Guthy-Renker LLC
Industry: Direct marketing company
DescriptionGuthy-Renker is an El Segundo-based direct-response marketing company that sells products directly to consumers through infomercials, television ads, direct mail, telemarketing, e-mail marketing, and the Internet. As of 2014, it has 8 different product groups, with an emphasis on celebrity-endorsed beauty products. Headquarters: Santa Monica, CA Founded: 1988 Type of business: Private Subsidiaries: The Proactiv Company LLC, Key people: Greg Renker, Rick Odum
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Guthy-Renker LLC Employees
Employee
Years
Job
Industry
Tim Westrick Tim Westrick's Guthy-Renker LLC Experience 2008 - 2014
Job Program Manager, ACCESS Texas
Industry Hospitality
Experience
Latin Directo November 2014 - April 2015
Guthy-Renker, LLC 2008 - 2014
Guthy-Renker, LLC 2004 - 2008
International Cinematographers Guild 2001 - 2004
MarketWired 2000 - 2001
Skills
Marketing, Sales, Public Relations, Microsoft Excel, Press Releases, Television, B2B, PowerPoint, Training, Account Management, Retail, Budgets, Customer and User Group..., Direct Response, Web,..., Relation building..., Branding, Consumer Product Testing, Interpersonal Skills, Interpersonal..., Cross-functional Team..., Creative Solutions, Creative Services, Online Marketing, Time Management, strategic partnerships, Direct to Consumer, New Business Development, New Business..., Business Strategy, Global E-commerce, Cross Functional Team..., Team Building, Negotiation, Team Leadership, Market Planning, Entertainment, Social Media Marketing, Social Media Integration, Direct Marketing, Direct Sales, Sales Process, International Sales, Branding Research, Online Branding, Customer Satisfaction, Customer Retention, Long-term Customer..., Customer Experience, Customer Insight, Customer Acquisition
Education
Loyola University Chicago
Bachelor's degree, Marketing, Communications
Latin Directo November 2014 - April 2015
Guthy-Renker, LLC 2008 - 2014
Guthy-Renker, LLC 2004 - 2008
International Cinematographers Guild 2001 - 2004
MarketWired 2000 - 2001
Skills
Marketing, Sales, Public Relations, Microsoft Excel, Press Releases, Television, B2B, PowerPoint, Training, Account Management, Retail, Budgets, Customer and User Group..., Direct Response, Web,..., Relation building..., Branding, Consumer Product Testing, Interpersonal Skills, Interpersonal..., Cross-functional Team..., Creative Solutions, Creative Services, Online Marketing, Time Management, strategic partnerships, Direct to Consumer, New Business Development, New Business..., Business Strategy, Global E-commerce, Cross Functional Team..., Team Building, Negotiation, Team Leadership, Market Planning, Entertainment, Social Media Marketing, Social Media Integration, Direct Marketing, Direct Sales, Sales Process, International Sales, Branding Research, Online Branding, Customer Satisfaction, Customer Retention, Long-term Customer..., Customer Experience, Customer Insight, Customer Acquisition
Education
Loyola University Chicago
Bachelor's degree, Marketing, Communications
Sunny Chung Sunny Chung's Guthy-Renker LLC Experience November 2010 - January 2014
Job Project Manager at The DuMont Project
Industry Marketing and Advertising
Experience
The DuMont Project August 2014 - April 2015
GuthyRenker January 2014 - July 2014
Guthy-Renker LLC November 2010 - January 2014
Guthy-Renker December 2009 - November 2010
Working Wardrobes for a New Start September 2008 - March 2009
Skills
Social Media Marketing, CRM, Facebook, Digital Marketing, Online Advertising, Social Media, Web Analytics, Marketing, Digital Strategy, Customer Acquisition, Integrated Marketing, Google Analytics, Direct Marketing, Mobile Marketing, SEM, PPC, Omniture, Affiliate Marketing, Digital Media, Creative Direction, Interactive Marketing, Online Marketing
Education
University of California, Los Angeles 2004 — 2008
B.A., English
The DuMont Project August 2014 - April 2015
GuthyRenker January 2014 - July 2014
Guthy-Renker LLC November 2010 - January 2014
Guthy-Renker December 2009 - November 2010
Working Wardrobes for a New Start September 2008 - March 2009
Skills
Social Media Marketing, CRM, Facebook, Digital Marketing, Online Advertising, Social Media, Web Analytics, Marketing, Digital Strategy, Customer Acquisition, Integrated Marketing, Google Analytics, Direct Marketing, Mobile Marketing, SEM, PPC, Omniture, Affiliate Marketing, Digital Media, Creative Direction, Interactive Marketing, Online Marketing
Education
University of California, Los Angeles 2004 — 2008
B.A., English
Harald Conradi Harald Conradi's Guthy-Renker LLC Experience May 2012 - Present
Job Product Manager / Project Manager
Industry Computer Software
Experience
Guthy-Renker LLC May 2012 - Present
CyberDefender Corporation February 2009 - May 2012
The Magellan Network April 2006 - October 2008
Mercury Payment Systems May 2004 - March 2006
APL 1994 - 1998
Mars & Co October 1988 - January 1991
Skills
Product Management, Usability Testing, Product Strategy, Product Requirements, Interaction Design, User Experience Design, User-centered Design, User Requirements, User Interface Design, Wireframes, Atlassian JIRA, Rally, Version One, Defining Requirements, Solution Development, Sprint Planning, Scrum, Payment Industry, Payment Card Processing, PCI DSS, Technical Support, Customer Support, Agile Methodologies, Agile Project Management, E-commerce, Project Management, Rapid Prototyping, FogBugz, Agile, Priority Management, Stakeholder Management, Strategy, Integration, Mobile Applications, User Experience, Business Intelligence, Business Analysis, JIRA, CRM, Management
Education
University of Pennsylvania - The Wharton School 1983 — 1987
Bachelor's Degree, Business Administration and Management
University of Pennsylvania - College of Arts & Sciences 1983 — 1987
Bachelor's Degree, History
Guthy-Renker LLC May 2012 - Present
CyberDefender Corporation February 2009 - May 2012
The Magellan Network April 2006 - October 2008
Mercury Payment Systems May 2004 - March 2006
APL 1994 - 1998
Mars & Co October 1988 - January 1991
Skills
Product Management, Usability Testing, Product Strategy, Product Requirements, Interaction Design, User Experience Design, User-centered Design, User Requirements, User Interface Design, Wireframes, Atlassian JIRA, Rally, Version One, Defining Requirements, Solution Development, Sprint Planning, Scrum, Payment Industry, Payment Card Processing, PCI DSS, Technical Support, Customer Support, Agile Methodologies, Agile Project Management, E-commerce, Project Management, Rapid Prototyping, FogBugz, Agile, Priority Management, Stakeholder Management, Strategy, Integration, Mobile Applications, User Experience, Business Intelligence, Business Analysis, JIRA, CRM, Management
Education
University of Pennsylvania - The Wharton School 1983 — 1987
Bachelor's Degree, Business Administration and Management
University of Pennsylvania - College of Arts & Sciences 1983 — 1987
Bachelor's Degree, History
Nohemi Rakosky Nohemi Rakosky's Guthy-Renker LLC Experience September 1999 - 2012
Job Vice President of Product Development
Industry Marketing and Advertising
Experience
Anastasia Beverly Hills March 2013 - January 2014
Guthy-Renker LLC September 1999 - 2012
Simon Marketing March 1994 - September 1999
Goldman Sachs August 1992 - April 1994
Skills
Beauty Industry, Product Development, Cosmetics, Beauty, Skin Care, Consumer Products, Packaging, Personal Care, Product Marketing, Merchandising, Fragrance, Brand Development, Marketing Strategy, Brand Management, Direct Marketing, Product Launch, Marketing Management, R&D, Cross-functional Team..., Luxury Goods, Product Innovation, Marketing, Market Research, Integrated Marketing, Advertising, Customer Insight, International Marketing, Sales, Global Marketing, Market Planning, P&L Management, FMCG, Competitive Analysis, Market Analysis, Multi-channel Marketing, E-commerce, Trade Shows, Customer Acquisition, Segmentation, Online Marketing, Hair Care, Brand Architecture, Retail, Email Marketing, Strategic Partnerships, Digital Marketing, Fashion, Interactive Marketing, Product Management
Education
Pasadena City College
Rosemead High School
Anastasia Beverly Hills March 2013 - January 2014
Guthy-Renker LLC September 1999 - 2012
Simon Marketing March 1994 - September 1999
Goldman Sachs August 1992 - April 1994
Skills
Beauty Industry, Product Development, Cosmetics, Beauty, Skin Care, Consumer Products, Packaging, Personal Care, Product Marketing, Merchandising, Fragrance, Brand Development, Marketing Strategy, Brand Management, Direct Marketing, Product Launch, Marketing Management, R&D, Cross-functional Team..., Luxury Goods, Product Innovation, Marketing, Market Research, Integrated Marketing, Advertising, Customer Insight, International Marketing, Sales, Global Marketing, Market Planning, P&L Management, FMCG, Competitive Analysis, Market Analysis, Multi-channel Marketing, E-commerce, Trade Shows, Customer Acquisition, Segmentation, Online Marketing, Hair Care, Brand Architecture, Retail, Email Marketing, Strategic Partnerships, Digital Marketing, Fashion, Interactive Marketing, Product Management
Education
Pasadena City College
Rosemead High School
Tara Igoe Tara Igoe's Guthy-Renker LLC Experience May 2010 - February 2011
Job Communications Expert/Coach/Trainer
Industry Think Tanks
Experience
Igoe Communications May 2012 - Present
Guthy-Renker LLC May 2010 - February 2011
Guthy-Renker January 2008 - May 2008
MyPathTV 2006 - 2008
CarryOn Communication 2001 - 2005
Centinela Freeman Health System 1993 - 1998
Skills
Public Speaking, Non-profits, Public Relations, Blogging, Press Releases, Training, Fitness, Social Media Marketing, Strategic Communications, Social Media, Media Relations, Marketing Communications, Internal Communications, Nonprofits, Crisis Communications, Fundraising, Social Networking, Corporate Communications, Management, Event Planning, Television, Creative Writing, Strategic Planning, Advertising, Email Marketing, Copywriting, Integrated Marketing, Digital Marketing, Publicity, New Media, Marketing
Education
Robbins/Madanes Center for Strategic Intervention 2009 — 2011
Certification Coaching
University of Massachusetts, Amherst 1986 — 1990
BA
Igoe Communications May 2012 - Present
Guthy-Renker LLC May 2010 - February 2011
Guthy-Renker January 2008 - May 2008
MyPathTV 2006 - 2008
CarryOn Communication 2001 - 2005
Centinela Freeman Health System 1993 - 1998
Skills
Public Speaking, Non-profits, Public Relations, Blogging, Press Releases, Training, Fitness, Social Media Marketing, Strategic Communications, Social Media, Media Relations, Marketing Communications, Internal Communications, Nonprofits, Crisis Communications, Fundraising, Social Networking, Corporate Communications, Management, Event Planning, Television, Creative Writing, Strategic Planning, Advertising, Email Marketing, Copywriting, Integrated Marketing, Digital Marketing, Publicity, New Media, Marketing
Education
Robbins/Madanes Center for Strategic Intervention 2009 — 2011
Certification Coaching
University of Massachusetts, Amherst 1986 — 1990
BA
Tim Couture Tim Couture's Guthy-Renker LLC Experience January 1995 - January 2009
Job
Industry Health, Wellness and Fitness
Experience
Scientific Image Center Management, Inc. May 2014 - July 2014
AAA Flag and Banner December 2013 - May 2014
New Horizons Computer Learning Centers of Southern California January 2013 - December 2013
Amen Clinics, Inc April 2012 - November 2012
DM Transportation Management Services October 2010 - May 2012
GUTHY-RENKER LLC January 1995 - January 2009
Skills
Call Center, Customer Retention, Customer Relations, CRM, Customer Service, Call Centers, Direct Marketing, Management, Recruiting, Leadership, Product Management, Customer Experience, Outsourcing, Start-ups, Marketing Strategy, Sales, Strategic Planning, Customer Satisfaction, Market Research, E-commerce, Team Building, Marketing, New Business Development, Lead Generation, Advertising, Business Development, Account Management, Sales Process, Sales Operations, Salesforce.com, Project Management, Training, Strategy, Direct Sales, Sales Management, Team Leadership, Email Marketing, B2B, Strategic Partnerships, Selling, Online Advertising, Product Marketing, Cold Calling, Contract Negotiation, Solution Selling, Sales Presentations, Customer Acquisition, P&L Management, Employee Training, Online Marketing
Education
National University 1984 — 1985
Scientific Image Center Management, Inc. May 2014 - July 2014
AAA Flag and Banner December 2013 - May 2014
New Horizons Computer Learning Centers of Southern California January 2013 - December 2013
Amen Clinics, Inc April 2012 - November 2012
DM Transportation Management Services October 2010 - May 2012
GUTHY-RENKER LLC January 1995 - January 2009
Skills
Call Center, Customer Retention, Customer Relations, CRM, Customer Service, Call Centers, Direct Marketing, Management, Recruiting, Leadership, Product Management, Customer Experience, Outsourcing, Start-ups, Marketing Strategy, Sales, Strategic Planning, Customer Satisfaction, Market Research, E-commerce, Team Building, Marketing, New Business Development, Lead Generation, Advertising, Business Development, Account Management, Sales Process, Sales Operations, Salesforce.com, Project Management, Training, Strategy, Direct Sales, Sales Management, Team Leadership, Email Marketing, B2B, Strategic Partnerships, Selling, Online Advertising, Product Marketing, Cold Calling, Contract Negotiation, Solution Selling, Sales Presentations, Customer Acquisition, P&L Management, Employee Training, Online Marketing
Education
National University 1984 — 1985
Dirk van de Bunt's Guthy-Renker LLC Experience February 2007 - Present
Job Television & marketing business executive and entertainment lawyer
Industry Entertainment
Experience
Guthy-Renker LLC February 2007 - Present
New Wave Entertainment 2006 - 2007
The Point Media 2005 - 2006
The Carsey-Werner Company 1994 - 2005
Paramount Pictures Corp 1984 - 1994
Loeb & Loeb 1983 - 1984
United States District Court, Central District of California September 1982 - August 1983
Writers Guild of America, west 1981 - 1981
Kaplan Livingston Goodwin Berkowitz & Selvin 1981 - 1981
Rogers & Wells 1980 - 1980
Education
University of California, Los Angeles 1975 — 1982
BA, MA, JD
Connecticut College 1975 — 1975
Palos Verdes High School
Palos Verdes High School
Guthy-Renker LLC February 2007 - Present
New Wave Entertainment 2006 - 2007
The Point Media 2005 - 2006
The Carsey-Werner Company 1994 - 2005
Paramount Pictures Corp 1984 - 1994
Loeb & Loeb 1983 - 1984
United States District Court, Central District of California September 1982 - August 1983
Writers Guild of America, west 1981 - 1981
Kaplan Livingston Goodwin Berkowitz & Selvin 1981 - 1981
Rogers & Wells 1980 - 1980
Education
University of California, Los Angeles 1975 — 1982
BA, MA, JD
Connecticut College 1975 — 1975
Palos Verdes High School
Palos Verdes High School
Cassandra Mason Cassandra Mason's Guthy-Renker LLC Experience July 2008 - November 2010
Job Marketing Executive at CMM Marketing Services
Industry Marketing and Advertising
Experience
CMM Marketing Services March 2011 - Present
Guthy-Renker, LLC July 2008 - November 2010
Coldwell Banker Residential Brokerage August 2007 - November 2007
Learning Tree International, Inc. January 1989 - August 2006
Skills
Marketing Communications, Advertising, Marketing, Strategic Planning, Competitive Analysis, Direct Response..., Creative Direction, Marketing Analytics, Marketing Project..., Brand Management, Budgets & Forecasting, Supplier Negotiation, International..., Online Marketing, Email Marketing, Market Research, Lead Generation, Marketing Management, Direct Marketing, Online Advertising, Product Development, Direct Mail, Public Relations, Business Development, Direct Response, Creative Strategy
Education
Northern Illinois University
BA, Political Science & Design
Pepperdine University, The George L. Graziadio School of Business and Management
MBA, Business Administration
CMM Marketing Services March 2011 - Present
Guthy-Renker, LLC July 2008 - November 2010
Coldwell Banker Residential Brokerage August 2007 - November 2007
Learning Tree International, Inc. January 1989 - August 2006
Skills
Marketing Communications, Advertising, Marketing, Strategic Planning, Competitive Analysis, Direct Response..., Creative Direction, Marketing Analytics, Marketing Project..., Brand Management, Budgets & Forecasting, Supplier Negotiation, International..., Online Marketing, Email Marketing, Market Research, Lead Generation, Marketing Management, Direct Marketing, Online Advertising, Product Development, Direct Mail, Public Relations, Business Development, Direct Response, Creative Strategy
Education
Northern Illinois University
BA, Political Science & Design
Pepperdine University, The George L. Graziadio School of Business and Management
MBA, Business Administration
Tony Smith-Hastie's Guthy-Renker LLC Experience 1997 - December 2011
Job Partner at Junee Brands LLC
Industry Marketing and Advertising
Experience
In Response LLC 2012 - Present
Golo LLC 2012 - Present
Junee Brands LLC 2014 - Present
Guthy-Renker LLC 1997 - December 2011
Quantum International Limited 1992 - 1997
Arthur Andersen 1987 - 1992
Education
Brisbane Grammar School
The University of Queensland
In Response LLC 2012 - Present
Golo LLC 2012 - Present
Junee Brands LLC 2014 - Present
Guthy-Renker LLC 1997 - December 2011
Quantum International Limited 1992 - 1997
Arthur Andersen 1987 - 1992
Education
Brisbane Grammar School
The University of Queensland
Rick Odum's Guthy-Renker LLC Experience July 2007 - Present
Job Chief Financial Officer at GuthyRenker LLC
Industry Marketing and Advertising
Experience
Guthy-Renker LLC July 2007 - Present
Magna Entertainment Corp. May 2003 - June 2007
Dole Food Company October 1998 - May 2003
Skills
Financial Reporting, Accounting, Cross-functional Team..., Leadership, Forecasting, Finance, Financial Analysis, Mergers & Acquisitions, Budgets, Process Improvement, Strategic Planning, Financial Modeling, Executive Management, Strategy, Start-ups, Business Process..., Sarbanes-Oxley Act, Management, Business Strategy, Business Analysis, Risk Management, Analysis, Business Planning, Business Intelligence, Strategic Financial..., Cash Flow, Auditing, Internal Controls
Education
University of Southern California 1994 — 1996
Bachelor of Science, Accounting
Guthy-Renker LLC July 2007 - Present
Magna Entertainment Corp. May 2003 - June 2007
Dole Food Company October 1998 - May 2003
Skills
Financial Reporting, Accounting, Cross-functional Team..., Leadership, Forecasting, Finance, Financial Analysis, Mergers & Acquisitions, Budgets, Process Improvement, Strategic Planning, Financial Modeling, Executive Management, Strategy, Start-ups, Business Process..., Sarbanes-Oxley Act, Management, Business Strategy, Business Analysis, Risk Management, Analysis, Business Planning, Business Intelligence, Strategic Financial..., Cash Flow, Auditing, Internal Controls
Education
University of Southern California 1994 — 1996
Bachelor of Science, Accounting
Stephanie Blackman's Guthy-Renker LLC Experience January 1997 - Present
Job SVP and General Counsel at GuthyRenker LLC
Industry Marketing and Advertising
Experience
Guthy-Renker LLC January 1997 - Present
Skills
Licensing, Intellectual Property, Corporate Law, Mergers & Acquisitions, Strategy, E-commerce, Strategic Partnerships, Contract Negotiation, Start-ups, Digital Media, Entertainment Law, Copyright Law, Strategic Planning, Consumer Products, Due Diligence, Regulatory Affairs, Traditional Labor Law, Advertising Law, Privacy Law, Mergers, Digital Marketing, Private Equity, Marketing Strategy, Social Media, Television, Online Advertising, New Media, Entertainment
Education
University of California, Los Angeles - School of Law 1983 — 1987
Doctor of Law (J.D.)
University of Colorado Boulder 1979 — 1982
Bachelor of Arts (BA), English Language and Literature, General
Guthy-Renker LLC January 1997 - Present
Skills
Licensing, Intellectual Property, Corporate Law, Mergers & Acquisitions, Strategy, E-commerce, Strategic Partnerships, Contract Negotiation, Start-ups, Digital Media, Entertainment Law, Copyright Law, Strategic Planning, Consumer Products, Due Diligence, Regulatory Affairs, Traditional Labor Law, Advertising Law, Privacy Law, Mergers, Digital Marketing, Private Equity, Marketing Strategy, Social Media, Television, Online Advertising, New Media, Entertainment
Education
University of California, Los Angeles - School of Law 1983 — 1987
Doctor of Law (J.D.)
University of Colorado Boulder 1979 — 1982
Bachelor of Arts (BA), English Language and Literature, General
Amy McCubbin's Guthy-Renker LLC Experience May 2004 - Present
Job
Industry Marketing and Advertising
Experience
Guthy-Renker LLC May 2004 - Present
Metro-Goldwyn-Mayer Studios Inc. 2001 - 2004
Comedy Central - freelance 2001 - 2001
Thomson & Thomson 1997 - 2001
Knowledge Exchange LLC 1995 - 1997
Freelance Documentary/Showtime 1992 - 1994
Landmark Theatres 1984 - 1992
Skills
New Media, Television, Digital Media, Entertainment, Digital Asset Management, Research, Creative Direction, Film, Video Production, Content Strategy, Social Media Marketing, Digital Strategy, Licensing, Digital Distribution, Integrated Marketing, Broadcast, Management, Advertising, Video, Digital Marketing
Education
University of California, Berkeley
BS
Guthy-Renker LLC May 2004 - Present
Metro-Goldwyn-Mayer Studios Inc. 2001 - 2004
Comedy Central - freelance 2001 - 2001
Thomson & Thomson 1997 - 2001
Knowledge Exchange LLC 1995 - 1997
Freelance Documentary/Showtime 1992 - 1994
Landmark Theatres 1984 - 1992
Skills
New Media, Television, Digital Media, Entertainment, Digital Asset Management, Research, Creative Direction, Film, Video Production, Content Strategy, Social Media Marketing, Digital Strategy, Licensing, Digital Distribution, Integrated Marketing, Broadcast, Management, Advertising, Video, Digital Marketing
Education
University of California, Berkeley
BS
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