Ipsos Descarie
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Ipsos Descarie Employees
CROP January 2014 - Present
Kreate Australia November 2012 - April 2013
Oui marketing March 2012 - August 2012
EM l'agence / EM agency May 2011 - March 2012
Gouvernement fédéral - Service Correctionnel June 2011 - August 2011
Ipsos Descarie May 2010 - August 2010
Uniformes scolaires Stone Lizard July 2008 - May 2010
Skills
Marketing Communications, Marketing Strategy, French, Marketing Research, Social Media, Marketing, PowerPoint, English, Microsoft Excel, Budgets, Advertising, Market Research, Project Management, Teamwork
Education
Université de Montréal - HEC Montréal 2008 — 2011
Bachelor of Business Administration (BBA), Administration - Marketing
Collège Lionel-Groulx 2005 — 2007
DEC, Communication et cinéma
Substance stratégies October 2010 - Present
hebederma October 2014 - Present
La Tête Chercheuse April 2012 - Present
Ipsos Descarie January 2005 - October 2010
Descarie & complices August 1994 - January 2005
Impact Recherche October 1985 - August 1994
Cossette 1985 - 1994
Skills
Strategic Planning, Marketing Strategy, Market Research, Marketing Communications, Digital Marketing, Social Media, Online Advertising, Sponsorship, Strategy, Mobile Marketing, Brand Management, Online Marketing, Entrepreneurship, Consumer Behaviour, Brand Development, DES, Web Analytics, Event Management, Customer Insight, Social Media Marketing, Media Planning, Market Planning, Stratégie marketing, Communication marketing, Réseaux sociaux, Stratégie, Sponsoring, Étude de marché, Marketing digital, Planification..., Publicité en ligne
Education
HEC Montréal 1981 — 1984
Baccaauréat en Administration des Affaires
Carrefour jeunesse-emploi Centre-Sud Plateau Mont-Royal Mile-End May 2011 - Present
La Cavalerie March 2009 - September 2010
Ipsos Descarie 2001 - 2007
Skills
Social Media..., Communication marketing, Animation de communauté..., Communication interne, Coordination de projet, Service à la clientèle, Production publicitaire, Microsoft Office, Consultation, Logistique événement, Recherche marketing, Analyse de marché, HootSuite, Twitter, LinkedIN, Google+, Facebook, GIMP, Adobe Photoshop, InDesign, environnement Mac/PC
Education
Collège de Maisonneuve - Formation continue
Attestation de participation, Médias sociaux et affaires
Université de Montréal 2003 — 2008
Baccalauréat par cumul de Certificats, Relations publiques, Gestion du Marketing (HEC), Rédaction et communications
Collège Lasalle 2000 — 2003
Diplôme collégial technique, Commercialisation de la mode
Substance stratégies September 2011 - Present
Ipsos Descarie April 2007 - March 2011
Industrielle Alliance March 2006 - April 2007
Léger Marketing 1998 - 2000
Skills
Market Research, Focus Groups, Marketing Research, Marketing Strategy, Market Analysis, Marketing Communications, Competitive Analysis, Strategic Planning, Advertising, Web Analytics, Public Relations, Customer Insight, Advertising Research, Marketing, Consumer Behaviour, Qualitative Research
Education
HEC Montréal 2000 — 2005
BAA+MsC, Marketing
Institut d'Etudes politiques de Paris 2002 — 2002
Programme d'échange international, Sciences po et business
Cégep de Maisonneuve 1996 — 1998
DEC
Collège Jean-Eudes 1991 — 1996
DES
Allô prof! April 2012 - Present
Jeune Chambre de commerce de Montréal August 2009 - April 2012
Club St-Denis 2008 - 2009
Ipsos Descarie 2005 - 2008
Skills
French, Marketing Communications, Public Relations, Corporate Communications, Social Media, DES, Marketing Strategy, Strategic Communications, Event Management, Media Relations, Social Media Marketing, Marketing, International Relations, Advertising, Strategic Planning, Event Planning, English, Web 2.0, Online Advertising
Education
Université du Québec à Montréal 2001 — 2004
Baccalauréat, Animation et recherches culturelles
Cégep Marie-Victorin 2001 — 2003
DEC, Arts et lettres, communications
Conseil scolaire Viamonde November 2011 - Present
Ipsos Descarie 2006 - 2010
Reuters 2004 - 2005
Crédit Agricole April 2004 - October 2004
Crédit Lyonnais April 2003 - September 2003
Skills
Marketing Research, Étude de marché, Gestion de projet, Analyse clientèle, Analyses, Recherche quantitative, Management, Communication marketing, CRM, Comportement du..., Stratégie marketing, Segmentation
Education
1999 — 2004
Master, Management
Lycée Descartes - Rabat, Maroc
Bélanger Branding Design Ltée February 2011 - May 2014
Média Urbain May 2008 - February 2011
Nu Design May 2006 - July 2008
Ipsos Descarie January 2004 - August 2005
Skills
Art Direction, Graphic Design, Signage, Team Leadership, Project Management, Illustrator, Corporate Identity, InDesign, Illustration, Adobe Creative Suite, Graphics, Creative Direction, Typography, Photoshop, Brochures, Posters
Education
Université du Québec à Montréal 2005 — 2008
Baccalauréat, Design graphique
Université de Montréal / University of Montreal 2002 — 2003
Certificate, Advertising
Cégep du Vieux-Montréal 1999 — 2002
Diplôme d'études collégiales, Design graphique
TNS March 2011 - Present
Ipsos Descarie July 2008 - December 2008
CROP 2007 - 2008
UQAM 2003 - 2007
Skills
Qualitative Research, Ethnography, Qualitative Market..., Moderating, Online Moderation, Quantitative Research, Marketing Research, Consumer Behaviour, Questionnaire Design, Advertising Research, FMCG, Focus Groups, Primary Research, Segmentation, Competitive Intelligence, Survey Design
Education
MBA 2005 — 2007
Marketing
Université du Québec à Montréal 2004 — 2007
Master of Business Administration (MBA)
À mon compte September 2012 - Present
Hydro Québec July 2008 - Present
Ipsos Descarie May 2006 - July 2008
Ad hoc recherche January 2000 - October 2000
Watson Wyatt 1986 - 1992
Skills
Quantitative Research, Qualitative Research, Marketing Research, Strategy, Customer Insight, Marketing Strategy, French, Market Analysis, Project Management, Market Research, Strategic Planning, Marketing Communications, Management Consulting
Education
HEC Montréal 1997 — 1998
MBA, Marketing and International Management
Université du Québec à Montréal 1992 — 1996
Sciences, Biology
Touché! and PHD 2005 - Present
Ipsos Descarie September 1999 - May 2005
Skills
Media Research, Media Buying, Digital Media, Advertising, Digital Strategy
Education
Université de Montréal
Certificat, Journalisme
Université de Montréal - HEC Montréal
DESS, Communication Marketing
SAQ May 2005 - Present
Ubisoft May 2013 - November 2014
Université du Québec à Montréal May 2008 - December 2010
Ipsos Descarie November 2000 - October 2001
Skills
Semiotics, Web 2.0, WordPress, Game design, Web Design, Synthesizing, Research, Microsoft Office, Communication, Agile Methodolgy, Editorial Process, Drupal, Joomla, HTML, Adobe Acrobat, Unity3D, Blender, Scrum, Microsoft Excel, Word, User Research, Usability Testing, Video Games, Gameplay, Game Mechanics, User Interface Design
Education
Université de Montréal 2012 — 2013
Diplome d'études supérieures spécialisées, Game and Interactive Media Design/ Design de jeux
Université du Québec à Montréal 2008 — 2012
Master of Arts (MA), American Literature (United States), Mention : excellent
Université du Québec à Montréal / UQAM 2004 — 2008
Bachelor of Arts (BA), Literature, 3.67
Loto-Québec June 2013 - Present
Ipsos Marketing October 2010 - June 2013
Ipsos Descarie January 2005 - October 2010
Descarie & complices August 1997 - 2004
Skills
Recherche en marketing, Étude de marché, Analyse clientèle, Recherche quantitative, Segmentation, Comportement du..., Analyse de marché, Recherche publicitaire
Education
1995 — 1997
MSc, Marketing
Université d'Ottawa 1993 — 1995
BAA, Marketing, ressources humaines
Université de Montréal February 2012 - Present
Jolicoeur & Associés January 2009 - February 2012
Ipsos Descarie April 2008 - February 2009
Skills
Préparation,..., SPSS, NVivo, Voxco, Quantitative Research, Qualitative Research, Focus Groups, Survey Research, Research Design, Marketing Research, Literature Reviews, Market Research, Survey Design, Data Collection, Social Sciences, Research, Sociology, Experimental Design, Quantitative Analytics, Program Evaluation, French, Questionnaire Design
Education
2004 — 2005
Maitrîse, Sociologie
TD September 2014 - Present
Reitmans September 2013 - December 2013
Chouette Chaussure September 2011 - May 2013
Cogeco Cable February 2007 - August 2011
Ipsos Descarie March 2005 - February 2007
UQAM Université du Québec à Montréal 2002 - 2004
Skills
Segmentation, Database Marketing, Direct Marketing, Analytics, CRM, Web Analytics, Marketing Strategy, Customer Experience, Salesforce.com, Telecommunications, Customer Analysis, Online Marketing, Marketing Communications, Email Marketing, Digital Marketing
Education
Université du Québec à Montréal 2001 — 2004
Maîtrise, Économie
Université Hassan II Aïn Chock de Casablanca 1997 — 2001
Bachelor's degree, Économétrie et économie quantitative