LifeBrands Company
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LifeBrands Employees
Healthcare Communication Agencies March 2014 - Present
Harrison and Star 2006 - 2014
LifeBrands January 2005 - March 2006
LLNS May 2001 - December 2004
Harrison and Star October 1999 - May 2001
SIECUS June 1994 - October 1999
The Alan Guttmacher Institute April 1990 - June 1994
Skills
Branding & Identity, Brand Positioning..., Message Development, Marketing Strategy, Marketing Communications, Digital Marketing, Data Visualization, Customer Engagement, Advertising, Interactive Advertising, Storytelling, Copywriting, Direct Mail, Newsletters, Creative Direction
Education
University of North Carolina at Chapel Hill 1983 — 1987
Bachelor of Arts (B.A.), Public Policy Analysis
BioLumina May 2012 - Present
Various Companies; HQ, New York, NY January 2001 - Present
Facts on File (publishing company) January 2001 - December 2007
LifeBrands May 2005 - March 2007
Regan Campbell Ward February 2002 - December 2003
Wishbone-ITP 2001 - 2002
Cline Davis & Mann 2001 - 2002
Robert A. Becker, Inc. EURO RSCG May 1997 - January 2001
Grey Healthcare Group June 1996 - May 1997
Kallir Philips Ross, Inc. June 1992 - June 1996
Skills
Proofreading, Journals, Non-fiction, Grammar, Writing, Memoir, Fiction, Copy Editing, Editors, Freelance Writing, Text Editing, Editing, Editorial, Fact-checking, Advertising, Content Development, Books, Adobe Acrobat, Brochures, Creative Strategy, Oncology, Newsletters, Copywriting, Digital Media, Web Content, Creative Direction
Education
City University of New York-Brooklyn College 1985 — 2004
Bachelor of Arts, English
Gotham Writers Workshop
McCann April 2015 - Present
University of Maryland 2014 - 2015
University of Maryland 2014 - 2015
Agency RX August 2007 - February 2012
LifeBrands 2003 - 2007
ProHealth, FCB 2002 - 2003
EDU Medical 2000 - 2002
MedDRa MSSO 1998 - 2000
National Cancer Institute (NCI) 1996 - 1997
Skills
Interactive Marketing, Integrated Marketing, Oncology, Digital Strategy, Biotechnology, Infectious Diseases, Creative Strategy, Pharmaceutical Industry, Neurology, Account Management, Vaccines, Cardiology, Diabetes, Advertising, Healthcare
Education
University of Maryland 1992 — 1996
BS, Public Health
University of Maryland College Park 1992 — 1996
Bachelor of Applied Science (BASc), Public Health
Eleanor Roosevelt High School 1988 — 1992
Various August 2014 - Present
Ogilvy/CommonHealth September 2013 - August 2014
Various April 2010 - September 2013
Group DCA February 2007 - April 2010
Integrated Communications Corp. November 2006 - February 2007
LifeBrands June 2005 - November 2006
LLNS Healthcare Communications May 2003 - June 2005
Skills
Direct Mail, Creative Strategy, Interactive Marketing, Integrated Marketing, Interactive Advertising, Creative Direction, Digital Strategy, Digital Marketing, Oncology, Concept Development, Digital Media, Direct Marketing, Email Marketing, Brand Development, Strategy, Content Development, Advertising, Multi-channel Marketing, Marketing Communications, Marketing Strategy, Online Advertising, Online Marketing, Copywriting, Relationship Marketing, User Experience, Art Direction, Mobile Marketing, Corporate Branding, Brochures, Corporate Identity, Branding & Identity, Content Strategy, Social Media Marketing, Outdoor Advertising, Information Architecture, Web Content, SEO, Collateral, Interactive Media, Creative Services, Marketing Copy, New Media
Education
Adelphi University
MedEdNow, LLC March 2013 - Present
Logistic Innovations April 2012 - December 2012
Health Science Communications April 2011 - July 2011
Peak Performance: Distinctive Meetings & Special Events, LLC March 2011 - April 2011
The BioContinuum Group February 2009 - March 2011
Fashion Institute of Technology January 2008 - June 2010
The BioContinuum Group January 2008 - February 2009
CCG Metamedia February 2006 - July 2007
Global Edge February 2003 - May 2005
LifeBrands September 2002 - February 2003
Skills
Project Management, Advertising, Teaching, Social Media, Customer Service, Coordinating Events, Event Management, Team Leadership, Logistics, Integrated Marketing, Travel Planning, Public Relations, Social Media Marketing, Marketing Communications, Relationship Marketing, Team Management, Events, Creative Direction, Logistics Management, Trade Shows, Event Planning, Corporate Events, International Logistics, Photoshop, Strategic Planning, Social Networking, Digital Marketing, Event Producing, Events Coordination, Leadership, Marketing, Meeting Planning, Sponsorship, Styling, Team Building
Education
Fashion Institute of Technology 2008 — 2010
Certificate Program
Fashion Institute of Technology 2002 — 2003
Jewelry Design
New York University 1996 — 1997
Hospitality Management
Kingsborough Community College 1991 — 1993
Associates, Applied Science
Metro-North Railroad June 2008 - Present
Misc Freelance August 1988 - Present
Just Salad January 2007 - December 2008
Magazine Publishers of America March 2005 - May 2008
Gator Media Group June 2005 - April 2008
Lifebrands October 2007 - October 2007
OMD September 2007 - September 2007
Citigroup February 2006 - March 2007
Doremus August 2006 - December 2006
Z Creative March 2006 - March 2006
Skills
Art Direction, Graphic Design, Typography, Illustrator, InDesign, Photoshop, Flash, QuarkXPress, Web Design, Branding & Identity, Copywriting, Newsletters, Layout, Logo Design, Brochures, Packaging, Posters, Illustration, Graphics
Education
School of Visual Arts
BFA
Sudler & Hennessey August 2015 - Present
Harrison and Star July 2014 - August 2015
Harrison and Star July 2012 - July 2014
The CementBloc October 2011 - July 2012
BioLumina March 2009 - October 2011
BioLumina November 2008 - March 2009
Harrison and Star August 2006 - November 2008
LifeBrands February 2005 - August 2006
LyonHeart September 2003 - February 2005
Oncology Nursing Society March 2003 - September 2003
Skills
Creative Strategy, Interactive Advertising, Integrated Marketing, Advertising, Direct Mail, Oncology, Concept Development, Digital Marketing, Creative Direction, Copywriting, Brochures
Education
Princeton University 1996 — 2000
A.B., Chemistry
J.Crew May 2012 - Present
Nicholais Photography June 2008 - Present
County College of Morris 2009 - 2012
LifeBrands February 2003 - August 2007
Noesis Healthcare Interactions September 1999 - February 2003
Skills
Photo Shoots, Lighting, Photos, Editorial, Logo Design, Social Media, Graphic Design, Digital Photography, Outdoor Advertising, Advertising, Digital Asset Management, Mac OS X, Portraits, Portrait Photography
Education
Hallmark Institute of Photography 2007 — 2008
Pratt Institute 1995 — 1998
BFA, Pratt Institute
Free to Breathe 2013 - Present
Neon - An FCB Health Company October 2012 - Present
Reagent USA LLC June 2008 - October 2012
LifeBrands January 2003 - March 2008
Brand Pharm 2005 - 2007
Medicus Communications 1991 - 2003
KPR 1988 - 1991
William Douglas McAdams 1983 - 1988
Skills
Marketing, Interactive Marketing, Creative Strategy, Neurology, Entrepreneurship, Integrated Marketing, Advertising, Direct Marketing, Direct Mail, Oncology, Digital Media, Cross-functional Team..., Management, Strategy, Digital Strategy, Pharmaceutical Industry, Creative Direction, Marketing Strategy, Healthcare, Concept Development, Television, Interactive Advertising, Digital Marketing, Brand Development, Copywriting, Relationship Marketing, Strategic Planning
Education
New York University
BA
Celgene June 2015 - Present
Celgene December 2013 - June 2015
Bayer HealthCare Pharmaceuitcals, Inc. October 2011 - December 2013
Bayer Healthcare Pharmaceuticals January 2011 - September 2011
Bayer HealthCare Pharmaceuticals July 2009 - September 2011
Bayer HealthCare Pharmaceuticals August 2007 - July 2009
Centron 2005 - 2007
LifeBrands 2005 - 2005
LLNS 2003 - 2005
Advanced Therapeutics Group, a Publicis Healthcare company 2002 - 2003
Skills
Oncology Marketing, Product Launch, Product Strategy, Cross-functional Team..., Product Marketing, Marketing Management, Competitive Analysis, Segmentation, Oncology, Digital Marketing, Marketing Budget...
Education
Berkeley College
BA, Marketing
University of Notre Dame
Executive Education, Mendoza College of Business
ICC, an FCB Health Company July 2015 - Present
FCB Health August 2011 - June 2015
GSW Worldwide January 2011 - July 2011
GSW Worldwide September 2010 - December 2010
Centron April 2010 - September 2010
Centron June 2009 - April 2010
Draftfcb Healthcare January 2009 - June 2009
Draftfcb Healthcare February 2008 - December 2008
LifeBrands March 2007 - February 2008
LifeBrands December 2006 - March 2007
Skills
Oncology, Creative Strategy, Direct Mail, Copywriting, Creative Direction, Advertising, Concept Development, Brochures, Digital Marketing, Digital Strategy, Interactive Advertising, Relationship Marketing, Brand Development, Digital Media, Content Strategy, Marketing Communications, Marketing Strategy, Creative Problem Solving, Interactive Marketing, Direct Marketing
Education
School of Visual Arts 2005 — 2005
College of Mount Saint Vincent 1992 — 1996
BA, English Literature
Management Consultant January 2003 - Present
BioITcoalition.org September 2009 - September 2012
Negative Entropy Healthcare Systems September 2009 - September 2011
ICC July 2008 - October 2009
DRAFTFCB March 2006 - June 2008
GSW-W November 2005 - March 2006
Lifebrands January 2005 - October 2005
KPR, Inc. November 2003 - January 2005
Regan Campbell Ward May 2003 - November 2003
Sprint eSolutions, Inc. June 2001 - February 2002
Skills
Strategic Planning, Strategy, Program Management, Business Development, Cross-functional Team..., Healthcare, Product Management, Project Management, Team Building, Research, Hospitals, EHR, Managed Care, Healthcare..., HIPAA, Practice Management, Financial Accounting, Change Management, Coaching, Healthcare Management, Healthcare Information..., EMR, Performance Improvement, Financial Analysis, Financial Reporting, Financial Modeling, PMP, Publication Planning, Technical Writing, Training, Advertising, Market Research, Management, Leadership, Consulting, Competitive Analysis, Marketing Strategy, Medical Devices, Analysis, Process Improvement
Education
Fairleigh Dickinson University
Master of Business Administration (MBA), Health Sector Management
Fordham University - Graduate School of Business Administration
Master of Business Administration (M.B.A.), Management
University of Medicine and Dentistry of New Jersey
Master of Science (MS), Biological Sciences
George Mason University
Bachelor of Applied Science (B.A.Sc.), Biology, Chemistry, Psychology
Langley High School
Advanced
Ogilvy CommonHealth Worldwide February 2011 - Present
JUICE Pharma Worldwide July 2009 - January 2011
Pfizer 2009 - 2011
agency for tanezumab 2008 - 2010
LifeBrands May 2006 - July 2009
Medicus Life Brands 2006 - July 2009
sanofi-aventis 2006 - 2009
Sudler & Hennessey 2000 - 2006
Novo Nordisk 2000 - 2005
Novo Nordisk 2000 - 2005
Education
The George Washington University 1992 — 1996
LifeBrands October 2007 - Present
DraftFCB Healthcare 2006 - 2007
Education
LIU Post 2004 — 2006
MS, Biology
Fordham University 1999 — 2003
BS, Biology
Altitude Marketing January 2015 - Present
Association of Women's Health, Obstetric and Neonatal Nurses March 2009 - October 2013
American Association for Justice August 2008 - February 2009
LifeBrands August 1993 - July 2007
Medicus NY 2000 - 2003
Skills
Project Management, Marketing Management, Direct Mail, Digital Strategy, Marketing, Marketing Strategy, Integrated Marketing, Interactive Marketing, Digital Marketing, Marketing Communications, Management, Brand Development
Education
The University of Connecticut 1989 — 1993
Bachelor of Fine Arts (BFA)
Eolas Communications November 2007 - Present
Publicis Healthcare Communications Group April 2006 - November 2007
ApotheCom Associates September 2005 - March 2006
LifeBrands November 2004 - September 2005
Sugen, Inc. February 1994 - August 2003
Skills
Oncology, Hematology-oncology, Clinical Research, Medicine, Commercialization, Drug Discovery, Pharmacology, Pharmaceutical Industry, Biotechnology, Immunology, Lifesciences, Medical Writing, Translational Medicine, Molecular Biology, Clinical Trials, Science, Personalized Medicine, Drug Development, Assay Development, R&D, Hardware Diagnostics, Biopharmaceuticals
Education
Stanford University School of Medicine
Post-doctoral Fellowship
University of Notre Dame
PhD
Lawrence & Company February 2014 - Present
Sudler & Hennessey July 2010 - February 2014
Harrison and Star May 2008 - July 2010
LifeBrands October 2005 - May 2008
KPR May 2004 - October 2005
Saatchi & Saatchi Healthcare June 2002 - May 2004
Skills
Creative Strategy, Direct Mail, Interactive Marketing, Digital Marketing, Integrated Marketing, Advertising, Digital Strategy, Creative Direction, Oncology, Direct Marketing, Relationship Marketing, Digital Media, Marketing Communications, Interactive Advertising, Marketing Strategy, Pharmaceutical Industry, Account Management, Online Advertising, Multi-channel Marketing, Email Marketing
Education
Rutgers, The State University of New Jersey-New Brunswick 1998 — 2002
Bachelor of Arts (BA), Communication, General
Publicis LifeBrands Medicus August 2010 - Present
Harrison and Star March 2010 - August 2010
Cadent Medical Communications September 2007 - March 2010
LLNS April 2006 - December 2006
LifeBrands 2004 - 2006
Skills
Advertising, Marketing Communications, Interactive Marketing, Digital Marketing, Digital Strategy, Integrated Marketing, Interactive Advertising, Direct Mail, Creative Strategy
Education
Texas State University-San Marcos 1998 — 2002
Bachelor of Science (BS), Communication and Media Studies
Concentric Health Experience January 2015 - Present
Grey Healthcare Group June 2013 - January 2015
Ignite Health June 2012 - February 2013
Ignite Health January 2011 - June 2012
Publicis Healthware International/iMed Studios April 2006 - January 2011
Medicus 2004 - 2006
LifeBrands 2002 - 2004
Medicus NY 2001 - 2002
IntraMed 1999 - 2001
Sciens Worldwide 1997 - 1999
Skills
Digital Strategy, Digital Marketing, Interactive Marketing, Integrated Marketing, Advertising, Direct Marketing, Creative Strategy, Marketing Strategy, Creative Direction, Interactive Advertising, Digital Media, Online Advertising, E-commerce, Mobile Marketing, Online Marketing, Relationship Marketing, CRM, Marketing, Brand Management, Marketing Communications, Strategy, Social Media Marketing, Marketing Management, Email Marketing, Multi-channel Marketing, Web Marketing, Content Strategy, Account Management, Product Launch, Analytics, Direct Mail, Competitive Analysis, SEO, User Experience, Web Analytics, Leadership, Customer Insight, Brand Development, SEM, Copywriting, Brand Architecture, Corporate Branding, Media Buying, PPC, Market Research, Media Planning, B2B Marketing, Google Analytics, Strategic Partnerships, Lead Generation
Education
Syracuse University 1993 — 1997
BA, Advertising, Psychology
LifeBrands May 2008 - Present
Schering-Plough Research Institute May 2007 - September 2007
Education
Fairleigh Dickinson University
Hanover Park
Seton Hall University
University of Scranton
LifeBrands 2013 - Present
Rajer Media August 2005 - June 2013
DRN Inc. 1987 - 1992
Skills
Media Buying, Integrated Marketing, Media Planning, Digital Marketing, Digital Media, Advertising, Digital Strategy, Mobile Marketing, Online Advertising, Advertising Sales, Media Strategy, Interactive Marketing, Direct Marketing, Marketing Communications, Marketing, Public Relations
Education
Dickinson College 1983 — 1987
BA, French, Math
Medicus Life Brands 2006 - Present
LifeBrands 2005 - Present
Saatchi Healthcare (Advanced Therapeutics Group) 2001 - 2005
Current Medical Directions 1996 - 1999
Cline Davis & Mann 1994 - 1997
IntraMed Educational Group 1992 - 1994
Skills
Interactive Advertising, Copywriting, Direct Mail, Creative Strategy, Interactive Marketing
Education
Georgetown University Law Center 1981 — 1984
JD
Berea College 1979 — 1981
BA, Sociology
THE CEMENT BLOC November 2010 - Present
Harrison and Star December 2009 - November 2010
Saatchi & Saatchi Healthcare April 2009 - December 2009
Medicus Life Brands October 2005 - April 2009
LifeBrands 2007 - 2009
sanofi-aventis 2006 - 2009
LLNS February 2004 - October 2005
KPR 1999 - 2003
Skills
Integrated Marketing, Interactive Marketing, Advertising, Brand Development, Creative Strategy
Education
Pace University - Lubin School of Business
Bachelors, International marketing
Publicis Life Brands Medicus May 2013 - Present
Spider Monkey Games 2010 - Present
Publicis Life Brands International December 2011 - May 2013
Publicis Life Brands: Medicus September 2008 - December 2011
LifeBrands 2003 - 2008
Doremus 1997 - 2003
Media Projects, Inc. 1993 - 1997
Skills
Art Direction, Creative Direction, Advertising, Concept Development, Creative Strategy, InDesign, Adobe Creative Suite, Graphic Design, Layout, Photoshop, Typography, Image Manipulation, Pre-press, Direct Mail, Corporate Identity, Graphics, Email Marketing, Illustrator, Interactive Advertising, Brand Development, Branding & Identity, Art, Brochures, Logo Design, QuarkXPress, Corporate Branding, Visual Communication, Posters, Interaction Design, Illustration, Vector Illustration, User Interface Design, Adobe Acrobat, Collateral, Banners, User Experience, Digital Illustration
Education
School of Visual Arts 1990 — 1994
BFA, Cartooning/Illustration
Springfield High School 1986 — 1990
LifeBrands August 2013 - Present
Visionary Video Productions 2000 - Present
DoubleTree by Hilton Wilmington, DE July 2012 - August 2013
Community Integrated Services May 2011 - July 2012
Competitive Edge Sports December 2010 - May 2011
Cmedia October 2005 - October 2010
American Telecast Products LLC April 1997 - October 2005
Astera Video Productions 1996 - 2004
Spotlight Video Productions 1996 - 1997
Center City News May 1996 - November 1996
Skills
Advertising, Broadcast, Production, Video Production, Video, Television, Social Media, Word, Direct Marketing, PowerPoint, Microsoft Office, Writing, Budgeting, Marketing Strategy, Negotiation, Social Media Marketing, Commercials, Media Planning, Excel, Media Buying, Marketing Communications, Strategic Planning, Public Speaking, New Business Development, Account Management, Video Editing, Online Marketing, Digital Media, Digital Marketing, Online Advertising, New Media, Photography, Videography, Non-linear Editing, Final Cut Pro, iDVD, Quicktime, Mac OS X, Windows, Broadcast Television, Advertising Sales, Budgets, Digital Strategy, Direct Response, Email Marketing, Event Management, Integrated Marketing, Marketing, Microsoft Excel, Microsoft Word
Education
Bloomsburg University of Pennsylvania 1992 — 1996
BA, Mass Communications
Conestoga High School 1989 — 1992
Diploma, General Studies