SportsBusiness Journal
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SportsBusiness Journal Employees
Twelvefold September 2014 - Present
Intersport October 2011 - August 2014
Major League Soccer December 2010 - July 2011
SportsBusiness Journal October 2010 - December 2010
Penguin Group USA June 2009 - October 2010
John Wiley and Sons February 2009 - May 2009
Nielsen IAG September 2008 - February 2009
Super Soccer Stars September 2008 - February 2009
Tombstone Epitaph January 2008 - May 2008
Tucson ABC Affiliate - KGUN9 News August 2007 - February 2008
Skills
Account Management, Digital Marketing, Social Media Marketing, Project Management, Digital Strategy, Social Media Strategist, Social Media Measurement, Social Media Advertising, Publishing, Press Releases, Public Relations, Books, Writing, Publicity, Collaborative Problem..., Thought Leadership
Education
University of Arizona
B.A., Journalism
Big South Conference August 2014 - Present
Carolina Hurricanes September 2013 - August 2014
New York Yankees February 2013 - August 2013
Super Bowl XLVII January 2013 - February 2013
St. Louis Rams July 2012 - February 2013
Sporting News September 2010 - July 2012
SportsBusiness Journal May 2010 - September 2010
Charlotte Bobcats September 2007 - September 2010
Charlotte Bobcats May 2009 - August 2009
Charlotte Bobcats May 2007 - August 2007
Education
State University of New York College at Cortland 2005 — 2010
B.S., Sports Management, Minor in Communications
US Foods October 2014 - March 2015
Boomm Marketing & Communications May 2014 - July 2014
SPR Technology Consulting April 2014 - June 2014
Simple Truth February 2014 - June 2014
Avenue Marketing & Communications November 2013 - February 2014
Symmetri Marketing Group February 2008 - January 2014
Noah Liberman Inc. March 2003 - May 2007
TeamWorks Media 2006 - 2007
SportsBusiness Journal 2000 - 2007
Skills
Copy Editing, Press Releases, Digital Marketing, Branded Content..., Content Marketing, Digital Copywriting, Publishing, Promotional Copy, Storytelling, Subediting, Associated Press style, Marketing Strategy, Content Production, Advertorials, Email Marketing, Newsletters, Mobile Marketing, Brand Development, Creative Strategy, Direct Mail, Art Direction, Strategy, Interactive Advertising, Editorial, Marketing, Interactive Marketing, Publications, Creative Direction, B2B, PPC, Proofreading, Direct Marketing, Brand Architecture, Online Marketing, B2B Marketing, Brand Awareness, SEO, Marketing Copy, Multi-channel Marketing, Web Content, Collateral, Content Development, Creative Services, Web Marketing, Journalism, Integrated Marketing, Copywriting, Advertising, Content Strategy, Blogging
Education
Cornell University 1987 — 1990
M.A.
University of Michigan 1980 — 1984
B.A., Classical Studies, w/Honors; also Phillips Prize for Latin & Copley Prize for Classical Studies
LaurieGarrison.com September 2014 - Present
SportsBusiness Journal January 2008 - Present
SportsBusiness Journal January 2008 - Present
National Association of Collegiate Directors of Athletics (NACDA) 1997 - 2006
National Association of Collegiate Directors of Athletics (NACDA) 1992 - 2006
National Association of Collegiate Directors of Athletics (NACDA) 1992 - 2004
National Association of Collegiate Directors of Athletics (NACDA) 1992 - 1997
Kenyon College 1985 - 1991
Skills
Corporate Communications, Sports Writing, Copywriting, B2B, Advertorials, Articles, Case Studies, E-newsletter, Newsletters, White Papers, Editorial, Publications, Marketing, Sports Marketing, Sports, Public Relations, Media Relations, Event Management, Advertising, AP Style, Leadership, Photography, Social Networking, Organization, Strategic Planning, Problem Solving, Membership Relations, Management
Education
Kent State University 1984 — 1985
Master of Arts (M.A.), Sports Administration
Bowling Green State University 1978 — 1982
Bachelor of Science (B.S.), Sports Management
Major League Baseball Players Association August 2014 - Present
Ivy Sports Symposium April 2014 - December 2014
Major League Baseball Players Association May 2013 - August 2014
Ivy Sports Symposium April 2013 - November 2013
SportsBusiness Journal September 2012 - May 2013
SportsBusiness Journal September 2011 - September 2012
Skills
Microsoft Office, Microsoft Publisher, Cision, Salesforce.com, Photoshop, Event Planning
Education
Columbia University in the City of New York 2013 — 2016
Master's degree, Sport Management
New York University 2006 — 2010
Bachelors, Communications
Mom Corps June 2015 - Present
Fruitful Living January 2006 - Present
Mom Corps May 2014 - June 2015
Freedom Financial Advantage, LLC November 2013 - May 2014
The Business Journals June 2012 - July 2013
SportsBusiness Journal September 2004 - June 2012
National Association of Black Sports Professionals - Charlotte Chapter November 2009 - November 2010
The Park Ministries January 2000 - November 2006
AmeriCorps August 1994 - May 1998
Skills
Marketing, Social Media, Leadership, Event Management, Customer Service, Public Relations, Training, Press Releases, Blogging, Social Networking, Advertising, Non-profits, Event Planning, Social Media Marketing, Community Development, Public Speaking, Facebook, Email Marketing, Online Marketing, Recruiting, Sales, Online Advertising, Budgets
Education
Johnson C. Smith University - JCSU 1994 — 1998
Bachelor of Arts, Communications
SportsBusiness Journal April 2015 - Present
New York Business Journal January 2014 - April 2015
Washington Business Journal June 2010 - January 2014
The Cincinnati Enquirer April 2007 - May 2010
The Business Journal Serving Greater Milwaukee 2006 - 2007
The Wisconsin State Journal July 2005 - June 2006
Chicago Sun-Times January 2005 - June 2005
Daily Kent Stater 2000 - 2004
The Marietta Times 1998 - 2000
Skills
Political Campaigns, Healthcare, Collective Bargaining, Journalism, Politics, Newspaper
Education
University of Illinois Springfield 2004 — 2005
M.A., Public Affairs Reporting
Kent State University 2000 — 2004
Bachelor of Science, Newspaper journalism
kmsdesign April 2009 - Present
The Whole Blooming Landscape, Inc. March 2007 - Present
Charlotte Business Journal May 2006 - April 2009
Charlotte Business Journal May 2000 - May 2006
SportsBusiness Journal July 1998 - May 2000
ESPN February 1997 - July 1998
Skills
Creative Direction, Advertising, Graphic Design, Art Direction, Graphics, Layout, Photography, Social Media, Visual Communication, Online Advertising, Strategic Thinking, Leadership, Creative Problem Solving, Photoshop, Branding & Identity
Education
James Madison University 1991 — 1996
BFA, Graphic Design
Charlotte Business Journal January 2015 - Present
SportsBusiness Journal May 2012 - January 2015
Northwestern Mutual May 2009 - April 2012
Northwestern Mutual May 2007 - May 2008
Skills
Sales, Marketing Strategy, Investments, Strategic Financial..., Finance, Sports, Retirement Planning, Public Relations, Strategic Communications, Insurance, Time Management, Sponsorship, Sports Management, Market Research, Sales Analysis, New Business Development, Account Management, Audience Development, Relationship Marketing, Social Media Integration, Sports Marketing, Client Development, Social Networking, Publication Development, Manage Client..., Brand Development, B2B, Financial Analysis, Estate Planning, Risk Management, Social Media, CRM
Education
Greensboro College 2004 — 2008
Bachelor of Science and Bachelor of Arts, -- Finance, International Relations
George Center for Honors Studies at Greensboro College 2004 — 2008
Honors Scholar
Vital Business Media August 2012 - April 2013
Montefiore Medical Center September 2011 - August 2012
eMedia Vitals October 2009 - June 2011
Jobson Publishing March 2009 - January 2011
American Business Media 2010 - June 2010
Access Intelligence March 2008 - January 2009
Grow Marketing December 2007 - March 2008
SportsBusiness Journal May 2007 - December 2007
Naples Sun Times 2005 - 2006
SmartMarketing November 2004 - June 2005
Skills
Microsoft Office, Adobe Creative Suite, CMS, social media campaigns, video editing, digital engagement..., content editing and..., Social Media Marketing, Content Management, Strategy, Digital Engagement, Curating, Video Editing, Content Strategy, Publications, Creative Direction, Social Media, Digital Media, Magazines, Editorial, Online Advertising, Editing, InDesign, Social Networking, Newsletters, SEO, Facebook, Publishing, Advertising, Blogging, Web Content Management, Public Relations, Content Development, Multimedia, Video, Storytelling, Event Management
Education
St. Croix Country Day School 1988 — 1992
Middle School, High School
San Diego State University-California State University
B.A., psychology
AEG 2015 - Present
Jacksonville Jaguars 2010 - 2015
Party Planners 2009 - 2009
SportsBusiness Journal 2009 - 2009
UNC Charlotte 2008 - 2009
Lulu.com 2006 - 2008
Manchester Wolves 2006 - 2006
Hamilton Tiger-Cats Football Club 2004 - 2006
Match Marketing Group 2003 - 2003
Maple Leaf Sports & Entertainment 2002 - 2003
Skills
Ticket Sales, Sports, Sports Marketing, Sponsorship Sales, Sports Industry, Sports Management, Sponsorship, Event Planning, Customer Service, Public Relations, Sales, Media Relations, Archtics Ticketing..., Sponsorship Activation, Market Research, Management, Cold Calling, Social Networking, Social Media, Business Development, Social Media Marketing, Sales Management, Marketing, Advertising, Marketing Strategy, Event Management, Fundraising, Public Speaking, Account Management, Microsoft Office, Promotions, Event Marketing, Analytics, Business Analysis, Financial Analysis, Microsoft CRM, Goldmine, HTML, Archtics, Relationship Marketing, Email Marketing, Marketing Communications, Press Releases, New Business Development, Management Consulting, Team Leadership
Education
University of North Carolina at Charlotte 2008 — 2009
Master of Business Administration (MBA)
Laurentian University/Université Laurentienne 1999 — 2003
Honors Bachelor of Commerce, Sports Administration
Charlotte 49ers Athletic Department August 2012 - Present
Middle Tennessee State University November 2008 - August 2012
Wofford College August 2003 - November 2008
Naval Academy Athletic Association July 2002 - May 2003
Charlotte 49ers Athletic Department August 1997 - May 2002
SportsBusiness Journal 2000 - 2002
Skills
Sports Marketing, Sports, Sports Management, Media Relations, Sports Writing, Feature Articles, Event Planning, Event Management, Public Relations, Social Media, Editing, Copy Editing, Journalism, Press Releases, Ap Style, Publicity, Athletics, Proofreading, InDesign, Photography, Publications, Adobe Creative Suite, Web Content, Photoshop, Intercollegiate..., Copywriting, Higher Education, Editorial, Publishing, AP Style, Strategic Communications, Newsletters, News Writing, YouTube, Digital Photography, Internal Communications, Basketball, Football, Baseball, Storytelling, Speech Writing, Crisis Communications, Web Content Management, Multimedia, Content Management, Desktop Publishing, Soccer
Education
University of North Carolina at Charlotte 1997 — 2002
Bachelor of Arts, History
Erwin Penland March 2014 - Present
Erwin Penland November 2013 - March 2014
Animink Inc 2011 - November 2013
Crown Communications January 2010 - August 2011
Crown Communications January 2008 - January 2010
SportsBusiness Journal 2003 - 2007
Skills
Advertising, Web Development, jQuery, MooTools, PHP, MySQL, Layout, Web Design, Graphic Design, Adobe Creative Suite, Customer Service, CSS, ActionScript, Brochures, Graphics, Illustrator, Posters, Typography, Dreamweaver, InDesign, Brand Development, Mac, Interaction Design, Photoshop, Magazines, Image Manipulation, Website Development, Adobe Acrobat, HTML, Integrated Marketing, Flash, Art Direction, Newsletters, User Interface Design, QuarkXPress, Collateral, Creative Direction, HTML 5, JavaScript
Education
Appalachian State University 1998 — 2002
B.F.A., Graphic Design
Langley Highschool 1994 — 1997
SportsBusiness Journal August 2005 - Present
The Washington Times October 1996 - August 2005
Easton (Md.) Star-Democrat June 1994 - October 1996
Skills
Sports Writing, Media Relations, Sports, Sports Marketing, Journalism, AP Style, Social Media, Blogging, Marketing
Education
Saint Bonaventure University 1990 — 1994
Bachelor of Arts (B.A.), Journalism & Mass Communication, Honors Degree Recipient
SportsBusiness Journal VP Marketing, New Business DevelopmentStreet & Smith's Conference Group2001 - Present
Street & Smith's Sports Group 1998 - Present
Skills
Sports Marketing, New Business Development, Digital Media, Sponsorship, Advertising, Social Media Marketing, Sports, Marketing
Education
Hampden-Sydney College 1970 — 1974
Aspen Group Sales & Marketing Consulting July 2007 - Present
Magna Entertainment Corp. October 2005 - June 2007
SportsBusiness Journal March 1998 - October 2005
PSP Sports Marketing 1992 - 1998
NFL World League-Birmingham Fire 1991 - 1992
Birmingham Race Course 1989 - 1991
Skills
Leadership, Management, Sales Management, Strategic Planning, Internet Strategy, Marketing Strategy, Luxury Travel, Real Estate Development, Marketing Communications, Sales Operations, Event Management, Event Production, Corporate Events, Social Media, Luxury Brand Marketing, Customer Service, Energy Efficiency, Video Production
Education
Tulane University 1982 — 1985
Bachelor's degree, English Language and Literature, General
The Lawrenceville School 1980 — 1981
Mid-Atlantic Permanente Medical Group March 2015 - Present
Academic Tutor May 2009 - Present
Freelance Journalist August 2004 - Present
American Institutes for Research October 2013 - March 2015
UNC Charlotte August 2008 - May 2010
Charlotte Observer July 2006 - October 2008
SportsBusiness Journal 2005 - 2006
The Roanoke Times 2002 - 2004
Panama City News Herald 2001 - 2002
HBO 2000 - 2001
Skills
SPSS, Atlas.ti, Microsoft Excel, Microsoft Word, Microsoft Access, PowerPoint, Photoshop, Qualitative Research, Journalism, Tutoring, Teaching, Writing, Research, Research Design, Quantitative Research, College Teaching, Online Research, Editing, Editorial, Grant Writing, Blogging, Newspaper, AP Style, Storytelling, Social Networking, Newspapers, Copy Editing, Social Media, Public Speaking, Newsletters, Magazines, Creative Writing, Sports, Spanish, Proofreading, Nonprofits, Feature Articles, Publications, News Writing
Education
Washington University in St. Louis 1996 — 2000
Bachelor's, Major: political science. Minors: Spanish, business
University of Maryland College Park 2004 — 2005
Master's, Journalism
University of Maryland College Park 2010 — 2013
Kinesiology
SportsBusiness Journal/SportsBusiness Daily July 2010 - Present
SportsBusiness Journal January 2006 - July 2010
Education
University of North Carolina at Charlotte 2001 — 2005
SportsBusiness Journal April 2000 - Present
SportsBusiness Journal April 1998 - April 2000
San Antonio Business Journal June 1997 - April 1998
San Antonio Business Journal June 1994 - June 1997
American Banker January 1994 - March 1994
CityBusiness June 1993 - September 1993
Albuquerque Journal September 1992 - December 1992
CityBusiness June 1992 - September 1992
Skills
Magazines, Sports Writing, Social Media, Corporate Communications, Copy Editing, Public Relations, Journalism, AP Style, Media Relations, Social Media Marketing, Social Networking, Marketing Strategy, Breaking News, Newspapers, Editorial, Event Management, Headline Writing, Digital Media, Feature Articles, Blogging, Storytelling, Marketing Communications, Editing, News Writing, Online Journalism
Education
Northwestern University 1990 — 1994
BSJ/MSJ, Medill, Journalism
State Employees' Credit Union September 2007 - Present
SportsBusiness Journal June 2006 - December 2006
Skills
Research, Loans, Credit, Consumer Lending, Mortgage Lending, Banking, Credit Analysis, Retail Banking, Loan Origination, Finance, Financial Services, Credit Risk, Cash Management, Underwriting, Customer Service, Leadership, Management, Financial Analysis
Education
Lenoir-Rhyne College 2003 — 2007
Bachelor of Arts (B.A.), Business Administration and Management, General
Missouri State University July 2008 - Present
Chicago Fire Soccer January 2008 - May 2008
PRSSA January 2006 - December 2007
Northern Illinois University August 2005 - December 2007
SportsBusiness Journal 2007 - 2007
Hickory Crawdads January 2001 - September 2001
Clinton LumberKings 1998 - 1998
Skills
Adobe Creative Suite, Microsoft Office, QuarkXPress, Dreamweaver, HTML, Pagemaker, CSS, JavaScript, PHP, MySQL, Sports, Sports Marketing, Media Relations, Press Releases, Editing, Graphic Design, Advertising, Web Design
Education
Northern Illinois University 2007 — 2008
Master's, Sport Management
Northern Illinois University 1995 — 2006
B.S., Communication
SportsBusiness Journal 2007 - Present
Muhleman Marketing/IMG February 1998 - July 2004
Campbell Peachey & Associates July 1995 - December 1996
Allied Advertising Agency/Ernie Johnston Agency January 1990 - June 1995
Skills
Sports, Social Media Marketing, Public Relations, Sponsorship, Sports Marketing, Marketing Strategy, Social Media, Sponsorship Sales, Sports Management, Marketing Communications, Integrated Marketing, Media Relations
Education
Clarion University of Pennsylvania 1985 — 1989
Bachelor Degre, Business and Marketing
ESPN July 2014 - Present
Thrown Away to Worthy July 2011 - Present
SportsBusiness Journal January 2014 - July 2014
Medill School of Journalism, Northwestern University January 2013 - December 2013
Inside Carolina February 2012 - April 2013
Sports Media Challenge February 2012 - December 2012
Edward Jones August 2010 - January 2012
North Carolina General Assembly May 2009 - August 2009
Skills
Marketing, Social Media, Unicycle, Twitter, Series 7, Public Speaking, Financial Modeling, Origami, Blogging, Financial Analysis, Sports Writing, Facebook, AP Style, Finance, Sponsorship, Press Releases
Education
Northwestern University 2013 — 2013
M.S., Journalism
University of North Carolina at Chapel Hill 2006 — 2010
B.A., History, Political Science
Charlotte Country Day School
High School
Charlotte Checkers June 2014 - Present
Charlotte Checkers October 2013 - June 2014
SportsBusiness Journal February 2011 - May 2014
SportsBusiness Journal May 2011 - July 2011
Sports Business Journal November 2010 - February 2011
Sports Business Journal May 2008 - November 2010
Skills
Sports Marketing, Sports, Journalism, Sponsorship, Sports Management, Event Planning, Social Media, Research, Social Networking, Social Media Marketing, Public Relations, Leadership, Sales, Advertising, Marketing, Customer Service
Education
Johnson & Wales University - Charlotte 2011 — 2013
Bachelor of Science (B.S.), Sport/Event/Entertainment Management
Ohio University 2007 — 2009
Wells Fargo Securities October 2004 - Present
SportsBusiness Journal September 1999 - October 2004
Education
University of Richmond 1996 — 1999
B.A., Political science