Lois USA
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Lois USA Employees
Spark SMG December 2010 - Present
Spark Communications (SMG) 2010 - December 2011
Galter Life Center August 2005 - January 2011
A. Eicoff & Company September 2010 - October 2010
Starcom MediaVest Group September 2006 - December 2006
NBC Station Sales January 1997 - January 2005
Telrep May 1995 - December 1997
Tatham EURO RSCG May 1992 - May 1995
LOIS USA June 1990 - May 1992
Skills
Digital Media, Media Planning, Advertising, Integrated Marketing, Digital Marketing, Online Advertising, Social Media, Social Media Marketing, Marketing Communications, Digital Strategy, Media Strategy, Marketing Strategy, Sales, Television, Mobile Marketing, SEM, Advertising Sales, Radio, Interactive Marketing, Management, Broadcast
Education
Michigan State University 1984 — 1989
BA, Advertising & Communications
Michigan State University 1984 — 1989
BA, COMMUNICATIONS/ADVERTISING
Bard College August 2013 - Present
George Perlov Consulting February 2009 - Present
The Advertising Council May 1998 - January 2009
Lois USA 1994 - 1998
Dentsu 1988 - 1994
Skills
Social Marketing, Market Research, Strategic Planning, Public Speaking, Report Writing, Capacity Building, Training & Development, Campaign Planning, Program Evaluation, Media Measurement, Large Group Facilitation, Program Funding, Guest Lecturing
Education
Columbia University - School of International and Public Affairs 2000 — 2002
MPA, Public Administration
Oberlin College 1979 — 1983
BA, English
Wilen New York September 2009 - Present
RAPP August 2008 - May 2009
Wunderman 2000 - 2008
Lois USA September 1998 - October 1999
Chapman Agency July 1995 - September 1998
Education
Full Sail University 2011 — 2012
Master's degree, New Media Design
Farmingdale State University of New York
Bachelor's degree, Design and Visual Communications, General
Cannabrand 2015 - Present
RealWorld Marketing October 2013 - June 2014
Elevator - Chicago February 2011 - September 2013
Radio Hospitality Group April 2009 - February 2011
Young & Rubicam October 2003 - March 2009
DraftFCB 2002 - 2003
Havas Worldwide - EURO RSCG Chicago October 1999 - June 2001
LOIS USA June 1997 - September 1999
NSA Media August 1996 - June 1997
Skills
Integrated Marketing, Digital Strategy, Advertising, Direct Marketing, Online Advertising, Social Media Marketing, Copywriting, Media Planning, CRM, Account Management, Brand Architecture, Product Development, Sales, Retail, Product Launch, Management, Radio, Budgets, Broadcast, Market Analysis, Automotive, Automotive Dealer’s..., New Product Launch, New Business Development, Contract Negotiation, Marketing Strategies &..., Account Team Leadership, Competitive Analysis, Digital Media, Marketing Communications, Relationship Marketing, Marketing, Social Media
Education
The University of Chicago 2010 — 2010
Advanced Studies (Non-Degree), Digital Communication and Media/Multimedia
University of Iowa 1991 — 1996
Bachelor of Arts, Psychology and English
University of Iowa Marketing and Advertising Department
Wayne Community
National CineMedia April 2009 - Present
Mill River Media Group 2007 - 2008
Taunton Press July 2003 - May 2006
Meredith Corporation/Better Homes and Gardens 2002 - 2003
Time Inc. January 2001 - December 2002
Sportsline.com 2000 - January 2001
Hearst Magazines 1996 - 2000
J. Walter Thompson 1993 - 1996
Lois USA 1991 - 1993
N.W. Ayer 1989 - 1991
Skills
Integrated Marketing, Advertising Sales, Advertising, Online Advertising, Marketing, Management, Magazines, Sales, Digital Marketing, Media Planning, Market Research, Mobile Devices, Account Management, Publishing, Budgets, Digital Media, Mobile Advertising, Media Buying
Education
University of New Hampshire 1985 — 1989
Bachelor's degree, Communications
ValpoLife.com, PortageLife.com, LaPorteCountyLife.com, NWIndianaLife.com August 2008 - Present
Ideas in Motion, Inc. January 2006 - Present
FutureSource May 1993 - December 2005
Lois USA 1990 - 1992
Skills
Personal Branding, Social Media Marketing, Publishing, Online News, Business Development, Online Journalism, Online Advertising, Digital Marketing, Thought Leadership, Pinterest, White Papers, Press Kits, CMS, Social Media, Facebook, Editorial, Blogging, Advertising, Entrepreneurship, Social Networking, Fundraising, Online Marketing, Marketing, Storytelling, Leadership, Email Marketing, Copy Editing, Public Relations, Press Releases, Lead Generation, Newsletters, Video Production, Copywriting, Editing, Public Speaking, Media Relations, Creative Direction, Strategic Communications, Video, Strategy, Management, Marketing Communications, Journalism, Small Business, Content Strategy, Web Content, SEO, Publicity, Photography, New Media
Education
Loyola University of Chicago 1983 — 1986
Bachelor of Arts, Communications
St. Viator High School 1979 — 1983
The Barbarian Group June 2015 - Present
Black Spot September 2013 - June 2015
Havas Worldwide May 1996 - August 2013
Euro RSCG Worldwide May 2000 - September 2005
Euro RSCG/MVBMS Partners May 1996 - May 2000
LOIS USA September 1995 - May 1996
Ally & Gargano June 1993 - September 1995
Winner Communications, Inc November 1989 - June 1993
Video Center of NJ August 1988 - June 1989
Skills
Interactive Marketing, Digital Marketing, Creative Direction, Digital Strategy, Digital Media, Advertising, Creative Strategy, Integrated Marketing, Film Production, Email Marketing, New Media, Video Production, Film, Television, Commercials, Radio, Broadcast, Marketing Communications, Post Production, Interactive Advertising, Video
Education
Eastern New Mexico University
Business Administration/Management
Ramapo College of New Jersey
BA Business Management & Film/TV Communications, Co-major in business and Film/TV
DDB December 2004 - Present
Lowe Advertising March 1996 - December 2004
LOWE & PARTNERS 1996 - 2004
Lois USA January 1995 - December 1995
Dancer, Fitzgerald, Sample 1982 - 1985
Education
New York University - Leonard N. Stern School of Business 1971 — 1973
MBA, Marketing
Susquehanna University 1967 — 1971
Le Ballet Petit Guild June 2014 - Present
Friends of Amundsen April 2014 - Present
Friends of Ravenswood School February 2005 - June 2014
Ravenswood Community Services October 2008 - December 2011
Cramer-Krasselt October 1998 - May 2004
Rhea & Kaiser October 1995 - October 1998
LOIS USA August 1994 - September 1995
Pioneer Hi-Bred International August 1993 - July 1994
Creswell, Munsell, Fultz and Zirbel July 1988 - August 1993
Skills
Integrated Marketing, Advertising, Creative Strategy, Marketing Communications, Digital Strategy, Brand Development, Interactive Marketing
Education
Simpson College 1984 — 1988
BA, Management
Target Media Partners June 2011 - Present
Tlehs Publications June 2010 - May 2011
Meg Larcinese Media Consulting January 1998 - December 1998
Bozell May 1997 - December 1997
Bates USA August 1995 - May 1997
Tucker Wayne Luckie & Company June 1993 - August 1995
Lois USA August 1991 - May 1993
Wells, Rich, Greene, BDDP July 1990 - July 1991
Scali, McCabe, Sloves, Inc. May 1989 - June 1990
Skills
New Business Development, Account Management, Advertising, Budgeting, Online Advertising, Lead Generation, Cold Calling, Sales, Client Maintenance, Manage client..., Consultative Sales..., Strategic Planning, Budgets, Direct Marketing, Advertising Sales, Sales Presentations, Leadership, Strategic Partnerships, CRM, Salesforce.com, Integrated Marketing, Digital Media, Selling, Direct Mail, Digital Marketing, Social Media Marketing, Media Buying, Recruiting, Marketing Strategy, Media Planning, Team Building, Sales Management, Management, Sales Process, Competitive Analysis, Online Marketing, Marketing Communications, Trade Shows, B2B, Marketing, Business Development, Direct Sales, Contract Negotiation, Sales Operations, Mobile Marketing, Customer Retention, Interactive Marketing, Social Networking, SEM, Digital Strategy
Education
University of South Carolina-Columbia 1985 — 1989
BA, Advertising and Public Relations
University of South Carolina-Columbia
Bachelor of Arts in Journalism/Mass Communications, Advertising and Public Relations
The Eventi Hotel December 2011 - Present
The New York Helmsley Hotel 2000 - 2011
YM&B Advertising 1997 - 1999
Wunderman Cato Johnson 1992 - 1996
Lois-USA 1988 - 1992
Skills
Account Reconciliation, Accounts Receivable, Budgets, Hotels, Accounting, Forecasting, Advertising, Invoicing, Microsoft Word, PowerPoint, Customer Service, Microsoft Excel, Hospitality, Customer Satisfaction, Training, Hospitality Management
Education
Parsons School of Design
BFA, Communication Design
Brooklyn College
BA, Art
CarMax 2002 - 2012
Initiative 1999 - 2002
Lois USA 1997 - 1999
Grey Advertising 1987 - 1997
Skills
SEM, Media Buying, Digital Marketing, Online Marketing, Radio, PPC Bid Management, Network Buying, Display Campaign..., Sponsorship, Communications Planning, Competitive Analysis, Brand Management, Marketing
Education
SUNY New Paltz
B.S. Sociology, Elementry Education Certification