The Haystack Group
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The Haystack Group Employees
Fuqua School of Business July 2014 - Present
Nestlé Purina North America May 2015 - August 2015
Teach For America 2013 - 2014
Teach For America 2011 - 2013
Teach For America 2008 - 2011
The Haystack Group July 2007 - July 2008
McNeely Pigott & Fox Public Relations, LLC 2006 - 2007
CMT August 2005 - December 2005
Community Bank of the South, Cobb County May 2005 - August 2005
Girl Scouts of Greater Atlanta August 2004 - December 2004
Education
Duke University - The Fuqua School of Business 2014 — 2016
Master of Business Administration (M.B.A.), Marketing and General Management, 3.6 GPA
The University of Georgia - Grady College of Journalism 2002 — 2006
Bachelor's Degree, Broadcast News, 3.62 GPA
University of Georgia - Terry College of Business 2002 — 2006
Bachelor of Business Administration, Marketing and Distribution, 3.62 GPA
Lassiter High School 1998 — 2002
College Preparatory Diploma with Distinction
Hustle. Marketing to Women in the Post-Recession Economy. March 2013 - Present
Institute of Advanced Advertising Studies - Atlanta November 2011 - Present
Whole Brain Solutions July 2011 - Present
Atlanta Women's Foundation December 2008 - Present
MomsEasyChair.com 2007 - 2008
The Haystack Group 2007 - 2008
MATCH Advertising 1999 - 2007
Whole Brain Solutions 1993 - 1999
Youngblood Sweat and Tears 1991 - 1993
Fitzgerald+CO 1988 - 1991
Skills
Publishing, New Business Development, FMCG, Storytelling, Strategic Planning, Social Media Marketing, Marketing, Integrated Marketing, SEO, Marketing Strategy, Advertising, Digital Marketing, Marketing Communications, Healthcare, Interactive Marketing, Creative Direction, Public Relations, Email Marketing, Magazines, Brand Development, Direct Marketing, Leadership
Education
University of South Carolina-Columbia 1972 — 1975
BA, Journalism
Editor/Writer/Marketing Consultant 2008 - Present
Atlanta Parent Magazine August 2013 - September 2014
Nickelodeon's ParentsConnect June 2005 - August 2013
The Haystack Group 2002 - 2005
MS&L 2000 - 2002
Skills
Web Content, Copywriting, Copy Editing, Blogging, Editing, Content Development, Public Relations, Internal Communications, Newsletters, Press Releases, SEO, Marketing, Social Networking, Editorial, Creative Writing, Feature Articles, AP Style, Interviews, Proofreading, Journalism
Education
University of Florida
BS
331 Communications March 2011 - Present
The Haystack Group June 2009 - March 2011
The Haystack Group May 2008 - June 2009
The Haystack Group January 2004 - May 2008
MomsEasychair.com December 2006 - March 2007
MarketSmart Advertising May 2001 - August 2002
Skills
Media Relations, Press Releases, Public Relations, Advertising, Editing, Radio, Marketing, Newsletters, Multimedia, Research, Messaging, Content Management, Leadership, Positioning, Microsoft Office, Microsoft Word, Web Site Production, Customer Service, Proposal Writing, Networking, Copywriting, Social Media, Marketing Communications, Social Networking, Event Planning, Blogging, Marketing Management, Internal Communications, Strategic Communications, Crisis Communications, Editorial, Publicity, Magazines, Corporate Communications
Education
The University of Georgia 2002 — 2003
Masters, Mass Communication
North Carolina State University 1998 — 2002
Bachelors, Mass Communications and Business Minor
Kids II May 2014 - Present
Kids II May 2013 - April 2014
Kids II September 2012 - May 2013
Kids II July 2011 - September 2012
Spanx September 2009 - July 2011
MaxMara July 2008 - August 2009
Cosmopolitan Magazine January 2008 - May 2008
Calvin Klein September 2007 - December 2007
Experian April 2006 - August 2007
The Haystack Group 2004 - 2006
Skills
Fashion, Merchandising, Visual Merchandising, Styling, Textiles, Luxury Goods, Apparel, Retail, Trend Analysis, Fashion Design, Marketing, Product Development, Advertising, Brand Management, Marketing Strategy, Competitive Analysis, Illustrator, Social Media, Market Research, Product Marketing, Creative Direction, Product Design, Sales, Trend
Education
Parsons School of Design 2007 — 2008
Associates, Fashion Marketing
The University of Georgia 2000 — 2004
Bachelors of Science, Consumer Journalism
NBCUniversal, Inc. April 2014 - Present
Time Warner Inc. January 2011 - April 2014
Ketchum June 2008 - December 2010
The Haystack Group July 2007 - June 2008
Atlanta Convention & Visitors Bureau July 2006 - June 2007
GolinHarris May 2006 - July 2006
Edelman May 2005 - August 2005
Nextel May 2004 - August 2004
MTV Networks May 2003 - August 2003
Skills
Media Relations, Newsletters, Public Relations, Press Releases, Editing, Corporate Communications, Internal Communications, Corporate Social..., Marketing Communications, Social Media, Event Planning, Blogging
Education
New York University 2009 — 2013
M.S., Public Relations and Corporate Communication
Penn State University 2002 — 2006
BA, Public Relations
Fiserv 2010 - Present
The Haystack Group 2006 - 2010
Ketchum Public Relations 2001 - 2006
Hill & Knowlton 1999 - 2001
Georgia-Pacific Corporation 1992 - 1999
State of Georgia 1990 - 1992
Hill & Knowlton 1983 - 1990
WGST AM News Radio 1983 - 1983
US Congress 1982 - 1982
Education
Auburn University 1977 — 1982
Bachelor of Science
BHS
Cox Automotive Inc. February 2015 - Present
Kaiser Permanente July 2011 - Present
Deep South Digital January 2009 - Present
Xpace, LLC 2006 - Present
Cohn & Wolfe March 2008 - January 2009
The Haystack Group May 2007 - March 2008
Atlanta Journal-Constitution October 1997 - May 2007
Salon.com November 1995 - November 1997
The Akron Beacon Journal August 1995 - October 1997
The State Newspaper October 1986 - August 1995
Skills
Media Relations, Press Releases, Public Relations, Social Media, Digital Media, Internal Communications, Journalism, Editing, Web Content, New Media, Strategic Communications, Storytelling, Corporate Communications, Video, Copy Editing, Copywriting, Newspapers, Digital Strategy, Marketing, Content Development, Strategy, Creative Direction, Marketing Strategy, Crisis Communications, Magazines, AP Style, Publishing, Newsletters, Social Media Marketing, Feature Articles, Blogging, Leadership, Editorial, Photography, Marketing Communications, Communications Strategy, Content Strategy, Interviews, Publications, Content Management, Speech Writing, Publicity, News Writing, Web Content Management, Message Development, Writing, Social Networking, Facebook, Advertising, Proofreading
Education
The Ohio State University 1981 — 1985
Bachelors of Arts, Journalism
Columbus School For Girls 1974 — 1981
Marketing and Communications April 2012 - Present
The Haystack Group January 2005 - April 2012
MS&L Atlanta 2000 - 2004
One World Learning, Division of Interface Inc. 1998 - 2000
Interface Inc. 1995 - 1998
Skills
Media Relations, Strategic Communications, Corporate Communications, Internal Communications, Social Media, Public Relations, Event Planning, Press Releases, Social Media Marketing
Education
James Madison University 1990 — 1994
Bachelor of Science (B.S.), Speech Communication, Public Relations
Edward Little High School 1986 — 1990
HS Diploma
BBDO Atlanta September 2010 - Present
BBDO September 2010 - Present
BBDO Atlanta May 2007 - September 2010
BBDO Atlanta May 2007 - September 2010
Strottman International, Inc July 2006 - May 2007
Intermark Group, Inc December 2003 - February 2006
The Haystack Group November 2001 - April 2003
Good Stuff Marketing March 2001 - November 2001
Skills
Yoga Instructor, Advertising, Outdoor Advertising, Creative Strategy, Interactive Advertising, Online Advertising, Mobile Marketing, Marketing Communications
Education
Auburn University 1995 — 1999
Bachelor of Science, Business Administration; Marketing
BRUNNER May 2014 - August 2015
Womenetics October 2012 - May 2014
BRUNNER June 2010 - May 2012
The Haystack Group April 2011 - January 2012
Edelman January 2011 - March 2011
Snowden & King Marketing Firm May 2009 - May 2010
The League of Women Voters of Georgia May 2009 - May 2010
Kezmiché Atterbury for Georgia State Senate District 35 June 2009 - November 2009
Skills
Public Relations, Social Media, Internal Communications, Marketing Communications, Media Relations, Ap Style, Account Management, Constant Contact, Event Planning, Cision, Newsletter Production, Microsoft Office, Social Media Marketing, Press Releases, Corporate Communications, Strategic Communications, Blogging, Community Outreach, Nonprofits, Social Networking, Editorial, Research, AP Style, Facebook, Newsletters, Integrated Marketing, Editing
Education
The University of Georgia 2005 — 2009
Bachelors of Science, Public Relations and Family & Consumer Sciences
Kent State University 2012 — 2014
Master of Arts (MA), Public Relations/Image Management
Dale Carnegie: Effective Communications & Human Relations/Skills For Success 2013 — 2013