Simmons Market Research Bureau
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Simmons Market Research Bureau Employees
Liberty Power April 2011 - October 2013
Applica Consumer Products (Now Spectrum Brands) May 2010 - April 2011
Costa Cruise Line March 2008 - May 2010
Florida Home Trust June 2006 - January 2008
Life Extension January 2005 - July 2006
Celebrity Cruises January 2004 - December 2004
Online Vacation Center March 2002 - December 2003
Simmons Market Research Bureau January 2001 - January 2002
GTECH Corp Latin America Headquarters June 1996 - December 2000
Skills
Market Research, Strategy, Forecasting, Marketing, Analysis, Business Intelligence, Direct Marketing, Sales, Program Management, Marketing Research, Competitive Analysis, Pricing, Strategic Planning, Marketing Strategy, Business Analysis, Management, Cross-functional Team...
Education
Instituto Superior Universitario de Mercadotecnia
Bachelors of Science in Marketing, Marketing
Universidad José María Vargas
Associates of Arts in Graphic Design, Graphic Design
Upper Canada College 1975 — 1977
High School, Sciences
Experian Marketing Services October 2013 - Present
Experian Marketing Services April 2011 - October 2013
Experian Marketing Services October 2004 - April 2011
Simmons Market Research Bureau February 2003 - October 2004
Arbitron June 1998 - February 2003
Arbitron June 1990 - June 1998
Skills
Product Innovation, Marketing Research, Market Research, Product Development, Data Analysis, Customer Insight, Segmentation, Analytics, Competitive Intelligence, Competitive Analysis, Direct Marketing, Strategic Planning, Product Marketing, Cross-functional Team..., Marketing Strategy, Multi-channel Marketing, Mobile Devices, Strategy, Writing
Education
University of Maryland Baltimore County
Self Employed March 2014 - Present
EFG Research (European Fieldwork Group) November 2010 - December 2013
University of Phoenix March 2010 - November 2011
Insights Marketing Group February 2008 - October 2008
Synovate May 2006 - January 2008
Mediamark Research July 2000 - May 2006
Macro International May 1999 - November 1999
Simmons Market Research Bureau January 1997 - May 1999
Skills
Package Testing, Market Research, Segmentation, Research, B2B, Business Strategy, FMCG, Advertising, Customer Insight, Marketing Research, Analytics, Competitive Intelligence, Strategy, Management, Quantitative Research, Focus Groups, Strategic Planning, Online Research, Consumer Behaviour, Advertising Research, Competitive Analysis, Market Analysis, Qualitative Research, Sales Operations, Sales, Market Intelligence, Brand Equity, Brand Loyalty, Consumer Insight, Business Development, Business Insights, Lead Generation, Nielsen, Primary Research
Education
John Sperling School of Business at University of Phoenix 2010 — 2011
MBA, Masters of Business Administration
New York Institute of Technology-Old Westbury
B.S., Business Administration, Marketing, 1992
NBCUniversal, Inc. July 2015 - Present
Univision Communications Inc. October 2007 - December 2014
Univision Communications Inc. August 1997 - September 2007
The Nielsen Company 1993 - 1997
The Nielsen Company 1983 - 1993
Simmons Market Research Bureau 1981 - 1983
Skills
Media Research, Nielsen, Advertising Research, Audience Measurement, Digital Media, Analytics, New Media, Market Research, Consumer Behaviour, Television, Competitive Intelligence, Media Buying, Customer Insight, Marketing Research, Digital Marketing, Quantitative Research, Integrated Marketing, Advertising, Strategy, Segmentation, Digital Strategy, Online Advertising, Broadcast, Competitive Analysis, Primary Research, Advertising Sales, Research, Marketing Strategy, Public Speaking, Qualitative Research, Broadcast Television, Content Strategy, Entertainment, Media Planning, Web Analytics
Education
City University of New York-Baruch College
BBA, Marketing Research
Rentrak 2015 - Present
WITI (Women in Technology International) 2011 - Present
Experian October 2004 - 2015
South Florida Women of Color Empowerment Conference 2014 - 2014
Simmons Market Research Bureau February 1998 - October 2004
Symmetrical Resources 1993 - 1998
Skills
Business Intelligence, Leadership, SDLC, Business Analysis, Vendor Management, IT Management, Software Project..., IT Strategy, Program Management, Database Admin, Software Development, Management, Strategy
Education
Spelman College
BS, Computer Science
St. Thomas University
MS, Management in Information Systems
Nova Southeastern University
Ph.D. Candidate, Information Systems
Nova High School
Deacom December 2014 - Present
First Data Corporation August 2014 - November 2014
Operative February 2012 - 2012
Amtech October 2010 - December 2011
Harris Corporation June 2008 - October 2010
Edge Technology Services June 2007 - October 2010
Harris Corporation January 2001 - September 2007
Jupiter Media Metrix January 2000 - January 2001
Simmons Market Research Bureau January 1998 - January 2000
MargeotesFertitta + Partners, LLC June 1996 - February 1998
Skills
Conversant in French, Conversant in Armenian, MS Office, EAS Media ERP Software, Imaginera Corrugated..., MyMedia Metrix Online..., Choices II Research..., Familiarity with SQL, WIKI, Siebel Customer Support..., Remedy Customer Support..., Onyx Customer Support..., Gupta Report Builder, Doc-Link Enterprise..., TeamTrack issue tracker, Competitive Media..., Telmar media systems, Strata & SmartPlus..., PeopleSoft, Axiom online business..., Cliqbook online..., RoboDemo, Photoshop, QuarkXPress, Microsoft Live Meeting, SnagIt, LexisNexis, Bartender custom..., SQL, Microsoft Office, Live Meeting, Wikis, Training, Marketing Strategy, Management, Research, Software Documentation, Siebel, New Media, Market Research, Integrated Marketing, Advertising, Business Analysis, CRM, Consulting, Marketing
Education
Syracuse University 1992 — 1996
S.I. Newhouse School, Public Communications; Advertising
Friends' Central School 1988 — 1992
Simmons-Boardman Publishing Corp. April 2014 - Present
Royal Media Group January 2010 - March 2013
Cygnus Business Media December 2006 - March 2009
Cygnus Business Media March 2003 - December 2006
Chemical Week Associates March 2002 - November 2002
CMP Media September 1995 - June 2001
Cahners Publishing July 1994 - September 1995
Simmons Market Research Bureau October 1989 - July 1994
Skills
Advertising Sales, B2B, Online Advertising, Integrated Marketing, Publishing, Sales, B2B Marketing, Web Marketing, Magazines, Lead Generation, Email Marketing, Interactive Marketing, Mobile Marketing, Advertising, Trade Shows, Strategic Partnerships, Blogging
Education
State University of New York College at Purchase
BA
Collective Intellect (acquired by Oracle) December 2011 - Present
Noel and Associates 2005 - Present
Arbitron January 1997 - November 2005
Simmons Market Research Bureau 1995 - 1996
Western International Media Agency 1994 - 1995
Whiteco Outdoor 1990 - 1994
Skills
Advertising, Business Development, CRM, Consulting, Integrated Marketing, Leadership, Management, Market Research, Marketing, Marketing Communications, Marketing Research, Marketing Strategy, New Business Development, New Media, Process Improvement, Project Planning, Public Speaking, Research, Retail, Risk Management, Sales, Sales Management, Sales Operations, Social Media, Social Media Marketing, Social Media Measurement, Strategic Planning, Strategy, Team Building, Training, Digital Marketing, Digital Media
Education
Center for Sales Strategy 2002 — 2003
Agency, Media and Advertiser Sales
University of Illinois at Urbana-Champaign 1986 — 1989
Communications, Business
Ralph Garramone MD, FACS June 2013 - Present
Riverchase Dermatology and Spa Blue MD September 2006 - June 2013
Integra Life Clinical Spa October 2004 - August 2006
Simmons Market Research Bureau 1998 - 2000
Skills
Skin Care, Aesthetics, Cosmetics, Chemical Peels, Spa, Customer Service, Skin, Microdermabrasion, Laser, Wellness, Laser Hair Removal, Waxing, Rosacea, Healthcare, Clinics, Clinical Research, Makeup Artistry, Skin Care Treatment -..., IPL/Radiofrequency..., Education/Training, Electrolysis, Electrology, Clinical Makeup..., Aesthetic Protocols, , Retail/Inventory, Clinic Operations, Aesthetic and Cosmetic..., Dermaplaning, Micro Needling, Permanent Makeup, Coolsculpting
Education
Florida College of Natural Health-Brandenton 2003 — 2005
Associates, Paramedical Skincare
Florida School of Electrolysis - Port Charlotte 2004 — 2004
Florida Licensed Electrolysis, Electrolysis/Electrology and Electrolysis Technician
Hollywood Laser Institute 2004 — 2004
Certified Laser Hair Removal Specialist, Laser Hair Removal
Beauty Schools of America-Miami 2001 — 2002
Florida Skincare License, Skincare, Make-up, Mani/Pedi
Sixth Judicial Circuit, Florida State Courts March 2004 - Present
Sixth Judicial Circuit, Florida State Courts November 1999 - March 2004
Administrative Office of the Courts September 1990 - November 1999
Sixth Judicial Circuit, Florida State Courts September 1988 - September 1990
Simmons Market Research Bureau August 1987 - September 1988
ST. PETERSBURG TIMES March 1984 - June 1987
Skills
Policy, Courts, Leadership, Government, Criminal Justice, Collaborative Problem..., Program Management, Budgets, Mediation, Project Planning, Human Resources, Management, Research, Strategic Planning, Analysis, Legal Writing, Public Administration, Editing, Legal Research, Public Policy, Policy Analysis, Public Budgeting, Public Speaking, Fundraising, Nonprofits, Legislative Relations, Criminal Law, Community Outreach
Education
University of South Florida 2000 — 2004
MPA, Public Administration
University of South Florida 1987 — 1991
Bachelor of Arts (BA), Political Science and Government
Consumer Orbit November 2011 - Present
Self - Employed July 2004 - January 2012
Simmons Market Research Bureau March 1997 - June 2004
Turner Broadcasting December 1995 - March 1997
E! Entertainment Television December 1994 - December 1995
Skills
Analytics, Market Research, Segmentation, Research, Data Analysis, Database Integration, Data Integration, Marketing Research, Database Marketing, Marketing, Analysis, Leadership, Customer Insight, Consumer Behaviour, Advertising, Advertising Research, Management
Education
State University of New York at New Paltz 1990 — 1994
BA, Communications & Media Managment
N/A February 2001 - Present
Miami Dolphins February 2006 - August 2011
National Football League August 2006 - July 2011
Team Health February 2005 - February 2006
AmeriPath / Quest Diagnostics December 2001 - January 2005
CareCentric February 2001 - November 2001
Simmons Market Research Bureau January 1998 - January 2001
Skills
Software Project..., Java, ColdFusion, Business Services, Mechanics, Weld, SQL, JavaScript, Windows, SDLC, Microsoft SQL Server, HTML, Business Analysis, .NET, VB.NET, Programming, Visual Basic, Being Awesome, MySQL, C#, Perl, Welding
Education
Capitol College 2012 — 2013
MS-CS, Information Assurance Engineering, 4.0
Barry University 2009 — 2011
BS-IT, Software Engineering, 3.948
Broward College 2004 — 2008
Associates of Arts, Computer Science
Eaglebrook 1990 — 1992
Millward Brown Digital August 2014 - Present
InsightExpress April 2012 - August 2014
The Nielsen Company July 2008 - April 2012
Simmons Market Research Bureau July 2004 - July 2008
TNS Media Intelligence 1997 - 2004
TMP Worldwide 1995 - 1997
Los Angeles Times 1992 - 1995
Skills
Digital Media, Media Research, Salesforce.com, Media Planning, Digital Marketing, Analytics, Marketing Research, Online Advertising, Customer Insight, Market Research, Advertising Research, Competitive Analysis, Strategy, Web Analytics, Management, Online Marketing, Direct Marketing, Competitive Intelligence, Marketing Strategy, Advertising, Leadership, Segmentation, Market Analysis, CRM, Sales, Digital Strategy
Education
California Institute of the Arts
MFA, Acting
University of Michigan
BA, Liberal Arts
comScore May 2007 - Present
Scarborough Research 2002 - August 2007
Warp Speed Marketing, Inc. September 2000 - May 2007
Simmons Market Research Bureau June 1998 - January 1999
Northstar Interactive, Inc. 1999 - 1999
Arbitron August 1980 - October 1997
Skills
Audience Measurement, Advertising Research, Customer Insight, Analytics, Marketing Research, Market Research, Digital Marketing, Online Advertising, Online Research, Marketing Strategy, Executive Management, Digital Media, Competitive Analysis, His personal..., Someone with ethics who..., Being a straight shooter, Quantitative Research, Business Strategy, Business Development, Digital, Advertising, Survey Design, Public Speaking, Media Research, Strategy, Strategic Partnerships, Integrated Marketing, Survey Research, Strategic Planning, comScore, Marketing, Cat Herding, New Media, Nielsen, Consumer Behaviour, Primary Research, Media Planning, Focus Groups, Competitive Intelligence, Social Media Measurement, Consumer Insight, Brand Equity, Business Insights, Media Buying, Questionnaire Design, Omniture, Market Analysis
Education
Pace University - Lubin School of Business 1982 — 1985
MBA cum laude, Marketing Management
New York University - Leonard N. Stern School of Business 1976 — 1981
BS, Marketing
Consumer Orbit January 2009 - Present
Rentrak August 2010 - Present
University of Oklahoma July 2010 - December 2010
Experian February 2007 - December 2008
The Experian Company October 2004 - February 2007
Simmons Market Research Bureau February 1998 - October 2004
Symmetrical Resources January 1992 - October 2004
Transactional Data Solutions 1998 - 2001
VNU/Birch Scarborough Research June 1989 - December 1991
Birch Scarborough Research June 1985 - June 1989
Skills
Analytics, Segmentation, Customer Insight, Market Research, Media Research, Database Marketing, Marketing Research, Integrated Marketing, Advertising Research, Marketing, Consumer Behaviour, Digital Marketing, Management, Digital Strategy, Competitive Analysis, Market Analysis, Strategy, Mobile Marketing, Online Advertising, Strategic Partnerships, Customer Acquisition, Multi-channel Marketing, Media Planning, Digital Media
Education
University of Alabama 1966 — 1971
BS, Business Administration
Q Interactive April 2010 - Present
The Duffy and Lee Carpet Company January 2003 - Present
Newtek Business Services November 2008 - March 2009
Newtek Business Services July 2008 - November 2008
New York City Department of Education October 2005 - March 2008
Broward County Aviation Department February 2003 - September 2005
Simmons Market Research Bureau November 2000 - February 2002
Simmons Market Research Bureau September 1999 - November 2000
Gombos International March 1999 - April 1999
Skills
HTML, Dreamweaver, Microsoft Office, Customer Service, JavaScript, PPC, Lead Generation, Photoshop, SEO, E-commerce, Advertising, Management
Education
Pace University 2006 — 2008
Teaching
Art Institute of Fort Lauderdale 2000 — 2004
BS, Interactive Multimedia and Web Design
DePaul University 1994 — 1998
BA, Sociology and Communication
Icing Designs, L.L.C. 2006 - Present
American Express 2002 - 2006
STSN 2001 - 2002
Senior Flexonics Ketema Division 1999 - 2001
National Finance Corporation 1998 - 1999
DialAmerica Marketing 1991 - 1998
Elevating Events 1990 - 1993
Simmons Market Research Bureau 1991 - 1992
Cuesta Construction, Inc 1987 - 1990
Education
Montana State University-Billings 2011 — 2012
Master of Education, Teaching K-8
San Diego State University-California State University
BS, Business Administration (Management)
Cuesta College
AA, Journalism/Communications
Ipsos Connect August 2014 - Present
TonyInc Information Services October 2013 - Present
Cambia Information Group April 2012 - September 2013
Affinity Research, LLC August 2010 - 2012
Kantar - KMR Group 2008 - 2010
Kantar - Millward Brown/Millward Brown IntelliQuest 1998 - 2008
Erdos and Morgan 1997 - 1998
Simmons Market Research Bureau 1996 - 1997
JWT 1993 - 1995
Hachette Filipacchi Media 1981 - 1991
Skills
Market Research, Marketing Research, Analytics, Online Research, Media Research, Event Planning, Sales Management, Integrated Marketing, Customer Insight, B2B, Advertising, Digital Media, Research Design, Segmentation, Executive Management, Public Speaking, Quantitative Research, Advertising Research, B2B Marketing, Technology Research, Marketing Communications, Consumer Behaviour, Digital Strategy, P&L responsibility, Client Relationship..., Internet Research, CRM, P&L Management, Social Media Marketing, Product Development, Leadership, Social Networking, Management, Marketing, Focus Groups, Questionnaire Design, Competitive Analysis, Consumer Insight, Mobile Marketing, Market Analysis, Primary Research, Mobile Devices, Competitive Intelligence, Brand Architecture, Market Intelligence, Business Insights, Brand Equity, Survey Design, Strategy
Education
Cornell University 1972 — 1976
BS
Cornell University
BS
Experian Marketing Services August 2013 - Present
Compete, Inc. August 2012 - August 2013
Rentrak March 2011 - August 2012
LogicLab, a Merkle Company November 2009 - March 2011
National Geographic Channel January 2009 - November 2009
Integrated Media Measurement Inc, IMMI July 2008 - November 2008
Simmons Market Research Bureau August 2002 - July 2008
Scarborough Research June 1998 - August 2002
Skills
Marketing Research, Customer Insight, Market Research, Analytics, Media Research, Advertising, Online Advertising, Advertising Research, Digital Media, Marketing Strategy, Digital Marketing, Audience Measurement, Social Media, Account Management, Integrated Marketing, Media Planning, New Business Development, Consumer Behaviour, Segmentation, Competitive Analysis, Strategy, Direct Marketing
Education
State University of New York College at Cortland 1994 — 1998
BS, Economics and Management Science
Lakes Media LLC 2005 - 2015
Simmons Market Research Bureau July 2001 - December 2002
Opus Media Group January 1990 - December 1999
Birch Research Corporation / Birch Scarborough Research Corp October 1987 - January 1990
Birch Research Corporation January 1978 - September 1987
Skills
Television, Advertising, Radio, Market Research, Digital Media, Radio Broadcasting, Social Media, Marketing Strategy, Online Advertising, Social Media Marketing, Research, Competitive Analysis, Marketing, Strategy, Advertising Sales, Broadcast, Media Buying, Entertainment, Public Relations, Leadership, Sales, Marketing Research, Media Planning, Integrated Marketing, Radio Advertising, Strategic Planning, Radio Producing, Entrepreneurship, Media Relations, Mobile Marketing, Voice Over, Digital Strategy, Radio Promotions, New Media, Digital Marketing
Education
Cornell University 1970 — 1974
Bachelor of Science, Industrial and Labor Relations
flooz.com 1999 - 2000
American Express 1988 - 1999
Simmons Market Research Bureau 1985 - 1986
CBS News 1981 - 1983
Grey Advertising 1981 - 1982
Education
Northwestern University - Kellogg School of Management 1986 — 1988
Master of Business Administration (MBA)
Bowdoin College 1976 — 1980
Bachelor's degree
Various January 2009 - Present
Avon 2009 - Present
Draftfcb 2007 - 2008
Siemens\Bayer HealthCare 2004 - 2007
Datascope Corporation 2002 - 2004
Apogee Networks 2001 - 2001
DoubleClick, Inc 1998 - 2000
Simmons Market Research Bureau 1995 - 1998
Young & Rubicam 1992 - 1994
CIGNA Group Insurance 1992 - 1992
Skills
Software Documentation, FrameMaker, Adobe Acrobat, Advertising, PaintShop Pro, Microsoft Word, Market Research, Hands-on Training, Training, HTML, Instructional Design, Customer Service, Technical Support, Quality Control, VSS, Technical Writing, Online Advertising, Social Media, Marketing, Content Management, Copywriting, Digital Marketing, Adobe Audition, Final Cut Pro, Public Speaking, Project Management, Quality Assurance, Social Networking, Product Development, Sales, Social Media Marketing, Digital Media
Education
Connecticut School of Broadcasting 2012 — 2013
Diploma, TV/Radio
University of Hartford 1987 — 1991
BA, Communications
University of Hartford
Bachelor of Arts, Communications and Psychology
HSR Market Research 2008 - Present
Lieberman Research Group 1992 - 2008
Research & Forecasts 1988 - 1992
Simmons Market Research Bureau 1985 - 1987
CBS Inc. 1975 - 1984
Skills
Strategic market..., Questionnaire design, Creative analyses &..., Marketing Research, Market Research, Questionnaires, Analysis, Financial Services, Focus Groups, Questionnaire Design, Advertising Research, Consumer Behaviour, Customer Insight, Quantitative Research, Business Development, Segmentation, Report Writing, Qualitative Research, Data Analysis, CATI, Management, Primary Research, Creativity, Public Relations, Survey Research, Online Research, Competitive Intelligence, Brand Equity, Ethnography, Analytics
Education
Baruch College, City University of New York (CUNY) 1975 — 1978
MBA
Baruch College, City University of New York (CUNY) 1970 — 1975
BA
Assembly Media Arts + Sciences December 2014 - Present
Doner December 2007 - Present
Spark Communications (formerly StarLink) August 2005 - December 2007
Cramer-Krasselt July 1994 - August 2005
Creative Alliance September 1993 - July 1994
Simmons Market Research Bureau June 1991 - September 1993
Tatham-Laird & Kudner (Euro RSCG) January 1986 - June 1991
Mandabach & Simms, Ketchum Chicago March 1985 - November 1985
Education
Michigan State University 1980 — 1984
Bachelor of Arts (B.A.), Advertising
Lakeview High School 1976 — 1980
Sesame Workshop August 2008 - Present
American Express 2002 - July 2008
Cablevision Systems Corp 2001 - 2002
Ipsos-NPD 1998 - 2001
CMP Media 1997 - 1998
Simmons Market Research Bureau 1996 - 1997
Daymon Associates 1994 - 1996
Skills
Market Research, Marketing Research, Marketing Strategy, Customer Insight, Research, Marketing, Digital Strategy, Digital Media, Digital Marketing, Focus Groups, Segmentation, Market Intelligence
Education
New York University - Leonard N. Stern School of Business 1998 — 2002
M.B.A., Marketing and Management
Cornell University 1990 — 1994
B.S. Business Management and Marketing
Progressive Business Media July 2013 - Present
iPacesetters November 2010 - February 2013
Reed Business Information, a division of Reed Elsevier Inc June 1993 - July 2010
Institutional Investor February 1992 - June 1993
UBM (formerly CMP Media) 1986 - 1992
BPA Worldwide 1984 - 1986
Simmons Market Research Bureau 1982 - 1984
Skills
Publishing, B2B, Email Marketing, Direct Mail, Magazines, Lead Generation, Subscription Marketing, Teleservices, Direct Marketing, Customer Retention, Customer Acquisition, Corporate Branding, Product Management, Strategic Planning, Copywriting, Budget Process, Leadership, Subscriptions, Salesforce.com, Social Media Marketing, Sales, Social Networking, Marketing, Direct Mail Campaigns, Market Research, Marketing Strategy, CRM, Management, Online Marketing, Digital Media, Integrated Marketing, Telemarketing, Marketing Communications, Advertising, Online Advertising, Digital Marketing, Digital Strategy, B2B Marketing, Trade Shows, Social Media, Project Management, Newsletters, Database Marketing
Education
City University of New York-Baruch College 1978 — 1982
Bachelor's of Business Administration, Marketing
Under construction ---- not formalized August 2015 - Present
Non-Profit September 2014 - Present
Fireberg Family Dental January 2001 - April 2012
General Motors January 2000 - June 2000
Sara Lee Household & Body Care Research January 1997 - April 1999
Healthcare Financial Management Association (HFMA) June 1996 - February 1997
DDB June 1993 - June 1996
Simmons Market Research Bureau September 1992 - June 1993
Education
University of Michigan
Bachelor of Arts (B.A.), Economics
Wayne State University
Master of Business Administration (MBA), Marketing/Marketing Management, General
iHeartMedia April 2015 - July 2015
truTV (Turner Broadcasting) January 2011 - December 2014
truTV/ TURNER BROADCASTING January 2011 - March 2012
FUSE TV/ MADISON SQUARE GARDEN October 2008 - October 2010
ZenithOptimedia September 2007 - October 2008
IAG Research June 2005 - May 2007
Venture Direct Worldwide January 2005 - June 2005
Simmons Market Research Bureau January 2005 - May 2005
Skills
Web Analytics, Digital Marketing, Television, Research, Digital Media, Social Media, Omniture, comScore, Market Research, Nielsen, Media Analysis, Audience Measurement, Forecasting, Primary Research, Copy Testing, Media Monitoring, Secondary Research, Marketing Management, Brightcove, Estimating, Quantcast, Media Measurement, Mobile, Analytical Writing, itunes, Android, Ad Sales, Presentation Skills, Vendor Management, Training & Development, Client Services, Senior Management..., Digital Strategy
Education
Baruch College, City University of New York (CUNY) 2003 — 2007
BBA, Marketing Management
Brooklyn Technical High School 1999 — 2003
HS Regents Diploma, Media Communications
BNY Mellon/Dreyfus October 2007 - Present
The Bank of New York June 2005 - October 2007
Oppenheimer & Co. Inc. July 1997 - June 2005
Direct Travel, Inc. 1995 - 1997
Decisive Strategies August 1994 - June 1995
Simmons Market Research Bureau January 1994 - July 1994
CIEE 1990 - 1994
Education
Baruch College, City University of New York (CUNY) 1986 — 1990
BBA, Marketing
Sheepshead Bay High School 1982 — 1986
NYU School of Professional Studies
Certificate, Sports and Special Events Marketing
The MYA Group January 1994 - Present
C-Lock Technology, Inc. June 2007 - February 2009
Catalyst, Inc. October 1992 - November 1993
Catalyst, Inc. October 1991 - September 1992
Simmons Market Research Bureau January 1989 - November 1990
Hill & Knowlton June 1985 - June 1987
Education
New York University
Certificate, Strategic Environmental Management
Columbia University Teachers College
M.A., Communications
University of California, Berkeley
M.A., Biophysics
Wellesley College
A.B., Physics
Baker Furniture April 2000 - November 2008
Kohler Co. 2000 - 2008
Terryberry Company June 1996 - April 2000
Simmons Market Research Bureau 1986 - 1993
Skills
Advertising, Marketing, B2B, Marketing Strategy, Event Management, Customer Service, Marketing Research, Strategic Planning, Business Strategy, Sales, Media Planning, Management, Business Planning, Retail, Trade Shows, Training, Integrated Marketing, Merchandising, Brand Development, Brand Management
Education
Drake University 1966 — 1970
B.A, Jounalism / Advertising
Consumer Orbit March 2015 - Present
Shenkman Capital Management June 2014 - March 2015
Maxim Group November 2012 - May 2014
WTS Proprietary Trading Group, LLC May 2012 - October 2012
Box of Beans December 2011 - May 2012
TNS Research International May 2011 - July 2011
Simmons Market Research Bureau November 2010 - June 2011
Skills
Competitive Analysis, Advertising, SEO, CRM, Management, Analytics, Google Analytics, Event Management, Sales, Marketing, Analysis, Market Research, Microsoft Excel, PowerPoint, Entrepreneurship, Data Analysis, Business Development, SPSS, Investments, Strategic Planning, Brand Development, Series 7, Editing, Trading, Equity Trading, Bloomberg, Equities, Segmentation, Networking, Time Management
Education
Arizona State University, W. P. Carey School of Business 2007 — 2011
Bachelor of Science (BS), Marketing
At Large March 2013 - Present
AMI Partners July 2007 - February 2013
NPD Group March 2003 - September 2006
Comscore Media Metrix March 2001 - February 2003
RX Remedy 1999 - 2001
Simmons Market Research Bureau 1996 - 1999
NYNEX (now Verizon), 1995 - 1996
Ziff Communications 1986 - 1995
DDB Needham 1980 - 1986
Skills
B2B, B2C, Market Research, Survey Design, Data Analysis, IT & Telecom Usage / PtB, Consumer Behavior, Consumer Insights, Quantitative Research, Analytics, Online Research, Atitudes & Usage..., Brand Tracking, Customer Satisfaction, Advertising Research, Competitive Intelligence, Customer Loyalty, Secondary Research, Focus Groups, Office Equipment, Home Office, CATI, Customer Insight, Consumer Behaviour, Statistics, SPSS, Competitive Analysis, Marketing Research, Segmentation, Brand Loyalty, Market Analysis, Survey Research, Questionnaire Design, Analysis, Questionnaires, Market Intelligence, Business Insights, Confirmit, Brand Equity, Qualitative Research, Strategy, Ethnography, Media Research, Consumer Insight, Data Collection, Audience Measurement, Quantitative Analytics, Logistic Regression, Predictive Modeling, Statistical Modeling
Education
Amherst College
A.B., Sociology
Yale University
M. Phil, Sociology
The Nielsen Company September 1997 - Present
Simmons Market Research Bureau August 1990 - September 1997
TVRC July 1989 - August 1990
Skills
Nielsen, Digital Media, Customer Insight, Segmentation, Marketing Research, Market Research, Marketing, Advertising Sales, Analytics, Digital Strategy, Account Management, Integrated Marketing, Advertising, Digital Marketing, Media Research, Social Media Marketing, Market Analysis, Competitive Analysis, Marketing Strategy, Competitive Intelligence, Social Media, Product Development, Online Advertising, Media Planning, Advertising Research, Consumer Behaviour, Data Analysis, Quantitative Research, Strategic Partnerships
Education
Franklin & Marshall College 1985 — 1989
UM WW November 2013 - Present
Univision Radio National Sales October 2009 - November 2013
ION Media Networks July 2009 - September 2009
Universal McCann February 2006 - May 2009
Univision Communications June 2003 - February 2006
Harrington, Righter, Parsons (HRP) August 2000 - June 2002
Simmons Market Research Bureau January 2000 - August 2000
Eastman Radio June 1998 - January 2000
Skills
Digital Media, Customer Insight, Media Planning, Market Research, Marketing Research, Integrated Marketing, Media Research, comScore, Advertising Research, Advertising, Nielsen, Social Media, Digital Strategy, Television, Media Strategy, Mobile Marketing, Radio Advertising, Advertising Sales, Digital Marketing, Analytics
Education
Marist College 1995 — 1998
Bachelor of Science, Business Administration/Marketing
Marywood University 1994 — 1995
Hollywood.com May 2011 - Present
The New York Observer, Observer Media Group January 2010 - May 2011
People.com September 2006 - November 2009
AOL May 1999 - August 2005
Simmons Market Research Bureau 1994 - 1998
Simmons Market Research Bureau 1994 - 1998
Education
Baruch College, City University of New York 1996 — 2001
MBA, Marketing Management
Binghamton University - School of Management 1990 — 1994
Nielsen April 2015 - Present
The Nielsen Company February 2012 - Present
The Nielsen Company March 2010 - February 2012
The Nielsen Company January 2009 - March 2010
The Nielsen Company August 2006 - January 2009
Carnegie Mellon University September 2004 - May 2006
Simmons Market Research Bureau May 2005 - August 2005
Carnegie Mellon University February 2004 - May 2004
Skills
Excel, Research, Analytics, Qualitative Research, Social Media, Statistics, Segmentation, Business Intelligence, Management, Data Analysis, Market Research, Analysis, Customer Insight, Marketing Research, Competitive Analysis, Strategy, Project Management, Digital Marketing
Education
Carnegie Mellon University 2002 — 2006
Bachelor of Science, Decision Science
Experian July 2011 - Present
Experian May 2004 - July 2011
Simmons Market Research Bureau June 2002 - May 2004
Education
University of Florida 1992 — 1997
Cardinal Newman High School 1989 — 1992
High School
Crestwood Middle School 1987 — 1989
Middle School
St. Juliana's Elementary School 1983 — 1987
Elementary School
Carat - USA October 2011 - Present
Kantar Media November 2010 - October 2011
Comcast Spotlight October 2003 - December 2010
Simmons Market Research Bureau 2002 - 2003
Simmons 2001 - 2003
Interactive Market Systems December 1997 - August 2001
Radio Advertising Bureau 1994 - 1995
Interep May 1988 - November 1993
Skills
comScore, Nielsen, Competitive Analysis, Advertising, Media Research, Leadership, Management, Training, Media Planning, Analysis, Television, New Business Development, Marketing Research, Customer Insight, Advertising Research, Consumer Behaviour, Simmons, Qualitative Research
Education
Pace University - Lubin School of Business 2013 — 2018
Doctoral, Marketing
New York Institute of Technology 1997 — 2001
Master's, Advertising/PR
eMediaTRADE January 2015 - Present
TouchVision January 2013 - December 2014
Harris Corporation June 2010 - August 2012
DG December 2006 - June 2010
Verance December 2001 - November 2006
ABC Interactive December 2000 - November 2001
Simmons Market Research Bureau December 1998 - December 2000
TNS North America September 1996 - December 1998
GfK MRI March 1994 - September 1996
Additional relevant experience January 1988 - March 1994
Skills
Digital Media, Advertising, Online Advertising, Digital Marketing, Broadcast, Account Management, Digital Strategy, Media Planning, Television, New Media, Media Buying, Digital Asset Management, Advertising Sales
Education
University of Iowa 1981 — 1987
BA, Communication Studies, Broadcasting & Film
Simmons Market Research Bureau Regional Field ManagerRTI InternationalJuly 2008 - Present
Abt Associates 1990 - 1998
Mathematica Policy Research 1984 - 1990
Westat 1984 - 1990
RTI 1984 - 1990
NORC 1982 - 1990
Education
Ripon College
Experian Marketing Services November 2008 - Present
Experian 2007 - 2008
Experian 2006 - 2007
Research International 2005 - 2006
Simmons Market Research Bureau 2002 - 2005
Simmons Market Research Bureau 2000 - 2002
Millward Brown 1997 - 2000
Skills
Customer Insight, Database Marketing, CRM, Integrated Marketing, Consumer Behaviour, Online Advertising, Marketing Research, Analytics, Marketing, Customer Acquisition, Direct Marketing, Digital Marketing, Digital Strategy, Multi-channel Marketing, Lead Generation
Education
University of Iowa
BA, Journalism/Mass Communication
ORC International September 2009 - Present
Guideline Research August 1988 - August 2009
Simmons Market Research Bureau 1983 - 1988
Skills
Quantitative Research, Advertising Research, Brand Equity, Customer Insight, Management, Market Research, Segmentation, Focus Groups, Questionnaire Design, Online Research, Primary Research, Qualitative Research, CATI, Consumer Behaviour, Marketing Research, Competitive Intelligence, Survey Design, Budgets
Education
City University of New York-Baruch College
BBA, Major in Advertising/Minor in Psychology
UBS Wealth Management January 2011 - Present
Independent Consultant August 2009 - December 2010
UBS Wealth Management March 1998 - June 2007
Citibank & Painewebber November 1996 - February 1998
Columbia House 1990 - 1996
Schering-Plough Pharmaceuticals 1985 - 1989
Simmons Market Research Bureau 1982 - 1984
Skills
Analytics, SAS, Data Analysis, Market Research, Statistics, Analysis, Project Management, Statistical Modeling, Data Mining, Management, Segmentation, Data Warehousing, Financial Modeling, Finance, Business Analysis
Education
Columbia University in the City of New York 1984 — 1985
Masters of Science, Biostatistics
McGill University 1979 — 1982
BComm, Statistics and MIS
Fox Broadcasting Company August 2005 - Present
Simmons Market Research Bureau 1993 - 1996
Skills
Marketing Strategy, Research, Television, Television Research, Entertainment, Digital Media, New Media, Broadcast Television, Advertising, Broadcast, Integrated Marketing, Video Production
Education
Rutgers University-New Brunswick 1986 — 1990
BA, History, Theatre Arts (minor)
ORAU October 2011 - Present
Owens & Minor October 2009 - October 2011
Goody's Family Clothing November 2006 - January 2009
Shopko October 2004 - June 2006
Shopko April 2003 - October 2004
The Window Store June 2001 - April 2003
Simmons Market Research Bureau January 1997 - September 1999
Skills
Project Management..., Inventory Management, Customer Service, Management, Merchandising, Training, Analysis, Forecasting, Leadership, Visual Merchandising, Inventory Control
Education
Northern Michigan University
BS, Business Management
Consulting, Marketing, Client Service February 2009 - Present
TELMAR INFORMATION SERVICES CORP August 2003 - February 2009
TELMAR INFORMATION SERVICES CORP. August 2003 - February 2009
END CONSULTING, INC. April 2002 - August 2003
MTV NETWORKS April 1999 - April 2002
TELMAR INFORMATION SERVICES CORP. November 1993 - April 1999
TELMAR INFORMATION SERVICES CORP. January 1991 - November 1993
TIME BUYING SERVICES, INC January 1987 - January 1991
Simmons Market Research Bureau January 1986 - January 1987
Education
Yeshiva University 2004 — 2005
M.A., Psychology
Indiana University of Pennsylvania 1980 — 1984
B.A., Psychology
Ipsos in North America September 2015 - Present
SheKnows 2014 - September 2015
Everyday Health 2009 - 2014
Meredith 2008 - 2009
Dynamic Logic 2006 - 2008
Showtime Networks 2004 - 2006
GfK MRI 2002 - 2004
Simmons Market Research Bureau 1999 - 2002
Skills
Digital Media, Digital Marketing, Analytics, Online Advertising, Advertising Research, Web Analytics, Consumer Insights, Vendor Relationships, ROI Optimization, Project Management, Budget Monitoring, Team Management, Advertising, Customer Insight
Education
University of Maryland College Park 1993 — 1998
BA, Communication
BlueMountain Capital Management December 2013 - Present
Capstone Investment Advisors March 2010 - December 2013
BlackRock January 2005 - July 2009
New York Foundling Hospital August 2003 - January 2005
Georgeson Shareholder June 1996 - August 2003
Simmons Market Research Bureau June 1989 - June 1996
Skills
Excel, Word, Outlook, Accounts Payable, Accounting, Great Plains, Concur, Reconciliation, Microsoft Office, General Ledger, Spreadsheets, Internal Controls, Supervisory Skills, Documentation, Reconciliations, Billing, Invoicing, Variance Analysis, Analysis, Problem Solving, Customer Service, Customer Relations, Account Reconciliation, Financial Analysis, SAP, Microsoft Excel, Finance, Accounts Receivable, PeopleSoft, Process Improvement, Management, Access, Payroll, Financial Accounting, Time Management, Sarbanes-Oxley, Sarbanes-Oxley Act, GAAP, Corporate Finance
Education
City University of New York-Baruch College 1991 — 1995
Bachelor's Degree, Accounting and Finanace
Caring Today 2004 - 2005
TNS Market Development 2002 - 2005
Lamaze Publishing Co./The Newborn Channel 1997 - 2001
Simmons Market Research Bureau 1995 - 1997
Gruner + Jahr 1983 - 1995
Education
City University of New York-John Jay College of Criminal Justice 1976 — 1980
B.S., Criminal Justice
New Age Media Systems, Inc. March 1995 - Present
Interactive Market Systems 1992 - 1995
Simmons Market Research Bureau 1988 - 1992
Skills
Pearls, Management, Strategic Planning, Start-ups, E-commerce, Microsoft Office, System Administration, Market Research, IT Management
Education
Kean University 1994 — 1995
Bachelor of Science (BSc), Computer Science
Sigma Validation September 2000 - Present
TNS Sofres, ESPN Sports Poll 1998 - 2000
Simmons Market Research Bureau 1997 - 1998
Skills
Customer Insight, Market Research, Segmentation, Marketing Research, Brand Equity, Consumer Behaviour, Advertising Research, Focus Groups, Primary Research, Survey Design, Quantitative Research, Market Intelligence, Online Research, Questionnaire Design
Education
Rutgers Business School
MBA, Marketing
Rutgers Business School
BS, Marketing, Computers
Nova Southeastern University March 2014 - Present
Maryland State Highway Administration March 2012 - February 2014
Nature Expeditions International October 2006 - August 2011
Hot Topic February 2006 - October 2006
Urban Outfitters December 2003 - January 2006
Ann Taylor September 2002 - December 2003
American Express August 1996 - November 2002
Simmons Market Research Bureau July 1999 - September 2002
Limited Too October 1997 - May 1999
Skills
Training, Marketing, Management, Sales, Leadership, Human Resources, Customer Service
Education
University of Florida 1990 — 1992
BSBA, Marketing
The NPD Group April 2015 - Present
The NPD Group 2012 - Present
The NPD Group 2008 - 2012
Synovate 2005 - 2008
Simmons Market Research Bureau 2004 - 2005
NYU Health Center, Clinical Lab 1999 - 2001
Stony Brook University Hospital 1997 - 1998
Skills
Lithium Social Media..., Netbase Social Media..., Social Media Measurement, Consumer Insight, Creativity, Marketing Strategy, Segmentation, Customer Insight, Leadership, Market Research, Social Media Marketing, Marketing Management, Marketing Research, Management, Advertising, Analytics, Marketing, Consumer Behaviour, Competitive Intelligence, Market Analysis, Pricing
Education
City University of New York, Baruch College, Zicklin School of Business
MBA, Marketing Management, Full Time Honors
NYU
Social Media Marketing Analytics
State University of New York at Stony Brook
Bachelor of Science, Clinical Laboratory Science
The FrameWorks Group June 2010 - September 2012
Nielsen February 2006 - May 2010
Nielsen Company April 2001 - February 2006
Simmons Market Research Bureau September 1999 - February 2001
Simmons Market Research Bureau June 1998 - February 2001
Marriott International March 1997 - February 1998
Complex Systems Inc. - BankTrade November 1994 - March 1997
kirshenbaum bond senecal + partners February 1994 - October 1994
Skills
Market Research, Competitive Analysis, Marketing Strategy, Marketing, Negotiation, Sales, Strategic Planning, Management, Marketing Communications, Advertising, Sales Management, New Business Development, Social Media, Customer Service, Marketing Research
Education
Baruch College, Zicklin School of Business, MBA 1996 — 1998
Master of Business Administration (MBA), Marketing
New York University 1990 — 1994
Bachelor of Science (BS), Cum Laude, Marketing and Management
Magic City Casino April 2011 - Present
Miami Art Museum April 2010 - April 2011
River Spirit Casino June 2009 - April 2010
Palm Beach International Raceway / Moroso Motorsports Park April 2008 - February 2009
Gulfstream Park Racing & Casino September 2006 - April 2008
Simmons Market Research Bureau May 2002 - April 2006
Enterprise Rent-A-Car June 1999 - May 2002
Tubbs & Bartnick, PA September 1996 - June 1999
Education
Florida State University 1986 — 1992
BS, Accounting, Finance, Real Estate
The Guidance Group - mental health & wellness September 2014 - Present
Rocking The Road For A Cure March 2012 - Present
CJEditing August 2005 - Present
The NPD Group September 1999 - July 2005
Simmons Market Research Bureau August 1994 - September 1999
Skills
Customer Service, Microsoft Excel, Event Planning, Public Speaking, Microsoft Word, Research, Nonprofits, PowerPoint, Social Media
Education
LIU Post
Bachelor's Degree, Psychology
Martin Van Buren H.S.