Strategic Name Development

Industry: Company

Description

Strategic Name Development is a naming company co-founded in 1992 by William Lozito and Diane Prange. The company’s work spans from naming and nomenclature systems to brand architecture and brand name research. Headquarters: Minneapolis, MN Founded: 1992 Type of business: Private Key person: William Lozito

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Strategic Name Development Employees

Employee
Years
Job
Industry
Deb Eldridge Deb Eldridge Greater Minneapolis-St. Paul Area Details
Deb Eldridge's Strategic Name Development Experience 2003 - 2005
Job Graphic Designer at Towers Watson
Industry Graphic Design
Experience
Towers Watson  2007 - Present
Bentz Whaley Flessner Associates   2005 - 2007
Strategic Name Development   2003 - 2005
Compendium Corporation  1996 - 2003

Education
University of Wisconsin-Platteville   1976 — 1980
B.S., Health Education / Physical Education

Iowa State University   1973 — 1976
Physical Education and Art

B.S.

Scott Zabilla Scott Zabilla Greater Denver Area Details
Scott Zabilla's Strategic Name Development Experience June 2008 - August 2008
Job Marketing Director at initial.aec
Industry Marketing and Advertising
Experience
initial.aec   July 2015 - Present
CAD Technology Center  October 2013 - July 2015
IdentiSys  September 2008 - October 2013
Strategic Name Development   June 2008 - August 2008

Skills
Adobe Creative Suite, Logo Design, Brochures, Marketing, Graphic Design, Typography, Marketing Communications, Advertising, Graphics, Branding & Identity, Layout, Art Direction, Campaigns, Corporate Identity, Event Planning, Vendor Relationship..., Customer Engagement, Corporate Website..., Illustrator, Management, Branding

Education
Minnesota State University, Mankato   2005 — 2007
Bachelor of Fine Arts (BFA), Graphic Design

University of Nebraska-Lincoln   2003 — 2005
General Studies - Architecture

Sallie Goetsch Sallie Goetsch San Francisco Bay Area Details
Sallie Goetsch's Strategic Name Development Experience August 2005 - Present
Job WordPress Fangirl, Content Strategist, Ghostwriter, Linguistic Alchemist, and Podcast Consultant
Industry Marketing and Advertising
Experience
WP Fangirl   January 2010 - Present
East Bay WordPress Meetup   April 2009 - Present
The Podcast Asylum   September 2005 - Present
Bay Area Consultants Network   September 2005 - Present
Strategic Name Development   August 2005 - Present
The Author-izer   April 2005 - Present
The FileSlinger   September 2001 - April 2011
University of Warwick  September 1994 - April 1998

Skills
Writing, Editing, Wordpress, Podcasting, Audacity, Blogging, Teaching, Public Speaking, Marketing Communications, Web Development, Backup, Social Media, Research, HTML, CSS, Copywriting, Press Releases, Photoshop, Expression Web, Fireworks, PowerPoint, MindManager, White Papers, Newsletters, Presentation Development, Adobe Fireworks, Social Networking, Copy Editing, WordPress, SEO, Public Relations, Training, Online Marketing, Social Media Marketing, Content Development, Web Design, Publishing, Content Strategy, Marketing, Content Management, Content Marketing, Nonprofits, Email Marketing, Fundraising, Web 2.0, Internal Communications, Web Content, Google Analytics, Books, Strategy

Education
University of Michigan   1989 — 1994
M.A., Classical Studies

Brown University   1985 — 1989
A.B., Classics

Laurel School for Girls   1981 — 1985

Kelly McCleary Kelly McCleary Greater Minneapolis-St. Paul Area Details
Kelly McCleary's Strategic Name Development Experience December 2006 - May 2007
Job Account Supervisor at Latitude
Industry Marketing and Advertising
Experience
Latitude  August 2015 - Present
Cookie Cart  March 2015 - August 2015
The Lavidge Company  July 2013 - January 2015
One Tribe Creative  April 2013 - July 2013
Fallon  September 2010 - September 2012
McCann Worldgroup  May 2007 - September 2010
Strategic Name Development   December 2006 - May 2007

Skills
Strategy, SEO, Brand Architecture, Interactive Marketing, Integrated Marketing, Digital Strategy, Interactive Advertising, Advertising, Digital Marketing, Media Planning, Creative Strategy, Marketing Communications, Social Media Marketing, Marketing Strategy, Marketing, Analytics, Digital Media, Brand Development, Mobile Marketing

Education
University of Minnesota-Twin Cities   2003 — 2007
Bachelor of Science (B.S.), Professional Strategic Communication

Christine Ripka Christine Ripka Greater Minneapolis-St. Paul Area Details
Christine Ripka's Strategic Name Development Experience June 2011 - May 2012
Job Marketing Specialist at Nexus Real Estate
Industry Higher Education
Experience
Nexus Real Estate Services   May 2012 - Present
Strategic Name Development   June 2011 - May 2012
Sage Technology Group  June 2010 - April 2011

Skills
Social Media Marketing, Marketing, Management, Event Planning, Leadership, Press Releases, Cross-functional Team..., Social Media, Customer Service, Microsoft Excel, Research, Real Estate, Strategy

Education
Bethel University   2007 — 2011
Marketing and International Business, Minor in Economics, Business

Matt Steichen Matt Steichen Greater Minneapolis-St. Paul Area Details
Matt Steichen's Strategic Name Development Experience September 2009 - September 2010
Job Consultant, Optum Consulting at UnitedHealth Group
Industry Marketing and Advertising
Experience
UnitedHealth Group  January 2015 - Present
Healthways  March 2014 - January 2015
UnitedHealth Group  December 2013 - January 2014
Optum  November 2012 - January 2014
Carrot  September 2010 - November 2012
Strategic Name Development   September 2009 - September 2010
wellclicks   June 2009 - September 2009
Jack Morton Worldwide  June 2008 - August 2008
CooperSmith Marketing and Design   May 2006 - July 2007
Sotanlife Co.   May 2005 - January 2006

Skills
Cross-functional Team..., Integrated Marketing, E-commerce, Interactive Marketing, Brand Architecture, Strategic Thinking, Marketing Communications, Management, Press Releases, Project Management, Social Media Marketing, Direct Marketing, Digital Marketing, Employee Engagement, Relationship Marketing, Program Management, Competitive Analysis, Abstracting, Brand Management, Market Research, Human-centered Design

Education
Virginia Commonwealth University - Brandcenter   2007 — 2009
Masters of Science, Creative Brand Management

University of Minnesota-Twin Cities   2002 — 2006
B.A., Strategic Communication

Collin Gebhard Collin Gebhard Greater Minneapolis-St. Paul Area Details
Collin Gebhard's Strategic Name Development Experience June 2006 - September 2009
Job Associate Client Manager General Mills at Nielsen
Industry Marketing and Advertising
Experience
Nielsen  August 2013 - Present
Survey Sampling International  April 2011 - July 2013
Survey Sampling International  October 2009 - March 2011
Strategic Name Development   June 2006 - September 2009

Skills
Market Research, Customer Insight, Marketing Research, Project Management, Online Research, Quantitative Research, Client Development, Nielsen, Marketing, CRM, Survey Design, Analysis, Data Analysis

Education
St. Olaf College   2003 — 2006
Bachelor of Arts, Political Science

Lindsey Hansen Lindsey Hansen Greater Minneapolis-St. Paul Area Details
Lindsey Hansen's Strategic Name Development Experience June 2006 - November 2006
Job Director of Marketing at The Saint Paul Chamber Orchestra
Industry Music
Experience
The Saint Paul Chamber Orchestra  July 2013 - Present
Pet Project Rescue   May 2013 - Present
Gremlin Theatre   April 2009 - Present
The Saint Paul Chamber Orchestra  February 2012 - July 2013
The Saint Paul Chamber Orchestra  June 2011 - February 2012
The Saint Paul Chamber Orchestra  February 2008 - June 2011
The Saint Paul Chamber Orchestra  November 2006 - February 2008
Strategic Name Development   June 2006 - November 2006

Skills
Arts Administration, Email Marketing, Fundraising, Marketing, Budgets, Sales, Editing, Music, Non-profits, Management, Nonprofits, Direct Mail, Marketing Communications, Grant Writing, Performing Arts, Audience Development, Newsletters, Social Media, Community Outreach, Philanthropy, Theatre, Stewardship

Education
St. Olaf College   2002 — 2006
BA, Music, Political Science, Magna Cum Laude

Centre for Medieval and Renaissance Studies, in association with Keble College, University of Oxford   2005 — 2005
Music History and Political Science

Josh Nissen Josh Nissen Greater Minneapolis-St. Paul Area Details
Josh Nissen's Strategic Name Development Experience October 2009 - June 2012
Job Brand Manager at Michael Foods
Industry Marketing and Advertising
Experience
Michael Foods  February 2014 - Present
Michael Foods  August 2012 - January 2014
Strategic Name Development   October 2009 - June 2012
Strategic Name Development   January 2008 - September 2009

Skills
Interactive Marketing, Marketing Communications, Copywriting, Social Media Marketing, Market Research, Direct Marketing, Integrated Marketing, Event Planning, Social Media, SEO, Customer Insight, Marketing, Marketing Strategy, Brand Architecture, Newsletters, Marketing Research, Email Marketing, Event Management, Brand Development

Education
University of St. Andrews   2006 — 2007
English

Gustavus Adolphus College   2003 — 2007
B.A., English, Political Science

Brittany Benton Brittany Benton Greater Minneapolis-St. Paul Area Details
Brittany Benton's Strategic Name Development Experience July 2008 - October 2008
Job Claims Team Manager at AscensionPoint Recovery Services, LLC
Industry Marketing and Advertising
Experience
AscensionPoint Recovery Services, LLC   May 2009 - Present
Special Olympics Minnesota  August 2008 - December 2008
Strategic Name Development   July 2008 - October 2008
Olive Garden  May 2005 - July 2008
American Financial Printing, Inc.   January 2004 - May 2005

Education
Bethel University   2005 — 2008
Bachelor of Arts, Business Marketing

Luc Nissen Luc Nissen Saint Paul, Minnesota Details
Luc Nissen's Strategic Name Development Experience June 2010 - November 2010
Job Project Manager at UnitedHealth Group
Industry Insurance
Experience
UnitedHealth Group  January 2015 - Present
Epic  June 2011 - June 2014
CustomerElation   November 2010 - June 2011
Strategic Name Development   June 2010 - November 2010
Cinemagic Theatres  September 2004 - July 2007

Skills
Leadership, Customer Service, Time Management, Human Resources, Microsoft Office, Microsoft Excel, Microsoft Word, PowerPoint, Event Planning, Social Media, Outlook, Public Speaking, issue, Issue Management, Project Management, Software Installation

Education
Gustavus Adolphus College   2006 — 2010
Bachelor of Arts, Business Management

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