Tracy Locke/BBDO
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Tracy Locke/BBDO Employees
Natural 2006 - Present
Second Chance Rescue 1993 - 2005
Project Management Services, LLC 1990 - 1993
Fabianac, Stropes & Armstrong Advertising 1987 - 1990
Tracy-Locke/BBDO 1984 - 1987
Skills
Nonprofits, Environmental Science, Community Outreach, Public Speaking, Sustainability, Ecology, Natural Resource..., Research, Grant Writing, Public Relations, Fundraising
Education
Pepperdine University 1983 — 1984
Master of Business Administration (MBA)
Cal State University,Northridge
Bachelor's degree, Marketing and Communications
Rednote 2010 - Present
BrandFocus 2006 - 2010
Woolf Associates 2001 - 2002
AVA Advertising 1991 - 1996
HBM/Creamer 1987 - 1991
Tracy-Locke/BBDO 1982 - 1986
N.W. Ayer 1979 - 1982
Skills
Marketing Strategy, Social Media Marketing, Entrepreneurship, Start-ups, Social Media, Digital Marketing, Email Marketing, Advertising, Online Advertising, Strategic Partnerships, Marketing Communications, SEO, Strategic Planning, Marketing, Lead Generation, Digital Media, Business Strategy, Digital Strategy, Online Marketing, Product Marketing, Brand Development, Business Development, Strategy, Product Management, Event Planning, E-commerce, Mobile Marketing
Education
Michigan State University
BS, Commmunications
Northwestern University/Medill School of Journalism - Integrated Marketing Communications 2008 - Present
FairView Marketing Group, Inc. 2003 - Present
TGI Fridays 2006 - 2008
Recipio >>> Informative >>> Informative Applied Resources, LLC 2000 - 2007
Full Moon Interactive 1999 - 2001
Classified Ventures 1998 - 1999
McDonald's 1996 - 1998
Bayer, Bess, Vanderwarker Inc 1995 - 1996
Pizza Hut - PepsiCo 1989 - 1995
Tracy Locke/BBDO 1984 - 1989
Skills
Integrated Marketing, Marketing Strategy, Innovation Development, Multi-unit, Marketing Communications, Direct Marketing, B2B, Brand Development, Market Planning, Marketing Research, Product Marketing, Multi-channel Marketing, Product Development, Marketing Management, Consumer Insights, New Business Development, Business Strategy, Advertising, Creative Development, Email Marketing, Event Marketing, POS, Competitive Analysis, Strategic Planning, Restaurants, Business Planning, Marketing, Strategy
Education
Northwestern University 1983 — 1984
Masters, Advertising and Marketing
Santa Clara University 1978 — 1982
Bachelor's, Business
Engauge (TenUnited) 2006 - 2009
archer>malmo 2003 - 2006
McClain Finlon Advertising 2000 - 2003
University of Colorado at Boulder 2000 - 2002
Kragie Newell (Integer Midwest) 1996 - 2000
Barkley & Evergreen 1993 - 1996
Karsh & Hagan 1986 - 1993
Tracy Locke/BBDO 1983 - 1986
Skills
Media Planning, Digital Marketing, Interactive Marketing, Creative Direction, Advertising, Integrated Marketing, Relationship Marketing, Marketing Communications, Digital Media, Strategy, Media Buying
Education
Central College
Rehak Creative Services 1994 - Present
Ogilvy & Mather March 1984 - March 1994
Tracy-Locke/BBDO January 1980 - February 1984
Needham, Harper & Steers 1976 - 1980
Northwestern University 1975 - 1976
Leo Burnett 1972 - 1975
Skills
Advertising, Marketing Strategy, Marketing Communications, Online Advertising, Digital Marketing, Marketing, Photography, Graphic Design, Web Design, Logo Design, Copywriting, Copy Editing, SEO, Databases, Adobe Creative Suite, Brochures, Integrated Marketing, Creative Direction, Art Direction, Illustrator, Creative Strategy, Direct Marketing, B2B, Corporate Communications, Email Marketing, Online Marketing, Corporate Branding, Brand Development, Strategy, Press Releases, Start-ups, Basketball, Digital Media, Digital Strategy, Direct Mail, Interactive Marketing, Mobile Marketing, SEM, Interactive Advertising
Education
Northwestern University 1971 — 1972
Master of Science in Journalism, Advertising
Northwestern University 1967 — 1971
Bachelor of Science in Journalism, Advertising
Intouch Solutions March 2013 - Present
Intouch Solutions May 2008 - Present
PlattForm Advertising 2005 - 2008
Greg Kirsch LLC 1995 - 2005
Valentine Radford Advertising February 1987 - March 1995
Tracy Locke/BBDO 1980 - 1987
Skills
Direct Response, Marketing, Advertising, Email Marketing, Interactive Marketing, Strategy, Marketing Strategy, Interactive Advertising, Management, Copywriting, Digital Strategy, Presenter, Digital Marketing, Integrated Marketing, Public Speaking, Mobile Marketing, Creative Strategy, Creative Direction, Online Advertising, Leadership, Relationship Marketing, Social Media Marketing, Online Marketing, Direct Mail, Social Media, Web Analytics, Direct Marketing, SEM, Media Planning, Google Analytics
Education
Indiana University - Kelley School of Business 1973 — 1977
B.S., Business, Marketing, Advertising
Bayer Consumer Care October 2014 - Present
Merck Consumer Care April 2010 - September 2014
Schering-Plough Consumer Healthcare May 1987 - May 2010
Frito-Lay September 1984 - May 1987
D'Arcy MacManus & Masius March 1983 - September 1984
Tracy Locke/BBDO March 1980 - March 1983
Skills
Consumer Insights, Analytics, RX to OTC Switch, Consumer Behavior..., Marketing Operations, Advertising, Consumer Promotion, Digital Marketing, Packaging, Project Management, Business Strategy, Customer Insight, Marketing, Market Research, Cross-functional Team..., Strategic Planning, FMCG, Market Analysis, Strategy, Product Development, Brand Development, CRM, Marketing Management, Global Marketing, Product Launch, Marketing Research, Competitive Analysis, Market Planning, Consumer Behaviour, Brand Management, Management, Consumer Products, Competitive Intelligence, Mentoring
Education
University of Oklahoma
M.A., Advertising/Marketing
Hewlett-Packard August 2015 - Present
American Cancer Society February 2014 - July 2015
Dallas, Texas 2000 - 2013
Hewlett-Packard (formerly EDS) 1995 - 1999
Hewlett-Packard (formerly EDS) 1992 - 1994
Hewlett-Packard (formerly EDS) 1989 - 1991
The Bloom Agency 1987 - 1988
Tracy-Locke/BBDO 1983 - 1987
Skills
Strategic Communications, Workshop Facilitation, Volunteering, Marketing Communications, Executive Level..., Social Media Marketing, Event Planning, Social Media, Advertising, Event Management, Marketing Strategy, Public Speaking, Marketing, Fundraising, Non-profits, Strategic Planning, Corporate Communications, Internal Communications, Integrated Marketing, Project Management, Team Building, Nonprofits, Management, Leadership, Editing, Team Leadership, Marketing Management, Budgets, Creative Direction, B2B, Sales, Recruiting, Online Marketing, Contract Negotiation, Email Marketing
Education
Southern Methodist University
Bachelor Fine Arts
Arby's Restaurant Group April 2010 - July 2011
Tracy Locke/BBDO 2004 - 2006
Education
The University of Texas at Austin
Hurley Creative 2004 - Present
Vaughn Wedeen Creative 1997 - 2004
GSD&M 1988 - 1989
Bozell, Jacobs, Kenyon & Eckhardt 1985 - 1988
Tracy-Locke/BBDO 1984 - 1985
Foster's Famous Creative Services 1978 - 1984
The Richards Group 1976 - 1978
Tracy-Locke 1972 - 1976
Cunningham & Walsh 1970 - 1972
Skills
Corporate Identity, Creative Direction, Art Direction, Advertising, Logo Design, Graphic Design, Web Design, Marketing Communications, Brand Development, Typography, Brochures, Copywriting, Direct Mail, Corporate Branding, Email Marketing, Branding & Identity, Creative Strategy, Online Advertising, Social Media Marketing, Integrated Marketing, Marketing Strategy, Newsletters, Photography, Online Marketing, Graphics, Concept Development, Direct Marketing, Marketing, Visual Communication
Education
The University of Texas at Austin 1959 — 1963
Bachelor of Journalism, Advertising
PPO&S July 2012 - Present
Mid Penn Bank September 2009 - June 2012
First Ohio Banc & Lending February 2006 - January 2009
The Gatto Adams Group 2004 - 2006
PPG Industries 2002 - 2004
Beck Media Consultants 1987 - 1995
Van Sant Dugdale Advertising 1985 - 1987
TRACY LOCKE 1980 - 1987
BOZELL & JACOBS 1980 - 1987
Tracy Locke/BBDO 1982 - 1985
Skills
Advertising, Marketing, Sales, Real Estate, Credit, Credit Analysis, Mortgage Lending, Banking, Loans, Sales Management, Commercial Lending, Customer Service, New Business Development, Account Management, Marketing Strategy, Microsoft Office, Financial Analysis, Microsoft Excel, Underwriting, Strategic Planning, Marketing Communications
Education
Elizabethtown College 1975 — 1979
BA, Communications/ History
Elizabethtown College 1975 — 1979
B.A, Advertising/Communications and History
Carver Consulting October 2001 - Present
Malt-O-Meal 2001 - 2011
Sundance 2000 - 2001
Nike 1995 - 2000
General Mills 1991 - 1995
Ogilvy & Mather January 1984 - August 1986
Tracy Locke/BBDO July 1982 - January 1984
Skills
Brand Management
Education
Northwestern University - Kellogg School of Management 1986 — 1988
MBA, Marketing, Organizational Behavior, Industrial Relations, Human Resources
Medill School of Journalism, Northwestern University 1981 — 1982
Master Degree in Advertising
Northwestern University 1977 — 1981
Bachelor of Science, Communication Studies, Journalism
Glenbrook North High School 1973 — 1977
Erikson Illustrations 1989 - Present
Tracy-Locke/BBDO 1987 - 1989
Skills
Marketing Strategy, Advertising, Marketing Communications, New Business Development, Direct Mail, Corporate Branding, Brand Development, Illustration, Creative Direction, Direct Marketing, Online Advertising
Education
University of North Texas 1977 — 1980
BA, Advertising Design
Initiative 1998 - Present
Initiative - (IPG Company) 1998 - Present
Western International Media 1998 - 2001
Kresser Craig 1988 - 1998
Foote, Cone & Belding 1984 - 1988
Tracy-Locke/BBDO 1981 - 1984
Skills
Digital Strategy, Digital Marketing, Advertising, Integrated Marketing, Media Planning, Digital Media, Television, Mobile Marketing, Marketing
Education
UCI
Bachelor's degree
Darien District 61 Educational Foundation 2009 - Present
Darien District 61 Board of Education 2002 - Present
Cypress Professional Group August 2011 - August 2014
Tracy-Locke/BBDO 1984 - 1989
Education
Northwestern University 1983 — 1984
Master of Science in Advertising/Integrated Marketing, Strategic Marketing and Advertising
Northwestern University 1979 — 1983
BS in Communications, Communications
Texas Children's Hospital 2007 - Present
Baylor College of Medicine December 1998 - December 2006
The Coca-Cola Company August 1988 - February 1998
Burger King Corporation November 1986 - May 1988
Tracy-Locke/BBDO March 1984 - November 1985
Ogilvy & Mather March 1982 - March 1984
Skills
Fundraising, Strategic Planning, Non-profits, Marketing Strategy, Leadership, Marketing Communications, Marketing, Management, Strategy, Competitive Analysis, Advertising
Education
Baylor University
BA, Radio-TV-Film Production