McCaffrey & McCall
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McCaffrey & McCall Employees
PBS March 2014 - Present
Independent November 2012 - Present
National Geographic Television July 2010 - November 2012
National Geographic Television June 2008 - July 2010
Discovery Studios 2007 - 2008
Travel Channel 2003 - 2007
Turner Network Television/Turner Studios 1998 - 2003
Sci Fi Channel 1994 - 1998
McCaffrey & McCall 1990 - 1994
Skills
Producing, Creative Direction, Editing, Photoshop, Premiere, Illustrator, Television, Video Production, Broadcast, Reality, Documentaries, Post Production, Film, Entertainment, Directing, Radio, Content Development, HD Video, Production Managment, Short Films, Production Management
Education
Syracuse University 1985 — 1989
BS, Television, Radio & Film Production
Miami Sunset Sr. High School 1983 — 1985
Stenquist Communications, LLC June 2004 - Present
BBDO June 1994 - June 2003
McCann Erickson Detroit November 1992 - June 1994
Young & Rubicam Advertising January 1991 - November 1992
McCaffrey & McCall January 1987 - January 1991
Motor Magazine 1980 - 1984
Skills
Creative Direction, Photography, Marketing Strategy, Copywriting, Advertising, Blogging, Editing, Creative Development, Creative Strategy, Interactive Advertising, Integrated Marketing, Journalism, Brand Development, Digital Marketing, Digital Media, Editorial, Magazines, Publications, Email Marketing, Digital Strategy, Interactive Marketing, Marketing, Online Advertising, New Media, Direct Mail, Marketing Communications, Content Strategy, Outdoor Advertising, Press Releases, Relationship Marketing, Online Marketing, Television, Corporate Branding, Web Content, Newsletters, Graphic Design, Adobe Creative Suite, Strategy, Social Media Marketing, Direct Marketing, Mobile Marketing, Brand Architecture, Brochures, Concept Development, Brand Management, Branding & Identity, Content Development, Corporate Identity, SEO, Web Design
Education
The University of Chicago 1971 — 1973
MA
Roosevelt University 1969 — 1971
BA
Newsweek May 2014 - Present
The MIllbrook Independent 2011 - Present
The Magazine Works 2002 - 2012
Parrett Rie and others 2005 - 2007
BusinessEdge Solutions (now part of EMC) 2000 - 2001
Margeotes Fertitta 1993 - 1995
McCaffrey & McCall 1982 - 1992
Motor Boating & Sailing 1978 - 1981
Skills
Advertising, Marketing Communications, Online Advertising, Editorial, Publications, Science Journalism, Photojournalism, Marketing Strategy, Creative Direction, Editorial Strategy, Editing, New Media, Copywriting, Media Relations, Newspapers, User Experience, Copy Editing, Digital Media, Newsletters, Corporate Communications, Photography, Press Releases, Content Development, Content Strategy, Magazines, Creative Writing, Journalism, Publishing, Public Relations, Marketing, Video, Graphic Design, Brochures, Graphics, Storytelling, Integrated Marketing, Blogging, Books, Writing, Social Media, Adobe Creative Suite, Social Media Marketing, Art
Education
Lawrence University 1970 — 1975
Bachelor of Arts, summa cum laude, English Language and Literature
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FCB New York April 1994 - December 1999
Burkhardt & Christy May 1992 - March 1994
McCaffrey & McCall September 1989 - April 1992
Ogilvy & Mather Direct, New York and Hong Kong April 1985 - August 1989
Hakuhodo Advertising, Tokyo September 1983 - August 1984
Muller Jordan Weiss Advertising November 1978 - July 1982
Skills
Creative Strategy, Direct Marketing, Integrated Marketing, Interactive Advertising, Creative Direction, Interactive Marketing
Education
SUNY Buffalo
B.A., English
Keller Williams Realty October 2010 - Present
Marron Gildea & Donohue 2007 - 2010
RE/MAX 2004 - 2007
Reuters 2002 - 2004
Multex 1997 - 2002
Cosmos Communications 1992 - 1997
McCaffrey & McCall 1990 - 1992
Skills
Real Estate, Strategic Alliances, Trade Shows, Relationship Management, Finance, Training, Sellers, Brokerage, Investment Properties, New Home Sales, Buyer Representation, Residential Homes, First Time Home Buyers, Relocation, Business, Condos, Real Estate Transactions, Townhomes, Short Sales, Selling, Listings, Referrals, Negotiation, Commercial Real Estate, Sales, Investors, Buyers, Foreclosures, REO, Single Family Homes, Property, Real Property
Education
Syracuse University 1986 — 1990
BS, Advertising
Branding Tools 2002 - Present
Synapse Partners & Synapse Sustainability Trust December 2012 - May 2014
OnSite Facility Services March 2009 - February 2010
Sensis Corporation 2000 - 2001
Fibercast Corporation 1996 - 1997
North Castle Partners 1981 - 1982
McCaffrey & McCall 1979 - 1981
General Electric 1973 - 1974
Skills
Advertising, Social Media, Marketing Communications, Public Relations, Marketing Strategy, Strategic Planning, Social Media Marketing, Email Marketing, Inbound Marketing, Web Content Management, Strategic Communications, B2B, Small Business, Start-ups, Business Strategy, Social Networking, Editing, Consumer Branding, Copy Editing, Nonprofits, Web Design, Blogging, Copywriting, Branding Ideas, Direct Mail, Photography, Facebook, Writing, New Product Roll Out, Brochures, Brand Development, Brand Awareness, Layout, Event Planning, Positioning, New Product Ideas, Graphic Design, Magazine Articles, Grant Writing, HTML, Grant Administration, Special Events, Web Content Creation
Education
Wilkes University 2010 — 2015
MA coursework, Creative Writing
Hamilton College 1970 — 1975
BA, Communications
New York University 1972 — 1973
Film
The Dalton School
Tutor Doctor October 2009 - Present
Boy Scouts of America September 2009 - October 2011
Capital One January 1998 - August 2009
Prodigy Services Company November 1991 - December 1994
Prodigy 1991 - 1994
Prodigy Services Company 1991 - 1994
Citibank, Seagrams April 1988 - November 1991
NW Ayer 1987 - 1991
McCaffrey & McCall 1986 - 1988
McCaffrey & McCall Direct Marketing 1986 - 1988
Skills
Sales Management, Marketing Communications, Direct Mail, Tutoring, Public Speaking, Staff Development, Coaching, Team Building, Strategic Planning, Fundraising, Non-profits, Teaching, Social Media, Event Planning, Training, Marketing, Leadership Development, Leadership, Customer Service, Curriculum Design, Volunteer Management, Nonprofits, Project Management, Cross-functional Team..., Community Outreach, Small Business, E-Learning, Time Management, Adult Education, Budgets, Process Improvement, Social Networking, Organizational..., Higher Education, Instructional Design, Program Development, Public Relations, Editing, Management
Education
State University of New York College at Buffalo 1981 — 1984
BA, Communication
State University of New York College at Buffalo 1981 — 1984
BA, Communication
University at Buffalo 1981 — 1984
BA, Communication
State University of New York College at Oneonta 1979 — 1981
BA, Communication
ESI
Coursework, Business Process Management and Project Management
George Washington University
Associates Degree, Project Management
McKinsey & Company 2013 - Present
Reismancy Theory Industries LLC 2012 - Present
BrightLine 2011 - 2012
MTV Networks [MTV360: MTV, MTV2, mtvU, MTV.com] 2009 - 2011
MTV Networks [MTV; Spike; VH1] 2002 - 2009
IGN Entertainment [GameSpy Industries] 2000 - 2002
ABC Television Network 1997 - 2000
ABC Television Network 1995 - 1997
Hearst [Esquire Magazine] 1994 - 1995
McCaffrey & McCall 1989 - 1992
Skills
Analytics, Strategic Planning, New Business Development, Sales Management, Digital Strategy, Business Process..., Strategic Partnerships, Marketing Strategy, Advertising, Digital Media, Integrated Marketing, Marketing, Business Planning, Sponsorship, Digital Marketing, Sales, Mobile Marketing, Online Advertising, Social Media Marketing, Leadership, Business Development, Interactive Marketing, Start-ups, Marketing Communications, Television, Lead Generation, Online Marketing, New Media, Media Planning, Brand Development, Email Marketing, Brand Management, Mobile Advertising, Marketing Research, Content Strategy, Direct Marketing, Media Buying, Strategy, E-commerce, Advertising Sales, Entrepreneurship, Mobile Devices, Market Research, Marketing Management, CRM, Product Marketing, Social Networking, Competitive Analysis, Social Media, Management
Education
Columbia University - Columbia Business School 2008 — 2010
Executive Education Programs:, High Impact Leadership; Strategic Account Management
Columbia University - Columbia Business School 1993 — 1994
MBA, Marketing; Media Management
State University of New York at Albany 1984 — 1988
BA, Psychology; Criminal Justice
Tom Tortorici Inc. March 1993 - Present
Tom Tortorici Inc. March 1993 - Present
Crumbley & Associates 1990 - 1993
McCaffrey & McCall 1988 - 1990
Skills
Copywriting, Graphic Design, Website Development, Photography, Illustration, Brochures, Advertising, Direct Mail, Promotions, Marketing Materials, Marketing Communications, Brand Development, Corporate Branding, Email Marketing, Corporate Identity, Web Design, Photoshop, Creative Direction, B2B, Adobe Creative Suite, Content Development, InDesign, Corporate Communications, Online Advertising, Web Content, Illustrator, Annual Reports, Creative Strategy, Writing, Newsletters, Creative Development, Logo Design, Print Production, Logos, Layout, Creative Services, Marketing, Public Speaking, Art Direction, WordPress, Integrated Marketing, SEO, Collateral, QuarkXPress, Typography
Education
School of Visual Arts 1978 — 1981
Design
University at Albany, SUNY 1973 — 1977
BS, Communications
AdSupply, Inc. November 2014 - Present
Steel Media April 2014 - July 2014
ToneMedia September 2013 - March 2014
Casale Media April 2007 - September 2013
Vizi Media April 2005 - April 2007
Charter Communications October 2003 - April 2005
Long Island Media Solutions, Inc. September 2002 - October 2003
Universal McCann February 1992 - July 2002
McCaffrey & McCall June 1990 - February 1992
Skills
Online Marketing, Media Planning, Media Buying, Online Advertising, Digital Media, Digital Strategy, Digital Marketing, Advertising Sales, SEM, Advertising, Integrated Marketing, Social Media Marketing, Behavioral Targeting, Lead Generation, SEO, PPC, Strategy, Mobile Devices, Mobile Advertising, Mobile Marketing, Ad Networks, Interactive Marketing, Display Advertising, New Media, Media Strategy, Email Marketing, Social Media, Direct Marketing, Web Analytics, Publishing, comScore, Brand Development
Education
Don Bosco Prep H.S.
University of Hartford
B.S.
WB Mason February 2010 - Present
WSG July 2007 - July 2009
Zone 5 2004 - 2007
Times of the Islands Magazine January 2001 - January 2004
VIVE Magazine 2002 - 2004
Gulfshore Communications January 1999 - January 2000
AMSCAM January 1997 - January 1998
Weight Watchers Magazine January 1994 - January 1996
Roger Black Design January 1991 - January 1994
McCaffrey & McCall January 1990 - January 1991
Skills
Graphic Design, Art Direction, Art, Brochures, Photography, Corporate Identity, Web Design, Illustrator, Catalogs, Copywriting, Layout, Magazines, Trade Shows, Logo Design, QuarkXPress
Education
The College of New Rochelle 1986 — 1988
Masters Degree, Studio Art; Graphics
The College of New Rochelle 1982 — 1986
BFA, Fine Arts
Worksman Cycles 2010 - Present
Weinreb Partners 1991 - 2009
Levine Huntley 1989 - 1991
McCaffrey & McCall 1988 - 1989
The Bloom Agency 1987 - 1988
Scali McCabe 1986 - 1988
Ogilvy & Mather 1981 - 1985
Skills
New product Development, B2B Marketing, B2C marketing, New Business Development, Marketing Strategy, Brand Development, Advertising, Promotions, Creative Development, Strategic Planning, Product Development, Creative Direction, Business Strategy, Product Launch, Direct Marketing, Entrepreneurship, Management, Marketing, Integrated Marketing, Lead Generation, Market Planning, Email Marketing, Marketing Management, Product Marketing, Digital Marketing, Online Marketing, B2B, Brand Management
Education
Hofstra University 1977 — 1978
MBA, Marketing
Hofstra Univ. 1971 — 1975
B.A., Political Science
Goodstein Integrated Marketing 1990 - Present
McCaffrey & McCall 1985 - 1989
T.J. DeBow & Company 1983 - 1985
Book-of-the-Month Club 1980 - 1983
Skills
Marketing Strategy, Creative Direction, Copywriting, Project Management, Photo Editing, Editorial, Integrated Marketing, Marketing Communications, Advertising, Direct Marketing, Email Marketing, Digital Marketing, Interactive Marketing, Online Marketing, SEM, Social Media, SEO, Creative Development, Social Media Marketing, Lead Generation, Direct Mail, Creative Strategy, Writing, Graphic Design, Web Design, B2B, Non-profits, Website Development, Mobile Marketing, Customer Acquisition, Brand Development, Nonprofits, Content Strategy, Online Advertising, Digital Media, Digital Strategy, Newsletters, Publishing, Web Analytics, Image Editing
Education
Barnard College
Bachelor of Arts, English and Art History
School of Visual Arts
Ammirati June 2009 - Present
The Halo Group 2008 - June 2009
McCann HumanCare June 2006 - April 2008
The Helm Agency January 2005 - May 2006
Merkley + Partners January 2004 - December 2004
Merkley + Partners January 2002 - December 2003
MyAdGuys January 2001 - December 2002
Young & Rubicam September 1996 - December 2000
McCaffrey & McCall January 1983 - September 1992
Skills
Retail, Luxury, Integrated Marketing, Direct Marketing, Online Marketing, Digital Marketing, Brand Management, Strategy, Creative Direction, Advertising, Brand Development, Marketing Communications, CRM, Creative Strategy, Marketing, Marketing Strategy
Education
Lake Forest College
B.A., Politics/English
St. Albans School
Diploma
Artios Conservatory July 2008 - May 2011
black box 1991 - 2000
key four 1990 - 2000
McCaffrey & McCall 1989 - 1990
Skills
Graphic Design, Journalism, Photoshop, Graphics, Microsoft Office, Teaching, Public Speaking, Budgets, Microsoft Excel, Microsoft Word, PowerPoint
Education
Georgia State University 1986 — 1990
BFA, Graphic Design
Gordon College (GA) 1986 — 1987
Associate of Arts (AA), Graphic Design
R2MP Ltd. January 2006 - Present
The LI 2 Day Walk to Fight Breast Cancer June 2005 - Present
RDM Inc. December 1991 - December 2005
Metropolitan Opera November 1990 - December 1991
Grey Direct Marketing Group March 1989 - November 1990
McCaffrey & McCall March 1987 - March 1989
Ayer Direct April 1986 - March 1987
Whitney Communications Company April 1985 - April 1986
DM Group July 1983 - March 1985
Bloom & Gelb, Inc. July 1981 - June 1983
Skills
Lead Generation, Production, Customer Acquisition, Advertising, Direct Marketing, Online Advertising, Email Marketing, Newsletters, Data Analysis, Analysis, Financial Analysis, Business Analysis, Lists, Direct Response, Response Analysis, RFP, RFP Design, RFP Generation, Vendor Management, Vendor Relationships, Vendor Management Skills, Vendor Management..., B to C, Business Strategy, New Business Development, Business Process..., Business Process, Marketing Strategy, Marketing Communications
Education
State University of New York at Stony Brook 1974 — 1978
BA, English
Clarkstown North High School
All Things Media LLC July 2015 - Present
Mercedes-Benz USA May 2007 - June 2015
PFS Marketwyse 2005 - 2007
KDF 2002 - 2005
Margeotes Fertitta + Partners 1996 - 2002
Margeotes Fertitta + Partners 1993 - 1996
McCaffrey & McCall 1992 - 1993
McCaffrey & McCall 1991 - 1992
Skills
Integrated Marketing, Advertising, Marketing Strategy, Marketing, Marketing Communications, Creative Direction, Digital Marketing, Management, Social Media Marketing, Digital Strategy, Online Advertising, Account Management, Brand Development, Strategy
Education
Pace University
B.A., Communications/Marketing
School of Visual Arts
Advertising
William Paterson University of New Jersey
Graduate
Mick Reed Creative July 2009 - Present
Malone Advertising October 2008 - May 2009
Roman Brand Group January 2003 - December 2008
Bates USA January 1995 - January 2003
McCaffrey & McCall January 1990 - January 1995
Skills
Television, Creative Direction, Copywriting, Advertising, Creative Strategy, Digital Marketing, Digital Media, Radio, Direct Marketing, Content Development, Corporate Identity, Marketing Communications
Education
Purdue University 1975 — 1979
Bachelor of Science, Film Studies
Cathedral High School 1972 — 1975
masius Publicis Consultants 2001 - Present
Clarion Marketing and Communications 1990 - 2001
Block & Nardizzi 1986 - 1990
Paddington Corporation 1983 - 1986
Backer & Spielvogel 1982 - 1983
McCaffrey & McCall 1979 - 1982
Education
University of Bridgeport
New England Aquarium June 2007 - Present
Putnam Investments 1995 - 2004
Bozell 1990 - 1995
HDM Advertising 1987 - 1990
McCaffrey & McCall 1985 - 1987
Metro Syndicated Newspaper Service 1983 - 1985
Skills
Integrated Marketing, Marketing Communications, Social Media, Non-profits, Fundraising, Media Relations, Blogging, Marketing Strategy, Social Media Marketing, Public Relations, Content Strategy, Advertising, Strategic Planning, Research, Strategic Communications, Digital Marketing, Digital Strategy, Brand Development, Direct Mail, Graphic Design, Nonprofits, Market Research, Marketing Research, Strategy
Education
Harvard University Graduate School of Education 2005 — 2006
EdM, Education Policy
University of Massachusetts, Amherst 1979 — 1983
BA, Journalism
MRM Worldwide January 2007 - Present
Gotham, Inc. 2000 - 2007
Wells Rich Greene 1995 - 1999
McCaffrey & McCall 1985 - 1993
Skills
Direct Mail, Graphics, Graphic Design, Leadership, Pre-press, Creative Direction, Brochures, Advertising, Photoshop, Integrated Marketing, Concept Development, Creative Strategy, Art Direction, Direct Marketing, Dreamweaver, Web Design, Marketing Strategy, Email Marketing, QuarkXPress, Brand Development, Operations Management, Outdoor Advertising, Interactive Marketing, Corporate Branding, Digital Strategy, Corporate Identity, Interactive Advertising, Digital Marketing, Typography
Education
School of Visual Arts 1981 — 1985
BFA, Advertising & Design
Underscore Marketing April 2014 - Present
NAIL Media Group November 2001 - Present
Young & Rubicam/mediaedge:CIA 2000 - 2001
Deutsch, Inc 1994 - 2000
Scali McCabe Sloves 1992 - 1994
McCaffrey & McCall 1984 - 1992
Skills
Broadcast, Start-ups, Traditional Media, Media Buying, Ad Networks, Digital Marketing, Mobile Marketing, Print, Marketing Strategy, Account Management, Mentoring, Television, Digital Media, Radio, Market Research, Integrated Marketing, Marketing, Advertising Sales, New Business Development, Media Planning, Management, Online Advertising
Education
State University of New York College at Oneonta 1982 — 1984
Bachelor of Science, Business Economics
Suffolk County Community College 1978 — 1981
Associate, business
Keller Williams Arizona Living Realty December 2014 - Present
Pivar Catero July 2012 - November 2013
Studeo September 2003 - June 2012
Drummer Advertising February 1989 - September 2003
McCaffrey & McCall January 1987 - January 1989
Foote, Cone & Belding January 1985 - January 1987
Skills
Media Buying, Media Planning, Integrated Marketing, Online Lead Generation, Digital Marketing, Direct Marketing, Lead Generation, Direct Mail, Radio, Affiliate Marketing, Advertising, New Media, Interactive Marketing, Mobile Marketing, Media Strategy, Outdoor Advertising, Digital Strategy, Online Advertising, SEM
Education
California State University-Fullerton 1980 — 1985
BA, Communications/Advertising
The Erilyn Group May 1994 - Present
McCaffrey & McCall 1987 - 1990
Lowe Marschalk 1984 - 1987
Education
Hofstra University 1977 — 1980
BBA, Marketing
5m Publishing January 2009 - Present
Nationwide Legal February 2013 - September 2013
The Menu Man May 2012 - September 2012
American Casino & Entertainment Properties November 2011 - April 2012
Robert Brandt & Associates November 2005 - December 2011
Rhea & Kaiser 2001 - 2005
FCBi 2000 - 2001
Lois/EJL 1994 - 1999
Hal Riney Chicago 1991 - 1994
McCaffrey & McCall 1986 - 1991
Skills
B2B, Integrated Marketing, Direct Mail, Television, Copywriting, Creative Direction, Strategy, Advertising, Leadership, Collateral
Education
City University of New York 1968 — 1972
Bacherlor of Arts, English
KODA Distribution Group August 2013 - Present
That's Nice, LLC April 2011 - July 2013
Videasa August 2008 - January 2010
Hitviews March 2008 - August 2008
NLP&F January 1991 - February 2008
McCaffrey & McCall September 1985 - 1989
Skills
Video, Online Video, Digital Media, New Business Development, Publishing, Online Marketing, Online Advertising, Advertising, Digital Marketing, B2B, Marketing Communications, Social Media, Web Video, Marketing, Integrated Marketing, Brand Development, Strategic Planning, Trade Shows
Education
Fordham University 1977 — 1981
BS, Political Science, History
St David's School
AMC Networks October 2011 - Present
Sundance Channel/IFC April 2010 - October 2011
Plum TV January 2009 - April 2010
MTV Networks/ Spike TV and Comedy Central January 2006 - January 2009
Conde Nast/The New Yorker July 2004 - January 2006
MediaCom March 2003 - July 2004
Hampel Stefanides January 1996 - March 2003
Dewitt Media March 1993 - January 1996
McCaffrey & McCall February 1990 - March 1993
Lord Einstein O'Neill and Partners July 1988 - February 1990
Skills
Integrated Marketing, Media Buying, Advertising, Social Media, Advertising Sales, Entertainment, Digital Media, Sponsorship, Media Planning
Education
SUNY Albany
BA/BS