marketing Association 2002 - Present
DMA Nonprofit Federation September 2002 - March 2009
National Newspaper Association February 1995 - September 2002
Skills
Fundraising, Direct Marketing, Direct Mail, Non-profits, Strategy, Digital Marketing, Nonprofits, Government, Marketing Communications, Creative Direction, Program Management, Social Media Marketing, Leadership, Email Marketing, Marketing, Media Relations, Corporate Communications, Integrated Marketing, Online Marketing, Strategic Partnerships, Social Media, Public Relations, Lead Generation, Digital Strategy, Strategic Communications, Interactive Marketing, Online Advertising, Newsletters, Copywriting
Education
The Catholic University of America, Columbus School of Law 1988 — 1991
Doctor of Law (JD), Law
Temple University 1984 — 1988
B.A., Journalism
Direct Marketing Association (DMA) 2008 - Present
Direct Marketing Association 2002 - Present
DMA Nonprofit Federation September 2002 - March 2009
National Newspaper Association February 1995 - September 2002
Skills
Fundraising, Direct Marketing, Direct Mail, Non-profits, Strategy, Digital Marketing, Nonprofits, Government, Marketing Communications, Creative Direction, Program Management, Social Media Marketing, Leadership, Email Marketing, Marketing, Media Relations, Corporate Communications, Integrated Marketing, Online Marketing, Strategic Partnerships, Social Media, Public Relations, Lead Generation, Digital Strategy, Strategic Communications, Interactive Marketing, Online Advertising, Newsletters, Copywriting
Education
The Catholic University of America, Columbus School of Law 1988 — 1991
Doctor of Law (JD), Law
Temple University 1984 — 1988
B.A., Journalism
Claire Coyne's Direct Marketing Association (DMA) Experience 1995 - 2000
Job Editorial Contractor at ccEdits
Industry Writing and Editing
Experience
ccEdits.com January 2000 - Present
APTA 1991 - Present
Direct Marketing Association 2001 - 2015
MedRisk, Inc. 2000 - 2015
MarketingProfs 2007 - 2012
Direct Marketing Association (DMA) 1995 - 2000
Skills
Editing, Writing, Graphics, Publishing, Publications, Promotions, Scientific Editing, Creative Writing, Public Relations, Integrated Marketing, Strategic Communications, Corporate Communications, Social Media, Marketing Communications, Direct Marketing, Media Relations, Copy Editing, Newsletters, Copywriting, Content Development, Web Content, Content Strategy, Email Marketing, Magazines, Blogging, Press Releases, Direct Mail, Online Marketing, Content Management, Digital Media, Social Media Marketing, Online Advertising, Creative Direction, Advertising, Digital Marketing, Internal Communications, Digital Strategy, New Media, Brand Development, Online Publishing, SEO, Content Marketing, Website Development, Web Analytics, Interactive Marketing
Education
New York University 1991 — 1993
MA, Media Ecology
Penn State University
BA, Communications, Film, Theater
ccEdits.com January 2000 - Present
APTA 1991 - Present
Direct Marketing Association 2001 - 2015
MedRisk, Inc. 2000 - 2015
MarketingProfs 2007 - 2012
Direct Marketing Association (DMA) 1995 - 2000
Skills
Editing, Writing, Graphics, Publishing, Publications, Promotions, Scientific Editing, Creative Writing, Public Relations, Integrated Marketing, Strategic Communications, Corporate Communications, Social Media, Marketing Communications, Direct Marketing, Media Relations, Copy Editing, Newsletters, Copywriting, Content Development, Web Content, Content Strategy, Email Marketing, Magazines, Blogging, Press Releases, Direct Mail, Online Marketing, Content Management, Digital Media, Social Media Marketing, Online Advertising, Creative Direction, Advertising, Digital Marketing, Internal Communications, Digital Strategy, New Media, Brand Development, Online Publishing, SEO, Content Marketing, Website Development, Web Analytics, Interactive Marketing
Education
New York University 1991 — 1993
MA, Media Ecology
Penn State University
BA, Communications, Film, Theater
Amy Ledoux, CAE, CMP's Direct Marketing Association (DMA) Experience January 1989 - February 1994
Job Meeting Strategist
Industry Nonprofit Organization Management
Experience
ASAE & The Center for Association Leadership September 2004 - Present
Meeting & Conference Solutions November 1999 - September 2004
Electronic Retailing Association March 1998 - April 1999
ASAE and the Center for Association Leadership March 1994 - March 1998
Direct Marketing Association (DMA) January 1989 - February 1994
Sheraton Washington Hotel (Now Marriott Wardman) May 1986 - December 1988
Skills
Volunteer Management, Association Management, Meeting Planning, Non-profits, Fundraising, Event Management, Board Development, Nonprofits, Event Planning, Budgets, Sponsorship, Strategic Planning, Leadership Development, Public Speaking, Public Relations, Strategic Communications, Marketing Communications, Leadership, Direct Marketing, Strategy, Management Consulting, Media Relations, Trade Shows, Marketing, Proposal Writing, Social Media, Business Strategy
Education
Indiana University Bloomington 1982 — 1986
BA, Telecommunications, Theatre
ASAE & The Center for Association Leadership September 2004 - Present
Meeting & Conference Solutions November 1999 - September 2004
Electronic Retailing Association March 1998 - April 1999
ASAE and the Center for Association Leadership March 1994 - March 1998
Direct Marketing Association (DMA) January 1989 - February 1994
Sheraton Washington Hotel (Now Marriott Wardman) May 1986 - December 1988
Skills
Volunteer Management, Association Management, Meeting Planning, Non-profits, Fundraising, Event Management, Board Development, Nonprofits, Event Planning, Budgets, Sponsorship, Strategic Planning, Leadership Development, Public Speaking, Public Relations, Strategic Communications, Marketing Communications, Leadership, Direct Marketing, Strategy, Management Consulting, Media Relations, Trade Shows, Marketing, Proposal Writing, Social Media, Business Strategy
Education
Indiana University Bloomington 1982 — 1986
BA, Telecommunications, Theatre
Janice Levine Sitzes's Direct Marketing Association (DMA) Experience 1992 - 1997
Job Assistant Director, Marketing at North Carolina State University
Industry Marketing and Advertising
Experience
NC State University July 2007 - Present
NC State University January 2006 - June 2007
NC State University May 2003 - January 2006
A Southern Season October 2001 - November 2002
University Conference Services February 1998 - October 2001
Direct Marketing Association (DMA) 1992 - 1997
Xtend Communications July 1988 - August 1991
Videobox Networks, Inc., June 1987 - June 1988
Burson-Marsteller March 1985 - May 1987
Skills
Social Media, Higher Education, Marketing, Event Management, Marketing Communications, Fundraising, Public Relations, Social Media Marketing, Non-profits, Email Marketing, Strategic Planning, Market Research, Research, Social Networking, Data Analysis, Marketing Strategy, Strategic Communications, Nonprofits, Press Releases, Customer Service, Media Relations, Project Management, Direct Marketing, Public Speaking, Newsletters, Editing, Leadership, Strategy
Education
North Carolina State University 2008 — 2015
Ed.D., Higher Education Administration
New York University - Leonard N. Stern School of Business 1989 — 1992
M.B.A., Marketing/International Business
Australian Graduate School of Management 1991 — 1991
International Management Program
Case Western Reserve University 1980 — 1984
B.S., Management/Finance
University of Cambridge 1982 — 1982
Renaissance Literature and British Politics
NC State University July 2007 - Present
NC State University January 2006 - June 2007
NC State University May 2003 - January 2006
A Southern Season October 2001 - November 2002
University Conference Services February 1998 - October 2001
Direct Marketing Association (DMA) 1992 - 1997
Xtend Communications July 1988 - August 1991
Videobox Networks, Inc., June 1987 - June 1988
Burson-Marsteller March 1985 - May 1987
Skills
Social Media, Higher Education, Marketing, Event Management, Marketing Communications, Fundraising, Public Relations, Social Media Marketing, Non-profits, Email Marketing, Strategic Planning, Market Research, Research, Social Networking, Data Analysis, Marketing Strategy, Strategic Communications, Nonprofits, Press Releases, Customer Service, Media Relations, Project Management, Direct Marketing, Public Speaking, Newsletters, Editing, Leadership, Strategy
Education
North Carolina State University 2008 — 2015
Ed.D., Higher Education Administration
New York University - Leonard N. Stern School of Business 1989 — 1992
M.B.A., Marketing/International Business
Australian Graduate School of Management 1991 — 1991
International Management Program
Case Western Reserve University 1980 — 1984
B.S., Management/Finance
University of Cambridge 1982 — 1982
Renaissance Literature and British Politics
American Bankers Association
International Air Transport Association (IATA)
Associated Builders and Contractors
NFPA
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Motion Picture Association of America
American Association of Advertising Agencies
IATA