Nielsen Scarborough
Industry: Media company
DescriptionScarborough is a United States-based market research company that measures shopping patterns, media usage across platforms, and lifestyle trends of adults. Specializing in local and national consumer research, Scarborough measures over 100 local markets in the United States. Headquarters: United States of America Founded: 1975 Parent organization: The Nielsen Company (US), LLC
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Nielsen Scarborough Employees
Employee
Years
Job
Industry
Bill Nielsen Bill Nielsen's Nielsen Scarborough Experience April 1999 - June 2015
Job SVP Sales at Fan Manager
Industry Sports
Experience
Fan Manager, Raptor Sports Group June 2015 - Present
Nielsen Scarborough April 1999 - June 2015
Pace (now Feld) Motor Sports 1997 - 1999
Triple Crown Sports 1994 - 1997
U.S. Olympic Committee 1993 - 1993
Skills
sales, consulting, analytics, Sports, Sponsorship, Event Marketing, Budget Management, Promotions
Education
University of Minnesota-Twin Cities 1987 — 1992
BS, Aerospace Engineering & Mechanics; Minor in Management
Robert Morris University 1992 — 1993
MBA, Sports
Sauk Rapids High School 1983 — 1987
Fan Manager, Raptor Sports Group June 2015 - Present
Nielsen Scarborough April 1999 - June 2015
Pace (now Feld) Motor Sports 1997 - 1999
Triple Crown Sports 1994 - 1997
U.S. Olympic Committee 1993 - 1993
Skills
sales, consulting, analytics, Sports, Sponsorship, Event Marketing, Budget Management, Promotions
Education
University of Minnesota-Twin Cities 1987 — 1992
BS, Aerospace Engineering & Mechanics; Minor in Management
Robert Morris University 1992 — 1993
MBA, Sports
Sauk Rapids High School 1983 — 1987
Jorge Pujols Jorge Pujols's Nielsen Scarborough Experience October 1997 - June 2014
Job Information Technology Director
Industry Financial Services
Experience
DRB Capital August 2014 - Present
Nielsen Scarborough October 1997 - June 2014
Nova Southeastern University April 1990 - August 1997
Skills
Analytics, Disaster Recovery, Servers, Quantitative Research, Customer Insight, Market Research, WAN, Marketing Research, Data Analysis, Networking, Data Center, E-commerce, Applications..., Segmentation, Qualitative Research, Competitive Analysis, VoIP, Online Research, Consumer Behaviour, OpenVMS, Unix, Solaris, IT Audit, Firewalls, Data Centre Architecture, Facilities Operations, Network Security, Network Administration, Focus Groups, Windows Server, Active Directory, Microsoft Exchange, Migration Projects, IT Outsourcing, Technology Integration, Market Analysis, Network Architecture, Telecommunications, Version Control, Project Management, Apache, IIS, Technical Documentation, CRM, Web Analytics, Strategy, VMS, Integration, Training, Team Building
Education
Nova Southeastern University 1991 — 1994
MS, Information Systems
Florida Atlantic University 1984 — 1987
BSEE, Computer Engineering
DRB Capital August 2014 - Present
Nielsen Scarborough October 1997 - June 2014
Nova Southeastern University April 1990 - August 1997
Skills
Analytics, Disaster Recovery, Servers, Quantitative Research, Customer Insight, Market Research, WAN, Marketing Research, Data Analysis, Networking, Data Center, E-commerce, Applications..., Segmentation, Qualitative Research, Competitive Analysis, VoIP, Online Research, Consumer Behaviour, OpenVMS, Unix, Solaris, IT Audit, Firewalls, Data Centre Architecture, Facilities Operations, Network Security, Network Administration, Focus Groups, Windows Server, Active Directory, Microsoft Exchange, Migration Projects, IT Outsourcing, Technology Integration, Market Analysis, Network Architecture, Telecommunications, Version Control, Project Management, Apache, IIS, Technical Documentation, CRM, Web Analytics, Strategy, VMS, Integration, Training, Team Building
Education
Nova Southeastern University 1991 — 1994
MS, Information Systems
Florida Atlantic University 1984 — 1987
BSEE, Computer Engineering
Stephanie Cutler Stephanie Cutler's Nielsen Scarborough Experience April 2001 - Present
Job Director Data Collection, Quality and Production
Industry Market Research
Experience
Nielsen Scarborough April 2001 - Present
Omnipartners July 1996 - April 2001
Liberty Voyages June 1992 - June 1994
Skills
Quantitative Research, Media Research, Market Research, Marketing Research, French, Recruiting, Data Analysis, Strategy, Consumer Behaviour, Qualitative Research, Business Development, Management, Event Planning, Market Analysis, Survey Research, Performance Management, Analytics, Customer Insight, Training, Interviews, Personnel Management, Nielsen
Education
Florida International University 1992 — 1994
B.S. Communication, Public Relations
Sorbonne University 1984 — 1987
DEUG, Sciences Sociales
Nielsen Scarborough April 2001 - Present
Omnipartners July 1996 - April 2001
Liberty Voyages June 1992 - June 1994
Skills
Quantitative Research, Media Research, Market Research, Marketing Research, French, Recruiting, Data Analysis, Strategy, Consumer Behaviour, Qualitative Research, Business Development, Management, Event Planning, Market Analysis, Survey Research, Performance Management, Analytics, Customer Insight, Training, Interviews, Personnel Management, Nielsen
Education
Florida International University 1992 — 1994
B.S. Communication, Public Relations
Sorbonne University 1984 — 1987
DEUG, Sciences Sociales
Howard Goldberg Howard Goldberg's Nielsen Scarborough Experience 2008 - 2011
Job Business Services Professional with Technology, Media, CPG Manufactures, and Sponsorship Marketing Practices
Industry Marketing and Advertising
Experience
The NPD Group 2012 - Present
Nielsen Scarborough 2008 - 2011
Nielsen Scarborough 2001 - 2011
Scarborough Sports Marketing August 2000 - December 2010
Nielsen Scarborough September 1999 - December 2000
Nielsen Scarborough July 1998 - September 1999
Tapscan Inc/Arbitron January 1992 - July 1998
VNU's Scarborough October 1990 - January 1992
Katz Media Group March 1990 - October 1990
Education
Michigan State University
The NPD Group 2012 - Present
Nielsen Scarborough 2008 - 2011
Nielsen Scarborough 2001 - 2011
Scarborough Sports Marketing August 2000 - December 2010
Nielsen Scarborough September 1999 - December 2000
Nielsen Scarborough July 1998 - September 1999
Tapscan Inc/Arbitron January 1992 - July 1998
VNU's Scarborough October 1990 - January 1992
Katz Media Group March 1990 - October 1990
Education
Michigan State University
Dan Mallett Dan Mallett's Nielsen Scarborough Experience 2004 - Present
Job EVP, Research & Analytics at Scarborough Research
Industry
Experience
Nielsen Scarborough 2004 - Present
Skills
Market Research, Business Management, Consumer Insights, Budget Oversight, Budget Allocation, Organizational..., Executive Management, Operations Management, Strategy Development, Growth Initiatives, Customer Analytics, Qualitative Research, Online Research, Data Collection, Process Improvement, Process Development, Process Management, Internal Audit, Custom, Custom Software..., Consumer Behaviour, Statistical Sampling, Competitive Analysis, Customer Analysis, Customer Insight, Statistics, Media Research, Strategy, Focus Groups, Segmentation, Quantitative Research, Process Simulation, Management, Advertising Research, Analytics, Survey Design
Education
Columbia University - Columbia Business School
M.Phil, Operations Research
New York University
BA, Economics
New York University, Stern School of Business
MBA, Marketing
Nielsen Scarborough 2004 - Present
Skills
Market Research, Business Management, Consumer Insights, Budget Oversight, Budget Allocation, Organizational..., Executive Management, Operations Management, Strategy Development, Growth Initiatives, Customer Analytics, Qualitative Research, Online Research, Data Collection, Process Improvement, Process Development, Process Management, Internal Audit, Custom, Custom Software..., Consumer Behaviour, Statistical Sampling, Competitive Analysis, Customer Analysis, Customer Insight, Statistics, Media Research, Strategy, Focus Groups, Segmentation, Quantitative Research, Process Simulation, Management, Advertising Research, Analytics, Survey Design
Education
Columbia University - Columbia Business School
M.Phil, Operations Research
New York University
BA, Economics
New York University, Stern School of Business
MBA, Marketing
Elizabeth Crowder Elizabeth Crowder's Nielsen Scarborough Experience August 1999 - April 2015
Job Sales Manager at PaymentKeys, Inc.
Industry Financial Services
Experience
PaymentKeys April 2015 - Present
Nielsen Scarborough August 1999 - April 2015
Skills
Microsoft Excel, Data Analysis, Microsoft Office, Analysis, Research, Social Media, Microsoft Word, Customer Service
Education
Dallas Baptist University 1995 — 1999
Bachelor's Degree, Mathematics
Martin High School 1992 — 1995
PaymentKeys April 2015 - Present
Nielsen Scarborough August 1999 - April 2015
Skills
Microsoft Excel, Data Analysis, Microsoft Office, Analysis, Research, Social Media, Microsoft Word, Customer Service
Education
Dallas Baptist University 1995 — 1999
Bachelor's Degree, Mathematics
Martin High School 1992 — 1995
Brad Sherer Brad Sherer's Nielsen Scarborough Experience October 2011 - Present
Job Manager of Express Analytics, Nielsen Scarborough
Industry Market Research
Experience
Nielsen Scarborough October 2011 - Present
Scarborough Research September 2007 - October 2011
The Arizona Republic July 2001 - September 2007
KUTP TV July 1998 - July 2001
Skills
Marketing Research, Market Research, Customer Insight, Advertising Research, Segmentation, Market Analysis, Analytics, Competitive Analysis, Consumer Behaviour, Quantitative Research, Integrated Marketing, Media Research, Marketing Strategy, Media Planning, Digital Media, Online Advertising, Online Research, Competitive Intelligence, Consumer Insight, Digital Marketing, Nielsen, Web Analytics, Qualitative Research, Brand Development, Media Buying, SEM, Advertising, Online Marketing, Direct Marketing, Veterinary Medicine, Audience Measurement, Business Development, Advertising Sales, Market Planning
Education
Arizona State University 1989 — 1992
BA, Broadcasting
Nielsen Scarborough October 2011 - Present
Scarborough Research September 2007 - October 2011
The Arizona Republic July 2001 - September 2007
KUTP TV July 1998 - July 2001
Skills
Marketing Research, Market Research, Customer Insight, Advertising Research, Segmentation, Market Analysis, Analytics, Competitive Analysis, Consumer Behaviour, Quantitative Research, Integrated Marketing, Media Research, Marketing Strategy, Media Planning, Digital Media, Online Advertising, Online Research, Competitive Intelligence, Consumer Insight, Digital Marketing, Nielsen, Web Analytics, Qualitative Research, Brand Development, Media Buying, SEM, Advertising, Online Marketing, Direct Marketing, Veterinary Medicine, Audience Measurement, Business Development, Advertising Sales, Market Planning
Education
Arizona State University 1989 — 1992
BA, Broadcasting
Ben Jacobs Ben Jacobs's Nielsen Scarborough Experience July 2014 - Present
Job Manager, Client Support at Nielsen Scarborough
Industry Sports
Experience
Nielsen Scarborough July 2014 - Present
Nielsen Scarborough October 2012 - July 2014
Scarborough Research October 2011 - October 2012
Scarborough Research April 2011 - October 2011
Ohio University September 2010 - May 2011
Detroit Tigers June 2010 - August 2010
Appalachian Regional Entrepreneurship Group September 2009 - June 2010
Ryder Integrated Logistics May 2008 - May 2009
National Logistics Management August 2005 - March 2008
Skills
Sports Marketing, Sports Management, Sponsorship, Sponsorship Sales, Brand Awareness, Event Management, Ticket Sales, Social Media Marketing, Event Planning, Sports, Training, Customer Service, Marketing, Management, Sales
Education
Ohio University 2009 — 2011
MBA/Masters Sports Administration, Sports Administration
Kalamazoo College 2001 — 2005
BA, History
Nielsen Scarborough July 2014 - Present
Nielsen Scarborough October 2012 - July 2014
Scarborough Research October 2011 - October 2012
Scarborough Research April 2011 - October 2011
Ohio University September 2010 - May 2011
Detroit Tigers June 2010 - August 2010
Appalachian Regional Entrepreneurship Group September 2009 - June 2010
Ryder Integrated Logistics May 2008 - May 2009
National Logistics Management August 2005 - March 2008
Skills
Sports Marketing, Sports Management, Sponsorship, Sponsorship Sales, Brand Awareness, Event Management, Ticket Sales, Social Media Marketing, Event Planning, Sports, Training, Customer Service, Marketing, Management, Sales
Education
Ohio University 2009 — 2011
MBA/Masters Sports Administration, Sports Administration
Kalamazoo College 2001 — 2005
BA, History
MJ Angiollo MJ Angiollo's Nielsen Scarborough Experience February 2014 - Present
Job Director of Sales
Industry Market Research
Experience
Nielsen Scarborough February 2014 - Present
Scarborough Research February 2013 - February 2014
Research and Analysis of Media February 2010 - January 2012
International Newsmedia Marketing Association June 2007 - May 2010
Scarborough Research November 2005 - April 2009
San Antonio Express-News June 1996 - November 2005
Newspaper Association of America 2004 - 2005
KENS-TV/KENS Radio 1993 - 1996
Skills
Consultative Sales, Market Research, Training, Project Management, Strategic Planning, Online Panels, Digital Media, Advertising Research, Multi-Channel Analytics, Segmentation, Content Strategy, User Experience, Marketing Strategy, Media Research, Leadership, Consumer Insight, Customer Insight, Web Analytics, Marketing Research, Analytics, Advertising, Newspapers, Business Development, Database Marketing, Online Marketing, Market Intelligence, Quantitative Research, Online Advertising, Focus Groups, Nielsen, Digital Marketing
Education
University of New Haven
Bachelor of Science, Communications
University of New Haven
Associate of Science, Graphic and Advertising Design
Nielsen Scarborough February 2014 - Present
Scarborough Research February 2013 - February 2014
Research and Analysis of Media February 2010 - January 2012
International Newsmedia Marketing Association June 2007 - May 2010
Scarborough Research November 2005 - April 2009
San Antonio Express-News June 1996 - November 2005
Newspaper Association of America 2004 - 2005
KENS-TV/KENS Radio 1993 - 1996
Skills
Consultative Sales, Market Research, Training, Project Management, Strategic Planning, Online Panels, Digital Media, Advertising Research, Multi-Channel Analytics, Segmentation, Content Strategy, User Experience, Marketing Strategy, Media Research, Leadership, Consumer Insight, Customer Insight, Web Analytics, Marketing Research, Analytics, Advertising, Newspapers, Business Development, Database Marketing, Online Marketing, Market Intelligence, Quantitative Research, Online Advertising, Focus Groups, Nielsen, Digital Marketing
Education
University of New Haven
Bachelor of Science, Communications
University of New Haven
Associate of Science, Graphic and Advertising Design
Carole Cook Carole Cook's Nielsen Scarborough Experience 2001 - 2006
Job Independent Research Professional
Industry Research
Experience
Nielsen Scarborough 2001 - 2006
Presbyterian Publishing Corporation 1997 - 2001
University of Pennsylvania 1994 - 1997
Education
University of Delaware 1989 — 1994
BS
Nielsen Scarborough 2001 - 2006
Presbyterian Publishing Corporation 1997 - 2001
University of Pennsylvania 1994 - 1997
Education
University of Delaware 1989 — 1994
BS
Stephanie Baxter's Nielsen Scarborough Experience March 1997 - Present
Job Senior Director
Industry Market Research
Experience
Nielsen Scarborough March 1997 - Present
Education
Texas A&M University 1987 — 1991
Masters of Science, Mathematics
Nielsen Scarborough March 1997 - Present
Education
Texas A&M University 1987 — 1991
Masters of Science, Mathematics
Kristie Hartwell's Nielsen Scarborough Experience November 2009 - Present
Job Administrative Assistant at Nielsen Scarborough
Industry Market Research
Experience
Nielsen Scarborough November 2009 - Present
FBD Partnership, LP November 2007 - March 2009
Microsoft 1997 - 1999
The Heritage Foundation 1993 - 1997
Uniformed Services University/Department of Defense January 1992 - October 1993
Skills
Microsoft Office, Microsoft Excel, Customer Service, Online Research, Microsoft Word
Education
James Madison University
Bachelor of Science, Political Science
Randolph-Macon Academy
Nielsen Scarborough November 2009 - Present
FBD Partnership, LP November 2007 - March 2009
Microsoft 1997 - 1999
The Heritage Foundation 1993 - 1997
Uniformed Services University/Department of Defense January 1992 - October 1993
Skills
Microsoft Office, Microsoft Excel, Customer Service, Online Research, Microsoft Word
Education
James Madison University
Bachelor of Science, Political Science
Randolph-Macon Academy
Irwin Michelle's Nielsen Scarborough Experience March 1998 - Present
Job Senior Project Director at Nielsen Scarborough
Industry Market Research
Experience
Nielsen Scarborough March 1998 - Present
Skills
Quantitative Research, Marketing Research, Advertising Research
Education
Baylor University 1990 — 1994
Bachelor of Arts in Mathematics
Nielsen Scarborough March 1998 - Present
Skills
Quantitative Research, Marketing Research, Advertising Research
Education
Baylor University 1990 — 1994
Bachelor of Arts in Mathematics
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