Archetypes, Inc.
Industry: Company
DescriptionFounded: 2010 Parent organization: CC Bridge Lender, LLC
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Archetypes, Inc. Employees
GuideVine March 2014 - Present
Digital Expertise Consulting April 2013 - March 2014
Archetypes, Inc. November 2011 - May 2013
McKinsey & Company January 2010 - November 2011
Skills
Digital Marketing, Digital Storytelling, Film Production, Digital Innovation, Financial Technology, Social Media, Social Media Marketing, Marketing Strategy, Digital Strategy
Education
Princeton University 2005 — 2009
BA, Economics and Finance
The Baldwin School 1992 — 2005
Condé Nast May 2015 - Present
Mansueto Ventures February 2014 - May 2015
Archetypes, Inc. September 2012 - October 2013
Conde Nast October 2010 - September 2012
Time Inc. November 2009 - September 2010
Conde Nast November 2007 - October 2009
Skills
Editorial, Photography, Studio Lighting, Strobe Lighting, Profoto, Canon Cameras, Photo Research, MediaGrid, Photo Shoot Production, Rights Clearance, Photo Galleries, Editorial Photography, Conceptual Photography, SLR, Mamiya, Medium Format, Broncolor, Hasselblad, Digital Capture, Still Photography, Digital Photography, Photoshop, Adobe Bridge, Image Editing, Photography Studio, Photojournalism, Lightroom, Magazines, Photos, Portraits, Photo Shoots, Art Direction, Publishing, Celebrity
Education
School of Visual Arts 2003 — 2007
Bachelor of Fine Arts (B.F.A.), Photography
Archetypes, Inc. October 2011 - May 2014
Accenture September 2001 - October 2011
Skills
Business Analysis, Business Intelligence, Program Management, Enterprise Architecture, E-commerce, Integration, Change Management, Solution Architecture, Agile Methodologies, Project Management, Analytics, Infrastructure, Cloud Computing, Vendor Management, Test Management, Requirements Management, Senior Stakeholder..., Web Applications, Product Selection, Program Budgeting, Mobile Applications, Fulfilment, Drop Ship, Agile & Waterfall..., Payment Systems, ERP Implementations, Start-up Environment, Drupal, Financial Reporting, Social Media, Wireframes, Data Warehousing, Recruiting, Cross Functional Team..., Planning Budgeting &..., Entrepreneurship, Strategy, Offshore Outsourcing, Business Process..., Requirements Analysis, Software Project..., Management, Business Development, Cross-functional Team...
Education
University College Dublin 1997 — 2001
BE - 1st Class Honors
PledgeMusic April 2015 - Present
Freelance June 2011 - Present
GameChanger Media, Inc. July 2014 - April 2015
Mobiquity, Inc. October 2013 - May 2014
Archetypes, Inc. November 2012 - October 2013
Hipcricket July 2011 - November 2012
AUGME TECHNOLOGIES September 2010 - July 2011
Alphagarmet June 2010 - September 2010
Arkansas Shakespeare Theatre December 2007 - September 2010
The Blue Cake Comapny June 2008 - June 2009
Skills
Photoshop, Illustrator, Mobile Web Design, InDesign, Strategy, Creative Strategy, UX, UI, IA, User Experience, Adobe Creative Suite, User Interface, Typography, Art Direction, Information Assurance, User Interface Design
Education
University of Central Arkansas 2004 — 2008
BFA, Graphic Design
University of Central Arkansas 2006 — 2006
Summer Abroad, Art History
Victoria's Secret September 2013 - Present
Maclaren January 2013 - September 2013
Everyday Health May 2011 - September 2012
Archetypes, Inc. April 2012 - July 2012
eBay's The Inside Source September 2009 - May 2012
Group SJR February 2012 - April 2012
Anthropologie November 2011 - December 2011
BBMG March 2011 - November 2011
Store Adore, Inc February 2009 - March 2010
Prevention Magazine September 2007 - February 2009
Skills
Writing, Copywriting, Social Media, Social Media Marketing, Editing, Online Marketing, NetSuite, Demandware, E-commerce, Marketing, Online Communications, Online Content Creation, Cross-functional Team..., Atlassian JIRA
Education
Pratt Institute 2009 — 2011
MS, Sustainable Design
Union College 2001 — 2005
Bachelor of Arts, Art History
Razorfish April 2015 - Present
Denihan Hospitality Group March 2014 - March 2015
Freelance January 2014 - March 2014
Archetypes, Inc. December 2012 - October 2013
Ogilvy & Mather September 2008 - December 2012
Epsilon July 2006 - September 2008
Skills
Digital Marketing, Interactive Marketing, Integrated Marketing, Digital Strategy, Email Marketing, Direct Marketing, Database Marketing, Online Advertising, Analytics, Mobile Marketing, Multi-channel Marketing, Social Media Marketing, Marketing Strategy, Relationship Marketing, Segmentation, Customer Insight, Advertising, Digital Media, Customer Acquisition, CRM, SEO, SEM, Social Media, Marketing, PPC, Google Adwords, Google Analytics, Online Marketing, E-commerce, Brand Development, Brand Management, Web Analytics, Campaign Management, Omniture, User Experience, Copywriting
Education
New York University - Leonard N. Stern School of Business 2010 — 2013
MBA
Boston University - School of Management 2002 — 2006
BSBA
Various Publications September 2004 - Present
Archetypes, Inc. July 2013 - October 2013
O, The Oprah Magazine / O at Home, Hearst August 2007 - March 2008
The New Yorker Magazine, Conde Nast August 2004 - June 2006
BMG Columbia House April 2000 - November 2003
Routledge October 1999 - April 2000
Just Nikki, Inc August 1997 - March 1998
Skills
Art Direction, Publishing, Marketing, Typography, Magazines, QuarkXPress, Creative Direction, Layout, Image Manipulation, Pre-press, Illustration, Mac, Adobe Creative Suite, InDesign, Logo Design, Photo Research, Graphic Design, Graphics, Advertising, Brochures, Art, Packaging, Catalogs, Editorial, Newsletters, Collateral, Illustrator, Image Editing
Education
School of Visual Arts 1992 — 1997
BFA, Graphic Design
Thomas Mann Design Inc. March 2013 - Present
Tulle February 2010 - February 2013
Archetypes, Inc. April 2012 - October 2012
Betsey Johnson November 2009 - April 2012
Rent The Runway June 2011 - October 2011
Gisel Florez Photography Studio November 2009 - June 2010
Printfresh Textile Design Studio September 2006 - September 2009
Teen Vogue March 2008 - October 2008
Skills
Management, Fashion, Visual Merchandising, Styling, Apparel, Merchandising, Fashion Design, Sewing, Illustrator, Trend Analysis, Photoshop, Textiles, Retail, Social Media Marketing, Adobe Creative Suite, Tumblr, Event Planning, Facebook, Social Media, Advertising, Start-up Environment, Start-ups, Sales Operations, Operations Management, Editorial, Trend, E-commerce
Education
Drexel University 2005 — 2009
Bachelor of Science, Design and Merchandising
Major League Baseball Advanced Media August 2015 - Present
Xaxis May 2014 - August 2015
Archetypes, Inc. June 2013 - October 2013
The NPD Group January 2011 - February 2013
Self-Help Africa September 2010 - November 2010
Fundacion Amanecer September 2009 - May 2010
Helios Partners June 2008 - August 2008
US Congresswoman Nita Lowey May 2007 - June 2007
Skills
Research, Training, Marketing, Blogging, Public Relations, Analysis, E-commerce, Editing, Manage Client...
Education
Georgetown University 2005 — 2009
BA, English, Spanish
Georgetown University, Georgetown College 2005 — 2009
Bachelor of Arts, English
Universidad de Sevilla, Seville (Direct Matriculation)
Bachelor of Arts, English
Scenarios USA October 2014 - Present
Guardian News & Media October 2014 - Present
Say Media January 2014 - June 2014
The Aesthete August 2012 - November 2013
Archetypes, Inc. December 2012 - April 2013
GOOD Worldwide, LLC October 2012 - February 2013
Newsweek and The Daily Beast April 2012 - December 2012
AlterNet June 2012 - September 2012
Ebony Magazine November 2011 - August 2012
HuffPost BlackVoices, The Huffington Post Media Group March 2011 - October 2011
Skills
Writing, Non-fiction, Editorial, Editing, Brand Development, Brand Communication, Strategic Communications, Website Development, Digital Media, Editorial Consulting, Interviewing Skills, curatorial projects, Feature Articles, Magazines, Blogging, Documentaries, Publishing, Social Media, Copywriting, Video, Integrated Marketing, Entertainment, Television, Newsletters, Broadcast, Creative Direction, New Media, Press Releases, Race Relations, Social Media Strategist, Critical Thinking, Social Change, Content Management, Cultural Criticism, Literary Criticism, Social Commentary, Creative Non-fiction, Social Media Consulting, Film Criticism, Media, Creative Nonfiction..., Pop Culture, Copy Editing, Curatorial Projects, Ethnic Identity, Content Strategy, Web Development
Education
Hampshire College 1988 — 1992
B.A., Nonfiction Literary Writing
University of New Hampshire 1987 — 1988
BA, Literary Journalism
Kearsarge Regional High School 1983 — 1987
Facebook August 2015 - Present
Archetypes, Inc. August 2012 - October 2013
1stdibs.com September 2010 - September 2012
Art+Auction magazine 2008 - 2010
Departures magazine 2004 - 2008
Skills
Editorial, Editing, Publishing, Magazines, Journalism, Publications, Copywriting, Content Development, Copy Editing, Storytelling, Writing, Social Media, Web Content, Content Strategy, Digital Media, Press Releases
Education
University of Rochester
Bachelor of Arts (B.A.)
New York City Ballet September 2015 - Present
The Rich Girls Are Weeping December 2005 - Present
New York City Ballet September 2012 - August 2015
Archetypes, Inc. April 2012 - July 2012
Booz & Company October 2009 - April 2012
Kindling & Tinder March 2007 - March 2012
Vault, Inc. January 2007 - January 2009
Hoover's Inc. March 2006 - December 2006
Hoover's Inc. March 2005 - March 2006
Hoover's Inc. June 2002 - January 2005
Skills
Blogging, Copywriting, Copy Editing, Content Management, Writing, Editorial, Editing, Web Content, Social Media, AP Style, Digital Marketing, Proofreading, Journalism, Strategic Communications, Content Strategy, Digital Strategy, Social Networking, CMS, Newsletters, Creative Writing, New Media, Content Development, Graphic Design, Music Criticism, Publishing, Digital Media, Media Relations
Education
The University of Texas at Austin 1994 — 1999
Bachelor of Science
The University of Texas at Austin 1994 — 1999
Bachelor’s Degree
Whole Whale January 2014 - Present
fashioned January 2013 - January 2014
Archetypes, Inc. June 2013 - October 2013
Association to Benefit Children July 2012 - June 2013
Southern African Music Rights Organisation June 2011 - July 2011
Citi Performing Arts Center June 2010 - August 2010
Skills
Nonprofits, Social Media, Marketing, Google Analytics, Grant Writing, Fundraising, Research, Microsoft Office, Customer Service, Training, Event Planning, Organizational..., Attention to Detail, Quality Assurance, Spanish, Project Management, Atlassian JIRA, Google Adwords, Data Analysis, SEO, Content Marketing, HTML
Education
Princeton University 2008 — 2012
Psychology, Neuroscience
Chagrin Falls High School 2004 — 2008
Super Win Enterprises Corp. September 2013 - Present
Archetypes, Inc. May 2013 - August 2013
Super Win Enterprises Corp. January 2013 - May 2013
Christie's September 2012 - December 2012
Self-employed September 2010 - May 2012
Square Inc. August 2011 - January 2012
Super Win Enterprises Corp. June 2008 - August 2011
Skills
Marketing, Social Media, Research, Photoshop, Management, Sales, HTML + CSS, Web Design, InDesign, Project Management, Writing, Leadership, Python, Java, WYSIWYG layout tools, Dreamweaver, Illustrator, Flash, Drupal Content..., Corporate Communications
Education
New York University 2010 — 2013
Bachelor of Science (BS), Media, Culture, and Communications
Ranney School 2000 — 2010
Refinery29, Inc. December 2012 - Present
QuickFitness August 2014 - Present
Archetypes, Inc. March 2012 - November 2012
Lulu Frost Jewelry September 2011 - March 2012
self-employed May 2009 - February 2012
Self-Employed June 2011 - January 2012
Great Works June 2009 - June 2011
SERIOUS BUSINESS PR LLC January 2010 - August 2010
Zoo York May 2009 - July 2009
Eastern Boarder August 2006 - May 2009
Skills
InDesign, Photoshop, ATG, Illustrator, IT Management, Software Quality..., Magento, Scrum, Social Media, Graphic Design, Agile Methodologies, Quality Assurance, Technical Support, Project Management, User Experience Testing, Github, Pivotal Tracker, JIRA, Confluence
Education
Framingham State University 2005 — 2009
BCS, Corporate Communications
ALOHA.com April 2015 - Present
ALOHA.com November 2014 - April 2015
Unruly June 2014 - November 2014
Archetypes, Inc. May 2013 - October 2013
Style: and Style: Men Magazine May 2010 - February 2013
La Prairie Group June 2012 - December 2012
Seven Tutors 2008 - June 2010
Skills
Marketing, Fashion, Editorial, Social Media, Market Research, Digital Media, Business Development, Marketing Strategy, Start-ups, Social Media Marketing, Entrepreneurship, Facebook, Brand Development, SEO, Feature Articles, Product Management
Education
Columbia University in the City of New York 2010 — 2014
Bachelor's Degree, Psychology; Special Concentration in Business Management, Magna Cum Laude
Van Winkle's May 2015 - Present
GetInsured December 2013 - March 2015
Rodale September 2012 - January 2014
ALOHA.com July 2013 - December 2013
Archetypes, Inc. January 2013 - July 2013
LIVESTRONG.COM / Demand Studios December 2011 - February 2013
Girl Scouts of the USA February 2012 - August 2012
American Express Publishing June 2011 - September 2011
Meredith April 2007 - April 2011
exhale enterprises April 2004 - June 2009
Skills
Editorial, Content Strategy, Content Development, Magazines, Editing, Publications, Publishing, Digital Media, Feature Articles, Copy Editing, Content Management, Newsletters, Web Content, Lifestyle, Web Editing, Fitness, Wellness, Freelance Writing, Strategic Partnerships, Journalism, New Media, Team Building, Getting the Best Out Of..., Brand Extension, Marketing, Management, Health, Corporate Communications
Education
University of Pennsylvania
BA, English
Gabor and Garrett July 2015 - Present
Garrett Yankou Design 2008 - Present
Archetypes, Inc. August 2012 - November 2013
Parade Magazine / Dash Recipes April 2012 - August 2012
Nomad Editions September 2010 - April 2012
In Style 1997 - 2007
Fairchild Publications 1992 - 1997
Skills
Creative Direction, Art Direction, Web Design, SEO, Advertising, E-commerce, Facebook, Logo Design, Magazines, Editorial, Publishing, Social Media, CMS, Graphics, SEM, Publications, Online Advertising, Photo Shoots, Blogging
Education
Carnegie Mellon University 1984 — 1988
Graphic Design/Management
Bronx High School of Science
McKinsey & Company January 2015 - Present
McKinsey Social Initiative November 2013 - Present
Project Gravitas July 2013 - November 2013
Archetypes, Inc. October 2011 - June 2013
McKinsey & Company August 2009 - October 2011
Self-Help January 2009 - April 2009
Citi May 2008 - August 2008
Samsung Electronics June 2007 - July 2007
Skills
Financial Modeling, Private Equity, Business Development, Start-ups, Marketing, Valuation, Financial Analysis, Consulting, Competitive Analysis, Strategy
Education
Duke University 2005 — 2009
Bachelor of Science (B.Sc.), Bachelor of Arts (B.A.), Economics, Public Policy
Duke in Florence - Villa Corsi-Salviati
Time Inc. March 2013 - March 2015
Time Inc. December 2012 - March 2013
Archetypes, Inc. December 2012 - March 2013
Time Inc. April 2012 - December 2012
Martha Stewart Living Omnimedia February 2012 - March 2012
Artisan Books February 2012 - March 2012
Conde Nast October 2011 - January 2012
Weight Watchers August 2011 - September 2011
Martha Stewart Living Omnimedia May 2010 - July 2011
American Media August 2005 - January 2010
Skills
Art Direction, Creative Direction, Ipad (Nook, Android,..., Publishing, Magazine re-designs, Art Directing Cookbooks, Magazine branding, Magazine Designer, Magazine Cover..., start ups, launching new magazines, Launching New Brands, Magazines, Cookbooks, Start-ups, Layout, Blogging, Visually Concepting..., Publications, Digital Photography, Brand Development, Photo Shoots, Art, Graphic Design, Graphics, Celebrity, Image Editing, Advertising, Typography, Photography, Entertainment, Editorial, Mac, Fashion, Magazine Design, Illustrator, QuarkXPress, InDesign, Book Design, Photo Shoot Production, Adobe Creative Suite, Corporate Identity, Catalogs, Photo Research, Social Media
Education
School of Visual Arts
Bachelor of Art (Graphic Design)
Bloomingdale's May 2014 - Present
Project Gravitas, LLC October 2013 - May 2014
Archetypes, Inc. October 2011 - October 2013
eMarketer, Inc. October 2010 - October 2011
WORKS by Nicole Williams 2008 - 2010
MTV Networks May 2005 - August 2005
theU.net February 2005 - May 2005
Skills
Content Strategy, Digital Media, Content Development, Content Management, Digital Strategy, Web Content, Team Leadership, Editorial, Digital Copywriting, Management, Start-ups, Branded Content, Copywriting, Thought Leadership, Product Development, Editorial Strategy, Product Marketing, Business Writing, Copy Editing, Editorial Product..., UX writing
Education
Penn State University
BA
Penn State University
BA
Rodale Grow September 2014 - Present
Freelance August 2011 - Present
Glamour magazine May 2015 - July 2015
Cosmopolitan Magazine April 2014 - August 2014
Health.com March 2013 - March 2014
Archetypes, Inc. September 2013 - September 2013
Food Network Magazine October 2012 - February 2013
Parents/American Baby August 2011 - May 2012
Time Out New York Kids July 2007 - August 2011
Time Out New York April 2006 - July 2007
Skills
Photography, Magazines, Photo Research, InCopy, Editorial, Photo Shoots, Food Photography, Photo Shoot Production, Publishing, Storytelling, Lifestyle, Fashion, Digital Photography, Commercial Photography, Still Life, Blogging, Photo Editing, Editing
Education
Rutgers University-New Brunswick 2000 — 2004
BFA, Visual Arts- Photography
Slade School of Fine Art 2003 — 2003
BFA, study abroad program
Magilla Entertainment November 2013 - Present
AKA NYC November 2013 - November 2013
Archetypes, Inc. August 2013 - October 2013
Spotwelders August 2013 - August 2013
Magilla Entertainment July 2013 - August 2013
JWT May 2012 - June 2013
JWT June 2009 - May 2012
The Asylum June 2008 - June 2009
The Asylum June 2008 - June 2009
· 2 Student Productions January 2007 - February 2008
Skills
Final Cut Pro, Avid Media Composer, Adobe Premiere Pro, Post Production, Video, DVD Studio Pro, Premiere, Final Cut Studio, Film, Avid, Videography, Editing, Film Production, Dvd, Sound, Video Production, Broadcast, Television, Video Editing, Commercials, Digital Media, Documentaries, Creative Direction
Education
Vancouver Film School 2007 — 2008
Film/Cinema/Video Studies
College of Southern Nevada
Film/Cinema/Video Studies
L2: Business Intelligence for Digital June 2014 - Present
Archetypes, Inc. August 2011 - October 2013
Maidenform September 2006 - August 2011
Goldman Sachs June 2004 - August 2006
Skills
Business Development, Public Relations, Strategic Partnerships, Digital Marketing, Marketing Strategy, Marketing, Social Media, Digital Media, Integrated Marketing, E-commerce, Fashion, Brand Development, Strategic Planning, Apparel, Management, Trend Analysis, Product Development, Merchandising, Cross-functional Team..., Brand Management, Forecasting, Competitive Analysis, Online Advertising
Education
Northwestern University
B.S., Learning and Organizational Change
Chameleon Cold-Brew May 2015 - August 2015
Milk Studios April 2013 - April 2014
Studio Jeremyville 2013 - 2014
The Unique Creatures July 2012 - 2013
Archetypes, Inc. November 2012 - December 2012
Allston Pudding January 2012 - June 2012
New Line Cinema LLC June 2011 - August 2011
rakontur June 2010 - August 2010
Skills
Final Cut Pro, Photography, Avid Media Composer, Video Editing, Film, Video Production, Cinematography, Film Production, Mac, Screenwriting, Editorial, Art, Canon DSLR, Final Draft, Directing, Camera, Editing, Video, Avid, Music, Photoshop, Digital Photography, Social Media, Television, Film Editing, Social Networking, Entertainment, Creative Writing, Creative Direction, Adobe Creative Suite, Advertising, Feature Films, Facebook, Digital Media, Social Media Marketing, Copywriting, Lighting, Final Cut Studio, Blogging, Post Production, New Media, Storytelling, Media Production, Script Coverage, Non-linear Editing, WordPress, iMovie, Holistic Health, Vegetarian Cooking
Education
Institute for Integrative Nutrition 2014 — 2015
Health Coach, Holistic Health
Boston University 2008 — 2012
Bachelor of Science (B.S.), Film/Cinema/Video Studies
New York University 2008 — 2008
Photography