LatinWorks Marketing
Industry: Advertising company
DescriptionLatinWorks is a Hispanic advertising agency headquartered in Austin, Texas, founded in 1998 by Manny Flores and Alejandro Ruelas. LatinWorks EVP and General Manager, Christy Kranik, leads the day-to-day operations of the business, along with the support of the Executive Creative Director. Parent organization: Omnicom Group Headquarters: Austin, TX Founded: 1998 Subsidiary: Cultura Advertising, Inc.
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LatinWorks Marketing Employees
Employee
Years
Job
Industry
Lorenzo Ramirez Lorenzo Ramirez's LatinWorks Marketing Experience May 2007 - September 2007
Job Strategic Account Executive MidMarket North East at Rackspace, the #1 managed cloud company
Industry Information Technology and Services
Experience
Rackspace, the #1 managed cloud company November 2014 - Present
Rackspace Hosting February 2012 - Present
Rackspace Hosting March 2010 - Present
Hearst Corporation December 2007 - February 2010
The Daily Texan August 2006 - December 2007
LatinWorks Marketing May 2007 - September 2007
Skills
Salesforce.com, Selling, Business Development, Account Management, Sales, Leadership, Enterprise Software, Cloud Computing, Sales Operations, SaaS, Lead Generation, Start-ups, Solution Selling, Business Strategy, New Business Development, Public Speaking, Virtualization, Channel Partners, Email Marketing, B2B, Customer Service, CRM, Private Cloud, Strategy, Sales Process, Consultative Selling, Contract Negotiations, Customer Relations, E-commerce, Mentoring, Negotiation, Team Building, Problem Solving, Budgeting, IT Strategy, F5 BigIP, Big Data, Disaster Recovery, Business Continuity..., OpenStack, Storage, Strategic Partnerships, Managed Services, Data Center, Marketing Strategy, Consulting, Hyper-V, Network Security, Windows Azure, SQL Azure
Education
The University of Texas at Austin 2004 — 2007
BS in Advertising, Business Administration
The University of Texas at Austin 2004 — 2007
Bachelor's degree, Advertising / Business Foundations
Rackspace, the #1 managed cloud company November 2014 - Present
Rackspace Hosting February 2012 - Present
Rackspace Hosting March 2010 - Present
Hearst Corporation December 2007 - February 2010
The Daily Texan August 2006 - December 2007
LatinWorks Marketing May 2007 - September 2007
Skills
Salesforce.com, Selling, Business Development, Account Management, Sales, Leadership, Enterprise Software, Cloud Computing, Sales Operations, SaaS, Lead Generation, Start-ups, Solution Selling, Business Strategy, New Business Development, Public Speaking, Virtualization, Channel Partners, Email Marketing, B2B, Customer Service, CRM, Private Cloud, Strategy, Sales Process, Consultative Selling, Contract Negotiations, Customer Relations, E-commerce, Mentoring, Negotiation, Team Building, Problem Solving, Budgeting, IT Strategy, F5 BigIP, Big Data, Disaster Recovery, Business Continuity..., OpenStack, Storage, Strategic Partnerships, Managed Services, Data Center, Marketing Strategy, Consulting, Hyper-V, Network Security, Windows Azure, SQL Azure
Education
The University of Texas at Austin 2004 — 2007
BS in Advertising, Business Administration
The University of Texas at Austin 2004 — 2007
Bachelor's degree, Advertising / Business Foundations
Jessica Cutrer's LatinWorks Marketing Experience January 2008 - June 2010
Job Account Manager at Appsaholic, MBA
Industry Marketing and Advertising
Experience
Perk.com July 2014 - Present
Appsaholic July 2014 - Present
Social Gaming Network August 2013 - April 2014
Pepperdine University August 2012 - April 2014
Social Gaming Network April 2013 - July 2013
Hyde School July 2010 - August 2012
Hyde School October 2010 - August 2011
Burger King, Cazadores February 2010 - June 2010
LatinWorks Marketing January 2008 - June 2010
H-E-B - State-wide grocery store February 2008 - January 2010
Skills
Social Media, Social Media Marketing, Event Planning, Microsoft Office, Public Speaking, PowerPoint, Marketing Strategy, Event Management, Research, Microsoft Excel, Editing, Non-profits, Nonprofits, Business Development, Management, Leadership, Budgets, Program Management, Marketing
Education
Pepperdine University, The George L. Graziadio School of Business and Management 2012 — 2014
MBA, Communication, General
Indiana University 2003 — 2006
BA, Communication and Culture
Southern Methodist University 2002 — 2003
Business Administration and Management, General
Perk.com July 2014 - Present
Appsaholic July 2014 - Present
Social Gaming Network August 2013 - April 2014
Pepperdine University August 2012 - April 2014
Social Gaming Network April 2013 - July 2013
Hyde School July 2010 - August 2012
Hyde School October 2010 - August 2011
Burger King, Cazadores February 2010 - June 2010
LatinWorks Marketing January 2008 - June 2010
H-E-B - State-wide grocery store February 2008 - January 2010
Skills
Social Media, Social Media Marketing, Event Planning, Microsoft Office, Public Speaking, PowerPoint, Marketing Strategy, Event Management, Research, Microsoft Excel, Editing, Non-profits, Nonprofits, Business Development, Management, Leadership, Budgets, Program Management, Marketing
Education
Pepperdine University, The George L. Graziadio School of Business and Management 2012 — 2014
MBA, Communication, General
Indiana University 2003 — 2006
BA, Communication and Culture
Southern Methodist University 2002 — 2003
Business Administration and Management, General
Ashley Andy Ashley Andy's LatinWorks Marketing Experience January 2008 - August 2008
Job Founder, Business and Marketing Strategist at Movement: Forward Marketing LLC
Industry Marketing and Advertising
Experience
Movement: Forward Marketing LLC June 2013 - Present
TM Advertising September 2010 - May 2013
Aandy Consulting August 2008 - September 2010
LatinWorks Marketing January 2008 - August 2008
GSD&M Advertising November 2001 - October 2007
Mullen December 1999 - October 2001
GSD&M Advertising July 1999 - December 1999
GSD&M Idea City March 1999 - December 1999
GSD&M Idea City January 1997 - July 1999
Wal-Mart Stores, Inc October 1998 - March 1999
Skills
Advertising, Creative Direction, Marketing, Business Development, Leadership, Management, New Business Development, Strategic Planning, Team Leadership, Business Strategy, Interactive Marketing, Integrated Marketing, Television, Analysis, Digital Strategy
Education
St. Edward's University 1991 — 1995
BA, Communications
Movement: Forward Marketing LLC June 2013 - Present
TM Advertising September 2010 - May 2013
Aandy Consulting August 2008 - September 2010
LatinWorks Marketing January 2008 - August 2008
GSD&M Advertising November 2001 - October 2007
Mullen December 1999 - October 2001
GSD&M Advertising July 1999 - December 1999
GSD&M Idea City March 1999 - December 1999
GSD&M Idea City January 1997 - July 1999
Wal-Mart Stores, Inc October 1998 - March 1999
Skills
Advertising, Creative Direction, Marketing, Business Development, Leadership, Management, New Business Development, Strategic Planning, Team Leadership, Business Strategy, Interactive Marketing, Integrated Marketing, Television, Analysis, Digital Strategy
Education
St. Edward's University 1991 — 1995
BA, Communications
Luis Jasso Luis Jasso's LatinWorks Marketing Experience September 2012 - December 2012
Job Senior Stategic Planner at LatinWorks
Industry Marketing and Advertising
Experience
LatinWorks June 2015 - Present
LatinWorks July 2014 - June 2015
LatinWorks January 2013 - July 2014
LatinWorks Marketing September 2012 - December 2012
The University of Texas at Austin June 2012 - November 2012
Skills
Advertising, Creative Strategy, Integrated Marketing, Strategy, Brand Development, Digital Media, Media Planning, Adobe Creative Suite, Copywriting, General Awesomeness, Photography, Public Speaking, Creative Briefs, Research, Business Analysis, Research Analysis, Jungian Archetypes, Marketing Research, Digital Strategy, Storytelling, Digital Marketing, Social Media Marketing, Spanish, Waste Management
Education
The University of Texas at Austin 2011 — 2013
Master of Arts, Advertising - Planning, 3.6
The University of Texas at El Paso 2005 — 2010
Bachelor of Arts (B.A.) in Media Advertising - Minor in Business, College of Communications and Business Administration, 3.5
LatinWorks June 2015 - Present
LatinWorks July 2014 - June 2015
LatinWorks January 2013 - July 2014
LatinWorks Marketing September 2012 - December 2012
The University of Texas at Austin June 2012 - November 2012
Skills
Advertising, Creative Strategy, Integrated Marketing, Strategy, Brand Development, Digital Media, Media Planning, Adobe Creative Suite, Copywriting, General Awesomeness, Photography, Public Speaking, Creative Briefs, Research, Business Analysis, Research Analysis, Jungian Archetypes, Marketing Research, Digital Strategy, Storytelling, Digital Marketing, Social Media Marketing, Spanish, Waste Management
Education
The University of Texas at Austin 2011 — 2013
Master of Arts, Advertising - Planning, 3.6
The University of Texas at El Paso 2005 — 2010
Bachelor of Arts (B.A.) in Media Advertising - Minor in Business, College of Communications and Business Administration, 3.5
norberto zylberberg's LatinWorks Marketing Experience June 2005 - Present
Job SVP, Group Creative and Development Director at LatinWorks
Industry Marketing and Advertising
Experience
LatinWorks May 2013 - Present
latinworks marketing June 2005 - Present
LatinWorks June 2002 - March 2005
Biceps advertising August 1998 - May 2000
People publicidad June 1996 - August 1998
JWT Buenos Aires 1995 - 1996
Skills
Radio, Creative Direction, Creative Strategy, Television, Copywriting, Advertising, Interactive Advertising, Integrated Marketing, Digital Marketing, Brand Development, Interactive Marketing, New Media, Outdoor Advertising, Social Media, Video, Social Media Marketing, Digital Strategy
Education
Georgetown University 2015 — 2015
Social Media Management, Certificate
International Wine Gild Association 2015 — 2015
Cellar Manager, Wine 1, Cellar Manager
Hyper Island 2014 — 2014
master seminar on digital acceleration, certificate
UX Week UCLA 2014 — 2014
Digital Communication and Media/Multimedia
Berlin School of Creative Leadership, At Steinbes University 2012 — 2012
Graduation Certificate, Creative Leadership Program
Virginia Commonwealth University - School of Business 2010 — 2010
Executives Series Seminars, branding
La Fundación 1999 — 2001
Copywriter, Advertising
Universidad de Buenos Aires 1995 — 1998
MBA, Communications
LatinWorks May 2013 - Present
latinworks marketing June 2005 - Present
LatinWorks June 2002 - March 2005
Biceps advertising August 1998 - May 2000
People publicidad June 1996 - August 1998
JWT Buenos Aires 1995 - 1996
Skills
Radio, Creative Direction, Creative Strategy, Television, Copywriting, Advertising, Interactive Advertising, Integrated Marketing, Digital Marketing, Brand Development, Interactive Marketing, New Media, Outdoor Advertising, Social Media, Video, Social Media Marketing, Digital Strategy
Education
Georgetown University 2015 — 2015
Social Media Management, Certificate
International Wine Gild Association 2015 — 2015
Cellar Manager, Wine 1, Cellar Manager
Hyper Island 2014 — 2014
master seminar on digital acceleration, certificate
UX Week UCLA 2014 — 2014
Digital Communication and Media/Multimedia
Berlin School of Creative Leadership, At Steinbes University 2012 — 2012
Graduation Certificate, Creative Leadership Program
Virginia Commonwealth University - School of Business 2010 — 2010
Executives Series Seminars, branding
La Fundación 1999 — 2001
Copywriter, Advertising
Universidad de Buenos Aires 1995 — 1998
MBA, Communications
Michelle Pina Aldrich, MBA Michelle Pina Aldrich, MBA's LatinWorks Marketing Experience ControllerLatinWorks MarketingJuly 2006 - Present
Job Director of Accounting
Industry Marketing and Advertising
Experience
LatinWorks Marketing ControllerLatinWorks MarketingJuly 2006 - Present
LatinWorks Marketing, LLC January 2006 - Present
fd2s, inc January 2004 - January 2006
Susman Tisdale Gayle Architects, Inc January 1999 - January 2004
Wells Fargo Bank January 1999 - March 1999
Miller and Associates January 1995 - January 1996
Skills
QuickBooks, Budgets, Microsoft Excel, Strategic Planning, Advertising, Microsoft Office, FRx, Integrated Marketing, PowerPoint, Microsoft Word, Marketing, Competitive Analysis, Microsoft Dynamics SL, Mergers, Account Management, Strategic Thinking, Outlook, Revenue Recognition, Mas 90, Social Media Marketing
Education
Texas State University 2004 — 2007
Master of Business Administration (MBA), Accounting
Texas State University 1995 — 1999
Bachelor of Business Administration (BBA), Accounting
LatinWorks Marketing ControllerLatinWorks MarketingJuly 2006 - Present
LatinWorks Marketing, LLC January 2006 - Present
fd2s, inc January 2004 - January 2006
Susman Tisdale Gayle Architects, Inc January 1999 - January 2004
Wells Fargo Bank January 1999 - March 1999
Miller and Associates January 1995 - January 1996
Skills
QuickBooks, Budgets, Microsoft Excel, Strategic Planning, Advertising, Microsoft Office, FRx, Integrated Marketing, PowerPoint, Microsoft Word, Marketing, Competitive Analysis, Microsoft Dynamics SL, Mergers, Account Management, Strategic Thinking, Outlook, Revenue Recognition, Mas 90, Social Media Marketing
Education
Texas State University 2004 — 2007
Master of Business Administration (MBA), Accounting
Texas State University 1995 — 1999
Bachelor of Business Administration (BBA), Accounting
Carla Ferguson's LatinWorks Marketing Experience June 2011 - March 2015
Job Account Manager at Somnio Solutions, Inc.
Industry Marketing and Advertising
Experience
Somnio Solutions May 2015 - Present
LatinWorks Marketing June 2011 - March 2015
MDS Advertising November 2005 - June 2011
Mama Fu's Asian House March 2010 - December 2010
Skills
Marketing Strategy, Online Marketing, Integrated Marketing, Digital Marketing, Business Development, Social Media, Public Relations, Strategy, Advertising, Client Liaison, Account Management, E-commerce, CRM, Digital Strategy
Education
St. Edward's University 2008 — 2010
MBA, International Business
St. Edward's University
BBA, International Business
Somnio Solutions May 2015 - Present
LatinWorks Marketing June 2011 - March 2015
MDS Advertising November 2005 - June 2011
Mama Fu's Asian House March 2010 - December 2010
Skills
Marketing Strategy, Online Marketing, Integrated Marketing, Digital Marketing, Business Development, Social Media, Public Relations, Strategy, Advertising, Client Liaison, Account Management, E-commerce, CRM, Digital Strategy
Education
St. Edward's University 2008 — 2010
MBA, International Business
St. Edward's University
BBA, International Business
Lucas Indrikovs Lucas Indrikovs's LatinWorks Marketing Experience June 2011 - August 2011
Job Media Planner at GSD&M
Industry Marketing and Advertising
Experience
GSD&M April 2013 - Present
Spiceworks April 2012 - April 2013
Playmaker Magazine March 2011 - April 2012
LatinWorks Marketing June 2011 - August 2011
Half Price Books September 2010 - May 2011
Skills
Social Media Marketing, Social Media, Advertising, Marketing Communications, Marketing, Media Relations, Creative Writing, Integrated Marketing, Photoshop, Photography, Wordpress, Illustrator, Copywriting, WordPress, Email Marketing, New Media, Digital Media, Digital Strategy
Education
Texas State University 2007 — 2011
Bachelor's, Advertising
The University of Texas at San Antonio 2005 — 2007
GSD&M April 2013 - Present
Spiceworks April 2012 - April 2013
Playmaker Magazine March 2011 - April 2012
LatinWorks Marketing June 2011 - August 2011
Half Price Books September 2010 - May 2011
Skills
Social Media Marketing, Social Media, Advertising, Marketing Communications, Marketing, Media Relations, Creative Writing, Integrated Marketing, Photoshop, Photography, Wordpress, Illustrator, Copywriting, WordPress, Email Marketing, New Media, Digital Media, Digital Strategy
Education
Texas State University 2007 — 2011
Bachelor's, Advertising
The University of Texas at San Antonio 2005 — 2007
Ed Cantu Ed Cantu's LatinWorks Marketing Experience June 2003 - November 2009
Job Director,Consumer Insights & Planning
Industry Marketing and Advertising
Experience
Lopez Negrete Communications November 2009 - Present
LatinWorks Marketing June 2003 - November 2009
Ogilvy - Chicago 2000 - 2003
Leo Burnett - Chicago 1997 - 2000
Sosa, Bromley, Aguilar & Assoc. January 1995 - November 1997
Skills
Integrated Marketing, Customer Insight, Marketing Research, Advertising, Creative Strategy, Market Research, Brand Management, Segmentation, Marketing, Strategy, Brand Development, Media Planning, Leadership, Strategic Planning, Online Marketing, Strategic Thinking, Blogging, Brand Architecture, Competitive Analysis, Creative Direction, Direct Marketing, Digital Marketing, Business Development, Interactive Marketing, Social Media, Marketing Communications, Marketing Strategy, New Business Development, Digital Media, Social Media Marketing, Digital Strategy, Online Advertising, Relationship Marketing, Mobile Marketing, Multicultural Marketing, Positioning, Consumer Behaviour
Education
The University of Texas at Austin 1988 — 1990
MPAff.
The University of Texas-Pan American 1985 — 1988
BA
Texas Christian University 1980 — 1982
Lopez Negrete Communications November 2009 - Present
LatinWorks Marketing June 2003 - November 2009
Ogilvy - Chicago 2000 - 2003
Leo Burnett - Chicago 1997 - 2000
Sosa, Bromley, Aguilar & Assoc. January 1995 - November 1997
Skills
Integrated Marketing, Customer Insight, Marketing Research, Advertising, Creative Strategy, Market Research, Brand Management, Segmentation, Marketing, Strategy, Brand Development, Media Planning, Leadership, Strategic Planning, Online Marketing, Strategic Thinking, Blogging, Brand Architecture, Competitive Analysis, Creative Direction, Direct Marketing, Digital Marketing, Business Development, Interactive Marketing, Social Media, Marketing Communications, Marketing Strategy, New Business Development, Digital Media, Social Media Marketing, Digital Strategy, Online Advertising, Relationship Marketing, Mobile Marketing, Multicultural Marketing, Positioning, Consumer Behaviour
Education
The University of Texas at Austin 1988 — 1990
MPAff.
The University of Texas-Pan American 1985 — 1988
BA
Texas Christian University 1980 — 1982
Sarah Biggerstaff's LatinWorks Marketing Experience June 2009 - June 2011
Job Realtor, CNE at Reilly Realtors
Industry Real Estate
Experience
Reilly Realtors September 2014 - Present
Asterra May 2013 - September 2014
Dunlap ATX August 2011 - March 2013
LatinWorks Marketing June 2009 - June 2011
LatinWorks Marketing 2009 - 2009
The Bargo Group 2008 - 2008
Skills
Social Media, Social Media Marketing, Marketing, Advertising, Fundraising, Sales, Nonprofits, Social Networking, Real Estate, Customer Service, Contract Negotiation, Time Management, Microsoft Office
Education
St. Edward's University 2005 — 2009
Bachelor's Business Administration, Finance & Spanish
University of Belgrano 2008 — 2008
Reilly Realtors September 2014 - Present
Asterra May 2013 - September 2014
Dunlap ATX August 2011 - March 2013
LatinWorks Marketing June 2009 - June 2011
LatinWorks Marketing 2009 - 2009
The Bargo Group 2008 - 2008
Skills
Social Media, Social Media Marketing, Marketing, Advertising, Fundraising, Sales, Nonprofits, Social Networking, Real Estate, Customer Service, Contract Negotiation, Time Management, Microsoft Office
Education
St. Edward's University 2005 — 2009
Bachelor's Business Administration, Finance & Spanish
University of Belgrano 2008 — 2008
Patrick Allare's LatinWorks Marketing Experience August 2010 - Present
Job Accounting Supervisor at LatinWorks Marketing
Industry Marketing and Advertising
Experience
LatinWorks Marketing August 2010 - Present
Kmart Corporation September 2009 - August 2010
Kmart Corporation September 2009 - March 2010
Skills
Financial Analysis, Microsoft Excel, Advertising, Budgets, PowerPoint, Microsoft Office, Spanish, Financial Modeling, Marketing, Financial Reporting, Microsoft Word, Customer Service, Management, Auditing, Finance, Cash Flow, Human Resources, Accounts Receivable
Education
University of Notre Dame 2005 — 2009
Bachelor of Business Administration (BBA), Finance
Bishop T.K. Gorman
LatinWorks Marketing August 2010 - Present
Kmart Corporation September 2009 - August 2010
Kmart Corporation September 2009 - March 2010
Skills
Financial Analysis, Microsoft Excel, Advertising, Budgets, PowerPoint, Microsoft Office, Spanish, Financial Modeling, Marketing, Financial Reporting, Microsoft Word, Customer Service, Management, Auditing, Finance, Cash Flow, Human Resources, Accounts Receivable
Education
University of Notre Dame 2005 — 2009
Bachelor of Business Administration (BBA), Finance
Bishop T.K. Gorman
Ogilvy & Mather
BBDO
JWT
Leo Burnett
DraftFCB
McCann Erickson
Saatchi & Saatchi
Crispin Porter + Bogusky