STR, Inc.
Industry: Hotel company
DescriptionSTR, formerly known as Smith Travel Research, is an American company based in Hendersonville, Tennessee, that tracks supply and demand data for multiple market sectors, including the global hotel industry. Headquarters: Hendersonville, TN Number of employees: 200 Founded: 1985 Founders: Randy and Carolyn Smith Subsidiaries: STR Global, Ltd., AM:PM Hotels Ltd, RRC Associates, Inc. Type of business: Privately held company
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STR, Inc. Employees
STR, Inc. September 2014 - Present
STR, Inc. May 2014 - Present
Marriott International April 2013 - May 2014
Marriott International November 2012 - May 2013
Gaylord Opryland Resort & Convention Center October 2010 - November 2012
Skills
Front Office, Hotels, Resorts, Hospitality, Customer Satisfaction, Concierge Services, Development & Training, Hospitality Industry, Outstanding..., VIP Services, Rooms Division, Property Management..., Training, HotSOS, Customer Service, Tourism, Revenue Analysis, Bilingual-English/Tagalo..., Proficient in LMS/PMS..., Organizational..., Proficient in..., Pre-opening, Pre-opening experience, Travel Planning, Opening Hotels, Reservation, Data Entry, Data Research, Geological Mapping, Hospitality Management
Education
The University of Tennessee at Chattanooga 2008 — 2010
Registered Nursing/Registered Nurse
Volunteer State Community College 2011 — 2014
Radiologic Technology/Science - Radiographer
Pope John Paul II Highschool 2004 — 2008
The University of Tennessee at Chattanooga
Volunteer State Community College
Cornell University January 2013 - Present
J.P. Morgan June 2015 - August 2015
STR, Inc. June 2014 - August 2014
Statler January 2013 - November 2013
Hyatt Hotels Corporation June 2013 - August 2013
ClubCorp August 2011 - July 2012
Skills
Microsoft Excel, Microsoft Word, PowerPoint, Workday, PeopleSoft, Wine, Marketing, Event Planning, Hotel Management, Human Resources, Food & Beverage
Education
Cornell University 2012 — 2016
Bachelor of Science (BS), Hotel Administration
STR, Inc. August 2014 - Present
LifeWay Christian Resources February 2014 - August 2014
Cigna-HealthSpring August 2013 - February 2014
Dollar General November 2012 - August 2013
HealthSpring May 2012 - November 2012
First Data Corporation 2008 - May 2012
Dell August 2006 - January 2008
LifeWay September 2002 - August 2006
Chase August 2000 - August 2002
Skills
Strategic Planning, Process Improvement, Project Management, Data Analysis, Workforce Management, Forecasting, Capacity Planning, Business Intelligence, Microsoft SQL Server, SQL, SSRS, SSIS, ETL, Change Management, Troubleshooting, Business Acumen, IEX Total View, eWFM, Six Sigma, Software Documentation, Leadership, Coaching, SDLC, Customer Satisfaction, Team Building, Call Centers
Education
Ball State University - College of Business 2008 — 2010
Graduate Certificate, Business Essentials for Prefessionals
Moody Bible Institute 1998 — 2005
BS, Biblical Studies
STR, Inc. March 2015 - Present
Tennessee Securities Division February 2012 - Present
18th Avenue Family Enrichment Center 2010 - Present
YWCA of Nashville and Middle Tennessee 2010 - Present
U.S. Department of Labor, Office of the Solicitor December 2010 - February 2012
Cynthia Bohn & Associates January 2010 - December 2010
Bass, Berry & Sims 2008 - 2009
Waller Lansden Dortch and Davis 2006 - 2008
Skills
Corporate Law, Mergers, Securities Law, Contract Negotiation, Compliance, Securities Regulation, Mergers & Acquisitions, Management, Criminal Law, Finance, Securities, Legal Research, Corporate Governance, Litigation, Employment Law, Mediation, Legal Writing, Due Diligence, Policy, Trials, Government, Joint Ventures, Corporate Finance, Private Equity, Investments, Civil Litigation, Administrative Law, Negotiation, Westlaw, Legal Compliance
Education
Howard University School of Law 2003 — 2005
JD, Law
Howard University School of Business 2002 — 2005
MBA, Business Administration
Florida Agricultural and Mechanical University
Bachelor of Science (B.S.), Business Economics
STR, Inc. October 2014 - Present
Barnes & Noble April 2012 - October 2014
Ishikawa Board of Education October 2006 - August 2008
Education
Florida State University
Master of Arts (M.A.), Asian Studies/Civilization
Furman University
Bachelor of Arts (B.A.), Theatre/Theater
STR, Inc. May 2015 - Present
Starwood Hotels & Resorts Worldwide, Inc. March 2013 - May 2015
Starwood Hotels & Resorts Worldwide, Inc. July 2012 - March 2013
W Hotels August 2009 - May 2012
National Society of Minorities in Hospitality July 2008 - March 2012
Shell Vacations Club January 2011 - March 2011
Skills
Leadership, Hospitality, Event Planning, Marketing, Hotels, Strategy, Entrepreneurship, Management, Social Media Marketing, Research, Time Management, ServSafe Alcohol, ServSafe Management, Community Engagement, ServSafe, Facebook, Nonprofits, Property Management..., STR Report Analysis, Public Speaking, Event Management, Customer Service, PowerPoint, Social Networking, Sales, Training, Agile Project Management, Scrum
Education
DePaul University School of Hospitality Leadership 2007 — 2012
Bachelor of Science, Revenue Management
DePaul University
Bachelor of Science (B.S.), Hospitality Leadership
STR, Inc. August 2015 - Present
D.K. Shifflet & Associates August 1986 - July 2015
The Wirthlin Group, McLean Virginia February 1983 - August 1986
GfK Custom Research North America June 1980 - February 1984
Skills
Consumer Insights, Strategic Planning, Market Research, Hospitality, Data Analysis, Customer Insight, Marketing Research
Education
University of Minnesota - Carlson School of Management 1976 — 1980
BS Business Administration, Operations and Market Research
STR, Inc. February 2014 - Present
STR, Inc. August 2012 - February 2014
STR Global January 2010 - August 2012
Hospitality Advisors LLC June 2008 - November 2009
Skills
Tourism, Hospitality, Account Management, Revenue Analysis, Hospitality Management, Hotels, Hospitality Industry
Education
Hawaii Pacific University 2006 — 2008
BSBA, Travel Industry Management
STR, Inc. December 2011 - Present
STR (Smith Travel Research) January 2010 - December 2011
STR (Smith Travel Research) December 2007 - January 2010
Verizon Wireless 2002 - 2007
Skills
Hospitality, Account Management, Revenue Analysis, Marketing Strategy, Business Development, Retail, Social Media Marketing, Product Development, Marketing, Management, Online Advertising, Food & Beverage, Marketing Communications, Customer Retention, Leadership, Online Marketing, E-commerce
Education
Tennessee Technological University - College of Business Administration 2002 — 2007
Marketing, Business Marketing
STR, Inc. October 2014 - Present
STR (Smith Travel Research) April 2007 - Present
Bank of America May 2005 - April 2007
Skills
Customer Service, System Administration, Hotels, Hospitality Industry, Account Management, Social Media, Microsoft Word, Microsoft Office, Windows, Hospitality, Strategic Planning, Microsoft Excel, Forecasting, PowerPoint, Social Media Marketing, Team Leadership
Education
Tennessee State University 2002 — 2006
Bachelor of Science, Computer Science
Reflexite Soitec Optical Technology LLC. 2013 - Present
Impresa Aerospace 2012 - 2013
Oldcastle 2007 - 2012
STR, Inc. 2006 - 2007
DR Horton 2004 - 2006
Skills
ERP, Axapta, Oracle Applications, JD Edwards, Great Plains Software, ADP Payforce, Mas 90, Fortune 500 Account..., QuickBooks, Paychex, Auditing, Finance, Accounting, Microsoft Dynamics GP, Microsoft Dynamics AX, Managerial Finance, Six Sigma, Sarbanes-Oxley Act, Internal Controls, Cost Accounting, Management, Budgets, Financial Reporting, Forecasting, Payroll
Education
University of Phoenix
Master's degree, Accounting and Finance
University of Phoenix
Master of Business Administration (M.B.A.), Accounting and Finance
San Diego State University-California State University
Bachelor of Applied Science (B.A.Sc.), Biochemistry
Arbonne Independent Consultant May 2012 - Present
Campus Outfitters 2007 - September 2010
SchoolOne February 2007 - March 2008
Harley-Davidson Dealer Systems June 2004 - February 2007
Datavantage Corporation November 1999 - June 2004
STR, Inc. October 1999 - November 2001
Applied Digital Solutions October 1998 - November 2001
Walgreens Co. October 1997 - October 1999
Revco Drug Stores 1996 - 1998
Revco D.S., Inc. September 1991 - October 1997
Skills
Retail, Quality Assurance, POS, Customer Service, Problem Solving, Microsoft Office, Customer Relations, Process Improvement, Documentation, Excel, Business Analysis, Strategic Planning, Troubleshooting, SQL, Inventory Management, Team Leadership, Change Management, Requirements Analysis, Program Management, Outlook, Account Management, MS Project, Cross-functional Team..., Software Documentation, CRM, Software Development, Management, Requirements Gathering, Training, Sales, Operations Management, Contract Negotiation, Visio, E-commerce, Leadership, Microsoft Excel, SharePoint, Team Building, Vendor Management
Education
John Carroll University 1992 — 1996
BA, Spanish, Marketing/Management
Greater Cleveland Fisher House August 2014 - Present
The Visual Influence April 2011 - Present
Hitchcock Fleming & Associates, Inc. September 2014 - October 2014
STR, Inc. May 2014 - August 2014
The Adcom Group April 2014 - May 2014
MarketHubb August 2013 - January 2014
Vendome Group December 2012 - August 2013
Vendome Group March 2010 - August 2013
United States Department of Defense April 2009 - September 2009
Sun Newspapers March 2003 - July 2006
Skills
Creative Direction, Logo Design, Graphic Design, Magazines, Social Media, Web Design, Email Marketing, Layout, Graphics, Direct Mail, Adobe Creative Suite, Publications, Advertising, InDesign, Dreamweaver, WordPress, Newsletters, Online Marketing, Marketing Communications, Brochures, Corporate Branding, Photoshop, Illustrator, Publicity, Illustration, Art Direction, Brand Development, Multimedia, Content Management, Business Cards, Magazine Design, Vector Illustration, Integrated Marketing, Silverpop, Online Advertising, Information Graphics, Branding, Digital Illustration, Google Analytics, Digital Media, Posters, Publishing, User Experience, Marketing Strategy, Content Marketing, Digital Marketing, Social Media Marketing, Responsive Web Design, Flash Animation, ExactTarget
Education
Cuyahoga Community College 2007 — 2008
AAB, Visual Communication and Design
STR, Inc. June 2015 - Present
STR, Inc. September 2014 - June 2015
STR, Inc. November 2012 - September 2014
STR, Inc. September 2011 - November 2012
Skills
Data Analysis, Microsoft Excel, Research, Microsoft Office, Customer Service, Strategic Planning
Education
University of North Carolina at Wilmington 2005 — 2009
Bachelors, Business Administration
STR, Inc. April 2014 - Present
White Lodging Services July 2013 - April 2014
Marriott International October 2009 - July 2013
Gaylord Entertainment September 2008 - October 2009
Gaylord Entertainment February 2008 - September 2008
Gaylord Entertainment February 2007 - February 2008
Hilton Garden Inn November 2004 - January 2007
Skills
Hospitality, Hospitality Management, Hotels, Hospitality Industry, Rooms Division, Front Office, Resorts, Hotel Management, Customer Service, Food & Beverage, Rooms Division..., Project Management, Property Management..., Customer Satisfaction, Social Skills, Pre-opening, Revenue Analysis, Leadership, Organization, Guest Service Management, Training, Process Improvement, Convention Services, Microsoft Office, Meeting Planning, Six Sigma, Inventory Management, HotSOS, OnQ, Micros, Opening Hotels, Time Management, Catering, Laundry, Menu Development, Tourism, Public Speaking, Hotel Booking, Fine Dining, Restaurant Management, Restaurants, Housekeeping, Bell Services, Deep Cleaning, Quality Control, Preventive Maintenance, Creativity, Strategic Forecasting, STAR Reports, MICROS
Education
University of Central Florida 2002 — 2006
B.S., Hospitality Management
Villanova University 2010 — 2011
Six Sigma Master Black Belt Certification
STR, Inc. February 2015 - Present
Case Western Reserve University August 2010 - February 2015
Baldwin-Wallace College August 2008 - August 2010
Allegheny College July 2007 - June 2008
Mount Union College September 2004 - May 2007
Skills
Media Relations, Sports Marketing, Public Relations, Sports Management, Advertising, Sports, Community Outreach, Marketing Communications, Broadcast, Baseball, Journalism, Athletics, Event Management, Facebook, Fundraising, Blogging, Video Editing, Publications, AP Style, Press Releases, Social Media, Publicity, Video Production, Social Media Marketing, Social Networking, Higher Education, Nonprofits, Event Planning, Sponsorship, Community Development, Intercollegiate...
Education
Mount Union College 2003 — 2007
Bachelor of Arts (B.A.), Sport Management
STR, Inc. March 2015 - Present
Skills
Microsoft Excel, Photoshop, PowerPoint, Microsoft Word, Access, Speech, Editing, Non-profits, Research, Blogging, Grant Writing, Event Planning, Social Media, Copy Editing, Public Speaking, Project Management, Microsoft Office, Social Networking, Wordpress, Nonprofits, WordPress, Technical Writing, Higher Education, Teaching, Software Documentation, Program Development, Qualitative Research, Management, Newsletters, Training, Event Management, Creative Writing, Project Planning, Proofreading, Advertising, Web Design, Critical Thinking, Fundraising, Books, Facebook, Public Relations, Publishing, Press Releases, Volunteer Management, Databases, Community Development, Copywriting, Adobe Creative Suite, Social Media Marketing, Data Analysis
Education
The Evergreen State College 1993 — 1997
Bachelor of Arts (BA), Library and Information Science
STR, Inc. May 2015 - Present
Park County, Inc. Tourist Information Center July 2014 - May 2015
Crowne Plaza February 2014 - July 2014
Crowne Plaza August 2013 - February 2014
Epsilon Sigma Alpha February 2011 - May 2013
Ball State University December 2010 - May 2013
DMCIndy May 2012 - August 2012
Indiana Outdoors, WIPB-TV August 2009 - August 2012
Family Video May 2010 - August 2010
Indiana Martial Arts August 2005 - August 2009
Skills
Microsoft Office, Photoshop, Final Cut Pro, Sabre, GDS systems, Social Media, Organization, Tour Development, Tourism Management, Video Production, Production Planning, Video Editing, Leadership, Broadcast, Facebook, Graphic Design, Screenwriting, Sales, Event Planning, Adobe Creative Suite, Creative Writing, Research, Videography, Event Management, PowerPoint, News Writing, Illustrator, Microsoft Word, Public Speaking, Editing, Customer Service, Social Networking, Time Management, Public Relations
Education
Ball State University 2009 — 2013
B.A, Travel and Tourism; Geography, Tourism Management
Ball State University 2009 — 2013
B.A, Video production
Mooresville High School 2005 — 2009
Honors Diploma
STR, Inc. August 2006 - Present
Skills
Microsoft Word, Microsoft Office, Microsoft Excel
Education
Pensacola Christian College 1988 — 1990
Business Administration and Management, General
STR, Inc. January 2015 - Present
MK Diamond Products, Inc. June 2014 - December 2014
ETC Hotels June 2010 - January 2014
Edward Thomas Collection April 2008 - June 2010
Four Seasons Hotels and Resorts September 1999 - January 2008
Skills
Revenue Management, Pricing, Forecasting, Inventory Management, Pricing Strategy, Strategic Planning, Yield Management, Budgeting, Problem Solving, Hospitality Industry, Hotels, Opera, Hospitality, Luxury, Customer Service, Customer Relations, Front Office, Guest Service, Guest Satisfaction, Resorts, Tourism, Microsoft Office, Excel, Team Building, Hiring, Rooms Division, Hotel Management, Hospitality Management, Microsoft Excel, Revenue Analysis, Budgets, Catering, Property Management..., Customer Satisfaction
Education
University of California, Irvine - The Paul Merage School of Business 2012 — 2014
Master of Business Administration (MBA)
University of Houston 1996 — 1998
B.S., Hospitality
Asnuntuck Community College September 2006 - Present
STR, Inc. August 1998 - October 2004
Select Energy January 2004 - August 2004
Skills
Microsoft Office, Microsoft Excel, Microsoft Word, PowerPoint, Customer Service, English, Windows, Research, Outlook, Photoshop, Teaching, HTML
Education
University of New Hampshire
Digital Hotel Sales April 2015 - Present
Expedia January 2013 - March 2015
Expedia, Inc. August 2009 - December 2012
Expedia May 2006 - July 2009
Expedia March 2005 - May 2006
Expedia, Inc. July 2004 - February 2005
Cornell University 2002 - 2004
STR, Inc. June 2003 - August 2003
The Cornell Center for Hospitality Research August 2002 - May 2003
Oberoi Hotels & Resorts 2001 - 2002
Skills
Hotels, E-commerce, Revenue Analysis, Hotel Management, Hospitality, Yield Management, Pre-opening, Opening Hotels, Competitive Analysis, Online Travel, Management, Leadership, Business Development, Restaurant Management, Food & Beverage, Tourism, Social Media, Revenue Forecasting, Marketing Management, Strategic Partnerships, Revenue & Profit Growth, Pricing, Mobile Marketing, Social Media Marketing, Consultative Sales..., Hospitality Management, Strategic Sales..., Territory Startup &..., Strategic Prospecting, Cold Calling Experience, Account Management, Face to Face..., Account Relationship, Executive Level..., Cross Functional..., Hitting Targets, Director level, Strategic Planning, Sales Management, Quota Achievement, Rooms Division, Online Marketing, Business Planning, Team Building
Education
Cornell University 2014 — 2014
Hotel Real Estate Investments and Asset Management
Cornell University 2002 — 2004
Masters of Management in Hospitality
Oberoi Center of Learning and Development 1998 — 2000
Post Graduate Diploma in Hotel Management
Delhi University
Bachelor of Commerce Degree
Institute of Hotel Management - Bangalore
3 yrs Hotel Management
Scindia School
STR, Inc. July 2015 - Present
HireRight November 2012 - July 2015
HireRight October 2010 - November 2012
Kroll April 2010 - October 2010
Kroll July 2009 - April 2010
Kroll August 2007 - July 2009
Skills
Analysis, Research, Background Checks, Process Improvement, Market Research, Problem Solving, Roadmap, Project Planning, Management, Business Analysis, Training, Product Development, Product Management
Education
University of Massachusetts, Amherst 2012 — 2014
Master of Business Administration (M.B.A.)
Lipscomb University 2003 — 2007
Bachelor of Arts
Kroll December 2014 - Present
Kroll November 2013 - December 2014
STR, Inc. March 2013 - November 2013
State of Tennessee May 2011 - February 2013
EFT Source June 2008 - May 2010
State of Tennessee February 2004 - May 2008
Skills
.NET, T-SQL, Microsoft SQL Server, Database Design, VB.NET, SSRS, Visual Studio, SSIS, SharePoint, ASP.NET, C#, Visio, Crystal Reports, TFS, Access, PL/SQL, Visual Basic, Oracle PL/SQL..., Delphi, FoxPro, Clipper, Rational Rose 2000, AngularJS
Education
Middle Tennessee State University 1995 — 1996
Master of Arts (M.A.), Economics
Middle Tennessee State University 1991 — 1994
Bachelor's degree, Mathematics
STR, Inc. March 2015 - Present
Direct General Insurance October 2013 - February 2015
American Family Insurance November 2010 - December 2012
AQS, Inc. January 2007 - November 2010
Coyle-Varland Insurance Agency February 2003 - October 2006
Cory & Associates January 2002 - January 2003
INSTEC January 1999 - January 2002
The Hartford 1996 - 1998
The Travelers 1990 - 1996
Skills
Business Analysis, Agile, Excel, Process Improvement, XML, Quality Assurance, Word, Customer Service, Microsoft Office, SDLC, PowerPoint, Documentation, Project Implementation, Requirements Analysis, Waterfall, Property & Casualty..., personal lines insurance, CAPM, Systems Analysis, Requirements Gathering, Business Requirements, Visio, Facilitators, Defect Tracking, Rally, Planview, SWAT, Paint, SnagIt, Photoshop, Basecamp, Software Documentation, Troubleshooting, SharePoint, User Acceptance Testing, Agile Methodologies, Insurance, Business Intelligence, Business Process
Education
Judson University 2011 — 2012
Business Management, Management and Leadership
Bellevue University
Bachelor's Degree, Project Management
STR, Inc. December 2014 - Present
White Lodging Services October 2010 - Present
White Lodging Services December 2007 - October 2010
Marriott International April 2006 - December 2007
AmeriSuites Hotel May 2004 - April 2006
Wingate Inn May 2004 - March 2006
Skills
Hospitality Industry, Hospitality Management, Hospitality, Sales, Revenue Analysis, Hotel Management, Hotels, Front Office, Training
Education
Trevecca Nazarene University 2009 — 2010
Bachelor's Degree, BS in Management and Human Relations, 3.2
Volunteer State Community College 2005 — 2007
Associate's Degree, AAS in Paralegal Studies
STR, Inc. January 2006 - Present
Wal Mart Vision Center January 2004 - January 2006
Wal Mart February 2001 - January 2004
Skills
Microsoft Office, Data Entry, Outlook, Research, Microsoft Word, Customer Service, Data Analysis, Microsoft Excel, Hospitality Management
Education
Tennessee Technology Center at Hartsville 2003 — 2005
Associate’s Degree, Business Administration and Management, General
Gallatin Senior High School 1999 — 2003
High School