BrightRoll Company
Industry: Advertising company
DescriptionBrightRoll is a video advertising software system developed by a company that is owned by Oath Inc.. BrightRoll was founded in June 2006 by Tod Sacerdoti, the company's CEO, and Dru Nelson. Its headquarters were in San Francisco, California, with offices across the United States, Canada, and Europe. Headquarters: San Francisco, CA Founded: 2006, San Francisco, CA Founders: Dru Nelson, Tod Sacerdoti Parent organizations: Yahoo! (2014–2017), Oath (2017–)
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BrightRoll Employees
Yahoo July 2015 - Present
BrightRoll April 2014 - July 2015
BrightRoll January 2014 - April 2014
SinglePlatform July 2013 - November 2013
2U September 2012 - December 2012
Ross Stores May 2012 - August 2012
University of Maryland January 2012 - May 2012
University of Maryland August 2010 - January 2012
University of Maryland February 2011 - May 2011
Skills
Consumer Behaviour, Customer Segmentation..., Retail Marketing, Sports Management, Sports Marketing, Social Media, Marketing Plan Creation, HTML, Google Analytics, Salesforce.com, Microsoft Office, OS X, Data Analysis, Sales
Education
University of Maryland - Robert H. Smith School of Business 2009 — 2013
BS, Marketing, Management
PK4 Media August 2015 - Present
MRMZ January 2011 - Present
BLAKGOLD Studios January 2011 - Present
Rose Gold Weddings January 2011 - Present
BrightRoll January 2012 - September 2013
Giant Realm November 2008 - December 2011
DKY, Inc. October 2006 - September 2008
Bridge City Promotions, LLC October 2005 - April 2006
Skills
Ad Networks, comScore, DoubleClick, Digital Media, Online Advertising, Music, Singing, Singer-songwriter, Photography, Video Production, Wedding Photography, Weddings, Entertainment, Marketing, Video Advertising, Digital Strategy, Mobile Marketing, Digital Marketing, Social Media Marketing, Advertising, Mobile Advertising, Rich Media, Event Planning, Media Strategy, Media Planning, Integrated Marketing, Behavioral Targeting, Media Buying, Display Advertising, Social Media, Interactive Marketing
Education
University of Oregon 2001 — 2006
B.A., Journalism w/Electronic Media
Accenture August 2014 - Present
Acquity Group August 2014 - Present
Leesi b. January 2010 - Present
BrightRoll June 2013 - August 2013
Northwestern Mutual April 2011 - June 2013
Skills
Networking, Sales, Microsoft Office, Advertising, Leadership, Salesforce.com, Customer Service, PowerPoint, Microsoft Excel, Social Networking, Social Media, Marketing, Facebook, Management, Hybris, JSP, Java, C++, Spring F, Spring MVC, MVC, Object Oriented Design, Microsoft Word, Public Speaking
Education
University of Illinois at Urbana-Champaign 2010 — 2014
Bachelor of Arts (B.A.), Economics & Computer Science
BrightRoll October 2014 - Present
Microsoft June 2014 - October 2014
Microsoft May 2013 - August 2013
State Farm Insurance May 2012 - August 2012
Chicago Public Schools September 2009 - June 2010
Skills
JavaScript, D3.js, Java, C++, SQL, Android Development, C (Programming Language), LC-3 Assembly, XML, MIPS
Education
University of Illinois at Urbana-Champaign 2010 — 2014
Bachelor of Science (B.S.), Computer Science
Banana Republic / Gap Inc. November 2013 - Present
Gap Inc. March 2013 - November 2013
Banana Republic / Gap Inc. December 2011 - March 2013
BrightRoll May 2008 - November 2011
Education
University of San Diego 2005 — 2009
BA, Communication Studies
Walmart eCommerce July 2014 - Present
BrightRoll January 2014 - May 2014
University of San Francisco August 2013 - May 2014
CrowdMob Inc. September 2013 - December 2013
Jewish Community Center June 2013 - August 2013
Miniclip June 2012 - December 2012
Skills
Social Media, Facebook, Social Media Marketing, Social Networking, Advertising, Photoshop, Event Planning, Microsoft Office, Public Relations, Online Advertising, Digital Media, Marketing, PowerPoint, Microsoft Excel, Customer Service, WordPress, Public Speaking
Education
University of San Francisco 2010 — 2014
Bachelor of Arts (BA), Advertising
La Jolla High School 2007 — 2010
BrightRoll May 2014 - Present
Yahoo March 2014 - May 2014
Yahoo! Right Media August 2012 - March 2014
Yahoo! Right Media May 2011 - August 2012
Gaia Interactive December 2010 - May 2011
Gaia Interactive May 2009 - May 2011
Monster September 2007 - May 2009
Education
University of Michigan
B.A, Psychology, Philosophy
BrightRoll January 2014 - Present
BrightRoll December 2012 - December 2013
BrightRoll December 2010 - December 2012
Catalyst S+F July 2010 - November 2010
City and County of San Francisco January 2010 - May 2010
Skills
Online Advertising, Digital Media, Ad Exchanges, Ad Networks, New Media, Salesforce.com, Media Strategy, Media Buying, Mobile Advertising, Mobile Marketing, DoubleClick, Marketing, Web Analytics, Digital Strategy, Strategy
Education
University of San Francisco 2006 — 2010
B.S., McLaren School of Management, Legal Studies (Minor)
BrightRoll December 2014 - Present
Levo League February 2014 - Present
SocialWire June 2013 - December 2014
iCrossing April 2011 - June 2013
Education Through Music-Bay Area February 2011 - October 2012
iCrossing April 2010 - April 2011
iCrossing July 2009 - April 2010
iCrossing June 2007 - July 2009
Deutsch, Inc September 2006 - December 2006
Jossey-Bass, Inc. June 2006 - August 2006
Skills
SEM, PPC, Online Marketing, Digital Marketing, Online Advertising, Advertising, Social Media Marketing, Digital Media, Team Leadership, Marketing, Copywriting, People Management, Search Advertising, Management, Digital Advertising, Client Service, Account Management, Facebook Marketing, Social Media Advertising, Social Advertising, Real-Time Bidding, Digital Strategy, Leading Meetings, Icon Design
Education
University of Southern California
B.S., Business Administration
TubeMogul, Inc. October 2014 - Present
BrightRoll October 2013 - January 2014
Xvolve June 2013 - August 2013
Skills
Advertising, InDesign, Facebook, Photoshop, Marketing, Ad Tech, Typography, Visual Communication, User Interface Design, User Experience Testing, Graphic Design, Digital Media, Social Media Marketing, Platform Management, Account Management, Client Services
Education
University of San Francisco 2010 — 2014
Bachelor's degree, Advertising
BrightRoll June 2015 - Present
Edmodo June 2014 - September 2014
University of Pennsylvania January 2014 - May 2014
Ooyala May 2013 - September 2013
University of Pennsylvania January 2013 - May 2013
ApprenNet LLC September 2012 - January 2013
CareerBuilder.com May 2012 - August 2012
Skills
Table Tennis, Ruby on Rails, Ruby, Python, Git, jQuery, Java, JavaScript, CSS, Web Development, MySQL, Android Development, Amazon Web Services..., Computer Science, Algorithms, C++, Data Structures, Android, Software Development, C, Databases, Testing, Refactoring, Googling, API Development, Software Engineering, Scala, APIs
Education
University of Pennsylvania 2011 — 2015
Master of Engineering, Computer Science
University of Pennsylvania 2011 — 2015
Bachelor of Science in Engineering, Computer Science
Yahoo January 2015 - Present
O'Reilly Media 2002 - Present
BrightRoll October 2014 - January 2015
Volition December 2006 - October 2014
THQ December 2006 - January 2013
University of Illinois at Urbana-Champaign November 1998 - November 2006
Paradigm Entertainment June 1997 - October 1998
Paradigm Simulation June 1996 - June 1997
Argonne National Laboratory 1993 - 1994
Skills
Xbox 360, PS3, Perforce, Game Development, Lua, Video Games, C++, Scripting, Game Programming, Software Engineering, SQL, SQLite, Databases, Database Design, Server Architecture, Network Engineering, Networking, Server Administration, Telemetry, Data Analysis, Data Visualization, Technical Writing, Technical Documentation, Subversion, C, Software Development, Perl, Linux, Programming, Scalability, Distributed Systems, Unix, User Interface Design, Mac OS X, Cross-platform..., Game Design, OS X, Console, Conference Speaking
Education
University of Illinois at Urbana-Champaign 1992 — 1996
BS, Computer Science
Yahoo January 2015 - Present
BrightRoll January 2014 - January 2015
OMD Media Direction July 2013 - January 2014
OMD Media Direction October 2012 - July 2013
Skirt PR September 2012 - October 2012
Deerfield Park District May 2010 - August 2012
Trendsttr February 2012 - May 2012
TheCampusStyle October 2011 - May 2012
IMPULSE Magazine September 2011 - May 2012
Off The Quad August 2011 - May 2012
Skills
Microsoft Office, Social Media, Cision, AP style writing, Press Releases, Pitch Letters, Event Planning, Organization, Grassroots Marketing, Twitter, Marketing, Digital Media, Media Planning
Education
University of Illinois at Urbana-Champaign 2008 — 2012
Bachelor of Science, Advertising, Communication
University of New South Wales 2011 — 2011
Semester Abroad, Marketing
Deerfield High School 2004 — 2008
BrightRoll June 2015 - Present
University of Pennsylvania August 2014 - Present
LeapYear Innovations August 2014 - March 2015
Bloomberg LP June 2014 - August 2014
50onRed January 2014 - May 2014
University of Pennsylvania January 2013 - May 2014
121Reach, Inc. May 2012 - May 2014
Shodogg October 2012 - December 2013
121Reach, Inc. August 2011 - May 2012
PointClear 2010 - 2012
Skills
Microsoft Excel, Microsoft Word, Microsoft Office, PowerPoint, Customer Service, Web Design, Web Development, Java, PHP, MySQL, Programming, Computer Science, Photoshop, HTML, JavaScript, CSS, SQL, Python, Git, WordPress, Linux, Android Development, Windows, Android, HTML 5, Dreamweaver, Cloud-based, Flute, Cloud Computing
Education
University of Pennsylvania 2012 — 2016
BSE, Networked and Social Systems Engineering
Johns Creek
Yahoo June 2015 - Present
BrightRoll August 2013 - June 2015
BrightRoll June 2012 - August 2013
L'Oréal International Designer Collections January 2006 - June 2012
Freelance January 2005 - June 2012
Roaring Fork Restaurant Group August 2011 - January 2012
Roaring Fork Restaurant Group June 2010 - August 2011
Braben January 2011 - April 2011
Skills
Online Advertising, Digital Media, Advertising, Marketing, Social Media, Public Relations, Event Planning, Event Management, Graphic Design, Video, Social Networking, Integrated Marketing, Copywriting, Marketing Strategy, Press Releases, Email Marketing, Brand Development, Publishing, Day Spa, Maintenance
Education
University of London 2011 — 2011
University of Wisconsin-Milwaukee 2005 — 2011
B.A in Journalism, Advertising and Media Studies, Advertising and Public Relations
BrightRoll May 2015 - Present
Skills
C, Python, Kernel Programming, Distributed Systems, Memcached, MongoDB, Django, Redis, Optimizations, MapReduce, Mongo, Hadoop, MySQL, Optimization, Algorithms, JavaScript, SQL, C++, Unix, Linux
Education
University of Southern California 2013 — 2015
Master of Science (M.S.), Computer Science
Google August 2015 - Present
BrightRoll February 2013 - July 2015
Amazon July 2012 - February 2013
Amazon.com May 2011 - August 2011
National Science Foundation May 2010 - August 2010
Skills
Hadoop, Java, Scala, Play Framework, HBase, MySQL
Education
University of Pennsylvania 2008 — 2012
BSE, Computer Science
Simsbury High School 2004 — 2008
Yahoo January 2015 - Present
BrightRoll (Acquired by Yahoo!) July 2011 - January 2015
BrightRoll June 2010 - June 2011
Disruptive Retail Thinking, LLC July 2008 - June 2010
Fleck Sales and Miller Brewing Company August 2007 - June 2008
Skills
Advertising, Promotions, Digital Marketing, Digital Video, Mobile Marketing, Marketing Strategy, Integrated Marketing, Interactive Marketing, Online Advertising, Advertising Sales, Digital Media, Media Planning, Mobile Advertising, comScore
Education
University of Iowa 2004 — 2008
BA, Communication Studies
Shokunin Consulting, LLC November 2012 - Present
Moovweb February 2011 - December 2012
BrightRoll March 2010 - February 2011
Ironport Systems January 2008 - March 2010
Cisco Systems 2008 - March 2010
Danger, INC October 2004 - January 2008
Morgan Stanley August 2002 - June 2004
Perot Systems 2001 - 2002
Forefront Technologies 1999 - 2001
Nippon Riku-un Sangyo April 1997 - January 1999
Skills
Linux, Unix, Ruby, Puppet, Graphite, Cloud Computing, System Administration, Git, Python, Nagios, Amazon Web Services..., FreeBSD, Solaris, Apache, MySQL, DevOps, Ruby on Rails, Servers, nginx, Bash, Software Engineering, Japanese Fluency, Distributed Systems, Start-ups, SAN, Sinatra, Varnish, Bind, Agile Methodologies, Shell Scripting, CentOS, TCP/IP, High Availability, Postfix, System Architecture, Open Source, Linux System..., PostgreSQL, Chef, Subversion, RabbitMQ, Mcollective, icinga, Go, Consulting, SOA, C, Redis, Squid
Education
University of San Francisco 1993 — 1994
Bachelor of Science, Chemistry
Google October 2012 - Present
University of North Carolina at Chapel Hill September 2009 - May 2012
True Ventures June 2011 - July 2011
BrightRoll June 2011 - July 2011
Skills
Python, Ruby, Rails, Computer Science, JavaScript, CSS, HTML, Java, Git, Eclipse, jQuery, Android
Education
University of North Carolina at Chapel Hill 2008 — 2012
Bachelor of Science, Computer Science
NC School of Science and Mathematics 2005 — 2008
Yahoo! July 2015 - Present
BrightRoll December 2013 - June 2015
Viacom Media Networks December 2011 - December 2013
Viacom June 2010 - December 2011
MTV Networks May 2009 - August 2009
MTV Networks May 2008 - August 2008
Newmark Knight Frank May 2007 - August 2007
Education
University of Richmond 2006 — 2010
Bachelor of Arts, Communication Studies and Leadership Studies
Greenwich High School
High School Diploma
SET Media Inc. June 2014 - Present
BrightRoll May 2012 - May 2014
Specific Media September 2010 - March 2012
Specific Media June 2008 - August 2010
Fox Digital/Beliefnet.com February 2007 - June 2008
Q Interactive July 2006 - January 2007
ShopLocal, LLC February 2005 - April 2006
Performics 2002 - 2004
Skills
Digital Video, Digital Strategy, Marketing Strategy, Strategy, Digital Marketing, Mobile Marketing, Mobile Advertising, Digital Media, New Media, Interactive Marketing, Sales, SEM, Lead Generation, Behavioral Targeting, Advertising, Ad Networks, Negotiation, PPC, E-commerce, Direct Marketing, RTB, Media Buying, Online Advertising, Marketing
Education
University of Michigan
B.A
BrightEdge September 2014 - Present
BrightRoll July 2014 - August 2014
WageWorks December 2013 - February 2014
Axiom August 2013 - October 2013
Healthline Networks, Inc. June 2013 - August 2013
Gilead Sciences January 2013 - May 2013
Riverbed Technology August 2012 - October 2012
Chevron Federal Credit Union March 2012 - May 2012
Synarc March 2005 - August 2011
Mercer 1987 - 2001
Skills
Performance Management, Employee Relations, Human Resources, Deferred Compensation, Process Improvement, Employee Benefits, Payroll, Recruiting, Benefits Administration, Onboarding, HRIS
Education
University of San Francisco 2003 — 2005
Master of Fine Arts, Writing
Nasson College 1979 — 1983
BA, English
AwesomenessTV April 2015 - Present
Meredith September 2012 - April 2015
Microsoft January 2012 - September 2012
Skype January 2011 - February 2012
BrightRoll July 2008 - January 2011
Time Inc. December 2006 - July 2008
Newsweek 2001 - December 2006
Real Media 1999 - 2001
Skills
Multi-channel Marketing, Emerging Media, Sales Leadership, Online Video, Client Services, Competitive Analysis, Product Marketing, Sales Operations, Social Media Marketing, New Business Development, Brand Development, Digital Marketing, Cross-functional Team..., Mobile Applications, Global Strategy, Incubation, Sales Management, New Media, Web Video, Product Management, Strategy, Advertising, Marketing Strategy, Digital Strategy, Digital Media, Online Advertising, Integrated Marketing, Mobile Marketing, Marketing, Management, Advertising Sales, Strategic Partnerships, Online Marketing, Social Media
Education
University of Scranton 1991 — 1995
Bachelor of Arts, Film and Studio Art
Notre Dame Academy 1987 — 1991
Yahoo January 2015 - Present
BrightRoll September 2012 - December 2014
BrightRoll November 2006 - September 2012
GUBA 2003 - 2006
SEVEN 2001 - 2003
Sapient 1998 - 1999
Skills
Ruby, Amazon Web Services..., Perl, Distributed Systems, Java, Mobile Devices, Git, Linux, Software Engineering, Bash, JavaScript, Ruby on Rails, Scalability, MySQL, Amazon EC2, Unix, Agile Methodologies, Cloud Computing, REST, Resource Management, High Availability, Organizational..., High Impact, API, Follow Through, System Architecture, Versatility, Algorithms, Agile Project Management, Proactive self-starter, Technical Leadership, Data Integration, NFL, Algorithm Development, Systems Analysis, Staff Retention, Autonomous, Engineering Leadership, Vision, Committment, Algorithm Design, Scala, Web Applications, Process Engineering, Communication, Open Minded, Team Leadership, Mentoring, Loyal, Distributed Algorithms
Education
University of Pennsylvania 1994 — 1998
BSE, Bioengineering
BrightRoll January 2013 - Present
Skills
Salesforce.com, Online Advertising, Account Management, Ad Exchanges, Mobile Advertising, Sales Operations, Ad Networks, Sales, Business Development, comScore, Advertising Sales, Sales Support, Mobile, Sales Analytics, Sales Trend Analysis, Online Research, Workflow Solutions, Workflow Design, Optimization, Process Optimization, Client Services, Client Interfacing, Client Communications, Client Service, Salesforce Administrator, Sales Operations..., CRM, Mobile Devices, Advertising, Social Media Marketing
Education
University of San Francisco 2002 — 2006
BA, Business Administration, Legal Studies Minor
Bellarmine College Preparatory 1998 — 2002
Adap.tv March 2013 - Present
BrightRoll May 2012 - November 2012
PulsePoint April 2010 - June 2012
ZenithOptimedia April 2009 - December 2009
24/7 Real Media January 2008 - February 2009
24/7 Real Media July 2004 - December 2007
DROMILLY CONSULTING, LLC January 2002 - June 2004
New York Times Digital May 1999 - December 2001
Skills
Ad Serving, Digital Media, Digital Marketing, Ad Networks, Video Advertising, Mobile Advertising
Education
SUN Educational Services 2000 — 2000
Solaris System Administration, UNIX System Administration
University of North Carolina at Chapel Hill 1992 — 1997
Bachelor of Arts, Biology
Yahoo January 2015 - Present
BrightRoll April 2014 - Present
Quantcast January 2013 - April 2014
Quantcast June 2010 - January 2013
Federated Media Publishing, Inc. June 2008 - June 2010
CNET Networks August 2007 - June 2008
Centre Daily Times April 2006 - August 2007
Skills
Online Advertising, Digital Strategy, Digital Media, Digital Marketing, Mobile Advertising, Display Advertising, Mobile Marketing, SEM, Web Analytics, Behavioral Targeting, Ad Serving
Education
University of Pittsburgh
Yahoo January 2015 - Present
BrightRoll January 2014 - January 2015
BrightRoll March 2010 - January 2014
TeaLeaf Technology January 2007 - March 2010
Skills
Ruby on Rails, Python, Volunteering, Communication, Java, Team Building, Humor, Distributed Systems, Agile Methodologies, REST, Ruby, JavaScript, Cloud Computing, Online Advertising, Autonomous, Web Applications, Technical Recruiting, Linux, Logic Design, Loyal, Subversion, Git, Talent Acquisition, Mission Critical, ActionScript, Mobile Applications, MongoDB, Perseverance, MySQL, High Availability, Digital Video, Amazon Web Services..., Intelligence Analysis, Referral Network, Internal Communications, Open Minded, Apache, Unix, Cultural Awareness, Proactive self-starter, Team-oriented, Business Process..., Mentoring, Software Development, Software Engineering, Problem Solving, Analytic Thinking
Education
University of San Francisco 2004 — 2007
B.S., Computer Science
Coursera March 2014 - August 2014
Summer Search November 2012 - March 2014
BrightRoll April 2012 - August 2012
Wu Yee Children's Services September 2010 - March 2012
OMSI February 2010 - August 2010
YBM ECC Songpa August 2008 - July 2009
Education
University of Oregon - Charles H. Lundquist College of Business 2004 — 2008
B.S., Business Administration
Yonsei University 2006 — 2006
Korean language and culture
BrightRoll January 2014 - Present
BrightRoll September 2012 - December 2013
BrightRoll September 2010 - August 2012
Tealeaf Technology September 2007 - September 2010
Tealeaf Technology January 2007 - September 2007
University of San Francisco January 2003 - January 2006
University of San Francisco October 2004 - May 2005
University of San Francisco June 2004 - August 2004
Skills
Linux, Software Engineering, Web Applications, Software Development, XML, MySQL, C, JSON, PHP, Web Development, Ruby, Git, GNU Debugger, Software Design, TDD, Code Review
Education
University of San Francisco 2005 — 2006
M.S, Internet Engineering (Web Science)
University of San Francisco 2001 — 2005
B.S, Computer Science
Amazon May 2014 - Present
MPowered Entrepreneurship April 2013 - April 2014
BrightRoll May 2013 - August 2013
True Ventures June 2013 - July 2013
University of New South Wales June 2012 - July 2012
Living Arts Residential Community September 2011 - April 2012
YMCA November 2008 - August 2011
Paradise Bakery & Cafe November 2010 - May 2011
Skills
C++, JavaScript, CSS, Event Management, HTML, Customer Service, Entrepreneurship, Product Management, Ruby on Rails, User Experience, Illustrator, Web Design, Leadership, Analysis, HTML 5, Get Along Well with..., Healthy Eating, HTML5, Lithium-ion Batteries, Sweaters
Education
University of Michigan 2011 — 2015
Bachelor’s Degree, Computer Science and Engineering
Chaparral High School