Adify Corporation
Industry: Advertising company
DescriptionFounded: 2005, San Bruno, CA Founders: Russ Fradin, Larry Braitman, Richard Thompson
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Adify Corporation Employees
Employee
Years
Job
Industry
Glenn Fishback Glenn Fishback's Adify Corporation Experience March 2009 - September 2010
Job Head of Display Media, eBay Enterprise
Industry Online Media
Experience
eBay Enterprise August 2012 - Present
MyBuys September 2010 - August 2012
Adify Corporation March 2009 - September 2010
Dotomi August 2009 - February 2010
Turn, Inc. November 2008 - May 2009
Turn, Inc. February 2007 - November 2008
Coupons, Inc. October 2005 - January 2007
Claria Corporation / Gator.com May 2000 - September 2005
Nielsen Online 1999 - 2000
Decisive Technology June 1999 - October 1999
Skills
Ad Exchanges, Behavioral Targeting, Ad Networks, E-commerce, DSP, Digital Media, Start-ups, Digital Strategy, Mobile Advertising, Online Marketing, Online Advertising, Lead Generation, PPC, New Business Development, Demand-side Management, Digital Marketing, Strategy, Mobile Devices, Product Marketing, Direct Marketing, CRM, Sales, Advertising, Enterprise Software, Marketing Strategy
Education
Santa Clara University 1986 — 1989
BA, Communication
City University of New York City College 1985 — 1986
Engineering Major
Forest Hills High School
eBay Enterprise August 2012 - Present
MyBuys September 2010 - August 2012
Adify Corporation March 2009 - September 2010
Dotomi August 2009 - February 2010
Turn, Inc. November 2008 - May 2009
Turn, Inc. February 2007 - November 2008
Coupons, Inc. October 2005 - January 2007
Claria Corporation / Gator.com May 2000 - September 2005
Nielsen Online 1999 - 2000
Decisive Technology June 1999 - October 1999
Skills
Ad Exchanges, Behavioral Targeting, Ad Networks, E-commerce, DSP, Digital Media, Start-ups, Digital Strategy, Mobile Advertising, Online Marketing, Online Advertising, Lead Generation, PPC, New Business Development, Demand-side Management, Digital Marketing, Strategy, Mobile Devices, Product Marketing, Direct Marketing, CRM, Sales, Advertising, Enterprise Software, Marketing Strategy
Education
Santa Clara University 1986 — 1989
BA, Communication
City University of New York City College 1985 — 1986
Engineering Major
Forest Hills High School
Mojdeh Marashi Mojdeh Marashi's Adify Corporation Experience March 2006 - July 2006
Job Design and Product Strategy | Innovation | User Experience
Industry Design
Experience
Blurred Whisper 2002 - Present
Adify Corporation March 2006 - July 2006
Intuit July 2005 - December 2005
PeopleSoft (now Oracle) 2003 - 2004
DigitalThink (now Convergys) 2002 - 2003
Saba Software 2000 - 2002
Saba Software 1998 - 2000
MetaCreations / Fractal Design 1997 - 1998
Skills
User Experience, User Interface Design, Design Strategy, Design Thinking, Information Architecture, Design Management, User-centered Design, User Interface, Experience Design, User Experience Design, Usability, Wireframes, Design Research, Service Design, Creative Direction, Visual Design, Web Applications, Usability Engineering, Interaction Design, Information Design, Mobile Design, Mobile Applications, Persona, Enterprise Architecture, Art Direction, Storytelling, Usability Testing, Mindfulness, SaaS, Product Management, Start-ups, Management, Software Development, Consulting, Strategy
Education
San Francisco State University
Master of Arts (MA), Creative Writing
San Francisco State University
Master of Arts (MA), Interdisciplinary Arts
California College of the Arts (formerly CCAC)
Design
Blurred Whisper 2002 - Present
Adify Corporation March 2006 - July 2006
Intuit July 2005 - December 2005
PeopleSoft (now Oracle) 2003 - 2004
DigitalThink (now Convergys) 2002 - 2003
Saba Software 2000 - 2002
Saba Software 1998 - 2000
MetaCreations / Fractal Design 1997 - 1998
Skills
User Experience, User Interface Design, Design Strategy, Design Thinking, Information Architecture, Design Management, User-centered Design, User Interface, Experience Design, User Experience Design, Usability, Wireframes, Design Research, Service Design, Creative Direction, Visual Design, Web Applications, Usability Engineering, Interaction Design, Information Design, Mobile Design, Mobile Applications, Persona, Enterprise Architecture, Art Direction, Storytelling, Usability Testing, Mindfulness, SaaS, Product Management, Start-ups, Management, Software Development, Consulting, Strategy
Education
San Francisco State University
Master of Arts (MA), Creative Writing
San Francisco State University
Master of Arts (MA), Interdisciplinary Arts
California College of the Arts (formerly CCAC)
Design
Luisa Lapus Luisa Lapus's Adify Corporation Experience July 2007 - January 2008
Job Manager, HR & Talent Acquisition at Dynamic Signal
Industry Online Media
Experience
Dynamic Signal February 2011 - Present
JiWire/NinthDecimal April 2010 - February 2011
DogTime Media, Inc. February 2008 - April 2010
Adify Corporation July 2007 - January 2008
Zions Bancorp July 2004 - April 2007
NetClerk/SoftCoin, Inc. February 2000 - January 2004
Inteliant Corporation February 1999 - February 2000
Carpenter Moore March 1997 - February 1999
Skills
Start-ups, Management, Strategic Partnerships, Budgets, Strategic Planning, Human Resources, Payroll, Employee Relations, Program Management, Recruiting, Employee Benefits, Business Planning, Finance, Strategy, Onboarding, Training, Leadership
Education
City College of San Francisco
Business Administration
Dynamic Signal February 2011 - Present
JiWire/NinthDecimal April 2010 - February 2011
DogTime Media, Inc. February 2008 - April 2010
Adify Corporation July 2007 - January 2008
Zions Bancorp July 2004 - April 2007
NetClerk/SoftCoin, Inc. February 2000 - January 2004
Inteliant Corporation February 1999 - February 2000
Carpenter Moore March 1997 - February 1999
Skills
Start-ups, Management, Strategic Partnerships, Budgets, Strategic Planning, Human Resources, Payroll, Employee Relations, Program Management, Recruiting, Employee Benefits, Business Planning, Finance, Strategy, Onboarding, Training, Leadership
Education
City College of San Francisco
Business Administration
Jean Anderson CBCP, CBCA Jean Anderson CBCP, CBCA's Adify Corporation Experience October 2008 - July 2010
Job AwardWinning Leader in Business Continuity & Disaster Recovery │Protecting People, Data, Operations and Company Revenue
Industry Information Technology and Services
Experience
Cisco November 2012 - Present
Anderson Project Management Services May 2010 - Present
US Department of Homeland Security October 2001 - Present
Cisco 2010 - 2012
Santa Cruz County Emergency Coordinating Committee 2007 - 2011
Adify Corporation October 2008 - July 2010
Community Action Board of Santa Cruz County October 2007 - October 2008
SHOP•COM August 2006 - May 2008
Anderson Writing Services February 1988 - January 2008
Leadership Santa Cruz County 2006 - 2007
Skills
Disaster Recovery, Program Management, Data Center, Security, Business Continuity, Project Management, Integration, IT Service Management, Software Documentation, Cross-functional Team..., Cisco Technologies, Leadership, Vendor Management, Management, System Administration, Strategy, VMware, Project Planning, Team Building, Information Technology, Quality Assurance, IT Management, Networking, Cloud Computing, Incident Management, Analysis, Software Development, IT Strategy, SDLC, PMO, Technical Writing, Risk Management, PMP, Policy, Databases, Testing, Project Portfolio..., Juniper, Leadership Development, Training, Business Analysis, Business Continuity..., Governance, Business Process..., Enterprise Software, Storage, Strategic Leadership, Team Leadership, ITIL, Visio
Education
University of California, Santa Cruz 1988 — 1988
Project Management
Saint Mary's College of California 1983 — 1988
BA, Management
Merrimack College 1971 — 1972
Psychology
East Orange Catholic Girls High School 1967 — 1971
High School, Graduated
Cabrillo College
Program and Project Management
Leadership Santa Cruz County
Leadership
Ultimate PMP Course
Project Management Professional, Project Management
Cisco November 2012 - Present
Anderson Project Management Services May 2010 - Present
US Department of Homeland Security October 2001 - Present
Cisco 2010 - 2012
Santa Cruz County Emergency Coordinating Committee 2007 - 2011
Adify Corporation October 2008 - July 2010
Community Action Board of Santa Cruz County October 2007 - October 2008
SHOP•COM August 2006 - May 2008
Anderson Writing Services February 1988 - January 2008
Leadership Santa Cruz County 2006 - 2007
Skills
Disaster Recovery, Program Management, Data Center, Security, Business Continuity, Project Management, Integration, IT Service Management, Software Documentation, Cross-functional Team..., Cisco Technologies, Leadership, Vendor Management, Management, System Administration, Strategy, VMware, Project Planning, Team Building, Information Technology, Quality Assurance, IT Management, Networking, Cloud Computing, Incident Management, Analysis, Software Development, IT Strategy, SDLC, PMO, Technical Writing, Risk Management, PMP, Policy, Databases, Testing, Project Portfolio..., Juniper, Leadership Development, Training, Business Analysis, Business Continuity..., Governance, Business Process..., Enterprise Software, Storage, Strategic Leadership, Team Leadership, ITIL, Visio
Education
University of California, Santa Cruz 1988 — 1988
Project Management
Saint Mary's College of California 1983 — 1988
BA, Management
Merrimack College 1971 — 1972
Psychology
East Orange Catholic Girls High School 1967 — 1971
High School, Graduated
Cabrillo College
Program and Project Management
Leadership Santa Cruz County
Leadership
Ultimate PMP Course
Project Management Professional, Project Management
Ana Sperow Ana Sperow's Adify Corporation Experience January 2008 - November 2010
Job Executive Assistant
Industry Information Technology and Services
Experience
Host Analytics February 2012 - January 2013
Adify Corporation January 2008 - November 2010
GIC Special Investments August 2005 - April 2007
Venrock Associates July 2000 - September 2004
Citicorp Global Equipment Finance February 1988 - July 2000
Education
Skyline College
Host Analytics February 2012 - January 2013
Adify Corporation January 2008 - November 2010
GIC Special Investments August 2005 - April 2007
Venrock Associates July 2000 - September 2004
Citicorp Global Equipment Finance February 1988 - July 2000
Education
Skyline College
KIMBERLY Ricci KIMBERLY Ricci's Adify Corporation Experience July 2006 - June 2008
Job Office Manager/EA to CEO at Coho Data, Inc.
Industry Computer Software
Experience
Coho Data September 2012 - June 2015
Wild Needle, Inc. August 2011 - September 2012
MyBuys Media February 2011 - July 2011
Adify 2009 - 2010
Adify 2008 - 2009
Adify Corporation July 2006 - June 2008
Skills
Invoicing, Accounts Receivable, Accounts Payable, Payroll, Marketing, Human Resources, Social Media, Management, Start-ups, Microsoft Excel, Paychex, Salesforce.com, Digital Media, Great Plains Software, QuickBooks, Mac, PC, PowerPoint, Account Management, Microsoft Office, Social Networking, Outlook, NetSuite, TriNet, Box.net, Mobile Games, Mobile Devices, Online Gaming, Quality Assurance, System Administration, Team Building, Time Management
Education
Aragon high school 1991 — 1995
College of San Mateo
Coho Data September 2012 - June 2015
Wild Needle, Inc. August 2011 - September 2012
MyBuys Media February 2011 - July 2011
Adify 2009 - 2010
Adify 2008 - 2009
Adify Corporation July 2006 - June 2008
Skills
Invoicing, Accounts Receivable, Accounts Payable, Payroll, Marketing, Human Resources, Social Media, Management, Start-ups, Microsoft Excel, Paychex, Salesforce.com, Digital Media, Great Plains Software, QuickBooks, Mac, PC, PowerPoint, Account Management, Microsoft Office, Social Networking, Outlook, NetSuite, TriNet, Box.net, Mobile Games, Mobile Devices, Online Gaming, Quality Assurance, System Administration, Team Building, Time Management
Education
Aragon high school 1991 — 1995
College of San Mateo
Max Ochoa Max Ochoa's Adify Corporation Experience June 2010 - December 2010
Job General Counsel, Chief Privacy Officer, & Corporate Secretary at Turn
Industry Internet
Experience
Turn October 2012 - Present
OneJustice April 2008 - Present
Cox Digital Solutions April 2011 - January 2012
Cox Reps January 2011 - January 2012
Adify Corporation June 2010 - December 2010
Adify Corporation July 2008 - May 2010
Adify January 2008 - July 2008
Aliph August 2007 - December 2007
TiVo Inc. April 2002 - August 2007
Cooley Godward November 1998 - August 2001
Skills
Licensing, Privacy Law, Negotiation, Copyright Law, Human Resources, Finance, Corporate FP&A, Online Advertising, SAAS, Board Governance, Employee Stock Options, Regulatory Affairs, Payroll, Team Leadership, Leadership Development, 401k administration, SaaS, Intellectual Property
Education
Stanford University Law School 1996 — 1998
JD
University of Michigan 1990 — 1991
MS
Massachusetts Institute of Technology 1986 — 1990
SB
Turn October 2012 - Present
OneJustice April 2008 - Present
Cox Digital Solutions April 2011 - January 2012
Cox Reps January 2011 - January 2012
Adify Corporation June 2010 - December 2010
Adify Corporation July 2008 - May 2010
Adify January 2008 - July 2008
Aliph August 2007 - December 2007
TiVo Inc. April 2002 - August 2007
Cooley Godward November 1998 - August 2001
Skills
Licensing, Privacy Law, Negotiation, Copyright Law, Human Resources, Finance, Corporate FP&A, Online Advertising, SAAS, Board Governance, Employee Stock Options, Regulatory Affairs, Payroll, Team Leadership, Leadership Development, 401k administration, SaaS, Intellectual Property
Education
Stanford University Law School 1996 — 1998
JD
University of Michigan 1990 — 1991
MS
Massachusetts Institute of Technology 1986 — 1990
SB
Russell Fradin's Adify Corporation Experience October 2005 - October 2010
Job
Industry Internet
Experience
Dynamic Signal October 2010 - Present
comScore, Inc. July 2014 - Present
CoachArt October 2012 - Present
TubeMogul, Inc. May 2012 - Present
Udemy September 2010 - March 2014
SocialShield September 2009 - March 2012
UpTake Networks April 2011 - February 2012
Red Aril September 2009 - December 2011
outside.in January 2010 - March 2011
Adify Corporation October 2005 - October 2010
Skills
Start-ups, Online Advertising, Online Marketing, Product Management, Product Development, Sales Management, New Business Development, Fundraising, Digital Media, Mobile Devices, Social Media, Strategic Partnerships, Entrepreneurship, Product Marketing, Leadership, Digital Marketing, E-commerce, Analytics, Marketing Strategy, Business Strategy, Social Media Marketing, Management, Digital Strategy, Business Development, Competitive Analysis, Sales, Strategy, PPC, Mobile Applications, Monetization, Ad Networks, Advertising, SaaS, User Experience, Market Research, Lead Generation, Behavioral Targeting, Web Analytics, Mobile Marketing, Social Networking, Email Marketing, Corporate Development, Integrated Marketing, Executive Management, Angel Investing, Venture Capital, Mobile Advertising, SEM, SEO, Marketing
Education
University of Pennsylvania - The Wharton School 1994 — 1997
BS, Economics
Dynamic Signal October 2010 - Present
comScore, Inc. July 2014 - Present
CoachArt October 2012 - Present
TubeMogul, Inc. May 2012 - Present
Udemy September 2010 - March 2014
SocialShield September 2009 - March 2012
UpTake Networks April 2011 - February 2012
Red Aril September 2009 - December 2011
outside.in January 2010 - March 2011
Adify Corporation October 2005 - October 2010
Skills
Start-ups, Online Advertising, Online Marketing, Product Management, Product Development, Sales Management, New Business Development, Fundraising, Digital Media, Mobile Devices, Social Media, Strategic Partnerships, Entrepreneurship, Product Marketing, Leadership, Digital Marketing, E-commerce, Analytics, Marketing Strategy, Business Strategy, Social Media Marketing, Management, Digital Strategy, Business Development, Competitive Analysis, Sales, Strategy, PPC, Mobile Applications, Monetization, Ad Networks, Advertising, SaaS, User Experience, Market Research, Lead Generation, Behavioral Targeting, Web Analytics, Mobile Marketing, Social Networking, Email Marketing, Corporate Development, Integrated Marketing, Executive Management, Angel Investing, Venture Capital, Mobile Advertising, SEM, SEO, Marketing
Education
University of Pennsylvania - The Wharton School 1994 — 1997
BS, Economics
Rebecca Liao, CPA's Adify Corporation Experience 2009 - 2010
Job Finance Executive, Corporate Controller
Industry Accounting
Experience
Jade Sky Technologies, Inc. 2012 - Present
Stands 2014 - 2014
Align Technology, Inc. 2013 - 2013
Turn 2010 - 2012
Adify Corporation 2009 - 2010
Xora, Inc. 2008 - 2008
Panasas Inc 2006 - 2008
Cisco 2005 - 2005
CafePress.com 2003 - 2005
McAfee.com 2000 - 2003
Skills
Accounting, Strategic Planning, Auditing, Start-ups, strategic business..., Corporate FP&A, Financial Audits, Financial Systems, Financial System..., Financial Systems Design, SEC Financial Reporting, Revenue Recognition, Sales Operations, Credit & Collection, Debt & Equity Financing, M&A due diligence, Project Management, Banking, Taxes & Insurance, Facility Management, Financials Analysis, System automation, International Expansion, Consolidation, Due Diligence, Account Reconciliation
Education
Bentley University
Master of Science (MS), Accounting
Wellesley College
Bachelor of Arts (BA), Economics
Jade Sky Technologies, Inc. 2012 - Present
Stands 2014 - 2014
Align Technology, Inc. 2013 - 2013
Turn 2010 - 2012
Adify Corporation 2009 - 2010
Xora, Inc. 2008 - 2008
Panasas Inc 2006 - 2008
Cisco 2005 - 2005
CafePress.com 2003 - 2005
McAfee.com 2000 - 2003
Skills
Accounting, Strategic Planning, Auditing, Start-ups, strategic business..., Corporate FP&A, Financial Audits, Financial Systems, Financial System..., Financial Systems Design, SEC Financial Reporting, Revenue Recognition, Sales Operations, Credit & Collection, Debt & Equity Financing, M&A due diligence, Project Management, Banking, Taxes & Insurance, Facility Management, Financials Analysis, System automation, International Expansion, Consolidation, Due Diligence, Account Reconciliation
Education
Bentley University
Master of Science (MS), Accounting
Wellesley College
Bachelor of Arts (BA), Economics
Lan La's Adify Corporation Experience September 2008 - December 2010
Job HR Generalist / Training Administrator
Industry Human Resources
Experience
ADiFY Corporation September 2008 - December 2010
Novellus Systems 2006 - 2007
Education
University of California, Santa Cruz 2002 — 2006
B.A., Psychology
ADiFY Corporation September 2008 - December 2010
Novellus Systems 2006 - 2007
Education
University of California, Santa Cruz 2002 — 2006
B.A., Psychology
Ogilvy & Mather
BBDO
JWT
Leo Burnett
DraftFCB
McCann Erickson
Saatchi & Saatchi
Crispin Porter + Bogusky