TiVo Research and Analytics (TRA)
Industry: Media company
DescriptionTRA, Inc. is a media and marketing measurement company that matches the advertisements households receive with the products they buy. The company is based in New York City and was founded by Mark Lieberman and Bill Harvey in 2008. In July 2012 it was sold to TiVo for a reported $US20 million. Headquarters: New York City, NY Founded: February 2008 Parent organization: TiVo Corporation
TiVo Research and Analytics (TRA) List of Employees There's an exhaustive list of past and present employees! Get comprehensive information on the number of employees at TiVo Research and Analytics (TRA). You can filter them based on skills, years of employment, job, education, department, and prior employment.
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TiVo Research and Analytics (TRA) Employees
TiVo Research and Analytics (TRA) July 2015 - Present
MaxPoint August 2014 - May 2015
Centice July 2012 - May 2014
North Carolina State University May 2011 - December 2012
College of Charleston August 2009 - July 2010
Hawkes Learning Systems January 2010 - May 2010
WMATA June 2009 - August 2009
US Census Bureau May 2007 - August 2008
Skills
Statistics, Operations Research, Applied Mathematics, Statistical Modeling, Algorithms, Data Mining, Algorithm Design, Integer Programming, Linear Programming, Simulations, R, Optimization, Matlab, University Teaching, Chemometrics, Cluster Analysis, Job Scheduling, Data Classification, Data Modeling, Python, SAS, Lindo, Lingo, Xpress, SQL, Mathematical Modeling, Data Analysis, Analytics
Education
North Carolina State University 2010 — 2015
Doctor of Philosophy (Ph.D.), Operations Research
College of Charleston 2008 — 2010
Master of Science (MS), Mathematics
James Madison University 2004 — 2008
Bachelor of Science (BS), Mathematics
Jet.com July 2015 - Present
Thinglink October 2014 - June 2015
TiVo Research and Analytics (TRA) November 2013 - June 2014
DIRECTV November 2011 - November 2013
Showtime Networks September 2010 - November 2011
Nickelodeon 2008 - September 2010
MTV Networks' The N 2006 - 2008
Skills
Television, Digital Media, Digital Strategy, Marketing, Entertainment, Event Planning, Event Management, Brand Management, Integrated Brand..., Marketing Strategy, Marketing Communications, Social Media Marketing, Online Marketing, Strategic Brand..., Branding & Identity, Music Industry, Video Production, Content Strategy, Digital Marketing, Video, Media Planning, Broadcast, Online Advertising, New Media
Education
University of Central Florida 2000 — 2004
BA, Advertising & Public Relations
Adviser Investments January 2015 - Present
TiVo Research and Analytics (TRA) June 2014 - September 2014
Southern Stone Media May 2013 - July 2013
MTV Networks May 2012 - August 2012
Skills
Social Media, PowerPoint, Teaching, Editing, Microsoft Office, Research, Facebook, Microsoft Word
Education
Bucknell University 2010 — 2014
Bachelor of Arts (BA), English Language and Literature, General
Tuck School of Business at Dartmouth
Bridge Program
Hamden Hall Country Day 2006 — 2010
NYC Department of Education August 2010 - Present
TiVo Research and Analytics (TRA) 2005 - 2008
Skills
Curriculum Development, Research, Curriculum Design, Educational Technology, Tutoring, Lesson Planning, Higher Education, PowerPoint, Classroom Management, Staff Development, Public Speaking, Leadership
Education
Teachers College of Columbia University 2009 — 2010
Master's Degree, English/Language Arts Teacher Education
Stony Brook University Graduate School 2005 — 2007
Master of Arts (M.A.), English Language and Literature, General
TiVo Research and Analytics (TRA) May 2015 - Present
Crossbeam Media, A Comcast Company August 2013 - May 2015
Comcast Spotlight June 2012 - July 2013
AT&T AdWorks January 2009 - July 2012
EVAD Consulting February 2007 - January 2009
erinMedia, LLC September 2000 - February 2007
Cheetah Technologies July 1999 - September 2000
Skills
Strategic Partnerships, Digital Media, Mobile Advertising, Media Research, Proposal Writing, Media Buying, Media Planning, Analytics, Television, Integrated Marketing, Customer Insight, Advertising Sales, Direct Marketing, Start-ups, Strategy, Advertising, Digital Marketing, Product Marketing, Mobile Marketing, Mobile Devices, Online Marketing, Segmentation, Online Advertising, Customer Acquisition, Marketing Strategy, Marketing, Lead Generation, Interactive Marketing, New Media, Marketing Research, Business Development, SEM, Digital Strategy, Business Strategy, Competitive Analysis, Web Analytics, Market Research, Email Marketing, B2B, Mathematics, Multi-channel Marketing, Business Planning, Product Development, Salesforce.com, Strategic Planning, Sales, Product Management, Naval Operations, Account Management, Management
Education
Iowa State University
BS, Mathematics, Physics, English
United States Naval Academy
Career Tu April 2013 - March 2015
TiVo Research and Analytics (TRA) October 2013 - December 2014
Massage Envy January 2012 - August 2012
Skills
Data Analysis, Market Research, Google Analytics, Online Advertising, Email Marketing, Social Media, Marketing, Online Marketing, Microsoft Excel, Marketing Strategy, Microsoft Office, Digital Marketing, SEO, Media Analysis, Photoshop, SAS, SQL, HTML, CSS, PowerPoint, SEM, Facebook, Cantonese, Multilingual, Influencer Marketing, Mandarin, Positive Psychology, English, Creative Direction
Education
New York University 2015 — 2016
Master of Science (M.S.), Integrated Marketing
University of Pittsburgh 2010 — 2012
Bachelor of Business Administration (BBA), Marketing
University of International Business and Economics 2011 — 2011
Study Abroad, Marketing
TiVo Research and Analytics (TRA) July 2015 - Present
Canvs January 2014 - July 2015
Twitter February 2013 - July 2013
Bluefin Labs December 2012 - February 2013
Advertising Research Foundation March 2012 - November 2012
Advertising Research Foundation December 2010 - March 2012
Advertising Research Foundation August 2010 - December 2010
Convergence Culture Consortium September 2008 - August 2010
Turner Broadcasting June 2009 - August 2009
Advertising Research Foundation June 2009 - August 2009
Skills
Social TV, Social Media, Social Media Marketing, Marketing Strategy, Digital Media, Audience Measurement, Media Research, Advertising, Social Networking, Strategic Communications, Public Speaking, Presentations, Written Communication, Strategy, Media Studies, Market Research, Marketing, Facebook, Television, Digital Strategy, Marketing Research, Blogging, Creative Direction, Newsletters, Digital Marketing, Integrated Marketing, Media Planning, Customer Insight, Awesomeness
Education
Massachusetts Institute of Technology
SM, Comparative Media Studies
Middlebury College
BA, American Civilization and Theatre
TiVo Research and Analytics (TRA) May 2015 - August 2015
IVY Classic January 2015 - January 2015
Storyville Entertainment Inc. January 2014 - May 2014
Visible World June 2013 - July 2013
Skills
Entrepreneurship, Social Media, Editing, Final Cut Pro, Creative Writing, Television, Video Editing
Education
University of Rochester 2012 — 2016
Bachelor’s Degree, Film and Media Studies; Production concentration
UNSW Australia 2014 — 2014
Study Abroad
TiVo Research and Analytics (TRA) August 2014 - Present
Symphony Advanced Media July 2013 - July 2014
Media Behavior Institute June 2011 - June 2013
Laura Media Services October 2010 - July 2011
Knowledge Networks 2009 - September 2010
TNS Media Intelligence 2003 - 2008
Arbitron, Inc. 1989 - 1999
Donovan Data Systems 1986 - 1989
Strategy Research Corporation 1985 - 1986
Skills
Market Research, Marketing Research, Advertising, Integrated Marketing, Media Research, Digital Media, Digital Strategy, Mobile Marketing, Customer Insight, Media Planning, Digital Marketing, Advertising Research, Marketing Communications, Public Speaking, Media Buying, Analytics, Online Advertising, Project Planning, Mobile Advertising, New Media, Competitive Analysis, Marketing Strategy, Segmentation, Account Management, Training, Competitive Intelligence, FMCG, Strategy, Google Analytics, Sales, Direct Marketing, Ad Serving, Social Media, Questionnaire Design, Web Analytics, Consumer Behaviour, Marketing, New Business Development, Strategic Partnerships, Quantitative Research, Audience Measurement, Broadcast, Online Marketing, Brand Loyalty, Direct Response
Education
Pace University 1969 — 1975
MS, School Psychology
TiVo Research and Analytics (TRA) July 2015 - Present
The NPD Group August 2013 - July 2015
The NPD Group February 2012 - July 2013
Amida Care 2010 - February 2012
The Hebrew Home for the Aged At Riverdale August 2009 - December 2009
MTV Networks January 2009 - May 2009
Skills
Microsoft Office, SharePoint, Microsoft Excel, Databases, Analysis, Quality Assurance, Research, Data Analysis, PowerPoint, Project Management, Finance, Management, Customer Satisfaction, Microsoft Word, Outlook, Salesforce.com, Public Speaking, Event Planning, Customer Service
Education
College of Mount Saint Vincent 2009 — 2011
MBA
College of Mount Saint Vincent 2005 — 2009
B.S., Business, Psychology