The Ad Council
Industry: Media company
DescriptionThe Advertising Council, commonly known as the Ad Council, is an American nonprofit organization that produces, distributes, and promotes public service announcements on behalf of various sponsors, including nonprofit organizations, non-governmental organizations and agencies of the United States government. Tax ID no.: 13-0417693 President, Chief Executive Officer: Lisa Sherman Headquarters: New York City, NY CEO: Lisa Sherman (Nov 3, 2014–) Chairman: Linda Boff Formerly called: The War Advertising Council, Inc
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The Ad Council Employees
Ogilvy Public Relations May 2014 - Present
OgilvyAction October 2012 - April 2014
OgilvyAction December 2009 - October 2012
The Ad Council July 2006 - January 2010
Skills
Customer Insight, Analytics, Qualitative Research, Focus Groups, Segmentation, Consumer Packaged Goods..., Survey Design, Shopper Marketing, Sampling, Quantitative Research, Research Design, Advertising Research, Consumer Behaviour, Marketing Research, Integrated Marketing, Marketing, Market Research, Marketing Communications, Marketing Strategy, Digital Marketing, Advertising, Social Media Marketing, Social Media
Education
Boston University 2002 — 2006
Bachelor of Science (B.S.), Sociology
Aquinas High School 1999 — 2002
Cramer-Krasselt March 2014 - Present
The Ad Council August 2010 - August 2012
Poptimal.com October 2009 - March 2010
Education
Chicago Portfolio School 2012 — 2013
Copywriting
Haverford College 2005 — 2009
BA, Poltical Science
Escola Superior de Comerç Internacional 2007 — 2007
Politics and Communications
The Pink Agenda March 2014 - Present
Up-Stage by Heidi Pribell Interiors, LLC April 2014 - August 2014
Committee to Elect Josh Zakim June 2013 - December 2013
UCi2i June 2012 - March 2013
Altus Marketing and Management March 2010 - November 2010
Special Ops Media March 2008 - February 2009
The Ad Council April 2007 - November 2007
Skills
Event Management, Event Planning, Marketing, Fundraising, Marketing Management, New Business Development, Client Development, Market Research, Marketing Strategy, Client Relations, Client Liaison, Business Development, Start-ups, Marketing Communications, Lead Generation, Strategic Partnerships, Sales, CRM, SaaS, B2B, Management, Sponsorship Sales, Integrated Marketing, Brand Development, Digital Marketing, Public Relations, Strategy, Social Networking
Education
Regent's University London 2011 — 2012
Master of Business Administration (MBA), Business Administration and Management, International Marketing
Trinity College-Hartford 2002 — 2006
Bachelor of Science (BSc), Psychology
The Ad Council September 2008 - Present
New York University January 2002 - Present
CKX, Inc. May 2005 - July 2008
Martha Stewart Living Omnimedia June 2001 - February 2005
United States Olympic Committee January 1993 - January 2004
Worldsport January 2000 - October 2000
HBO July 1996 - January 2000
Self-employed June 1994 - June 1996
Ernst & Young October 1988 - June 1990
Arthur Young September 1984 - September 1986
Education
University of Oxford 1986 — 1988
Dip Soc, Politics, Economics, Sociology
University of Pennsylvania 1980 — 1984
BSE, Finance Accounting
University of Pennsylvania - The Wharton School 1980 — 1984
John F. Kennedy High School 1977 — 1980
Raytheon Space and Airborne Systems 2015 - Present
The George W. Bush Presidential Center August 2012 - 2015
National Institutes of Health February 2009 - January 2013
The White House February 2007 - January 2009
Ogilvy Public Relations Worldwide September 2002 - March 2007
George Washington's Mount Vernon September 1995 - March 2002
The Ad Council December 1992 - September 1995
The United States Senate January 1990 - December 1992
Skills
Media Relations, Crisis Communications, Politics, Public Relations, Political Campaigns, Message Development, Editing, Public Affairs, Strategic Communications, Public Policy, Speech Writing, Program Management, Strategic Planning, Legislative Relations, Coalitions, Policy Analysis
Education
University of Pittsburgh
Bachelor's Degree, Political Science, Communications, International Studies
University of Pittsburgh
Bachelor's degree, Social Sciences
Elliott Consulting Group September 2014 - Present
Rising Tides Group February 2013 - Present
Association of National Advertisers November 2000 - November 2012
Hewlett-Packard April 2002 - December 2011
Association of National Advertisers 2001 - 2011
The Ad Council 2003 - 2010
Hewlett-Packard May 2002 - April 2008
Compaq April 2000 - April 2002
Ogilvy & Mather 1996 - 2000
FCB Global 1991 - 1994
Skills
Corporate Branding, Marketing Communications, Advertising, Sponsorship, Corporate Social..., Integrated Marketing, Marketing, Strategic Partnerships, Digital Marketing, Brand Architecture, Direct Marketing, Product Marketing, Marketing Management, Brand Management, Brand Development, Strategy, Global Marketing, Market Planning, Digital Strategy, Customer Insight, Interactive Marketing, Marketing Research, Email Marketing, Segmentation, Relationship Marketing, Mobile Marketing, Online Advertising, Management, Online Marketing, Analytics, Marketing Strategy, Social Media Marketing, Multi-channel Marketing, B2B Marketing, Lead Generation, Corporate Communications, Market Research, Digital Media, Media Planning, E-commerce, Creative Direction, Creative Strategy, B2B, Content Strategy, SEM, Strategic Communications, CRM, Web Analytics
Education
Allegheny College
BA, Psychology
Allegheny College
Bachelor of Arts (BA), Psychology
Jackson Hole Mountain Resort September 2014 - Present
SoundCloud June 2013 - June 2014
Popdust August 2012 - May 2013
Twelvefold Media April 2012 - August 2012
Twelvefold Media July 2011 - April 2012
The Ad Council May 2010 - August 2010
95.5 WPLJ May 2010 - August 2010
Skills
comScore, Media Planning, Digital Media, Digital Marketing, Salesforce.com, Social Media Marketing, Display Advertising, Online Advertising, Social Media, Advertising, Account Management, Press Releases, SEO, Market Research, Social Networking, Blogging, SEM, PPC, Sales, Digital Strategy, Mobile Marketing
Education
Colgate University 2007 — 2011
Bachelor of Arts, Sociology, Film and Media Studies
The Loomis Chaffee School 2004 — 2007
GLG July 2014 - Present
Teach for America June 2012 - May 2014
IFMR Trust June 2013 - July 2013
The Office of the Mayor May 2011 - August 2011
Columbia University, Center for Career Education September 2009 - January 2011
The Ad Council June 2010 - August 2010
Skills
Tutoring, Teaching, Higher Education, Research, Public Speaking, Lesson Planning, Guided Reading, Non-profits, Classroom Management, Differentiated..., Community Outreach, Classroom
Education
Columbia University in the City of New York 2008 — 2012
Bachelor of Arts (B.A.), Political Science, English
Habib American Bank October 2013 - Present
Various Non Profit organizations November 2010 - Present
The Ad Council September 2007 - May 2012
Robeco 2007 - 2007
Y&R February 2005 - September 2006
JP Morgan Chase 2004 - 2004
TD Waterhouse 1996 - 1998
American Home Products 1990 - 1994
Bozell 1990 - 1990
Hertz rent a car 1980 - 1986
Skills
Training & Development, Employee Relations, Strategic Planning, Human Resources, Performance Management, Recruiting, Deferred Compensation, Employee Benefits, Personnel Management, Management, Hiring, Policy, Job Descriptions, Program Management, Talent Management, Compensation & Benefit, Talent Acquisition, Employee Engagement, Employee Handbooks, Leadership Development, Coaching, Interviews, Sales
Education
Monmouth University 1970 — 1974
BA, Psychology
Rockbridge Associates, Inc. 2005 - 2009
Hamilton Fish Institute on School and Community Violence 2003 - 2005
Center for Media & Public Affairs 2002 - 2003
Muhlenberg College Institute of Public Opinion 2002 - 2002
Pew Research Center’s Project for Excellence in Journalism 2001 - 2001
The Ad Council 2001 - 2001
Skills
Survey Design, Survey Research, SPSS, PowerPoint, Microsoft Excel, Quantitative Research, Data Analysis, Statistics, Qualitative Research, Product Development, Pricing, Data Collection, Marketing Research, Research, Research Design, Analysis
Education
The George Washington University
Graduate Certificate
Muhlenberg College
B.A.
Mediahub, a division of Mullen Lowe Group US April 2015 - Present
MediaCom July 2013 - April 2015
MediaCom December 2011 - July 2013
Initiative June 2010 - November 2011
ZenithOptimedia January 2010 - May 2010
Initiative August 2008 - January 2010
The Ad Council June 2008 - August 2008
Major Brands May 2007 - June 2008
Red Bull July 2005 - May 2007
Skills
Media Planning, Media Strategy, Advertising, Business Strategy, Team Leadership, Competitive Analysis, Media Buying, Presentation Development, Analytics, Negotiation, comScore, Integrated Marketing, Competitive Strategy, Training & Development, Excel, Awareness Campaigns, Visual Presentations, Client Billing, Microsoft Excel, PPC, Employee Training, PowerPoint, Online Advertising, Pharmaceutical Industry, Strategic Communications, Pharmaceuticals, Entertainment, Media & Entertainment, Television
Education
Webster University
Master of Arts
University of Missouri-Saint Louis
Bachelor's Degree
University of Missouri-Saint Louis
Bachelor's Degree
Saint Louis University
Mascoutah Community High School
Cricut June 2014 - June 2015
Provo Craft November 2011 - June 2014
Provo Craft January 2010 - November 2011
Provo Craft May 2009 - December 2009
The Ad Council January 2009 - April 2009
Skills
Market Research, Brand Management, Advertising, Marketing Strategy, Social Media Marketing, Marketing Communications, Marketing Research, Marketing, Database Marketing, Product Marketing, Market Planning, Social Media, Creative Management, CRM, Sales, Leadership, Facebook, Competitive Analysis, Blogging, Online Marketing, Online Advertising, Email Marketing, Corporate Events, Event Planning
Education
Brigham Young University 2005 — 2009
Bachelor of Arts, Communications
Brigham Young University 2005 — 2009
Bachelor of Fine Arts (BFA), Advertising
NYU Hospital for Joint Diseases June 2013 - Present
Integrity Paradigm May 2011 - June 2013
The Ad Council June 2008 - October 2008
Royal Institution of Chartered Surveyors April 2007 - December 2007
Skills
Russian, Access, Software Documentation, Analysis
Education
City University of New York-Baruch College 2006 — 2011
Bachelor of Business Administration, Operations Management, History
Rikkyo University 2010 — 2010
Winter Program in Japanese Business
WSP Flack + Kurtz February 2013 - Present
Cushman & Wakefield November 2012 - December 2012
The New York Post October 2010 - November 2012
The Ad Council March 2010 - September 2010
The Advertising Council March 2010 - September 2010
American National Standards Institute April 2007 - March 2010
American National Standards Institute April 2007 - March 2010
NL Financial Alliance March 2004 - April 2007
National Water Main Cleaning Company September 1999 - May 2003
The United States Army Reserve July 1986 - October 1994
Skills
ADP Payroll, Microsoft Office, Great Plains, PeopleSoft, Peachtree, Navision, Quickbooks, Accounts Receivable, Invoicing, Account Reconciliation, Accounts Payable, Employee Benefits, QuickBooks, Benefits Administration, Great Plains Software
Education
Keller Graduate School of Management 2008 — 2010
MBA, Accounting
Keller Graduate School of Management of DeVry University 2008 — 2010
MBA, Accounting
Jersey City State College 1992 — 1997
BA Degree, Geo-Science; Environmental Science