GM Planworks
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GM Planworks Employees
Mayo Clinic January 2013 - Present
Florida Department of Children and Families August 2009 - January 2013
Sawgrass Golf Resort and Spa, A Marriott Resort March 2007 - August 2009
Re:Sources IT (Publicis Groupe) October 2005 - March 2007
GM Planworks June 2005 - October 2005
HCA (Hospital Corporation of America) April 2004 - March 2005
Jacksonville University February 2002 - April 2004
DataRoad 2000 - 2002
Skills
Recruiting, Employee Relations, Employee Benefits, Human Resources, HRIS, Applicant Tracking..., Training, Interviews, Hiring, Time Management, Benefits Administration, Onboarding, Policy, Project Management, Performance Management, Personnel Management, Talent Acquisition, Employee Engagement
Education
University of North Florida - College of Business Administration 1999 — 2003
Masters in Human Resources Management, Human Resources Management/Personnel Administration, General
Rollins College 1996 — 1997
Orange Park High School
Team Sprint (Starcom USA) November 2012 - Present
Spark Communications April 2010 - November 2012
Spark Communications September 2006 - May 2010
GM Planworks October 2000 - August 2006
Cramer Krasselt February 1996 - August 1998
Wells Rich Greene BDDP August 1994 - February 1996
BBDO November 1991 - July 1994
Skills
Media Strategy, Digital Strategy, Integrated Marketing, Consumer Insight, Quantitative Research, Qualitative Research, Online Research, Relationship Marketing, Consumer Experiences, Advertising Research, Marketing Research, Media Research, Culture Change, New Business Development, Emerging Trends, Storytelling, Persuasive Presentations, Media Planning, Analytics, Digital Marketing, Digital Media, Interactive Marketing, Online Marketing, Media Buying, Customer Insight
Education
University of Denver 1998 — 2000
MA, IIC, International/Intercultural Communications
University of Michigan 1987 — 1991
BA, Psychology and Communications
Translation LLC January 2013 - Present
Translation LLC December 2010 - December 2012
Translation LLC April 2010 - December 2010
Euro RSCG July 2007 - April 2010
GM Planworks May 2006 - July 2007
Skills
Quantitative Research, Consumer Insights, Qualitative Research, Advertising, Strategic Planning, Integrated Marketing
Education
University of Illinois at Urbana-Champaign 2002 — 2006
B.S., Advertising, Highest Honors
Annalect Group July 2013 - Present
MEC May 2012 - June 2013
MEC June 2011 - April 2012
MEC March 2010 - May 2011
MEC January 2008 - February 2010
The After-School Corporation (TASC) July 2006 - November 2007
MediaVest June 2003 - June 2004
GM Planworks May 2001 - May 2003
Skills
Analytics, Media Planning, Data Integration, Digital Marketing, Digital Strategy, Integrated Marketing, Advertising, Strategy
Education
New School University
Master of Arts (MA), International Affairs
University of Pittsburgh
Bachelor of Arts (BA), Marketing
Sharyland Utilities, L.P. September 2014 - Present
EquityMetrix December 2013 - September 2014
EquityMetrix, LLC November 2008 - December 2013
Bank of America April 2008 - 2008
GM Planworks October 2006 - 2008
DCTV June 2005 - June 2006
Skills
Financial Modeling, Financial Analysis, Microsoft Excel, Microsoft Office, Strategic Planning, Analytics, Data Analysis, Competitive Analysis, PowerPoint, Business Analysis, Account Management, Leadership, Business Development, Marketing Strategy, Analysis, Salesforce.com, Business Strategy, Social Media, Forecasting, Market Research, Energy Industry, Process Improvement, Valuation, Program Management, Oil & Gas Industry, Energy, Finance, Natural Gas, Project Management
Education
Southern Methodist University 2006 — 2007
Masters, Economics
Southern Methodist University 2002 — 2006
BS, Economics
Southern Methodist University 2002 — 2006
BA, Cinema Television
Morgan and Company December 2005 - Present
davinci 2004 - 2005
gm planworks 2002 - 2004
wrif 2000 - 2002
Greater Media Detroit 2000 - 2002
Skills
Strategic Planning, Competitive Analysis, Media Planning, Advertising, Media Buying, Marketing Strategy, Marketing Communications, Digital Media, Integrated Marketing, Online Advertising, Interactive Marketing, Digital Strategy, Media Strategy, Digital Marketing, Online Marketing, Account Management, Event Planning
Education
University of Michigan-Dearborn
Jumpstart Automotive Group October 2014 - Present
MRM Worldwide September 2013 - September 2014
MLive Media Group January 2012 - August 2013
MLive.com October 2008 - December 2011
Starcom MediaVest Group December 2004 - April 2008
GM Planworks March 2003 - December 2004
Ford Motor Media June 2002 - March 2003
PHD April 2002 - March 2003
Ford Motor Media November 1999 - June 2001
Skills
Digital Marketing, Social Media Marketing, SEO, Media Planning, Social Media, Online Marketing, SEM, New Media, Online Advertising, Digital Strategy, Advertising, Google Adwords, PPC, Digital Media, Email Marketing, Media Buying, Marketing Strategy, Marketing Management, Marketing, Mobile Marketing, Content Strategy, Social Media Measurement, Press Releases, Web Analytics, Mobile Advertising, comScore, Interactive Marketing, Integrated Marketing, Search Advertising, Behavioral Targeting, Google Analytics, Facebook, Direct Marketing, Advertising Sales, Analytics, Web Content, Ad Networks
Education
University of Notre Dame 1994 — 1998
Bachelor’s Degree, Political Science and Government, 3.0
NCC Media 2007 - Present
GM Planworks October 2005 - August 2007
Horizon Media November 2002 - October 2005
PHD 2001 - 2002
Target Market Interactive 2000 - 2001
Skills
Media Buying, Media Planning, Sales, Marketing, Integrated Marketing, Advertising, Digital Marketing, Online Advertising, Digital Strategy, Interactive Marketing, comScore, Radio Advertising, Sponsorship, Mobile Marketing, Social Media Marketing, New Media, Digital Media, Advertising Sales, Broadcast, Radio, Television, Marketing Strategy, Account Management, Social Media, Marketing Communications, Lead Generation, Online Marketing
Education
University of Illinois at Urbana-Champaign
Bachelor of Science (BS), Advertising
KeyBank December 2010 - Present
Progressive Insurance August 2004 - May 2010
Arras Group March 2003 - June 2004
GM Planworks September 2002 - March 2003
Fahlgren August 2000 - July 2002
Ron Foth Advertising September 1998 - August 2000
SBC Advertising May 1995 - September 1998
Education
The Ohio State University
BA JOURNALISM, JOURNALISM / POLITICAL SCIENCE
US INTERNATIONAL MEDIA January 2009 - Present
Starcom MediaVest Group October 2005 - November 2008
GM Planworks 2005 - November 2008
LCI 1985 - 2005
McCann Erickson 1985 - 2005
Skills
Broadcast, Advertising, Social Media, Cables, Media Buying, Marketing, YouTube, Digital Media, Marketing Research, Digital Marketing, Integrated Marketing, Media Planning, Digital Strategy, Advertising Sales, New Media, Mobile Marketing, Television, Sponsorship, Online Advertising, Social Media Marketing, Radio
Education
University at Albany, SUNY 1978 — 1982
ba, communications
Niche Interiors LLC January 2015 - Present
Ritchey Design June 2009 - December 2014
Sportgenic April 2007 - November 2008
GM Planworks October 2005 - March 2007
Careerbuilder.com June 2004 - September 2005
Schofield Media May 2003 - June 2004
AltaVista.com November 2002 - April 2003
Optimidia International October 2000 - November 2002
Newspaper Services of America January 1999 - September 2000
Skills
Online Marketing, Social Media, Social Media Marketing, Email Marketing, Advertising, Advertising sales, Media planning, Media Buying, Online Advertising, Advertising Sales, Creative Direction, Digital Marketing, Digital Media, Direct Mail, Integrated Marketing, Marketing, Marketing Strategy, Media Planning, Mobile Marketing, Product Development, SEO, Sales, Sales Management, Sponsorship, Strategy, Trade Shows, User Experience, Brand Management, New Media, E-commerce, Digital Strategy, Marketing Communications, Lead Generation, Account Management, SEM, Management
Education
Southern Illinois University, Carbondale 1994 — 1998
Bachelor of Science, Advertising
Jameson Real Estate April 2011 - Present
Xsite Real Estate, Inc. September 2006 - April 2011
GM Planworks April 2006 - September 2006
CareerBuilder.com August 2005 - January 2006
Berman DeValerio Pease Tabacco Burt & Pucillo January 2005 - August 2005
First Republic Mortgage June 2004 - August 2004
Skills
Marketing, Social Media, Tenant Representation, Real Estate, Commercial Real Estate, Real Estate Development, Retail, Social Media Marketing, Selling, Shopping Centers
Education
University of Iowa 2000 — 2004
Communication Studies, Communication Studies Major / Business Administration Minor
OMD USA October 2014 - Present
Starcom 2012 - October 2014
Starcom MediaVest Group 2008 - May 2012
GM Planworks December 2007 - June 2008
GM Planworks October 2005 - December 2007
GM Mediaworks October 2004 - September 2005
IBM 2001 - 2004
Green Advertising 2003 - 2003
Skills
Microsoft Office, DDS, Mbox, Media Buying, Advertising, Negotiation, Integrated Marketing, Radio, Television, Marketing Strategy, Broadcast, Video, Marketing, Radio Advertising, Sponsorship, Online Marketing
Education
University of Florida College of Journalism and Communications 2000 — 2004
B.S., Advertising
Energy BBDO March 2013 - Present
City of Win September 2011 - Present
Energy BBDO September 2011 - March 2013
Digitas November 2010 - September 2011
Energy BBDO April 2010 - November 2010
Energy BBDO February 2009 - April 2010
Energy BBDO June 2007 - February 2009
National Student Advertising Competition October 2006 - June 2007
DAV Productions January 2007 - January 2007
GM Planworks June 2006 - August 2006
Skills
Integrated Marketing, Digital Strategy, Television, Marketing, New Business Development, Interactive Advertising, Advertising, Creative Strategy, Digital Marketing, Mobile Marketing, Social Media Marketing, Branding & Identity, Social Media, Marketing Communications
Education
University of Illinois at Urbana-Champaign 2003 — 2007
Bachelor of Science, Advertising
Christian Life
MPG June 2012 - Present
Draftfcb December 2011 - June 2012
ZGroup Advertising January 2011 - December 2011
Starcom Worldwide July 2010 - January 2011
Starcom Worldwide June 2008 - July 2010
GM Planworks May 2006 - June 2008
Fitzgerald + Company October 2003 - May 2006
Skills
Media Planning, Digital Media, Radio, comScore, Advertising, DoubleClick, Television, Broadcast, Media Buying, Media Strategy, Integrated Marketing, Digital Marketing, Creative Direction, Sponsorship
Education
The University of Georgia 1999 — 2003
BS, Consumer Journalism; Consumer Economics and Advertising
The University of Georgia
Bachelor's degree, Consumer Journalism
Lebanese American University May 2011 - Present
Chrysler May 1999 - May 2010
GM Planworks January 1998 - January 1999
Skills
Industrial Engineering, Lean Manufacturing, Six Sigma, Quality Management, Engineering, Lean Management, Supply Chain Management
Education
University of Michigan 2006 — 2009
Ph.D, Manufactruing ENg
University of Michigan 1995 — 2005
Doctor of Philosophy (Ph.D.), Manufacturing Engineering
Assembly: Media Arts + Sciences March 2014 - Present
RJ Palmer September 2011 - Present
US Interactive Media April 2009 - October 2011
Starcom MediaVest Group November 2008 - February 2009
Starcom MediaVest Group June 2008 - November 2008
GM Planworks October 2005 - June 2008
McCann Erickson - LCI June 2004 - October 2005
Clear Channel Broadcasting June 2003 - August 2003
Skills
Digital Strategy, Media Buying, Digital Media, Negotiation, Media Strategy, Digital Marketing, SEM, Online Advertising, Mobile Marketing, New Media, Advertising, Integrated Marketing, Social Media Marketing, Web Analytics, Social Media, Interactive Marketing, Google Analytics, Mobile Advertising, Google Adwords, Analytics, Media Planning, DoubleClick, comScore, PPC, Interactive Advertising, Web Marketing, Facebook, Mobile Devices, Social Networking, Social Media Measurement, Display Advertising, Online Marketing, Direct Response, Catalysis, Behavioral Targeting, Advertising Sales
Education
State University of New York College at Oswego
B.A., Broadcasting/Mass Communications
TPN February 2015 - Present
TPN February 2013 - February 2015
envisionit media, inc. March 2012 - February 2013
Razorfish April 2011 - October 2011
Critical Mass April 2007 - April 2011
GM Planworks February 2007 - April 2007
GM Planworks October 2005 - January 2007
Starcom MediaVest Group 2003 - January 2005
Starcom MediaVest Group 2005 - 2005
Skills
Digital Media, Interactive Marketing, Digital Strategy, Mobile Marketing, Digital Marketing
Education
University of Michigan 1998 — 2002
Bachelor of Arts, Political Science
JGS Insurance 2014 - Present
USI Insurance Services March 2009 - July 2014
Liberty Mutual Insurance February 2006 - March 2009
GM Planworks January 2005 - November 2005
Media Star Promotions February 2001 - June 2004
Skills
Management, New Business Development, Sales, Sales Management, Insurance, Recruiting, Business Planning, Sales Operations, Risk Management, Analysis, Pricing, Program Management, Casualty, Property & Casualty..., Professional Liability, Commercial Insurance, Brokers, Legal Liability, Workers Compensation, Casualty Insurance, Underwriting, Liability, General Insurance, Account Management, Health Insurance
Education
University of Maryland 2000 — 2003
B.A, Communication, Public Relations
University of Maryland College Park 1999 — 2003
B.A, Communication, Public Relations
Weist-Barren School of Art & Entertainment
Arts
Weist-Barren School of Art & Entertainment
MediaVest March 2014 - Present
VivaKi March 2014 - December 2014
Visible Measures February 2013 - January 2014
Carat USA May 2012 - February 2013
Starcom Mediavest Group (formerly GM Planworks) May 2007 - April 2012
PointRoll December 2010 - July 2011
GM Planworks December 2005 - May 2007
GM Planworks August 2004 - December 2005
GM Planworks 2004 - 2004
Skills
Advertising Research, Consumer Insight, Media Planning, Qualitative Research, Quantitative Research, eMarketer, Forrester, Digital Media, Media Strategy, Strategy, comScore, Market Research, Digital Strategy, Media Buying, Interactive Marketing, Mobile Marketing
Education
Southfield Lathrup HS
University of Michigan
BA, Psychology
jcpenney May 2014 - Present
Carat December 2012 - February 2014
MindShare January 2009 - December 2012
MindShare August 2007 - December 2008
MediaVest Worldwide 2003 - 2007
GMPlanworks 2000 - 2004
GM Planworks 2000 - 2004
MediaVest 1996 - 2000
DMB&B 1994 - 2000
Doner 1993 - 1994
Skills
Fly Fishing, Snowboarding, Media Planning, Digital Marketing, Media Strategy, Digital Media, Media Buying, Digital Strategy, comScore, Online Advertising, Integrated Marketing, Outdoor Advertising, Advertising, Mobile Marketing, Social Media Marketing, SEM, Interactive Marketing, Marketing Strategy, Social Media, Sponsorship, Marketing Communications, Traditional Media
Education
University of Michigan 1983 — 1988
BA, Economics
Tory Burch April 2014 - April 2015
The Conlin Company July 2012 - March 2013
Ready, Set, Celebrate Web Series February 2012 - July 2012
Private Family May 2009 - June 2011
PHD June 2008 - May 2009
GM Planworks May 2006 - June 2008
GM Planworks October 2005 - May 2006
Education
University of Maryland College Park 2001 — 2005
Bachelor of Science (BS), Family Studies
The Chicago Hire Company May 2011 - April 2014
Home Carpet One August 2010 - April 2011
Home Carpet One August 2009 - April 2011
GM Planworks September 2006 - May 2008
OMD February 2005 - September 2006
HRP May 2004 - February 2005
Education
Texas Tech University 1999 — 2004
Public Relations, Communications
Universität Salzburg 2003 — 2003
Marketing
JR Media Services January 2011 - Present
Tuesday Morning April 2013 - November 2013
Dickey's Barbecue Pit September 2009 - January 2011
The Traveling Vineyard January 2008 - August 2009
GM Planworks June 2007 - December 2007
SpotPlus February 2007 - May 2007
Cheil Communications / Samsung Mobile January 2006 - January 2007
Publicis / Optimedia June 1997 - December 2005
Skills
Media Buying, Radio, Marketing, Advertising, Media Planning, Broadcast, Television, Outdoor Advertising, Integrated Marketing, Marketing Strategy, Account Management, Advertising Sales, Marketing Communications, Online Advertising, Media Production, Digital Media, Social Media, Digital Marketing, Digital Strategy, Social Media Marketing, Sales Management, Media Strategy, Email Marketing, Online Marketing, Market Research, Event Management, Product Management, Market Analysis, Product Marketing, Radio Advertising, Radio Promotions, Social Networking, Sponsorship, Traditional Media, New Media, Copywriting, Brand Management, Facebook, Interactive Advertising, Advertising Management, Display Advertising, Marketing Research, Public Relations, Event Planning, Direct Marketing, Interactive Marketing, Brand Development, Management, Market Planning, Budgets
Education
University of North Texas
Bachelor’s Degree, Communications
Fort Worth ISD August 2010 - Present
AT&T Advertising Solutions February 2010 - August 2010
Zix Corporation April 2006 - July 2009
Fort Worth Star-Telegram March 2004 - June 2005
GM Planworks April 2001 - December 2003
Skills
Sales, Teaching, Advertising, Research, Public Speaking, Copywriting, Event Planning, Marketing, Nonprofits
Education
Wiley College 2008 — 2008
Teacher Certification, Teaching
The University of Texas at Arlington 1995 — 1998
BA, Communications
CAKE February 2009 - Present
Accelerize New Media February 2009 - February 2011
CompuPay 2007 - 2009
GM Planworks 2006 - 2007
Skills
Online Advertising, Advertising, Display Advertising, Marketing, Web Marketing, Analytics, SaaS, Affiliate Marketing, Lead Generation, Digital Marketing, PPC, CPL
Education
Stockton University 2002 — 2005
BS, Business
OMD / media arts lab October 2013 - Present
OMD / media arts lab January 2013 - October 2013
Starcom MediaVest Group January 2012 - December 2012
Draftfcb July 2007 - January 2012
Draftfcb May 2006 - July 2007
GM Planworks May 2004 - May 2006
Skills
Media Planning, Media Buying, Digital Strategy, Mobile Marketing, Media Strategy, SEM, Social Media, Marketing Communications, Television, Customer Insight, Sponsorship, Digital Media, Interactive Marketing
Education
University of Michigan 1999 — 2003
BA, Communication Studies
Verve April 2015 - Present
Hannigan Media Services January 2012 - Present
YuMe, Inc. September 2011 - February 2012
Hannigan Media Services August 2009 - September 2011
Hachette Filipacchi Media September 2007 - February 2009
Hannigan Media Services September 2005 - September 2007
GM Planworks 2002 - 2005
Skills
Digital Media, New Business Development, Advertising, Media Planning, Marketing
Education
University of Michigan 1999 — 2003
Bachelors of Arts, Communications, 3.61 average GPA
Rise Interactive November 2012 - Present
Tecta America Corp February 2012 - November 2012
ZORCH May 2011 - November 2012
Preferred Risk Insurance Services September 2009 - May 2011
Heinemann-Raintree Publishers June 2005 - September 2009
FLW International June 2006 - August 2008
GM Planworks October 2005 - March 2007
Susan Schneider & Associates June 2003 - August 2003
Skills
Graphic Design, Marketing Communications, Product Marketing, Copywriting, Online Marketing, Public Relations, Media Buying, Content Creation, Film Production, Short Films, Press Releases, Newsletters, Email Marketing, Marketing, Content Strategy, Digital Marketing, Digital Media, Adobe Creative Suite, Strategy, Sales, Direct Mail, Video, Integrated Marketing, Account Management, Digital Strategy, Radio
Education
University of Illinois at Urbana-Champaign 2000 — 2004
BS, Media Studies, English
GreenLight Media & Marketing 2013 - Present
Leo Burnett 2012 - 2013
TBWA\Chiat\Day 2007 - 2012
David&Goliath & Spinach Editorial 2006 - 2007
BBDO West 2005 - 2006
Crossroads Films 2003 - 2005
BBDO Detroit 2002 - 2002
GM Planworks 2002 - 2002
WEYI - NBC25 2001 - 2001
Skills
Digital Media, Television, Creative Direction, Post Production, Broadcast, Project Management, Video Production, Networking, Interpersonal Skill, Production Budgeting, Quality Management, Creative Management, Production Schedules, Entertainment, Avid Media Composer, Video, Interactive Advertising, Music Videos, Producing, New Media, Creative Strategy, Content Strategy, Commercials, Digital Strategy, Interactive Marketing, Integrated Marketing
Education
University of Michigan
B.A., Film and Video Studies
Macomb Community College January 2007 - Present
GM Planworks October 2007 - February 2008
Doner October 2006 - October 2007
GM Planworks 2002 - 2006
Education
Syracuse University 1994 — 1997
Bachelor, Sociology
Wayne State University
Kraft Foods Group 2012 - Present
Digitas 2009 - 2012
Starcom Mediavest Group May 2008 - October 2008
GM Planworks July 2005 - May 2008
Starcom USA 1995 - October 2005
Skills
Advertising, Mobile Devices, Integrated Marketing, Strategy, Digital Video, Interactive Marketing, Digital Media, Media Buying, Television, Media Planning, Email Marketing, New Media, SEM, Digital Strategy, Online Advertising, Online Marketing, Broadcast, Digital Marketing, Marketing, Google Adwords, CRM, Mobile Marketing, Analytics, Social Media Marketing, Marketing Strategy
Education
University of Notre Dame 1991 — 1995
BS, Business, Marketing
Starcom MediaVest Group April 2008 - Present
Starcom September 2006 - April 2008
GSD&M August 2005 - December 2005
GM Planworks May 2005 - August 2005
Education
The University of Texas at Austin 2003 — 2006
BS, Advertising
Lowe Campbell Ewald November 2006 - December 2014
GM Planworks October 2000 - October 2006
Campbell-Ewald April 1993 - October 2000
Leo Burnett Advertising October 1986 - April 1993
Skills
Integrated Marketing, Media Buying, Media Planning, Digital Marketing, Digital Strategy, Digital Media, Advertising, SEM, New Media, Marketing Communications, Online Advertising, Social Media Marketing, Radio, Marketing Strategy, Social Media, Media Strategy, Mobile Marketing, Interactive Marketing
Education
Wayne State University 1979 — 1981
MBA, Marketing
University of Denver 1972 — 1976
BA, Mass Communications and Sociology
Initiative March 2012 - Present
Starcom MediaVest Group November 2010 - March 2012
SMG United February 2010 - November 2010
Tapestry October 2008 - February 2010
Starcom March 2008 - October 2008
GM Planworks July 2006 - March 2008
GM Planworks September 2005 - July 2006
Skills
Advertising, Radio, Television, Marketing, Research, Broadcast, Media Planning, Facebook, Media Buying, Advertising Sales, Digital Media, Online Advertising, Negotiation, Digital Strategy, Marketing Communications, Digital Marketing, Integrated Marketing, Broadcast Television, Media Strategy, Interactive Marketing, Mobile Marketing
Education
University of Iowa 2001 — 2005
Bachelor of Arts (B.A.), Communication, Journalism, and Related Programs
Michigan Minority Supplier Development Council August 2012 - Present
Detroit Minority Business Development Agency June 2011 - August 2012
Michigan Minority Supplier Development Council August 2006 - June 2011
GM Planworks March 2000 - July 2006
PSI Production & Events Planning July 1998 - December 2000
Ogilvy & Mather Advertising March 1997 - March 2000
Global Hue (formerly Don Coleman & Associates) May 1993 - March 1997
Skills
Community Development, Nonprofits, Program Management, Public Relations, Strategic Communications
Education
University of Michigan 1989 — 1993
Bachelor of Arts (B.A.), Communication, General and Marketing
Wayne State University
Library Science and Administration
US International Media May 2009 - Present
Starcom MediaVest Group April 2008 - November 2008
Spotplus Y Mas January 2007 - December 2007
GM Planworks November 2005 - January 2007
Southwest Media Group November 2003 - November 2005
KTXA UPN Channel 21 June 1995 - November 2003
Education
The University of Texas at El Paso 1986 — 1991
Biology
iHeartMedia October 2012 - Present
Starcom Worldwide April 2008 - October 2012
GM Planworks 2000 - 2008
Starcom Worldwide May 1991 - September 2000
Boelter Environmental Consulting 1990 - 1991
Skills
Leading Change, Cross-functional Team..., Team Building, Thought Leadership, Creative Problem Solving, Creative Concept..., Client Relationship..., Industry credibility, Partner Relationships, Partnership Management, Negotiation, Idea Generation, Presenting Ideas, Selling Ideas, Cross-group..., Fearless, Process Optimization, Partner Management, Selling, Strategic Partnerships, Management, Television, Advertising, CRM, Digital Marketing, Digital Media, Mobile Marketing, Integrated Marketing, Marketing, Social Media Marketing, Media Strategy, Product Development, Interactive Marketing, Advertising Sales, Mobile Advertising, Sales
Education
University of Iowa - Henry B. Tippie College of Business 1986 — 1990
BBA, with High Distinction, Marketing
Jay J Garcia, MD Weight Loss & Wellness Centers January 2008 - Present
GM Planworks February 2005 - November 2007
Zenithmedia 2004 - 2005
WestWayne 2001 - 2004
Skills
Advertising, Media Buying, Integrated Marketing, Marketing, Media Planning, Broadcast, Digital Marketing, Marketing Strategy, Digital Media, Social Media Marketing, Media Strategy, Interactive Marketing, Sponsorship, Sales, Brand Development, Online Advertising, Email Marketing, Brand Management, Digital Strategy, SEM, Lead Generation, Advertising Sales, Online Marketing, Market Research, Marketing Communications, Content Writing, Social Media
Education
University of Florida 1997 — 2001
BS, Finance, Marketing
BlackDoctor,Inc May 2008 - Present
BlackDoctor,Inc May 2006 - May 2008
GM Planworks September 2005 - May 2006
Skills
DART, Eyeblaster, Pointroll, Public Speaking, Public Relations, Writing, Strategic Planning, Social Media, DoubleClick, Strategic Communications, Leadership, Press Releases, Management, Marketing Communications, Social Media Marketing, Online Marketing, Advertising, Marketing, Event Planning, Social Networking, Customer Service
Education
Saint Augustine’s University 2002 — 2006
Bachelor of Arts, Mass Communications
Kenwood Academy 1998 — 2002
Team Detroit May 2012 - Present
GM Planworks December 2000 - December 2003
DMB&B, MediaVest May 1996 - November 2000
Campbell-Ewald May 1995 - April 1996
Leo Burnett 1994 - 1995
Leo Burnett September 1986 - April 1994
Skills
Media Strategy, Outdoor Advertising, Media Planning, Media Buying, Digital Media, Integrated Marketing, Digital Marketing, Television, Advertising, Interactive Marketing, Social Media, Social Media Marketing, Brand Development, Competitive Analysis, Online Marketing, Marketing Strategy, Consumer Insights, Budget Management, Analytics, New Business Development, Strategic Planning, Customer Relations, Radio, Communications Planning, Team Building, Sponsorship, Marketing Communications, Automotive, comScore, Customer Insight, Strategy, Budgets, Customer Service
Education
John Glenn High School
Graduate
University of Michigan
DIRECTV November 2006 - Present
GM Planworks September 2005 - November 2006
Initiative 2005 - 2006
Skills
Media Buying, Media Planning, Mobile Advertising, Digital Media, Integrated Marketing, Digital Marketing, Broadcast, Advertising, Television, Social Media Marketing, Online Advertising
Education
Springfield College 1990 — 1994
Universal McCann 2010 - Present
AOL July 2007 - January 2010
Doner 2001 - 2007
GM Planworks February 2003 - August 2004
Doner March 2001 - February 2003
American Express Publishing October 1998 - February 2001
Chrysler/Plymouth National and Jeep June 1996 - October 1998
Pentacom 1997 - 1998
Campbell-Ewald Advertising June 1995 - June 1996
Bozell Advertising August 1993 - June 1995
Skills
Media Planning, Digital Strategy, Advertising, Marketing, Interactive Marketing, New Business Development, Digital Media, Media Buying, Digital Marketing, Advertising Sales, Mobile Marketing, SEM, Integrated Marketing, Strategy, Media Strategy
Education
Syracuse University 1988 — 1992
Bachelor of Science, Communications
Syracuse University 1988 — 1992
S.I. Newhouse School, Public Communications
Williams/Gerard Productions 2014 - Present
Williams/Gerard Productions May 2009 - Present
Mazak Optonics November 2008 - March 2009
Open Kernel Labs May 2008 - October 2008
GM Planworks June 2007 - August 2007
Skills
Project Management, Stage Management, Event Planning, Social Media, Public Relations, Press Releases, Editing, CRM, Photoshop, InDesign, Sales, Start-ups, Illustrator
Education
University of Illinois at Urbana-Champaign 2004 — 2008
Bachelor's degree, Communication and Media Studies
University of Illinois at Urbana-Champaign 2004 — 2008
Bachlors Media Studies, Communication and Media Studies
Abbott Nutrition June 2014 - Present
Abbott Nutrition September 2012 - 2014
Abbott Nutrition October 2009 - July 2010
Kraft Foods-Oscar Mayer August 2007 - November 2009
Kraft 2008 - 2008
GM Planworks July 2002 - July 2005
The Limited May 1999 - August 1999
Bath & Body Works May 1998 - August 1998
Skills
Customer Insight, Consumer Products, Brand Management, Competitive Analysis, Segmentation, Marketing Research, Cross-functional Team..., Brand Equity, Market Research, Marketing Strategy, Integrated Marketing, Product Launch, Product Development, Nielsen, Market Analysis
Education
University of Wisconsin-Madison 2005 — 2007
MBA, Marketing, Brand Management
University of Wisconsin-Madison - School of Business 2005 — 2007
MBA, Brand and Product Management
Tufts University 1998 — 2002
BA, International Relations, Spanish
KINEXX, LLC June 2012 - Present
Groupe Élevé, LLC November 2007 - April 2012
GM Planworks 2007 - 2008
Clear Channel Radio 2005 - 2005
Clear Channel Radio 2005 - 2005
Skills
Digital Marketing, Advertising, Social Media Marketing, Integrated Marketing, Digital Strategy, Marketing Strategy, Online Advertising, Event Planning, Mobile Marketing, Interactive Marketing, Brand Development, Media Buying, Digital Media, Media Planning, Brand Management, Online Marketing, Creative Direction, New Media, Television, Email Marketing, Creative Strategy, Sponsorship, Marketing Communications, Facebook, Marketing
Education
Saint Xavier University 2001 — 2006
Bachelor, Marketing
NBCUniversal, Inc. May 2015 - Present
NBCUniversal, Inc. April 2013 - May 2015
The History Channel January 2011 - April 2013
A&E Television Networks March 2008 - January 2011
Initiative July 2007 - March 2008
GM Planworks July 2001 - July 2007
Skills
Digital Media, Television, Integrated Marketing, Advertising, New Media, Digital Marketing, Digital Strategy, Social Media, Media Buying
Education
University of Florida 1997 — 2001
Bachelors of Science, Tele
RPManufacturing June 1994 - April 2006
GM Planworks May 1957 - August 1992
Skills
Research, Manufacturing..., Customer Service, Automotive, Product Development, Continuous Improvement, Manufacturing, FMEA, Root Cause Analysis, Kaizen, Materials, 5S, Manufacturing..., SPC, APQP, Lean Manufacturing, Value Stream Mapping, PPAP, Process Engineering, Quality System, Supplier Quality, ISO, TS16949, Industrial Engineering, JIT, Kanban, Manufacturing Operations, Quality Management, Six Sigma
Education
University of Detroit Mercy 1959 — 1967
B.S., Chemistry
Wayne State University liberal Arts
General Motors April 2004 - Present
GM Planworks 1965 - 2004
Education
Tuskegee University 1961 — 1965
Chemistry
MCTS