Mark Anthony Brands
Industry: Beverage company
DescriptionMike's Hard Lemonade Co. is an alcopop flavored malt beverage supplier based in Chicago, IL, and founded in 1999 by Mark Anthony Group. The Canadian division has been owned by Labatt Breweries as of 2015. Headquarters: Chicago, IL Founder: Anthony von Mandl Founded: April 1, 1999 Area served: United States of America Parent organization: Mark Anthony Group Inc.
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Mark Anthony Brands Employees
Constellation Brands May 2013 - Present
Constellation Brands January 2010 - May 2013
Browns Restaurant Group October 2007 - January 2010
SerVantage Group January 2007 - October 2007
Mark Anthony Brands January 2005 - January 2006
Labatt Breweries of Canada January 2004 - September 2004
Skills
Adobe Create Suite, Microsoft Office, Customer Service, Management, Adobe Creative Suite, Event Management, Marketing, Marketing Strategy, Product Development, Sales, Strategic Planning
Education
Simon Fraser University 2001 — 2006
Bachelor of Arts, Communications, Political Science
University College of the Fraser Valley 1997 — 1999
Diploma, Graphic Design
Citizenship and Immigration Canada March 2014 - Present
Urban Patterns 2012 - Present
The KidSafe Project Society August 2013 - December 2013
Grupo Axe Capoeira 2011 - 2013
Canadian Grain Commission 2010 - 2012
Service Canada November 2009 - March 2010
Carrier Talent Management December 2008 - October 2009
Mark Anthony Brands June 2008 - October 2008
Sears Canada August 1999 - April 2005
Skills
Education, Administration, Research, Organizational..., Event Planning, Team Building, Editing, Government, Hiring, Innovation, Japanese, Team Leadership, Microsoft Office, Photography, Quality, Employee Relations, Teaching, User Experience, Client Advocacy, Project Coordinating, Creative Problem Solving, Customer Experience..., Customer Service, Coordination, Curriculum Design, Microsoft Excel, Editorial, Events, Food, Invoicing, Leadership, Microsoft Word, Negotiation, Nutrition, Organization, Problem Solving, Strategic Planning, Strategic Communications, Sustainability, Sourcing, Teachers, Youth Development, Youth Mentoring, Organizational..., Administrative..., System Administration, Engaging Public Speaker, Media Relations, Social Media..., Time Management
Education
British Columbia Institute of Technology / BCIT 2013 — 2013
Associate of Arts (A.A.), Marketing Management - Public Relations, Associate Certificate
Sauder School of Business 2011 — 2011
Project Management Essentials
The University of Western Australia 2005 — 2006
Bachelor of Arts, Political Science & International Relations
The University of British Columbia 2004 — 2005
Political Science & International Relations
Douglas College 2002 — 2004
History, Politics, Japanese
CCMC Sports Group October 2010 - Present
Toronto Argonauts Football Club May 2008 - October 2010
Mark Anthony Brands 2006 - 2007
Skills
Sponsorship, Sports Marketing, Television, Media Planning, Marketing Communications, Marketing, Advertising, Marketing Strategy, Relationship Marketing, Account Management, Sponsorship Marketing, Media Relations, Brand Development, Negotiation, Digital Marketing, Brand Management, Direct Marketing, Radio, Event Marketing, Social Media Marketing, Promotions, Experiential Marketing, Event Management, Sports, Strategic Partnerships
Education
University of Guelph
Honours; Bachelor of Commerce, Marketing Management
Central City Brewers & Distillers 2014 - Present
Molson Coors Canada 2012 - 2013
Sleeman Breweries Ltd. 2004 - 2012
Sleeman Breweries Ltd. 2003 - 2004
Mark Anthony Brands 2000 - 2003
Johnson & Johnson 1997 - 1999
Skills
Marketing Analytics, Marketing, Brand Management, Merchandising, Packaging, Marketing Research, Trade Marketing, Marketing Management, FMCG, Market Planning, Marketing Strategy, Marketing Communications, Market Analysis, Market Research, Competitive Analysis, Pricing Strategy, Pricing Analysis, Pricing Research, Alcoholic Beverages, Beer, Craft Beer, Business Strategy, Business Analysis, Trade Promotions, Promotions, Product Management, Product Marketing, Consumer Products, Consumer Goods, Consumer Marketing, Retail Category..., Marketing Budget..., Pricing, Product Launch, Customer Insight, Retail, Brand Equity, Product Development
Education
Concordia University 1994 — 1998
Bachelor of Commerce (B.Com.), Marketing & International Business
Pierrefonds Comprehensive High School
Dogfish Head Craft Brewery March 2014 - Present
THANASI Foods February 2013 - March 2014
The Integer Group August 2010 - February 2013
Mark Anthony Brands June 2009 - August 2010
Flying Dog Brewery March 2006 - June 2009
Pabst Brewing Company November 2004 - February 2006
Pabst Brewing Company August 2000 - November 2004
St. Louis Union Station (Rouse Company) 1995 - 1997
Skills
Event Marketing, Field Marketing, Digital Marketing, Mobile Marketing, Public Relations, Shopper Marketing, Cross Channel Marketing, Brand Management, Brand Loyalty, Word Of Mouth Marketing, Alcoholic Beverages, Beverage, Social Media Marketing, Social Media, Integrated Marketing, Event Planning, Marketing Strategy, Creative Direction, Advertising, Marketing, Product Development, Media Planning, Social Networking, Brand Development, Brand Awareness, Strategy, Market Planning, Consumer Products, Being Awesome
Education
Southeast Missouri State University 1991 — 1995
BA, Mass Communication/Advertising
Renaissance Wine Merchants Ltd January 2014 - Present
Vendemmia International June 2008 - January 2013
Free House Wine & Spirits Ltd. 2005 - 2008
E&J Gallo Winery October 1999 - June 2002
Mark Anthony Brands 1997 - 1999
Skills
Wine, Food, Food & Beverage, Wine Tasting, Sales, Wineries, Beer, Hospitality, Alcoholic Beverages, Beverage Industry, Restaurants, Key Account Development, Restaurant Management, Customer Service
Education
WSET lll 2011 — 2011
Mount Royal College 1997 — 1999
Business Admin
Mark Anthony Brands May 2014 - Present
Mark Anthony Group June 2013 - May 2014
Mark Anthony Group May 2010 - June 2013
Diamond Estates Wines & Spirits March 2009 - May 2010
McDowell Insurance Logistics June 2007 - July 2009
Skills
Wine Tasting, Wine, Retail, Sales Operations, Brand Management, Beer, Merchandising, Management, Sales, Alcoholic Beverages, Inventory Management, Leadership, Key Account Development, Account Management, Forecasting, Customer Service, Key Account Management, Strategic Planning
Education
George Brown College 2003 — 2004
Post Graduate, Food and Nutrition Management
George Brown College 2001 — 2003
Diploma, Culinary Management
Wine and Spirit Education Trust 2012 — 2012
Advanced, Wine and Spirits
Canadian Management Centre 2013 — 2013
Certificate, Effective Presentation Skills
Prud’homme Beer Certification 2013 — 2013
Level 1
Wine and Spirit Education Trust 2010 — 2011
Intermediate
CooperVision June 2013 - Present
Roche Diagnostics July 2011 - May 2013
Roche Diagnostics April 2007 - July 2011
Roche Diagnostics September 2002 - March 2007
Mark Anthony Brands October 2000 - April 2002
Mark Anthony Brands April 2000 - September 2000
Skills
Instructional Design, Coaching, Needs Analysis, Sales Force..., Pharmaceutical Sales, Onboarding, Customer Service, Customer Relations, Sales Management, Training Skills, Consultative Selling, Team Leadership, Large Group Facilitation, Performance Improvement, Pharmaceutical Industry, Sales Operations, Product Launch, Management, Medical Devices, Account Management
Education
Canadian Professional Sales Assoc. 2010 — 2011
Certified Sales Professional Designation (CSP)
Selkirk College 1990 — 1992
Diploma, Resort Management & Operations
Idaho State University 1989 — 1990
Management
SABMiller Canada March 2015 - Present
Molson Coors September 2000 - February 2015
Consumer Impact Marketing 1999 - 2000
Mark Anthony Brands 1996 - 1999
Skills
Beverage Industry, Key Account Development, Beer, Relationship Marketing, Alcoholic Beverages, FMCG, Key Account Management, Sales, Sales Management, Trade Marketing, Account Management, New Business Development, Sales Operations, Food
Education
University of Ottawa / Université d'Ottawa 1991 — 1994
B.Soc.Sci., Criminology
Toyota Canada Inc. June 2015 - Present
Toyota Canada Inc. January 2014 - Present
Toyota Canada Inc. August 2012 - December 2013
Toyota Canada Inc. August 2010 - July 2012
Point Alliance Inc. January 2010 - July 2010
General Motors of Canada January 2007 - December 2009
General Motors of Canada May 2006 - September 2006
General Motors of Canada May 2005 - January 2006
Agriculture and Agri-Food Canada January 2005 - May 2005
Mark Anthony Brands May 2004 - September 2004
Skills
Business Development, Strategic Planning, CRM, Territory Management, Sales Management, Automotive, Sales Force Development
Education
University of Guelph 2002 — 2007
Marketing Management, Co-op
JIM CAREY DISTRIBUTING CO June 2013 - Present
Jim Carey Distributing May 2011 - June 2013
MillerCoors March 2010 - May 2011
MillerCoors July 2008 - March 2010
SABMiller July 2006 - July 2008
McKenzie River Corp January 2005 - June 2006
Mark Anthony Brands May 2000 - January 2005
Capital Wine and Beverage January 1993 - January 2000
Skills
National Accounts, Consumer Products, Sales Management, Key Account Development, Forecasting, New Business Development, Product Development, Cross-functional Team..., Sales, Account Management, Key Account Management, Sales Operations, Pricing, Strategic Planning, Market Planning, Distributed Team..., Beverage Industry
Education
University of Southern Mississippi 1987 — 1992
Bachelor of Science (BS)
Foundry Brands Inc. September 2011 - Present
Mark Anthony Brands September 2008 - September 2011
Mark Anthony Group October 2004 - June 2010
Vincor International 1999 - 2004
ConAgra Foods 1997 - 1999
The Premium Beer Company 1993 - 1994
Skills
Commercialization, Business Analysis, Marketing Research, Strategic Planning, Team Building, Strategy, Brand Development, Beer, Management, Media Planning, Cross-functional Team..., New Business Development, Marketing, Trade Marketing, Leadership, Product Development, Business Planning, Budgets, Consumer Products, Brand Management, Supply Chain Management, Sales, Segmentation, Wine, Supply Chain, Business Development, Entrepreneurship, Marketing Management, Sales Management, Retail, Product Marketing, Competitive Analysis, Business Strategy, Account Management, Marketing Strategy, Negotiation, P&L Management, FMCG, Market Planning, Key Account Management, Food, Program Management, Market Research, Forecasting, Key Account Development, Pricing, Sales Operations, Shopper Marketing, Wine Tasting
Education
Northern Alberta Institute of Technology 1991 — 1993
Finance and Marketing
EPIC Wines and Spirits Inc. May 2014 - Present
Mark Anthony Brands January 2012 - March 2014
Mark Anthony Brands September 2005 - January 2012
Foster's Wine Estates August 2003 - September 2005
Southcorp Wines Canada July 2001 - September 2003
Seagram Canada April 2000 - July 2001
Frito Lay January 1999 - April 2000
Regional Envelope 1996 - 1999
Skills
Category Management, Culture Change, P&L, Strategic Planning, FMCG, Sales Management, Forecasting, Key Account Management, Competitive Analysis, Team Leadership, Wine, Organizational..., Beer, Brand Management, Trade Marketing, Income Statement, Management, Shopper Marketing, Customer Insight, Long-term Customer..., Consumer Insight, Food, Distributors, Marketing, Strategy, New Business Development, Retail, Leadership, Alcoholic Beverages, Wine Tasting, Consumer Products, Key Account Development, Marketing Strategy, Sales, B2B, Sales Operations, Merchandising, Market Planning, Selling, Business Strategy, Product Development, P&L Management, Inventory Management, Beverage Industry, Pricing, Marketing Management, Brand Development, National Accounts, Wine & Spirits Industry, IRI
Education
Ryerson University 1991 — 1995
Bachelor of Commerce, Marketing & Human Resources
Father Michael Goetz 1989 — 1991
O.S.S.D., Mathematics
Constellation Brands April 2013 - February 2015
Treasury Wine Estates May 2002 - April 2013
Foster's Wine Estates July 2007 - October 2009
Foster's Wine Estates January 2005 - July 2007
mark anthony brands 1999 - 2001
Skills
Wine, Wineries, Sales Operations, Shopper Marketing, Sales, Wine Tasting, Key Account Development, Trade Marketing, Beverage Industry, Beer, Alcoholic Beverages, Consumer Products, IRI, FMCG, Budgets, Market Planning, Event Management, Marketing, Winemaking, Brand Development, Integrated Marketing, Forecasting, Brand Management, Hockey, Sales Management, Marketing Communications, Retail, Food, Marketing Strategy, Pricing, Relationship Marketing, Marketing Management, Management, Strategy, Strategic Planning, Brand Awareness, Merchandising, Customer Insight, Public Relations, P&L Management, Advertising
Education
University of Illinois at Urbana-Champaign 2015 — 2015
Certification, Digital Marketing
Wilfrid Laurier University 1995 — 1999
Honors BA, Psychology & Sociology
ESM/Ferolie April 2010 - Present
Mark Anthony Brands July 2009 - January 2010
Skills
Marketing Strategy, Marketing, Account Management, Strategic Planning, Sales Management, Sales, Brand Development, Brand Management, Market Planning, Management, Customer Service, Budgets, Product Development, Forecasting, Retail, Social Media, New Business Development, Team Building, Competitive Analysis
Education
University at Buffalo
BA, Communication & Marketing
Southern Wine & Spirits Vice PresidentAll Pro Son, InJanuary 2009 - October 2012
Mark Anthony Brands 2007 - 2009
InBev USA 2003 - 2007
Kozy Shack Enterprises February 1999 - September 2001
Skills
Sales Operations, National Accounts, Strategy, Sales Management, Sales, Key Account Development, FMCG, Beverage Industry, Trade Marketing, Consumer Products, Grocery, Pricing, Market Planning, Retail, IRI
Education
University of Florida 1971 — 1975
BS, Communications, Public Relations, Political Science
Mark Anthony Group February 2011 - Present
Mark Anthony Group April 2009 - February 2011
Mark Anthony Brands 1996 - 2009
Cascadia Brands 1994 - 1996
Skills
Strategic Planning, Planning, Budgeting, Forecasting, Inventory Management, Supply Chain, Competitive Analysis, Marketing Strategy, Market Planning, Business Strategy, Marketing Management, Logistics, P&L Management, P&L, Marketing Communications, Business Planning, Packaging, Market Analysis, Microsoft Office, Sales Operations, Alcoholic Beverages, FMCG, Pricing, Project Planning, Marketing, Trade Marketing, Retail, Beverage Industry, Consumer Products, Budgets, Income Statement, Brand Management
Education
The University of British Columbia 1982 — 1985
Bachelor of Commerce, Marketing, Honours
Mark Anthony Fine Wine Merchants March 2014 - Present
Mark Anthony Group September 2013 - March 2014
Mark Anthony Group April 2012 - September 2013
Mark Anthony Group November 2009 - March 2012
Mark Anthony Group October 2008 - October 2009
Mark Anthony Brands June 2003 - October 2008
Skills
Wine, Wine Tasting, Forecasting, Strategic Planning, Financial Analysis, Budgets, Income Statement, Alcoholic Beverages, Financial Modeling, Beverage Industry, Competitive Analysis, Business Planning, Market Analysis, Trade Marketing, Business Analysis, Market Planning, Customer Insight
Education
Brock University 1997 — 2002
Bachelor of Science, Oenology and Viticulture