GroupM ESP
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GroupM ESP Employees
MediaCom September 2015 - Present
Brazen Fox May 2013 - Present
GroupM ESP June 2015 - August 2015
Arkadium January 2015 - April 2015
Northwestern Mutual September 2014 - December 2014
WFAS Radio January 2013 - May 2013
Skills
Social Media, Marketing, PowerPoint, Customer Service, Microsoft Word, Social Networking, Teamwork, Microsoft Excel, Public Speaking, Event Planning, Leadership, Facebook, Microsoft Office, Research
Education
Fordham University 2011 — 2015
Bachelor's Degree, Sociology
Yonkers High School 2007 — 2011
High School, International Baccalaureate Studies
RapportWW January 2015 - Present
Kinetic Worldwide June 2013 - December 2014
GroupM ESP October 2012 - May 2013
Mindshare June 2012 - December 2012
Chase May 2009 - June 2012
Academy of Radio and Television May 2010 - December 2010
Skills
Social Media Marketing, Advertising, Marketing, Social Networking, Social Media, PowerPoint, Event Planning, Outlook, Media Buying, Media Planning, Strategic Planning, Microsoft Excel, Account Management
Education
California State University-Long Beach 2010 — 2013
Marketing,B.S, Marketing
Fullerton College 2007 — 2010
Associate of Arts (A.A.), Interdisciplinary Studies
The Academy of Radio and TV Broadcasting 2007 — 2008
Certificate of Completion, Radio, Television, and Digital Communication
Havas Worldwide August 2015 - Present
Fordham University March 2013 - Present
Havas Worldwide June 2015 - August 2015
Oxxygen Marketing Partnership August 2014 - December 2014
Havas Worldwide June 2014 - August 2014
GroupM ESP October 2013 - May 2014
Education
Fordham Gabelli School of Business 2012 — 2016
Marketing
Fordham Gabelli London Programme 2014 — 2014
Marketing
Florence University of the Arts 2013 — 2013
Dante, Cross-Cultural Psychology
East Lyme High School 2008 — 2012
MediaCom June 2015 - Present
Saint Louis Blues March 2014 - Present
GroupM ESP June 2014 - August 2014
Skills
Social Media, PowerPoint, Microsoft Office, Microsoft Excel, Marketing, Event Planning, Microsoft Word, Leadership, Research, Public Speaking, Teamwork, Sports Marketing, Time Management
Education
Saint Louis University 2013 — 2017
Sports Business
Forbes Media July 2014 - Present
Jeorjie Girl Productions January 2010 - June 2014
Mindshare Performance April 2008 - December 2009
GroupM ESP April 2008 - December 2009
BNP Paribas April 1997 - January 2008
Skills
Strategic Planning, Organizational..., Client & Vendor..., Process Re-engineering..., Budget Management &..., Cross-functional Team..., Contract Negotiations, Entertainment..., Event Marketing, Program Design,..., Executive Production, Sponsorship Activation, Client Services, Hospitality Management, Event Planning, Contract Negotiation, Strategy, Event Management, Integrated Marketing
Education
Fashion Institute of Technology 1990 — 1994
BS
Syracuse University 1988 — 1990
Packer
Shih-Wen Lin Photography April 2012 - Present
Independent Communication Consultant July 2011 - Present
Rx4good September 2009 - July 2011
Amnesty International, New York September 2009 - December 2009
GroupM ESP April 2006 - April 2008
Freelance May 2004 - April 2006
Edelman Public Relations October 2003 - May 2004
Pilot Public Relations October 2002 - October 2003
Leo Burnett Company Ltd October 2000 - October 2002
Mandela Integrated Communication Co September 1999 - October 2000
Skills
Fluent in Mandarin, Photography, Editing, Familiar with both PC..., Microsoft Office, Final Cut Pro, Photoshop, Lightroom, Corporate Communications, Integrated Marketing, Social Media Marketing, Newsletters, Press Releases
Education
New York University
MS, Public Relations and Corporate Communications
UC Berkeley
BA, Mass Communications
The Madison Square Garden Company November 2014 - Present
GroupM ESP April 2013 - November 2014
Major League Soccer October 2012 - April 2013
Ivy Sports Symposium June 2012 - November 2012
National Hockey League June 2012 - October 2012
Anderson & Sally, Inc. January 2012 - July 2012
NBC Sports May 2011 - August 2011
Sports Fitness Center at the National Centre of Indigenous Excellence June 2010 - August 2010
Stratton Mountain Resort December 2008 - January 2009
Skills
Integrated Marketing, Marketing, Sponsorship, Advertising, Strategy, Facebook, Marketing Strategy, Analytics, Business Development, Sports Marketing, Sales, Sports
Education
Cornell University 2008 — 2012
Bachelor of Science (BS) in Industrial and Labor Relations, Minor in Law and Society
Horace Mann School 2005 — 2008
Creative Artists Agency February 2014 - Present
Xerox Corporation August 2010 - February 2014
GroupM ESP March 2008 - August 2010
Momentum Worldwide May 2000 - March 2008
Skills
Sports Marketing, Relationship Marketing, Marketing Strategy, New Business Development, Account Management, Marketing, Marketing Communications, Event Management, Business Development
Education
University of Colorado at Boulder 1986 — 1990
Bachelor of Science
Creative Artists Agency January 2014 - Present
GroupM ESP November 2010 - December 2013
Mirrorball February 2008 - November 2010
Momentum Worldwide 2003 - 2008
Marketing Drive 2000 - 2003
Education
State University of New York at New Paltz 1995 — 1999
BS, Business Administration
Westfield High School 1991 — 1995
iHeartMedia July 2015 - Present
GroupM ESP December 2011 - June 2015
GroupM ESP April 2005 - December 2011
Deutsch November 2003 - March 2005
Deutsch Advertising July 2001 - October 2003
CafeMom February 2000 - June 2001
Saatchi & Saatchi Advertising March 1998 - January 2000
Skills
Strategic Consultant, Entertainment Marketing, Integrated Marketing, Advertising, Sponsorship, Strategy, New Business Development, Digital Strategy, Entertainment, Management, Online Advertising, Marketing, Strategic Partnerships, Mobile Marketing, Email Marketing, Web Design, Marketing Strategy, Creative Strategy, Account Management, Leadership
Education
University of Delaware 1992 — 1996
B.S., Consumer Economics
West Side Soccer League/AYSO Region 611 2005 - Present
GroupM ESP September 2003 - Present
MEC Access 2003 - Present
West Side Soccer League 2003 - Present
Education
University of North Carolina at Chapel Hill 1985 — 1989
TripleLift January 2015 - Present
LiveIntent, Inc. May 2014 - January 2015
LiveIntent, Inc. March 2014 - December 2014
LiveIntent, Inc. May 2013 - February 2014
GroupM ESP February 2013 - May 2013
Tutor.com June 2012 - August 2012
College Media Network May 2011 - August 2011
Two Palms May 2010 - August 2010
Skills
Google Analytics, Online Advertising, Salesforce.com, Advertising, Competitive Analysis, Marketing Strategy, Marketing, Social Media Marketing, Strategy, DART for Advertisers, Nielsen Data, MediaMind, Atlas Media Console, Digital Marketing, Email Marketing, Digital Strategy, Facebook, Integrated Marketing, Digital Media, Online Marketing
Education
Fordham University 2009 — 2013
Bachelor of Science (BS), Business Administration. Dual Concentration Finance/Marketing
Obviouslee Marketing April 2014 - Present
MEC August 2012 - August 2013
Carat USA April 2011 - August 2012
MindShare June 2008 - April 2011
GroupM ESP January 2008 - May 2008
The Rosen Group May 2006 - December 2006
Skills
Strategic Media Planning, Media Research, Branding Solutions, Marketing Communications, Marketing, Competitive Analysis, Web Video, Research, comScore, Media Planning, Media Strategy, Integrated Marketing, Media Buying, Digital Strategy, Digital Media, Traditional Media, Advertising, Social Media Marketing, New Media, Online Advertising, Strategic Communications, Public Relations
Education
New York University 2004 — 2008
B.S., Communications, Marketing and Media
Parkland High School
Parkland High School
WFAA-TV May 2014 - Present
The Integer Group/Miller Coors September 2013 - May 2014
Agency 720 April 2011 - September 2013
Integrated Marketing Services June 2010 - April 2011
American Cancer Society January 2010 - May 2010
Bridge Public Relations January 2010 - May 2010
Grassroot Soccer January 2010 - April 2010
GroupM ESP May 2009 - August 2009
Nordstrom May 2009 - August 2009
Drake University October 2008 - May 2009
Skills
Creative Strategy, Public Speaking, Customer Relations, Sports Marketing, Shopper Marketing, Entertainment, Press Releases, Newsletters, Advertising, Marketing Strategy, Digital Marketing, Social Media
Education
Drake University 2006 — 2010
Bachelor of Arts in Journalism and Mass Communication, Public Relations
Carroll Senior High School 2002 — 2006
Southern Methodist University
Certificate of Leadership
360i May 2015 - Present
BBDO April 2014 - April 2015
BBDO January 2012 - April 2014
BBDO January 2011 - January 2012
GroupM ESP January 2009 - May 2009
Media Placement January 2009 - May 2009
Skills
Advertising, Integrated Marketing, Digital Marketing, Creative Strategy, Digital Strategy, Social Media Marketing, Social Media, Outdoor Advertising, Online Advertising
Education
Ithaca College, Roy H. Park School of Communications 2006 — 2010
Bachelor of Science, Integrated Marketing Communications
Ithaca College
Marketing and Business Development Strategy Consultant 2014 - Present
GroupM ESP 2011 - 2014
Major League Baseball 2010 - 2011
The Jackie Robinson Foundation 2005 - 2009
Skills
Strategic Planning, Marketing and Media..., Research & Insights, Business Strategy, Business Analytics, Measurement & Evaluation, Business Intelligence, Business Development, Integrated Marketing, Marketing Strategy, Marketing Communications, Strategic Public..., Writing, Sponsorship Activation, Sponsorship Management, Sports Marketing, Cause Marketing, Management, Advertising, Marketing
Education
Columbia University - Columbia Business School 2009 — 2011
Master of Business Administration (M.B.A.)
Cornell University 1999 — 2003
Bachelor's Degree, Industrial and Labor Relations
Lakeland High School
Wasserman Media Group January 2015 - Present
Wasserman Media Group June 2012 - December 2014
GroupM ESP June 2011 - May 2012
OMD January 2009 - July 2010
OMD July 2007 - December 2008
OMD July 2006 - June 2007
Skills
Digital Strategy, Digital Marketing, Integrated Marketing, Digital Media, Marketing Strategy, Social Media Marketing, Market Research, Sports Marketing
Education
Columbia University - Columbia Business School 2010 — 2012
MBA
University of Michigan 2002 — 2006
Bachelor of Arts, Political Science
Scarsdale High School 1998 — 2002
Diploma
Horizon Media November 2012 - July 2015
New York Red Bulls March 2012 - June 2015
Media Ventures Group, LLC September 2011 - June 2012
New York Islanders January 2011 - May 2011
HIP Genius September 2010 - December 2010
GroupM ESP January 2010 - May 2010
WABC-TV September 2009 - December 2009
Skills
Sports Marketing, Event Planning, Social Media Marketing, Social Media, Public Relations, Event Management, Sports, Sponsorship, Marketing Communications, Marketing, Relationship Marketing, Advertising, Press Releases, Integrated Marketing
Education
Manhattan College 2008 — 2012
Bachelor of Arts, Majors: Communication & Spanish Minor: Marketing
Universidad Francisco de Vitoria 2010 — 2010
Spanish
GroupM ESP January 2013 - Present
GroupM ESP July 2010 - December 2012
JOHNSON & JOHNSON May 1999 - February 2009
Skills
Television, Entertainment, Marketing, Sales, Leadership, Sponsorship, Management, Film, Analysis, Integrated Marketing, Business Development, Cross-functional Team..., Training, Strategic Planning, CRM, Market Research, Public Relations, Marketing Communications
Education
Philadelphia High School for Girls
Saint Joseph's University - Erivan K. Haub School of Business
Master of Business Administration (M.B.A.), Marketing
Spelman College
Bachelor of Arts (B.A.), Pyschology
Maxus June 2015 - Present
Maxus July 2014 - June 2015
Maxus May 2013 - July 2014
GroupM ESP February 2013 - May 2013
New Chapter Media & Press May 2011 - September 2011
Scott M. Stringer, Manhattan Borough President's Office June 2010 - August 2010
Right Honourable Harriet Harman MP, Leader of the House of Commons--UK Parliament January 2010 - May 2010
Lifetime Networks June 2009 - August 2009
World Federation of United Nations Associations June 2008 - August 2008
Robert Jackson, Councilmember, New York City 7th District February 2007 - August 2007
Skills
Sponsorship, Marketing, Research, Community Outreach, Fundraising, Sports Marketing, Blogging, Event Management, Non-profits, Event Planning, Marketing Communications, Leadership, Social Media, Strategic Communications, Facebook, Sports
Education
London School of Economics and Political Science 2011 — 2012
MSc, Politics & Communication, Graduated with Merit
University of Rochester 2007 — 2011
BA, Major: Political Science, Minor: Women's Studies
Virtru May 2014 - Present
Elite Daily September 2015 - Present
TheMuse.com September 2014 - Present
Accenture July 2012 - May 2014
uDeal January 2011 - January 2012
GroupMe August 2011 - December 2011
Accenture May 2011 - August 2011
GroupM ESP June 2010 - August 2010
Amalgam Digital June 2009 - June 2010
Skills
Management Consulting, Entrepreneurship, Business Strategy, Strategy, Market Research, Start-ups, ERP Selection, Business Case Design, Business Process Mapping, Business Planning, Marketing, Finance Function..., Analysis, Market Analysis, Fundraising, Emerging Markets, CRM, Marketing Strategy
Education
Harvard University 2008 — 2012
A.B., English, African and African-American Studies
Winston Churchill High School 2008 — 2012
High School
Macy's December 2012 - Present
GroupM ESP 2011 - 2012
Jack Morton Worldwide November 2009 - January 2010
National Basketball Association 2010 - 2010
Engage Marketing 2006 - 2009
Skills
Sponsorship, Sports Marketing, Sponsorship Activation, Event Management, Entertainment, Marketing, Marketing Management, Public Relations, Social Media, Account Management, Client Services, Media Planning, Partnership Marketing, Integrated Marketing, Digital Strategy
Education
University of Arizona 1996 — 2000
Northwestern University 2005 — 2007
MSA, Sports Administration
NYU 2012 — 2013
Digital Media Marketing Certificate
Lagardère Unlimited November 2014 - Present
GroupM ESP January 2012 - November 2014
UBS June 2006 - January 2012
Skills
Sponsorship, Sports Marketing
Education
Columbia University in the City of New York 2011 — 2014
MS, Sports Management
University of Delaware 1999 — 2003
B.A., Communications
Atria Properties LLC June 2013 - Present
Media Ventures Group, LLC November 2010 - February 2013
GroupM Entertainment, Sports & Partnerships July 2007 - July 2010
GroupM ESP January 2007 - July 2007
GroupM ESP November 2004 - January 2007
Estee Lauder Companies September 2003 - October 2004
Estee Lauder Companies March 2002 - September 2003
Skills
Cause Marketing, Integrated Marketing, Marketing, Digital Strategy, New Business Development, Relationship Marketing, Market Research, Partnerships, Strategic Partnerships, Digital Marketing, Event Management, Lead Generation, Social Media, Management, SEM, Media Relations, Strategy, Entertainment, Copywriting, Interactive Marketing, Media Buying, Media Planning, Mobile Marketing, Sponsorship, Television, Digital Media, Marketing Strategy, Brand Development, Marketing Research, Contract Negotiation, Marketing Communications, Online Advertising, Nonprofits, Press Releases, Sports Marketing, Facebook, Program Management, Strategic Communications, Public Relations, Brand Management, Media Strategy, Account Management, Email Marketing, Corporate Communications, Direct Marketing, Competitive Analysis, Online Marketing, Entrepreneurship, Marketing Management, Advertising
Education
University of Oklahoma 1995 — 2000
BA, Communications
Team Epic June 2014 - Present
GroupM ESP September 2010 - June 2014
ESBL Sports Management May 2010 - August 2010
Kansas City Chiefs Football Club Inc. January 2010 - May 2010
San Diego Sports Commission March 2009 - May 2009
GlobeOp Financial Services June 2005 - December 2008
The Bank of New York October 2003 - June 2005
Skills
Sports Marketing, Social Media Marketing, Digital Marketing, Sponsorship, Integrated Marketing, Digital Media, Marketing, Marketing Strategy, Advertising, Event Management
Education
San Diego State University-California State University 2009 — 2010
MBA, Sports Business
Arizona State University, W. P. Carey School of Business 1999 — 2003
Bachelor of Science (BS), Business Administration and Management, General
GroupM ESP January 2012 - January 2015
Five Star Sports January 2011 - February 2012
JWT - PRISM July 2007 - 2011
Five Star Sports January 2005 - June 2007
Smartix September 2000 - December 2004
Boston Red Sox January 1997 - January 2000
AIM Technologies 2000 - 2000
Skills
Sponsorship, Sports Marketing, Relationship Marketing, Sports, Entertainment, Integrated Marketing, Digital Marketing, Mobile Marketing, Brand Development, Sponsorship Activation, Sports Management, Event Management, Brand Management, Sponsorship Sales, Partnership Marketing, Media Planning, Account Management, New Business Development, Event Planning, Marketing Strategy, Advertising, Digital Media, Market Planning, Sales, Social Media Marketing
Education
Hobart and William Smith Colleges
BA, Political Science
Springfield College
MS, Master's Sports Management
Tabor Academy
NBCUniversal, Inc. December 2013 - Present
GroupM ESP June 2007 - November 2013
Draftfcb 2004 - 2007
Skills
Event Management, Strategy Development, Contract Negotiation, Partnership Marketing, Sponsorship, Marketing Communications, Strategy, Business Development, Direct Marketing, Digital Marketing, Integrated Marketing, Digital Strategy, Project Management, Leadership, Marketing, Advertising, Digital Media, Social Media Marketing, Social Media
Education
University of Wisconsin-Madison 2000 — 2004
New York University
School of Continuing Professional Studies
DigitasLBi_US October 2012 - Present
GroupM ESP February 2012 - May 2012
IMG September 2011 - December 2011
Harrison Group June 2011 - August 2011
IBM Global Business Services 2007 - 2010
Skills
Marketing Strategy, Brand Management, Sponsorship, Management, Analysis, Customer Insight, Strategy, Product Development, Market Research, Competitive Analysis, Social Media, Marketing, Digital Marketing, Digital Strategy, Digital Media
Education
Columbia University - Columbia Business School 2010 — 2012
MBA
Vassar College 2003 — 2007
B.A., Economics
The London School of Economics and Political Science (LSE) 2005 — 2006
General Course, Finance, Industrial Economics, Psychology, History
AYSO West Side Soccer League (WSSL) July 2002 - Present
GroupM ESP September 2002 - July 2010
Education
University of North Carolina at Chapel Hill 1985 — 1989
BA, International Affairs & Poli Sci
GroupM ESP January 2015 - Present
GroupM ESP July 2013 - December 2014
GroupM ESP June 2011 - July 2013
GroupM ESP 2010 - 2010
Skills
Social Media, Digital Marketing, Event Planning, Integrated Marketing, Social Media Marketing, Digital Media, Marketing Communications, Digital Strategy, Online Advertising, Facebook, Media Planning, Marketing Strategy, Advertising, Brand Management, Mobile Marketing, Sponsorship, Market Research
Education
University of Pennsylvania 2007 — 2011
Bachelor of Arts (B.A.), Communication
Entertainment + Culture Advisors November 2014 - Present
Entertainment + Culture Advisors July 2014 - October 2014
GroupM ESP February 2013 - September 2013
Prescient Sports & Entertainment Ltd. July 2011 - March 2012
Education
New York University 2012 — 2014
Master of Science (M.S.), Sport Business
Beijing Sport University 2008 — 2012
Bachelor's degree, Sport and Fitness Administration/Management