Waggener Edstrom Worldwide
Industry: Company
DescriptionWE is a Seattle-based public relations firm often associated with its largest client, Microsoft. The firm was founded in 1983 by Melissa Waggener Zorkin and Pam Edstrom. It acquired Maloney & Fox in 2003, Shout Holdings in 2004, Patzer PR in 2012 and Buchan Consulting also in 2012. Number of employees: 700 Headquarters: Bellevue, WA Founded: 1983 Type of business: Private Number of locations: 16 offices Subsidiaries: OnPR, Inc., Avian WE,
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Waggener Edstrom Worldwide Employees
Intel Corporation August 2015 - Present
Drupal Association April 2013 - August 2015
DrupalCon Inc. April 2013 - April 2014
McClenahan Bruer 2009 - April 2013
Nereus January 2008 - October 2009
Waggener Edstrom Worldwide June 1999 - July 2004
KIVI June 1996 - December 1999
Skills
Strategic Communications, Marketing, Collateral, Podcasting, Analyst Relations, Public Relations, Integrated Marketing, Marketing Communications, Social Media, Social Media Marketing, Copywriting, Blogging, Media Relations, Marketing Strategy, Online Marketing, Email Marketing, Digital Strategy, Strategy, Digital Marketing, SEO, Lead Generation, Digital Media, Web Analytics, B2B Marketing, Online Advertising, Advertising, Press Releases
Education
University of Oregon 1988 — 1992
BA, Journalism
University of Oregon
Bachelor of Arts (B.A.), Journalism
McClenahan Bruer June 2013 - Present
Waggener Edstrom Worldwide September 2011 - June 2013
Waggener Edstrom Communications March 2008 - September 2011
Waggener Edstrom Communications March 2007 - October 2008
Waggener Edstrom Communications June 2005 - March 2007
Waggener Edstrom Communications June 2004 - June 2005
Waggener Edstrom Communications March 2002 - June 2004
City of Eugene January 2001 - June 2001
The Ulum Group January 2001 - June 2001
Skills
Crisis Communications, Message Development, Media Relations, Strategic Communications, Communication Training, Corporate Communications, Public Relations, Global Communications, Strategic Counsel, Integrated Marketing, Internal Communications, Press Releases, Industry Analyst..., Reputation Management, Analyst Relations, Strategic, Communications training, Event Planning, Logistics, Managing Project Budgets, Crisis co, Event Management, Social Media
Education
University of Oregon 1997 — 2001
Bachelor of Arts, Journalism (PR)
Nike January 2013 - Present
Waggener Edstrom June 2012 - January 2013
Waggener Edstrom Worldwide June 2012 - August 2012
Pi Beta Phi January 2011 - October 2011
Intel Corporation June 2011 - September 2011
TOMS September 2009 - June 2011
CMD Agency June 2009 - September 2009
Girlfriend’s Boutique May 2006 - October 2006
Skills
Facebook, Social Media, Press Releases, Blogging, Social Networking, Event Planning, Social Media Marketing, Public Relations, Event Management, Media Relations, Marketing Strategy, Sales, Time Management, Fashion, Management
Education
University of Oregon 2008 — 2012
Bachelor of Science, Journalism; Public Relations
Sunset High School 2004 — 2008
Waggener Edstrom Worldwide January 2010 - Present
Constraints Management Group January 2004 - January 2010
Fast Track Litigation Support 1996 - 2000
Skills
C#, HTML, Application Architecture, Integration, ASP.NET, Visual Basic, Web Applications, Software Development, .NET, SQL Server, Access, Microsoft SQL Server
Education
University of New Hampshire 1984 — 1988
BSEE, Electrical Engineering/Computer Science
Microsoft August 2014 - Present
Microsoft February 2011 - August 2014
rainemakers September 2010 - April 2011
Fielding Communications June 2009 - January 2011
Edelman September 2007 - June 2009
Waggener Edstrom Worldwide August 2003 - August 2007
Lois Paul & Partners November 2002 - June 2003
Fielding Communications April 2002 - November 2002
Portera Software August 2001 - April 2002
Phase Two Strategies May 1998 - August 2001
Skills
Strategic Communications, Media Relations, Integrated Marketing, Analyst Relations, Marketing, Press Releases, Public Relations, Leadership, Corporate Communications, Crisis Communications, Strategy, Event Management, Digital Marketing, Social Networking, Social Media, Business Development, Marketing Communications, Blogging, Product Marketing, Facebook
Education
University of Rhode Island 1987 — 1992
BA
The College Board October 2014 - Present
NYU Stern School of Business January 2012 - October 2014
Silver Music February 2011 - January 2012
HHC Marketing September 2010 - December 2010
Waggener Edstrom Worldwide February 2010 - June 2010
ALIVE Eco-Friendly Fashion Show September 2008 - March 2009
WellcomeMat.com May 2008 - September 2008
Skills
Public Speaking, Public Relations, Event Management, Higher Education, Data Analysis, Business Analytics, Marketing Strategy, Business Strategy, International Relations, Education Policy, Nonprofits, Financial Analysis, Financial Modeling, Financial Planning, Process Improvement, Project Portfolio...
Education
NYU Stern School of Business 2013 — 2016
Master of Business Administration (M.B.A.), Quantitative Finance, Business Analytics
University of Southern California 2007 — 2009
Bachelor of Arts (BA), International Relations - Global Marketing
Nike June 2015 - Present
Nike June 2013 - Present
Buchan Consulting February 2012 - March 2013
Waggener Edstrom Worldwide June 2008 - February 2012
Teach for America October 2006 - January 2008
Waggener Edstrom Worldwide June 2003 - October 2006
Skills
Digital Strategy, Public Relations, Media Relations, Communications Strategy, Strategic Communications, Social Media, Consumer PR, Corporate Communications, Integrated Marketing, Marketing Communications, Event Planning, Issues Management, Press Releases, Crisis Communications, Internal Communications, Message Development, Social Media Marketing, Public Affairs, Marketing, Brand Development, Communications Planning, Strategy, Digital Media, Marketing Strategy, Brand Awareness, Event Management, Digital Marketing
Education
University of Oregon 1999 — 2003
Bachelor of Science, Journalism and Communications
McMinnville High School
Waggener Edstrom July 2011 - Present
TriQuint Semiconductor July 2007 - July 2011
Milestone Communications, Inc. July 2006 - July 2007
Microsoft 2003 - 2005
Waggener Edstrom Worldwide 1996 - 2003
Skills
Message Development, Crisis Communications, Media Relations, Public Relations, Marketing Communications, Press Releases, Marketing, Internal Communications, Advertising, Account Management, Lead Generation, Product Launch, Integrated Marketing, Corporate Communications, Management, Strategic Communications
Education
University of Oregon 1991 — 1994
BA, Psychology
Canby High School 1987 — 1991
Nike November 2014 - Present
Nike February 2013 - Present
Nike July 2012 - February 2013
Nike November 2010 - July 2012
Nike June 2009 - November 2010
Waggener Edstrom Worldwide March 2007 - June 2009
ProSight, Inc. August 2005 - January 2007
Innovative Designs March 1996 - June 2006
University of Oregon September 2001 - August 2005
Wf360 April 1999 - August 2005
Skills
information design, digital strategy, Business Process..., Marketing, Curriculum Development, Digital Marketing, Web Design, Agile Methodologies, Social Media, Digital Strategy, Information Design, User Experience
Education
University of Oregon 1997 — 2000
BA, Visual Design
Waggener Edstrom Worldwide November 2000 - July 2014
Waggener Edstrom January 2000 - July 2014
Skills
Reputation Management, Crisis Communications, Analyst Relations, Public Relations, Internal Communications, Marketing Communications, Press Releases, Media Relations, Corporate Communications, Digital Strategy, Strategic Communications, Message Development, Social Media, Integrated Marketing, Communication Training
Education
University of Montana 1994 — 1998
McClenahan Bruer July 2014 - Present
Waggener Edstrom Worldwide January 2012 - July 2014
Waggener Edstrom February 2011 - January 2012
Waggener Edstrom March 2009 - February 2011
Button Magazine March 2009 - September 2009
Waggener Edstrom July 2008 - March 2009
The Ulum Group June 2007 - September 2007
Mckenzie-Willamette Medical Center June 2007 - September 2007
Skills
Content Marketing, Analytics, Project Management, Final Cut Pro, Marketing Research, Digital Strategy, Social Media, Media Relations, Digital Marketing, Strategic Communications, Public Relations, Blogging, Marketing, Social Media Marketing, Strategy, Advertising, Editing
Education
University of Oregon 2004 — 2008
B.A., Journalism, Communications
Waggener Edstrom Worldwide September 2012 - Present
Waggener Edstrom March 2008 - September 2010
Waggener Edstrom 2010 - 2010
Waggener Edstrom June 2007 - March 2008
Waggener Edstrom April 2007 - June 2007
Skills
Social Media, Media Relations, Client Relations Skills, Consumer Products, Materials Development, Technology PR, Enterprise Products, Product Reviews, Public Relations, Strategic Communications, Reviews, Publicity, Copy Editing
Education
University of Oregon 2003 — 2007
Bachelor of Arts (B.A.), Journalism with an emphasis on Public Relations, Spanish
Biamp Systems August 2015 - Present
Xerox January 2015 - August 2015
Xerox March 2013 - December 2014
Xerox Corporation February 2008 - February 2013
Xerox Corporation January 2006 - January 2008
Xerox Corporation January 2003 - January 2006
Waggener Edstrom Worldwide June 1997 - December 2002
Skills
Multi-channel Marketing, Product Marketing, Product Launch, Analyst Relations, Marketing Communications, Public Relations, Market Research, Brand Development, Product Management, Marketing, Management, Channel Partners, Messaging, Product Lifecycle..., Integrated Marketing, Strategic Partnerships, Competitive Analysis, Leadership, Business Planning, Marketing Management, Demand Generation, Go-to-market Strategy, Cross-functional Team..., B2B Marketing, B2B, Lead Generation, Direct Marketing, E-commerce, Pricing Strategy, Strategy
Education
University of Puget Sound 1992 — 1996
Bachelor's Degree, Communcation
Amazon March 2011 - Present
Waggener Edstrom Worldwide September 2007 - March 2011
Lieberman Research Worldwide September 2005 - September 2007
Solution Marketing September 2002 - September 2005
IP/KOKE 2001 - 2002
United Natural Foods 2000 - 2001
Skills
Recruiting
Education
University of Oregon 1995 — 2000
BA, English
Marlborough
Eventbrite January 2015 - Present
Eventbrite May 2012 - January 2015
Autodesk 2011 - 2012
Danaher Corporation 2009 - 2011
Mars June 2008 - August 2008
BuzzBee Company 2005 - 2007
Waggener Edstrom Worldwide 2002 - 2005
Skills
Product Launches, Campaign Management, Sales Enablement, Marketing Strategy, Product Marketing, Online Marketing, Business Strategy, Social Media Marketing, Business Development, Sponsorship Activation, Leadership, Entrepreneurship, Market Planning, Multi-channel Marketing, Strategy, Cross-functional Team..., Go-to-market Strategy, Marketing, Management, Analytics, Strategic Partnerships, Brand Management, Digital Marketing, Lead Generation, Integrated Marketing
Education
University of Virginia - Darden Graduate School of Business Administration 2007 — 2009
MBA, General Management with focused interests in Innovation and Entrepreneurship
University of Southern California 1997 — 2001
BA, Public Relations, Communications
Harvard-Westlake School
Waggener Edstrom Worldwide August 2008 - Present
Skills
Program Management, Public Relations, Visio, Process Improvement, Media Relations, Strategic Communications, Social Media, Corporate Communications, Vendor Management, Press Releases, Human Resources, Marketing
Education
University of Oregon 1998 — 2003
Ruby Receptionists June 2015 - Present
fiserv July 2009 - June 2015
Waggener Edstrom Worldwide February 2006 - July 2009
Oregon Health & Science University - Department of Pediatrics, School of Medicine January 2005 - February 2006
Kaiser Permanente Center for Health Research November 1990 - February 2006
Contract March 2001 - June 2001
Skills
User Interface Design, Information Architecture, Wireframes, User-centered Design, User Experience, Usability Testing, User Research, User Experience Design, Agile Methodologies, Usability, Card Sorting, Heuristic Evaluation, Wire Framing, Contextual Inquiry, Design Strategy, Persona
Education
University of Oregon 1982 — 1986
Bachelor of Arts, Fine Arts
Koopman Ostbo Marketing Communications February 2011 - Present
Jeff Sanders Promotions January 2010 - February 2011
Moonstruck Chocolate Company April 2007 - December 2009
Waggener Edstrom Worldwide June 1999 - April 2007
KATU-TV June 1991 - June 1999
Skills
Public Relations, Media Relations, Press Releases, Advertising, Social Media, Integrated Marketing, Strategic Communications, Marketing Communications, Blogging, Copy Editing, Copywriting, Event Planning, Message Development, Social Media Marketing, Newsletters, Publicity, Internal Communications, Writing, Promotions, Event Management
Education
University of Oregon
Bachelor of Science (B.S.), Journalism
AHA! August 2015 - Present
Sokol Blosser Winery November 2014 - August 2015
Sokol Blosser Winery April 2013 - November 2014
Waggener Edstrom September 2011 - April 2013
Waggener Edstrom June 2008 - September 2011
Waggener Edstrom June 2008 - September 2010
Waggener Edstrom June 2008 - March 2009
Waggener Edstrom Worldwide March 2008 - June 2008
Allen Hall Public Relations September 2007 - June 2008
Allen Hall Public Relations September 2007 - March 2008
Skills
Marketing Communications, Social Media Marketing, Public Relations, Strategic Communications, Crisis Communications, Message Development, Media Relations, Social Media, Social Networking, Press Releases
Education
University of Oregon 2004 — 2008
B.A., School of Journalism and Communication: Public Relations
PPR Worldwide November 2014 - Present
Waggener Edstrom Worldwide 2004 - Present
Waggener Edstrom 2006 - 2008
Oregon Department of Justice January 2003 - November 2004
Flying Rhinoceros 2000 - 2002
Skills
Crisis Communications, Media Relations, Strategic Communications, Reputation Management, Message Development, Corporate Communications, Press Releases
Education
Willamette University College of Law 1993 — 1996
J.D., Law
University of Oregon 1989 — 1992
Bachelor's degree, Political Science and Government
Waggener Edstrom Worldwide Assistant Account Exec.Waggener Edstrom Worldwide2005 - 2007
Education
University of Oregon 1997 — 2001
BS, Planning, Public Policy & Management, Business Adminstration
POPSUGAR September 2013 - Present
Martha Stewart Living Omnimedia October 2009 - August 2013
Artnet 2007 - 2009
JWT October 2006 - September 2007
Waggener Edstrom Worldwide July 1998 - September 2006
Skills
Product Management, Product Development, Marketing Communications, Product Marketing, Software Product..., Project Management, Project Planning, Managing Project Budgets, Software Project..., Cross-functional Team..., Managing Offshore Teams, Digital Video, Content Syndication, Financial Goals, Communication Skills, E-commerce, Online Auctions, International, Written & Oral..., Microsoft Office, MS Project, Social Media, Digital Media, Digital Strategy, Content Management, Agile Project Management, User Experience, Content Strategy, Marketing, Strategy
Education
University of Oregon 1994 — 1998
Bachelor of Science (B.S.), Journalism