Initiative Company

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Initiative Employees

Employee
Years
Job
Industry
Drew Polk Drew Polk Greater Los Angeles Area Details
Drew Polk's Initiative Experience 2010 - 2011
Job Master Chef at Studio Smacznego
Industry Internet
Experience
Studio Smacznego   January 2015 - Present
Drew Polk Creative, Inc.   2011 - Present
Advantage Lighting Solutions   July 2012 - November 2013
Initiative   2010 - 2011
Chez Melange   2009 - 2010
Gallo Wine Company  2008 - 2009
House of Blues  2007 - 2007

Skills
Advertising, Web Design, Brand Awareness, Brand Development, Email Marketing, Social Media Marketing, Interactive Marketing, Online Marketing, Digital Strategy, Branding & Identity, Creative Direction, Marketing Strategy, Integrated Marketing, Direct Marketing, Public Relations, Creative Strategy, Facebook, Adobe Creative Suite, Web Development, Graphic Design, Marketing Communications, Entrepreneurship, Digital Marketing, Online Advertising, Social Media, Marketing Management, Web Analytics, Sales, WordPress, Brand Management, Social Networking, Corporate Branding, LED lighting systems, Lighting Controls, Green Energy Lighting, Marketing

Education
San Diego State University-California State University   2003 — 2007
Bachelor of Science (B.S.), Integrated Marketing

Santa Monica College: Academy of Entertainment Technology   2010 — 2012
Associate of Arts (AA), Graphic Design and Web Design

Esperanza High School   1999 — 2003
Diploma

Jan Gonzales Jan Gonzales Greater Los Angeles Area Details
Jan Gonzales's Initiative Experience August 2012 - Present
Job Supervisor, Digital Investment at Initiative
Industry Marketing and Advertising
Experience
Initiative   August 2012 - Present
Saatchi & Saatchi  February 2011 - August 2012
RPA  June 2008 - February 2011
San Diego State University  May 2007 - May 2008

Skills
MediaVisor, Microsoft Excel, DFA, comScore, Media Planning, Analytics, Nielsen, Video, DoubleClick, Media Buying, Interactive Marketing, Digital Strategy, Digital Media, Integrated Marketing, Digital Marketing, Mobile Advertising, Online Advertising, Mobile Marketing, Interactive Advertising, Quantcast, Cat Herding, PPC, SEM, Advertising, Display Advertising, Media Strategy

Education
San Diego State University-California State University   2005 — 2008
Integrated Marketing Communication, Marketing, Advertising

Callie Noceto Callie Noceto Los Angeles, California Details
Callie Noceto's Initiative Experience July 2015 - September 2015
Job Associate, Digital Trading at MetaVision
Industry Marketing and Advertising
Experience
MetaVision Media - a GroupM Company  September 2015 - Present
Initiative   July 2015 - September 2015
Initiative   March 2015 - July 2015
Bruin Advertising and Marketing Team  October 2013 - June 2015
Giant Media by Adknowledge  April 2014 - March 2015
Heffernan Insurance Brokers  June 2013 - August 2013
Santa Barbara City College  January 2013 - June 2013
Outback Steakhouse  January 2011 - November 2012
Tropicana Gardens  August 2011 - January 2012

Skills
Customer Service, Microsoft Excel, Management, Marketing, Time Management, PowerPoint, Microsoft Word, Social Media, Microsoft Office, Research, Digital Media, Basecamp, comScore, Publication Development, Project Management

Education
University of California, Los Angeles   2013 — 2015
Bachelor of Arts (B.A.), Sociology

Santa Barbara City College   2010 — 2012
Business Administration and Management, General, 3.86

Las Lomas High School   2006 — 2010

Thomas Novello Thomas Novello Greater New York City Area Details
Thomas Novello's Initiative Experience May 2010 - January 2012
Job VP Partner of Integrated Investment at UMWW
Industry Marketing and Advertising
Experience
Universal McCann  April 2015 - Present
Universal McCann  January 2012 - Present
Initiative   May 2010 - January 2012
Mindshare Worldwide  January 2008 - May 2010
Mindshare Worldwide  February 2007 - January 2008

Education
Google Squared Program   2015 — 2015

Sacred Heart University   2001 — 2005
Bachelors of Science, Business Administration

Brad May Brad May Marina Del Rey, California Details
Brad May's Initiative Experience November 2014 - Present
Job Associate Director, Branded Content at Initiative
Industry Marketing and Advertising
Experience
Initiative   November 2014 - Present
Initiative   August 2013 - November 2014
KSL Media  February 2013 - August 2013
KSL Media  December 2011 - February 2013
KSL Media  May 2010 - December 2011
Premium Finish Care   January 2010 - May 2010
Halozyme Therapeutics, Inc.   June 2009 - September 2009
Premium Finish Care   April 2009 - September 2009
Aztec Shops Campus Stores   January 2009 - May 2009
Communications Plus West Coast Cabling   January 2004 - May 2007

Skills
Integrated Marketing, PowerPoint, Media Planning, Advertising, Social Media, Marketing Strategy, Social Media Marketing, Online Marketing, Microsoft Office, Digital Marketing, Digital Media, Strategy, Creative Direction, Market Research, CRM, Digital Strategy, Mobile Marketing, Marketing, Analytics, Online Advertising

Education
San Diego State University-California State University   2005 — 2009
BS in Business Administration, Marketing - Specialization in Integrated Marketing Communications, Integrated Marketing Communications

Ryann Ashley Haskell Ryann Ashley Haskell San Diego, California Details
Ryann Ashley Haskell's Initiative Experience October 2014 - Present
Job Integrated Media Strategist at Initiative
Industry Marketing and Advertising
Experience
Initiative   October 2014 - Present
Initiative   February 2013 - September 2014
Formula  September 2012 - December 2012
Kennebec Federal Savings   January 2012 - August 2012
Kennebec Federal Savings   June 2011 - August 2012
Pacific Marine Credit Union  May 2009 - September 2010
VanDyk Mortgage  December 2008 - April 2009

Skills
Social Media, Public Relations, Media Relations, Customer Service, Banking, Credit Unions, Communication, Employee Relations, Microsoft Office, Cision, Accurate Data Entry, Market Research, Media Planning, Brand Awareness, Account Management, Competitive Analysis

Education
Kaplan University-Davenport Campus   2011 — 2012
Bachelor of Science (B.S.), Communications

San Diego Mesa College   2008 — 2010
Associate of Arts (A.A.), Communications

Eliot Shepard Eliot Shepard Greater Los Angeles Area Details
Eliot Shepard's Initiative Experience August 2015 - Present
Job Media Planner at Initiative
Industry Marketing and Advertising
Experience
Initiative   August 2015 - Present
Initiative   March 2014 - August 2015
Live Nation  June 2012 - September 2012
Kay 'n Dave's Mexican Cantinas   January 2006 - September 2011

Skills
Social Media, Microsoft Office, PowerPoint, Microsoft Excel, Microsoft Word, Customer Service, Teamwork, Social Media Marketing, Facebook, Advertising, Marketing Communications, Marketing

Education
University of California, Riverside   2011 — 2013
Bachelor of Science (B.S.), Business Administration, Marketing

Santa Barbara City College   2008 — 2011

Alison La Rocque Alison La Rocque Chicago, Illinois Details
Alison La Rocque's Initiative Experience July 2014 - Present
Job Associate Media Director, Strategy
Industry Marketing and Advertising
Experience
Initiative   July 2014 - Present
Starcom MediaVest Group  May 2011 - July 2014
MindShare  May 2010 - May 2011
ZenithOptimedia  September 2007 - May 2010
o2 ideas  August 2006 - September 2007

Skills
Media Planning, Digital Strategy, Integrated Marketing, Media Strategy, Digital Media, Media Buying, Retail, Online Advertising, Social Media Marketing, Advertising, Interactive Marketing

Education
Roosevelt University   2008 — 2010
MBA, Integrated Marketing Communications

University of Iowa - Henry B. Tippie College of Business   2002 — 2006
BBA, Marketing

Argo High School   1999 — 2002

Morgan Maxwell Morgan Maxwell Chicago, Illinois Details
Morgan Maxwell's Initiative Experience May 2014 - Present
Job Analyst at Initiative
Industry Market Research
Experience
Initiative   May 2014 - Present
Decision Development Inc  January 2013 - May 2014
Alpha Chi Omega Fraternity, Inc.   January 2013 - December 2013
American Greetings  January 2013 - September 2013
Apartment Barcelona  August 2012 - December 2012
LIFT Chicago  January 2012 - June 2012
Loyola University Chicago  August 2011 - May 2012
The Clerk of the Circuit Court of Cook County  March 2010 - 2012
Goodwill Industries of Central Indiana  September 2008 - August 2010

Skills
Social Media, Marketing, Microsoft Excel, Data Entry, Social Networking, Time Management, Spanish, SEO, Effective Communicator, Strong Work Ethic, Competitive Minded, Computer Literate, Event Planning, R, Results Oriented, SPSS, Qualtrics, Netbase, Site Catalyst, AdWords, Marin, Tableau, DCM, Prisma, Facebook Insights, Twitter Analytics

Education
Quinlan School of Business, Loyola University Chicago   2010 — 2014
Bachelor’s Degree, International Business & Marketing

Universitat Pompeu Fabra   2012 — 2013
Study Abroad Semester, Spanish Language and Literature, 3.54

Brownsburg High School   2006 — 2010
Academic Honors Diploma

Nicole F. Moscardini Nicole F. Moscardini New York, New York Details
Nicole F. Moscardini's Initiative Experience July 2014 - December 2014
Job Group Director, Digital Investment
Industry Marketing and Advertising
Experience
OMD USA  December 2014 - Present
Initiative   July 2014 - December 2014
Initiative   May 2013 - July 2014
Maxus  October 2011 - May 2013
Maxus  November 2010 - October 2011
RDA International  July 2008 - November 2010
National CineMedia  July 2007 - July 2008
iesy Hessen GmbH & Co   June 2005 - August 2005

Skills
Digital Media, Online Advertising, Digital Strategy, Digital Activation, Digital Integration, Digital Video, Targeted Messaging, Audience Buying, SEM, Social Media Marketing, Integrated Marketing, Media Buying, Analytics, Competitive Analysis, Strategic Planning, Management, Data, Data Management, Ad Exchanges, Digital Marketing, Ad Networks, Demand Side Platform, Targeted Advertising, Integrated Programs, Facebook Marketing, Strategy, Mobile Advertising, New Media, Leadership, Strategic Partnerships, Media Strategy, Interactive Marketing, Marketing, Display Advertising, Content Strategy, Advertising, Interactive Media, Direct Response, Media Research, YouTube, Content Marketing, Customer Acquisition, Brand Awareness, Online Video Strategy, Sponsorship, RTB, Social Media, Client Services, Audience Segmentation, CRM

Education
Rutgers College   2005 — 2008

Raritan Valley Community College   2003 — 2005

Sage Saperstein Sage Saperstein Greater New York City Area Details
Sage Saperstein's Initiative Experience November 2012 - July 2013
Job Account Executive at PadSquad
Industry Marketing and Advertising
Experience
PadSquad  July 2013 - Present
212 Interactive Advertising Club   January 2012 - Present
Initiative   November 2012 - July 2013
212 Interactive Advertising Club   May 2011 - July 2013
Maxus  August 2010 - November 2012
Maxim Magazine  February 2009 - July 2009

Skills
Social Media, Media Planning, Media Buying, Strategic Thinking, Digital Marketing, Digital Strategy, Online Video Strategy, Brand Management, Creative Strategy, Team-oriented, Mobile Marketing, Tablet Marketing, Business Strategy, Account Management, Integrated Marketing, DoubleClick, Mobile Advertising, Interactive Marketing, comScore, New Media, Marketing, Competitive Analysis, Media Strategy, Market Research, Digital Media, Advertising, Online Advertising

Education
Rutgers, The State University of New Jersey-New Brunswick   2007 — 2010
BS, Communications

Drusilla Bouraima Drusilla Bouraima Greater Los Angeles Area Details
Drusilla Bouraima's Initiative Experience January 2015 - Present
Job Project Coordinator, Content Strategy at Initiative
Industry Marketing and Advertising
Experience
Initiative   January 2015 - Present
Barbara Bella & Associates  March 2014 - December 2014
McGinley & Doyle Media Group   March 2011 - January 2014
Dru B. Films   2011 - 2014
Lauren Studios   2010 - 2011
MTV Networks  August 2009 - December 2009
Fox Filmed Entertainment  2009 - 2009
Sony Pictures Entertainment  September 2007 - December 2007
KCET  September 2005 - December 2005

Skills
Videography, Editing, Film, DVD Studio Pro, Final Cut Studio, Film Production, Advertising, Video Editing, Avid Media Composer, Non-linear Editing, Storytelling, Administrative..., Data Entry, Final Cut Pro, Editorial, Avid, Video, Video Production, Post Production, Digital Media, New Media, Marketing, Advertising Sales, Digital Asset Management, Branding & Identity, Interior Design, Interior Architecture, Media Production, Content Strategy, Photoshop, Producing, Multimedia, social change, social entrepreneurship, social impact media, Cause Marketing, cause advertising, cause media, women empowerment, social media, visual communication, power point, Creative Consultation, Retouching, Social Media

Education
University of Southern California   2002 — 2006
Bachelor of Arts (B.A.), Film/Video Production

Santa Monica College
Certificate, Marketing & Communication

Darrin Kellaris Darrin Kellaris Greater Los Angeles Area Details
Darrin Kellaris's Initiative Experience October 1998 - November 1999
Job Executive Director, Marketing at IHOP
Industry Restaurants
Experience
IHOP  October 2014 - Present
IHOP  September 2003 - Present
Carat USA  November 1999 - January 2001
Initiative   October 1998 - November 1999
TBWA\Chiat\Day   July 1997 - April 1998
Davis Elen Advertising  September 1995 - July 1997

Skills
Franchising, YouTube, Integrated Marketing, Facebook, Mobile Marketing, Digital Marketing, Advertising, Social Media, Social Media Measurement, Social Media Marketing, Market Planning, Marketing, Online Advertising, Social Networking, Media Buying, Google Analytics, Media Strategy, Marketing Strategy, Creative Direction, Media Planning, Digital Media, Analytics, Brand Development, Business Development, Leadership, SEM, Strategy, Sales, Brand Management, Direct Marketing, Email Marketing, Lead Generation, Marketing Communications, Marketing Research, Online Marketing

Education
San Diego State University-California State University   1992 — 1995
Bachelors of Science, Marketing

Sean Bonner Sean Bonner Greater New York City Area Details
Sean Bonner's Initiative Experience June 2015 - Present
Job Marketing Analytics Associate at Initiative
Industry Marketing and Advertising
Experience
Initiative   June 2015 - Present
SustenCorp - Energy & Environment   February 2015 - June 2015
Hopeworks 'N Camden  September 2013 - January 2014
RE/MAX Midtown  May 2013 - August 2013
Douglas Elliman Property Management  May 2012 - August 2012

Education
Saint Joseph's University   2010 — 2014

Kinza Bakhtiar Kinza Bakhtiar Toronto, Canada Area Details
Kinza Bakhtiar's Initiative Experience August 2011 - September 2012
Job
Industry Marketing and Advertising
Experience
OMD Canada  June 2015 - Present
trivago  September 2014 - February 2015
Performics  October 2013 - March 2014
Performics  September 2012 - October 2013
Initiative   August 2011 - September 2012
TD Canada Trust  January 2007 - June 2011

Skills
Microsoft Office 2007, comScore, Adobe Creative Suite, Market Research, AC Nielsen, Google Analytics, Media Buying, Media Planning, Social Media Marketing, Integrated Marketing, Creative Direction, SEO, Copywriting, Google Adwords..., Social Media, Google Adwords, Marketing, Marketing Strategy, Analytics, Digital Strategy, SEM, Web Analytics, Digital Marketing, Strategy, Online Advertising, Online Marketing, Digital Media, Mobile Marketing, Paid Search Strategy, Kenshoo, Adobe Adlens, Marin Software, PPC, Advertising, Keyword Research, Search Advertising, Affiliate Marketing, Microsoft Office

Education
Sheridan College   2009 — 2011
Diploma, Advertising

Victoria Park Secondary School
Ontario Secondary School Diploma

Autumn Cueller Autumn Cueller Crown Point, Indiana Details
Autumn Cueller's Initiative Experience March 2015 - Present
Job Associate, Media Strategy for MillerCoors at Initiative
Industry Marketing and Advertising
Experience
Initiative   March 2015 - Present
Initiative   May 2014 - March 2015
Awards Network  November 2013 - May 2014
Menards  October 2007 - November 2013
Discoveries Unlimited   May 2012 - August 2012

Skills
Online Advertising, Media Planning, Marketing, Google Adwords, Advertising, Social Media, Social Media Marketing, Marketing Strategy, Google Analytics, MRI Plus, Simmons, Photoshop, InDesign, Illustrator, Microsoft Word, PowerPoint, Microsoft Excel, Final Draft, Prezi, Qualitative Research, Quantitative Research, Facebook, PPC, SEO, Creative Writing, Photography, Online Marketing, Market Research, Media Buying

Education
Purdue University Calumet   2013 — 2015
Master of Business Administration (MBA)

Purdue University Calumet   2007 — 2013
Advertising / Visual Communication and Graphic Arts

Melanie Elvald Melanie Elvald Toronto, Canada Area Details
Melanie Elvald's Initiative Experience March 2008 - October 2010
Job Supervisor, Connection Planning at UM
Industry Marketing and Advertising
Experience
UM WW  February 2014 - Present
Mindshare Worldwide  February 2011 - February 2014
OMD Worldwide  October 2010 - February 2011
Initiative   March 2008 - October 2010
Initiative   March 2008 - January 2010

Skills
Media Buying, Media Planning, Integrated Marketing, Advertising, comScore, Media Strategy, Digital Media, Outdoor Advertising, Traditional Media, Google Analytics, Nielsen, Radio, Online Advertising, Strategy, Digital Strategy

Education
The Chang School of Continuing Education   2013 — 2016
Certificate in Nonprofit and Voluntary Sector Management

Seneca College of Applied Arts and Technology   2006 — 2008
Diploma, Creative Advertising

Seneca College of Applied Arts and Technology   2004 — 2005
Television Broadcasting

Sheridan Brownell Sheridan Brownell Greater San Diego Area Details
Sheridan Brownell's Initiative Experience March 2013 - Present
Job Assistant Planner, Digital at Initiative
Industry Marketing and Advertising
Experience
Initiative   March 2013 - Present
Initiative Media Worldwide  April 2010 - Present
The Lambesis Agency  January 2010 - April 2010
Starbucks Coffee Company  2005 - 2008
Stila Cosmetics  1997 - 2004
Nordstrom  1995 - 1997
Sheridan Textile Industries   1993 - 1995

Skills
Media Planning, Media Buying, Promotions, Retail, Research

Education
San Diego State University-California State University   2008 — 2010
Marketing and Advertising, Integrated Marketing Communications

Jonathan Gipson Jonathan Gipson Greater New York City Area Details
Jonathan Gipson's Initiative Experience November 2013 - September 2014
Job Digital Integrated Marketing Manager at Viacom
Industry Research
Experience
Viacom  March 2015 - Present
Viacom  September 2014 - March 2015
Initiative   November 2013 - September 2014
Initiative   March 2013 - November 2013
Initiative   April 2012 - March 2013
Initiative   January 2012 - April 2012
Initiative   August 2010 - January 2012
Optimedia  June 2010 - August 2010
Rutgers University Foundation  October 2006 - May 2010
MAIP   2009 - 2010

Skills
Copywriting, Business, Social Media, Digital Marketing, Digital Media, Advertising, Social Media Marketing, Online Advertising, Integrated Marketing, Facebook, New Media, Mobile Marketing, Sales, Fundraising, Brand Management, Digital Strategy, Marketing

Education
Rutgers University-New Brunswick   2006 — 2010
B.A., Communication, Sociology

City Honors School   2002 — 2006
International Baccalaureate

Jessica Kraus Jessica Kraus Greater New York City Area Details
Jessica Kraus's Initiative Experience August 2014 - Present
Job Digital Investment Specialist at Initiative
Industry Marketing and Advertising
Experience
Initiative   August 2014 - Present
Wieden + Kennedy  September 2013 - August 2014
AdTheorent™  June 2012 - September 2013
New York Life  June 2011 - August 2011

Skills
Digital Media, Marketing, Social Media Marketing, Advertising, Social Media, Research, Digital Marketing, InDesign, Photoshop, Illustrator, Flash, Facebook, Online Advertising, Prisma, comScore, MediaBank, DoubleClick, Twitter, Mobile Advertising, Display Advertising

Education
Quinnipiac University   2009 — 2013
Bachelor of Science (B.S.), Advertising

Quinnipiac University - School of Business   2009 — 2013
Bachelor of Science, Advertising, Minor in Interactive Digital Design

Jarrett Alderfer Jarrett Alderfer Greater New York City Area Details
Jarrett Alderfer's Initiative Experience May 2015 - Present
Job Specialist, Digital Investment at Initiative
Industry Marketing and Advertising
Experience
Initiative   May 2015 - Present
Initiative   June 2014 - April 2015
Amazon  January 2014 - May 2014
Chipotle Mexican Grill  August 2013 - May 2014
Philips  September 2013 - December 2013
Rutgers University New Student Orientation and Family Programs   November 2011 - August 2013

Skills
Leadership, Social Media, Advertising, Event Planning, Marketing, Training, Student Affairs, Public Speaking, Market Research, Classical Ballet, Retail, Student Development, Research, Editing, Trade Shows, Marketing Strategy, Higher Education, Microsoft Excel, PowerPoint, Microsoft Office, Microsoft Word

Education
Rutgers, The State University of New Jersey-New Brunswick   2010 — 2014
Bachelor of Science (BS), Marketing, GPA: 3.53

Paula Grunow Paula Grunow Greater San Diego Area Details
Paula Grunow's Initiative Experience February 2014 - Present
Job Senior Media Strategist at Initiative
Industry Marketing and Advertising
Experience
Initiative   February 2014 - Present
Initiative   July 2010 - Present
Maxus  May 2013 - February 2014
KPBS  2007 - 2010
KPBS  2006 - 2010

Skills
Social Media, Media Planning, Digital Media, Integrated Marketing, Social Media Marketing, Advertising, Digital Marketing, Online Advertising, Digital Strategy, Media Buying, Facebook, Marketing Communications, Marketing, Sponsorship, Marketing Strategy, Mobile Marketing, Social Networking, Management

Education
San Diego State University-California State University   2005 — 2011
Bachelor of Arts, Geography, English

Kalee Fulcher Kalee Fulcher Chicago, Illinois Details
Kalee Fulcher's Initiative Experience February 2010 - September 2011
Job Print Strategist at OMD
Industry Marketing and Advertising
Experience
OMD  November 2011 - Present
Initiative   February 2010 - September 2011

Education
San Francisco State University   2006 — 2008
Bachelor of Science, Business-Marketing

San Diego State University-California State University   2003 — 2005

Spencer Bahler Spencer Bahler Greater Chicago Area Details
Spencer Bahler's Initiative Experience September 2015 - Present
Job Managing Director/Group Business Leader at Initiative
Industry Marketing and Advertising
Experience
Initiative   September 2015 - Present
Maxus  October 2011 - June 2015
Alberto Culver (subsidiary of Unilever)   September 2007 - September 2011
Alberto Culver  September 2007 - September 2011
Alberto Culver  September 2007 - September 2011
Mediaedge:cia  May 1999 - August 2007
Jordan Tamraz Caruso  March 1991 - February 1997
Wells, Rich, Greene   1990 - 1991
Wells, Rich, Greene   1990 - 1991

Skills
Integrated Marketing, Cross-functional Team..., Audience Analysis, Marketing Communications, Social Media Marketing, Media Planning, Advertising, Brand Management, CRM, Customer Insight, Marketing, Competitive Analysis, Public Relations, Negotiation, Marketing Management, New Media, Strategy, Creative Direction, Project Planning, Budgets, Team Building, Client Relations Skills, Leadership, Brand Architecture, Management, Market Planning, Strategic Planning, Interactive Marketing, Brand Awareness, Social Media, Brand Development

Education
Purdue University   1982 — 1986
Bachelor of Arts, Advertising and Communications

Purdue University   1982 — 1986
Bachelor's degree, Advertising

Kathryn Cooper Kathryn Cooper Stamford, Connecticut Details
Kathryn Cooper's Initiative Experience June 2012 - August 2012
Job Print Marketing Director at Cenveo
Industry Marketing and Advertising
Experience
Cenveo  October 2014 - Present
RIT SMS Connect   March 2012 - August 2014
UM WW  June 2013 - August 2013
Initiative   June 2012 - August 2012
Maytex Mills  June 2010 - August 2011

Skills
InDesign, Photoshop, Advertising, Graphic Design, Layout, Image Editing, Social Media, Digital Media, Google Analytics, Simmons, UPLAN, HTML, CSS, Marketing, Illustrator, Mac

Education
Rochester Institute of Technology   2013 — 2014
Master of Business Administration (MBA), Digital Marketing / New Product Commercialization

Rochester Institute of Technology   2009 — 2013
Bachelor of Science, Media Arts and Technology, 3.5 GPA

New Canaan High School

Nisha George Nisha George Greater New York City Area Details
Nisha George's Initiative Experience September 2015 - Present
Job Associate Analyst at Initiative
Industry Higher Education
Experience
Initiative   September 2015 - Present
Queens College  January 2015 - Present
Phoenix House  April 2013 - December 2014
Bottom Line  December 2011 - November 2012
Interning for former State Senator John D. Sabini   June 2007 - August 2007

Skills
Qualitative Research, Quantative Analysis, R, Stata, Data Analysis, SPSS, Research, Market Research, Microsoft Office, Analysis, GeoDa, PowerPoint, Management, Public Relations, Statistics, Microsoft Excel, Public Speaking, Social Media, Microsoft Word, Fundraising, Facebook, Advertising, Editing, Program Development, Nonprofits, Administrative..., Higher Education, Teamwork, Training, Student Affairs, Communication, Event Planning, Non-profits, Sociology, Technical Writing, Access, Leadership

Education
Queens College   2013 — 2015
Master of Arts (M.A.), Data Analysis & Social Research

Stony Brook University   2006 — 2011
Bachelors of Arts, Sociology

Jody Octavio Thomas Jody Octavio Thomas Greater Los Angeles Area Details
Jody Octavio Thomas's Initiative Experience June 2013 - July 2013
Job Advertising/Marketing Strategic Planner & Alumnae Relations Advisor (Volunteer)
Industry Marketing and Advertising
Experience
Rosetta  December 2013 - Present
Alpha Omicron Pi Fraternity  October 2013 - Present
Initiative   June 2013 - July 2013
RPA  June 2008 - May 2013
RPA  2008 - 2013
Greenberg Brand Strategy  August 2007 - June 2008
McCann Erickson  September 2006 - August 2007
DDB Worldwide  November 2003 - September 2006
Zentropy Partners  March 2001 - November 2003
Full Moon   October 1999 - March 2001

Skills
Customer Insight, Advertising, Online Advertising, Creative Briefs, Consumer Behaviour, Strategic Communications, Creative Direction, Marketing Communications, Online Marketing, New Business Development, Integrated Marketing, Usability Testing, Interactive Advertising, Proposal Writing, Digital Strategy, Brand Architecture, Marketing Research, Strategic Planning, Marketing Strategy, Account Planning, Mobile Devices, Creative Strategy, Consumer Insight..., Marketing, Management, Interactive Marketing, Brand Development, Consumer Insight, Account Management, Strategy, Direct Marketing, Digital Marketing, Integrated Brand..., Market Research, Direct Mail, Mobile Marketing, Outdoor Advertising, Relationship Marketing

Education
San Jose State University   1992 — 1999
advertising

Janine Tomala Janine Tomala New York, New York Details
Janine Tomala's Initiative Experience January 2013 - October 2014
Job Research Strategist at Discovery Communications
Industry Marketing and Advertising
Experience
Discovery Communications  November 2014 - Present
Initiative   January 2013 - October 2014
Initiative   January 2012 - January 2013
Initiative   May 2010 - January 2012
Initiative   April 2008 - May 2010
W.B. Mason   September 2007 - February 2008

Skills
Marketing, Consumer Insight, Consumer Behaviour, Marketing Strategy, Emerging Trends, New Media, Relationship Marketing, Creative Problem Solving, Marketing Communications, Integrated Marketing, Media Buying, Online Advertising, Social Media, Social Media Marketing, Facebook, Email Marketing, Sponsorship, Google Analytics, Fast Learning, Advertising, Strategy, Digital Strategy, Analytics, Segmentation, Customer Insight

Education
Quinnipiac University   2003 — 2007
Bachelor of Science, Marketing

Matthew Alvero Matthew Alvero Los Angeles, California Details
Matthew Alvero's Initiative Experience January 2013 - June 2013
Job Assistant Planner, Digital at Initiative
Industry Marketing and Advertising
Experience
Initiative   January 2013 - June 2013
Round2 Communications  June 2012 - December 2012
CarMax  January 2010 - February 2012
Team Nacu Clothing   July 2008 - June 2010
CarMax  March 2008 - January 2010
Booz Allen Hamilton  June 2005 - August 2007
Best Buy  August 2006 - May 2007
Booz Allen Hamilton  January 2005 - June 2005

Skills
Interactive Advertising, Online Advertising, Advertising, Media Planning, Strategic Planning, DART for Advertisers, DoubleClick, MediaVisor, Social Media, Interactive Media..., Print Advertising, Digital Agency, Advertising Agency

Education
San Diego State University-California State University   2009 — 2012
Bachelor of Applied Science (B.A.Sc.), Business Administration - Marketing

Kristen McCarthy Kristen McCarthy Greater New York City Area Details
Kristen McCarthy's Initiative Experience June 2010 - October 2011
Job Special Events & Social Media at iPlay America
Industry Marketing and Advertising
Experience
iPlay America  September 2012 - Present
Crown Media Family Networks  October 2011 - September 2012
Initiative   June 2010 - October 2011
Sacred Heart University  September 2007 - May 2010
Initiative Media Agency   June 2009 - August 2009
MF Global  June 2008 - August 2008
J.McLaughlin  May 2007 - January 2008

Skills
Outlook, Diligent, Facebook, Social Media, Advertising, Social Media Marketing, Event Planning, Microsoft Office, Microsoft Excel, PowerPoint, Marketing, Social Networking, Microsoft Word, Sales, Research, Editing

Education
Sacred Heart University   2006 — 2010
B.A., Media Studies, Marketing

Sacred Heart University   2006 — 2010
Bachelor of Arts (B.A.), Media Studies and Marketing

Red Bank Catholic High School   2002 — 2006

Monica Pilarski Monica Pilarski Greater Chicago Area Details
Monica Pilarski's Initiative Experience March 2015 - Present
Job Associate Director, HR at Initiative
Industry Marketing and Advertising
Experience
Initiative   March 2015 - Present
DDB  April 2014 - March 2015
CAHG  June 2010 - April 2014
CAHG  May 2007 - June 2010

Education
Quinlan School of Business, Loyola University Chicago   2008 — 2010

University of Michigan   2001 — 2005
Organizational Psychology, English

Jim Elms Jim Elms Greater New York City Area Details
Jim Elms's Initiative Experience February 2013 - Present
Job Global CEO at Initiative
Industry Marketing and Advertising
Experience
Initiative   February 2013 - Present
Universal McCann  May 2010 - February 2013
Grey Worldwide  December 2007 - May 2010
Barkley  February 2005 - November 2007
Peter Mayer Advertising  February 2002 - February 2005
Wieden + Kennedy  May 2000 - December 2001
Peter A. Mayer Advertising  1995 - 2000
Goodby Silverstein   February 1991 - August 1994
Y&R Brands  1987 - 1989
Chicken Pie Shop   March 1977 - September 1978

Skills
Customer Insight, Digital Marketing, Integrated Marketing, Strategic Partnerships, Digital Strategy, Media Planning, Interactive Marketing, Marketing Strategy, Media Buying, Digital Media, Strategy, Advertising, New Media, Creative Direction, Online Advertising, Online Marketing, Direct Marketing, Mobile Marketing, Media Strategy, Marketing, Creative Strategy

Education
Tulane University - A.B. Freeman School of Business   1996 — 1997
MBA, Finance, Marketing

San Jose State University   1980 — 1985
BA, Advertising

Holly Corey Holly Corey Greater New York City Area Details
Holly Corey's Initiative Experience 2010 - 2010
Job Contract Recruiter/Personal Trainer/Yoga Instructor
Industry Health, Wellness and Fitness
Experience
Pure Yoga  March 2014 - Present
Mind Over Matter Health and Fitness   June 2010 - Present
H&C Consulting Services   February 2008 - Present
Initiative   2010 - 2010
Draftfcb  October 2007 - November 2007
Mediaedge  December 2006 - May 2007
TSR Solutions  December 2005 - December 2006
Avanade  June 2005 - November 2005
Microsoft  July 1998 - January 2002
Oracle  October 1996 - July 1998

Skills
Recruiting, Technical Recruiting, Sourcing, Interviews, Human Resources

Education
Quinnipiac University   1986 — 1990
Mass Communications

Carolyn Dubi (formerly Lassman) Carolyn Dubi (formerly Lassman) Greater New York City Area Details
Carolyn Dubi (formerly Lassman)'s Initiative Experience June 2008 - Present
Job SVP, Director, Print at Initiative
Industry Marketing and Advertising
Experience
Initiative   June 2008 - Present
Starcom  February 2006 - June 2008
Universal McCann  April 2002 - February 2006
The Media Edge  July 2000 - April 2002
Ogilvy & Mather  March 1999 - July 2000
Saatchi & Saatchi  July 1996 - March 1999

Skills
Digital Media, Media Strategy, Media Planning, Integrated Marketing, Interactive Marketing, Advertising, Direct Marketing, Digital Marketing, Media Buying

Education
Rowan University   1989 — 1994
Bachelor's degree, Communications

Ashley Bernot Ashley Bernot Greater New York City Area Details
Ashley Bernot's Initiative Experience September 2015 - Present
Job
Industry Marketing and Advertising
Experience
Initiative   September 2015 - Present
Initiative   July 2013 - Present
Initiative   August 2012 - July 2013
Initiative   December 2010 - August 2012
Williamson PR and Showroom  August 2009 - November 2009
Helen Keller Camp for the Blind   July 2005 - August 2009
Salve Regina University  September 2005 - May 2009
Saatchi & Saatchi  January 2009 - January 2009
Norman Bird Sanctuary  October 2008 - December 2008
E! Networks  October 2007 - December 2007

Education
Salve Regina University   2005 — 2009
Bachelor of Science, Marketing, Global Business, Business Administration

Richmond, The American International University in London   2007 — 2007
Marketing and Global Business

Sara Ryan Sara Ryan Greater New York City Area Details
Sara Ryan's Initiative Experience February 2015 - Present
Job Senior Associate, Digital at MEC
Industry Marketing and Advertising
Experience
Initiative   February 2015 - Present
MEC  June 2013 - February 2015
ZenithOptimedia  July 2012 - March 2013
Publicis Modem  July 2011 - July 2012
Publicis Modem  April 2010 - July 2011
Martini Consulting LLC   March 2009 - April 2010
BioLumina  December 2008 - March 2009
Harrison & Star /22   July 2008 - September 2008

Skills
Advertising, Marketing, Competitive Analysis, Market Research, Digital Marketing, SEO, Online Marketing

Education
Saint Joseph's University   2004 — 2008
Bachelor of Arts, English

Heather Graham Heather Graham Toronto, Canada Area Details
Heather Graham's Initiative Experience July 2010 - April 2012
Job Media Planner/Buyer at BT/A Advertising
Industry Marketing and Advertising
Experience
BT/A Advertising  March 2013 - Present
Endeavour Marketing  April 2012 - March 2013
Initiative   July 2010 - April 2012
Boston Pizza  May 2010 - July 2010

Skills
Media Planning, Media Buying, Media Strategy, Outdoor Advertising, comScore, Traditional Media, Digital Strategy, Advertising, Online Advertising, Digital Media, Interactive Advertising

Education
Sheridan College   2006 — 2009
Advanced Diploma, Advertising

John Pingitore John Pingitore Toronto, Canada Area Details
John Pingitore's Initiative Experience October 2011 - April 2012
Job Account Manager at TRAFFIKGroup
Industry Marketing and Advertising
Experience
TRAFFIKGroup  September 2012 - Present
Mindshare  April 2012 - August 2012
Initiative   October 2011 - April 2012
MPG  September 2009 - October 2011
Eye Weekly  May 2009 - August 2009

Skills
Media Strategy, Creative Development, Research, Consumer Insights, Account Management, Teamwork, Online Advertising, Media Planning, Customer Insight, Integrated Marketing, Digital Strategy, Advertising, Media Buying, Outdoor Advertising, Mobile Marketing, Digital Marketing, Creative Direction

Education
Seneca College of Applied Arts and Technology   2007 — 2009
Creative Advertising

Debra Miller Nelson, C.S.W. Debra Miller Nelson, C.S.W. Greater New York City Area Details
Debra Miller Nelson, C.S.W.'s Initiative Experience February 2006 - July 2007
Job District Manager, New Jersey at Treasury Wine Estates
Industry Retail
Experience
Treasury Wine Estates  September 2015 - Present
R&R Marketing  September 2014 - August 2015
Joe Canal's Discount Liquor Outlet  April 2009 - August 2014
Italian Wine Merchants  July 2007 - April 2009
Initiative   February 2006 - July 2007
Radio Advertising Bureau  April 2004 - February 2006
Universal McCann  March 2000 - April 2004
Jordan, McGrath, Case & Partners   March 1998 - October 2000
Westwood One  May 1995 - March 1998

Skills
Certified Specialist of..., Wine Tasting, Marketing Communications, Wine, Food, Brand Management, Advertising, Marketing, Event Management, Alcoholic Beverages, Blogging, Sales, Social Media, Leadership, Market Research, Management, Budgets, Training

Education
Rutgers University
Bachelor's degree, Theater Arts

Midori Y. Munguia Midori Y. Munguia Greater New York City Area Details
Midori Y. Munguia's Initiative Experience March 2011 - May 2012
Job Representative, Human Resources at Par Pharm
Industry Human Resources
Experience
Par Pharmaceutical  June 2013 - Present
MediaCom  April 2012 - January 2013
Initiative   March 2011 - May 2012
Tractenberg & Co.   August 2010 - March 2011
Pearson  May 2010 - June 2010

Skills
Advertising, Press Releases, Public Relations, Marketing, Market Research, Editing, Interviews, Management, Microsoft Office, Editorial, Marketing Communications, Integrated Marketing, Human Resources, Recruiting, Interviewing Skills, Employee Relations, Employee Engagement, Special Events..., EEO Reporting, Job Descriptions, Sourcing, Scheduling, Invoice Processing, Invoice Verification, Discrepancy Resolution, PeopleSoft

Education
Fairleigh Dickinson University-Metropolitan Campus   2013 — 2013
Certification, Human Resources Development

Rutgers University-New Brunswick   2005 — 2009
Bachalor Arts, Communication, Sociology, Economics

Fairleigh Dickinson University

Tania Cuch Tania Cuch Toronto, Canada Area Details
Tania Cuch's Initiative Experience September 2011 - October 2013
Job Associate Media Director at INNOCEAN Worldwide Canada
Industry Marketing and Advertising
Experience
INNOCEAN Worldwide Canada  January 2015 - Present
INNOCEAN Worldwide Canada  October 2013 - January 2015
Initiative   September 2011 - October 2013
Initiative   May 2010 - September 2011
Mediacom Canada  August 2009 - May 2010
Mediacom Canada  January 2008 - July 2009
Mediacom Canada  November 2006 - December 2007

Skills
Media Buying, Media Planning, Media Strategy, Digital Strategy, Integrated Marketing, Digital Media, Digital Marketing, comScore, Online Advertising, Outdoor Advertising, Advertising, Mobile Marketing, Marketing Communications, Social Media Marketing, Traditional Media, Marketing Strategy, Customer Insight, Mobile Advertising, Sponsorship, Interactive Marketing, New Media, Relationship Marketing, DoubleClick, Interactive Advertising

Education
Ryerson University   2002 — 2006
Bachelor of Commerce (BCom), Marketing

Jennifer Mesnick Jennifer Mesnick Greater New York City Area Details
Jennifer Mesnick's Initiative Experience February 1999 - May 2001
Job Director, Pricing & Planning Scripps Networks
Industry Marketing and Advertising
Experience
Scripps Networks Interactive  August 2005 - Present
Turner Broadcasting  August 2003 - August 2005
Turner Broadcasting  2001 - 2003
Initiative   February 1999 - May 2001

Education
Queens College   1994 — 1998

Equinox

Alyssa Capizzi Alyssa Capizzi Greater New York City Area Details
Alyssa Capizzi's Initiative Experience August 2013 - September 2015
Job Print Manager at GroupM
Industry Marketing and Advertising
Experience
GroupM  September 2015 - Present
Initiative   August 2013 - September 2015
GroupM  August 2011 - August 2013
GroupM  September 2010 - August 2011

Education
Sacred Heart University   2005 — 2009
Bachelor of Science, Business Marketing

St.Anthony's High School   2001 — 2005

Renata Boginova Renata Boginova Toronto, Canada Area Details
Renata Boginova's Initiative Experience 2003 - 2006
Job Marketing
Industry Marketing and Advertising
Experience
Saputo Inc.  January 2014 - Present
RBC  2012 - Present
JTI (Japan Tobacco International)   March 2008 - April 2010
JTI (Japan Tobacco International)   March 2007 - March 2008
Zenith Optimedia  February 2006 - March 2007
Initiative   2003 - 2006

Skills
Customer Insight, FMCG, Marketing Research, Brand Management, Trade Marketing, Market Research, Media Planning, Marketing Management, Brand Equity, Market Analysis, Marketing Strategy, Shopper Marketing, Marketing Communications, Competitive Analysis, Advertising, Market Planning, Direct Marketing, Brand Development

Education
Ryerson University   2011 — 2012
Postgraduate Certificate, Strategic Marketing

International Solomon University   2002 — 2003
Postgraduate Diploma with Honors, Sociology

International Solomon University   1998 — 2002
Bachelor's Diploma With Honors, Sociology

Daniel Boenigk Daniel Boenigk Greater New York City Area Details
Daniel Boenigk's Initiative Experience March 2011 - January 2014
Job Broadcast Traffic Manager at Hogarth Worldwide
Industry Marketing and Advertising
Experience
Hogarth Worldwide  January 2014 - Present
Initiative   March 2011 - January 2014
JWT  January 2010 - November 2010
RMG Connect  September 2008 - January 2010

Skills
Interactive Marketing, Interactive Advertising, Integrated Marketing

Education
Quinnipiac University   2004 — 2008
BS, Advertising

Daniel Balment Daniel Balment Toronto, Canada Area Details
Daniel Balment's Initiative Experience June 2003 - August 2007
Job Senior Media Strategist at Gaggi Media
Industry Marketing and Advertising
Experience
Gaggi Media  June 2012 - Present
Geomedia Inc.  May 2010 - June 2012
Mediacom  September 2007 - February 2009
Initiative   June 2003 - August 2007
Anderson  2003 - 2003
Starcom  2002 - 2002

Skills
Media Buying, Copywriting, Advertising, Media Planning, Broadcast, Newspaper, Magazines, Outdoor Advertising, Online Advertising, Digital Media, Digital Strategy, Media Strategy, comScore, Marketing Strategy, Newspapers, Online Marketing, SEM

Education
Sheridan College   2000 — 2002

Chad Kroepel Chad Kroepel Los Angeles, California Details
Chad Kroepel's Initiative Experience June 2009 - July 2012
Job Account Executive at KCBS/KCAL
Industry Marketing and Advertising
Experience
KCBS  April 2014 - Present
Zimmerman Advertising  August 2012 - March 2014
Initiative   June 2009 - July 2012
HEILBrice  February 2003 - June 2009
Initiative   September 2007 - April 2008
Mediaedge  2002 - 2003
Bates USA  2001 - 2002

Skills
Social Media Marketing, Media Planning, Media Buying, Media Strategy, Digital Strategy, comScore, Integrated Marketing, Digital Media, Traditional Media, Outdoor Advertising, Digital Marketing, Interactive Marketing, Advertising, Mobile Marketing, New Media, Online Advertising, Interactive Advertising, Radio, Marketing Communications, Media Research, Behavioral Targeting, Advertising Sales, Brand Development, Brand Management, Creative Strategy, Creative Direction, Direct Mail, Direct Marketing, Direct Response, Sponsorship, Broadcast, Brand Awareness, Display Advertising, Mobile Advertising

Education
San Diego State University-California State University   1994 — 1999
Bachelors, Communication/Advertising

Keith Hernandez Keith Hernandez Jersey City, New Jersey Details
Keith Hernandez's Initiative Experience August 2012 - October 2013
Job Account Executive at Screenvision
Industry Marketing and Advertising
Experience
Screenvision  September 2015 - Present
CNN  October 2013 - Present
Initiative   August 2012 - October 2013
Carat USA  May 2010 - August 2012
NBCUniversal, Inc.   January 2010 - May 2010

Skills
Media Strategy, Media Buying, Media Negotiation, Broadcast, Social Media Marketing, Media Planning, Marketing, Digital Media, Integrated Marketing, Digital Marketing, Advertising, Digital Strategy, Television

Education
Rutgers University   2006 — 2010
Bachelor's degree, Communication and Media Studies

Sussex County Community College   2005 — 2006

Ashlin Prol Ashlin Prol Greater Los Angeles Area Details
Ashlin Prol's Initiative Experience January 2011 - December 2011
Job Sales Executive at Pandora
Industry Marketing and Advertising
Experience
Pandora  April 2015 - Present
Yahoo!  April 2013 - April 2015
RPA  December 2011 - April 2013
Initiative   January 2011 - December 2011
Initiative   January 2010 - January 2011
Initiative   December 2008 - January 2010
Euro RSCG  March 2008 - December 2008
Pam Wilson Productions   June 2006 - December 2008
EdVenture Partners  August 2007 - December 2007

Skills
Digital Media, Advertising, Media Buying, Integrated Marketing, Media Planning, Social Networking, Marketing, Sponsorship, Strategy, Public Relations, Account Management, Broadcast, Mobile Marketing, Digital Strategy, Web Analytics

Education
San Diego State University-California State University   2005 — 2007
B.S., Integrated Mktg. Communications

Sheryl Kenzie Sheryl Kenzie Toronto, Canada Area Details
Sheryl Kenzie's Initiative Experience March 2000 - November 2008
Job Account Executive at Rogers Communications
Industry Broadcast Media
Experience
Rogers TV Sales   September 2012 - Present
Canada's Olympic Broadcast Media Consortium  September 2010 - September 2012
Starcom MediaVest Group  May 2010 - August 2010
Canada's Olympic Broadcast Media Consortium  May 2009 - March 2010
Initiative   March 2000 - November 2008
OMD  September 1998 - March 2000
Ogilvy & Mather  August 1996 - August 1998
HYP&N   October 1993 - August 1996

Skills
Digital Media, Integrated Marketing, Media Buying, Sponsorship, Broadcast, Radio, Advertising, Media Planning, Television, Sales, Leadership, New Business Development, Sales Process, Strategy, Online Advertising, Digital Strategy

Education
Sheridan College   1991 — 1993
Advertising

Eric R. Levin Eric R. Levin Hillsdale, New Jersey Details
Eric R. Levin's Initiative Experience October 2014 - Present
Job Associate, Ad Operations at Initiative
Industry Marketing and Advertising
Experience
Initiative   October 2014 - Present
HQ Custom Design Inc.   September 2013 - September 2014
C2Class.com   June 2013 - November 2013
eBay Inc  May 2012 - October 2013

Skills
DoubleClick, Atlas AdManager, Online Advertising, Social Media, Social Media Marketing, Online Marketing, Email Marketing, Advertising, Google Analytics, Newsletters, Editing, Proofreading, SEO, Integrated Marketing, Microsoft Excel, Negotiation, Direct Marketing, SEM, Marketing Strategy

Education
Rutgers, The State University of New Jersey-New Brunswick   2009 — 2013

sofia singelstad sofia singelstad Greater Los Angeles Area Details
sofia singelstad's Initiative Experience August 2014 - Present
Job Strategist, Kia Brand at Initiative
Industry Marketing and Advertising
Experience
Initiative   August 2014 - Present
Initiative   June 2013 - August 2014
Moraga Country Club  February 2012 - June 2013
Girl Scouts of California's Central Coast  July 2011 - January 2012
SunWest Studio  March 2011 - January 2012
Your Wedding Day Magazine   October 2009 - March 2011
ZestNet   October 2009 - December 2010

Skills
Social Media Marketing, Social Media, Logo Design, Editing, Brochures, Facebook, Blogging, Advertising, Corporate Communications, Marketing, Art Direction, Photography, Magazines, Packaging, Graphic Design, Adobe Creative Suite, Photoshop, InDesign

Education
San Jose State University   2004 — 2008
BS, Advertising

Rion Swartz Rion Swartz Greater Los Angeles Area Details
Rion Swartz's Initiative Experience 1999 - 2009
Job Media, Marketing & Brand Specialist
Industry Marketing and Advertising
Experience
LegalZoom  September 2010 - Present
Initiative   1999 - 2009

Skills
Media Buying, Media Planning, Integrated Marketing, TV Creative Development, Copywriting, Email Marketing, Digital Marketing, Digital Media, Online Advertising, Advertising, SEM, Interactive Marketing, Social Media Marketing, Mobile Marketing, Online Marketing, Digital Strategy, Web Analytics, Direct Marketing, Marketing, New Media, Marketing Strategy, Lead Generation, Brand Development, PPC, Cross-channel analytics

Education
San Diego State University-California State University   1992 — 1998
BA, Marketing, English Minor

Jacqueline Tam Jacqueline Tam New York, New York Details
Jacqueline Tam's Initiative Experience September 2013 - August 2014
Job Illustrator, artist
Industry Fine Art
Experience
Initiative   September 2013 - August 2014
Initiative (formerly DraftFCB)   October 2011 - August 2014
Draftfcb  July 2010 - October 2011

Skills
Integrated Marketing, Advertising, Social Networking, comScore, SRDS, Media Planning, Media Buying, Digital Strategy, Interactive Advertising, Digital Media, Digital Marketing

Education
School of Visual Arts   2014 — 2016
MFA, Illustration as Visual Essay

Texas Media   2008 — 2010
Business Foundations Certificate

The University of Texas at Austin   2006 — 2010
B.S., Advertising

Kate Sinnott Kate Sinnott Greater New York City Area Details
Kate Sinnott's Initiative Experience May 2010 - April 2011
Job Associate Media Director at Merkley + Partners
Industry Marketing and Advertising
Experience
Merkley + Partners  January 2013 - Present
Merkley + Partners  April 2011 - December 2012
Initiative   May 2010 - April 2011
Universal McCann  September 2007 - June 2010
Universal McCann  August 2006 - September 2007
P.R.omotion!   May 2006 - August 2006

Skills
Media Buying, Integrated Marketing, Media Planning, Advertising, Brand Management, Press Releases, Marketing Strategy, Marketing, Strategy, Social Media, Competitive Analysis, B2B, Television, Mobile Devices, Radio, Sales, Outdoor Advertising, Digital Strategy

Education
Rutgers University-New Brunswick   2002 — 2006
BA, English, Art History

Ridgewood High School   1998 — 2002

Maxwell Ross Maxwell Ross Greater New York City Area Details
Maxwell Ross's Initiative Experience June 2015 - August 2015
Job
Industry Marketing and Advertising
Experience
Initiative   June 2015 - August 2015
Makovsky  January 2015 - May 2015
MedStartr   October 2014 - February 2015
Optimatum Group LLC   June 2014 - December 2014
Advertising Research Foundation  January 2014 - June 2014
Delia Murphy ESQ   April 2012 - August 2012

Skills
Business Development, CRM, Public Relations, Investor Relations, CisionPoint, Microsoft Excel, Salesforce.com, Sales, Advertising, Customer Service

Education
Rutgers, The State University of New Jersey-Newark
BA, Political Science

Kevin Kowalick Kevin Kowalick Philadelphia, Pennsylvania Details
Kevin Kowalick's Initiative Experience January 2007 - September 2012
Job Senior Director, Advanced Advertising Business Development at Comcast
Industry Marketing and Advertising
Experience
Comcast  September 2015 - Present
Comcast Spotlight  October 2012 - September 2015
Initiative   January 2007 - September 2012
ZenithOptimedia  January 2004 - March 2006
MayoSeitz Media  2006 - 2006
GroupM  2002 - 2004

Skills
Media Planning, Media Buying, Integrated Marketing, Media Strategy, Advertising, Digital Media, Digital Strategy, Interactive Marketing, Mobile Marketing, Advertising Sales, Account Management, New Media, comScore, Outdoor Advertising, Radio, Sponsorship, Traditional Media, Brand Development, Budgets, Broadcast, Public Relations, Communications Planning, Media Research, Television, Emerging Media, Media Management, Budget Management, Promotions, Media Sales, Mobile Advertising, Digital Marketing, Interactive Advertising, Online Advertising

Education
Shippensburg University of Pennsylvania   1998 — 2002
Bachelor’s Degree, Communication and Media Studies

Jordan (Bixler) Waffle Jordan (Bixler) Waffle Greater Los Angeles Area Details
Jordan (Bixler) Waffle's Initiative Experience May 2008 - September 2010
Job Senior Manager, Global Media at Activision
Industry Marketing and Advertising
Experience
Activision  September 2015 - Present
Activision  January 2013 - Present
Activision  October 2011 - December 2012
gyro  May 2011 - October 2011
Universal McCann  September 2010 - May 2011
Initiative   May 2008 - September 2010

Skills
Media Planning, Media Buying, Digital Media, Digital Marketing, Digital Strategy, Integrated Marketing, Mobile Advertising, Marketing Strategy, comScore, Mobile Marketing, Interactive Marketing, Marketing, Media Strategy, Online Marketing, Social Media Marketing, Online Advertising, Email Marketing, Mobile Communications, Content Strategy, Promotional Marketing, Marketing Management, Management, Advertising, Social Media, SEM, New Media, Strategic Partnerships, Lead Generation, Account Management, Marketing Communications, Brand Development

Education
San Diego State University-California State University   2003 — 2008
Bachelors, Communications with Emphasis in Advertising

Dustin Valdez Dustin Valdez Greater Los Angeles Area Details
Dustin Valdez's Initiative Experience October 2013 - Present
Job Media Professional
Industry Marketing and Advertising
Experience
Initiative   October 2013 - Present
MEC  November 2011 - 2013
DDB  January 2011 - November 2011
Ferrer USA   June 2010 - January 2011
Dwight, Bentel, & Hall Communications   August 2008 - May 2009

Skills
Media Planning, Integrated Marketing, Event Planning, Entertainment, Media Buying, Market Research, Radio, Marketing, Social Media

Education
San Jose State University   2007 — 2009
B.S., Advertising

Kris Ariatabar Kris Ariatabar Greater New York City Area Details
Kris Ariatabar's Initiative Experience August 2012 - April 2013
Job Digital Marketing Specialist at Party Rental Ltd
Industry Marketing and Advertising
Experience
Party Rental Ltd  September 2015 - Present
Sparkroom  April 2014 - September 2015
CUnet  April 2013 - March 2014
Initiative   August 2012 - April 2013
thinkdm2  September 2011 - May 2012

Skills
Auditing, PowerPoint, Social Media Marketing, Marketing, Email Marketing, Social Media, Digital Marketing, Microsoft Office, Advertising

Education
Seton Hall University
BA, Economics

Susan Ittoop Susan Ittoop Greater New York City Area Details
Susan Ittoop's Initiative Experience June 2015 - Present
Job Media Buyer at Initiative
Industry Marketing and Advertising
Experience
Initiative   June 2015 - Present
Initiative   February 2014 - June 2015

Skills
Office Management, Human Resources, Event Planning, Research, Microsoft Office, PowerPoint, Editing, Data Analysis, Leadership, Outlook, Team Building, Microsoft Word, Time Management, Microsoft Excel, Teamwork, Social Networking, Social Media, Marketing, Spectra OX

Education
Rutgers, The State University of New Jersey-New Brunswick   2008 — 2012
Bachelor of Arts (B.A.), Cultural Anthropology and Human Resource Management

Annie Schmidt Annie Schmidt Greater Los Angeles Area Details
Annie Schmidt's Initiative Experience February 2015 - September 2015
Job Associate Media Manager at Performics
Industry Marketing and Advertising
Experience
Performics  September 2015 - Present
Initiative   February 2015 - September 2015
Cumulus Media  June 2013 - August 2013
Comcast SportsNet Bay Area and California  June 2013 - August 2013
Youth America's Cup Team USA45   June 2013 - August 2013
St. Francis Yacht Club  June 2012 - August 2012
Balboa Yacht Club  June 2011 - August 2011
LuLu Boutique & Gallery   June 2011 - August 2011

Skills
Management, Microsoft Office, Sales, Public Relations, Social Media, PowerPoint, Social Networking, Social Media Marketing

Education
Roger Williams University   2011 — 2014
Bachelor's Degree, Major in Global Communication and Minor in Marketing

San Francisco State University   2010 — 2011

Jeff Naylor Jeff Naylor Toronto, Canada Area Details
Jeff Naylor's Initiative Experience February 2010 - April 2011
Job Sr. Manager, Digital Advertising at TD
Industry Marketing and Advertising
Experience
TD  April 2013 - Present
Starcom MediaVest Group  April 2011 - April 2013
Initiative   February 2010 - April 2011
Mediacom  April 2007 - February 2010
BBDO  December 2006 - April 2007

Skills
Media Planning, Digital Strategy, Digital Marketing, Media Buying, Digital Media, Integrated Marketing, Online Advertising, Advertising, Media Strategy, Social Media Marketing, Marketing Communications, Social Media, Mobile Marketing, Customer Insight, SEM, Interactive Marketing, Interactive Advertising, Web Analytics, comScore

Education
Queen's University   1996 — 2000
B.A, Sociology

Jason Martinetti Jason Martinetti Greater New York City Area Details
Jason Martinetti's Initiative Experience July 2015 - Present
Job Associate Director, Strategy at Initiative
Industry Marketing and Advertising
Experience
Initiative   July 2015 - Present
Starcom MediaVest Group  March 2014 - June 2015
Initiative (formerly DraftFCB)   June 2011 - March 2014
Mindshare  May 2010 - June 2011
MPG  August 2007 - April 2010

Skills
Media Planning, Media Strategy, Advertising, Traditional Media, Digital Strategy, Interactive Marketing, Integrated Marketing, Communications Planning, Media Buying, Media Research, Sponsorship, Strategic Communications, Digital Marketing

Education
Rowan University   2003 — 2007
Communication, Advertising

Andrew Hooker Andrew Hooker Greater New York City Area Details
Andrew Hooker's Initiative Experience August 2015 - Present
Job Associate Investment, Initiative Media
Industry Marketing and Advertising
Experience
Initiative   August 2015 - Present
Assembly  June 2014 - Present
Woodward Properties, LLC   June 2013 - August 2013
Pulmonary Associates of Brandon   May 2012 - August 2012

Skills
Microsoft Office, Microsoft Excel, Microsoft Word, PowerPoint, Customer Service, Research, Teamwork, Photoshop, Social Media, Public Speaking, C++, English, Java, HTML, C, Windows, Matlab, Event Planning, AutoCAD, Time Management

Education
Saint Joseph's University   2011 — 2015
Bachelors of Science in Business Administration, Food Marketing and Economics

Fatima Teke Fatima Teke New York, New York Details
Fatima Teke's Initiative Experience December 2010 - March 2012
Job Associate Director
Industry Marketing and Advertising
Experience
Omnicom Group  April 2012 - Present
Initiative   December 2010 - March 2012
MEC  January 2010 - December 2010
MEC  May 2009 - December 2009
MEC  June 2008 - April 2009

Skills
Plannning, Media Planning, Digital Media, Digital Strategy, comScore, Media Buying, Mobile Marketing, Integrated Marketing, Media Strategy, Online Advertising, Digital Marketing, Interactive Marketing, Social Media, Advertising, Social Media Marketing, SEM, New Media, DoubleClick, Google Analytics, Analytics, Web Analytics

Education
Rutgers, The State University of New Jersey-New Brunswick   2004 — 2008
BS, Marketing

Dana Meltzer Dana Meltzer Greater Los Angeles Area Details
Dana Meltzer's Initiative Experience July 2014 - Present
Job Associate, Local Investment at Initiative
Industry Marketing and Advertising
Experience
Initiative   July 2014 - Present
Media Design Group  October 2013 - July 2014
KSL Media  October 2012 - September 2013
InterMedia Advertising  March 2011 - October 2012
California Public Interest Research Group  January 2010 - June 2010
Santa Barbara City College  December 2006 - May 2010

Skills
Editing, Microsoft Office, Broadcast, Television, Radio, Media Buying, Research, Digital Media, Advertising, Social Media Marketing, Social Media, Facebook, Strata, Strata View, CORE

Education
Santa Barbara City College
2 Associate Degrees of Arts, Communications

University of California, Santa Barbara
B.A, Communications

Allison Weimann, PHR Allison Weimann, PHR Greater New York City Area Details
Allison Weimann, PHR's Initiative Experience September 2014 - Present
Job
Industry Human Resources
Experience
Initiative   September 2014 - Present
MEC  September 2013 - August 2014
MEC  September 2011 - September 2013
MEC  May 2009 - September 2011
MEC  July 2008 - April 2009
Roanoke College Success Program   January 2008 - April 2008
Commonwealth Catholic Charities  January 2008 - April 2008

Skills
PowerPoint, Human Resources, Onboarding, Social Media, Employee Relations, Recruiting, Training, Performance Appraisal, College Recruiting, Event Management, Learning Management..., Performance Management, ADP, Organizational..., Internship Program..., Talent Management, Talent Acquisition, HRIS, Interviews

Education
Roanoke College   2004 — 2008
Bachelor of Arts, Sociology

Sara Lovern Sara Lovern Greater New York City Area Details
Sara Lovern's Initiative Experience July 2004 - July 2007
Job Sales Director at CBS Interactive
Industry Marketing and Advertising
Experience
CBS Interactive  October 2013 - Present
Dailymotion  June 2010 - October 2013
Heavy.com  May 2009 - June 2010
Ripe Digital Entertainment  May 2008 - May 2009
ION Media Networks  July 2007 - May 2008
Initiative   July 2004 - July 2007

Skills
Digital Strategy, Digital Media, Media Buying, Mobile Devices, Mobile Advertising, Digital Marketing, Media Planning, Video, Integrated Marketing, Advertising, Mobile Marketing, Ad Networks, New Media, Online Advertising, SEM, Social Media Marketing

Education
Rollins College   1998 — 2002
BA, Political Science

Karen Novotny Karen Novotny Greater Los Angeles Area Details
Karen Novotny's Initiative Experience June 2004 - June 2007
Job Senior Manager North America Strategy
Industry Consumer Goods
Experience
Mattel  March 2013 - Present
Mattel  March 2012 - March 2013
Mattel  May 2011 - March 2012
The Boston Consulting Group  September 2009 - May 2011
Initiative   June 2004 - June 2007
The Princeton Review  June 2004 - June 2007

Skills
Financial Analysis, Strategy Development, Cross-functional Team..., Strategic Planning, Team Management, Strategic Insight, Meeting Management, Business Analytics, Management Consulting, Strategy, Digital Strategy, Toy Industry, Advertising, Business Strategy, Competitive Analysis, Pricing, Consumer Products, Management, Financial Modeling, Analysis, Analytics, Consulting, Market Research

Education
The University of Chicago Booth School of Business   2007 — 2009
MBA, Finance, Economics and Entrepreneurship

Rice University   2000 — 2004
BA, History and Policy Studies

Universitat de Barcelona   2002 — 2002
Study Abroad, Hispanic Studies

Marlborough   1994 — 2000

Michelle Ocvirk - Fratric Michelle Ocvirk - Fratric Toronto, Canada Area Details
Michelle Ocvirk - Fratric's Initiative Experience September 2003 - July 2007
Job National Account Executive
Industry Broadcast Media
Experience
The Weather Network  August 2012 - Present
The Weather Network  September 2009 - August 2012
Signature Vacations  2007 - August 2009
Initiative   September 2003 - July 2007
Zenith Optimedia  2003 - 2003
Bates Canada  2001 - 2003

Skills
Media Buying, Media Planning, Digital Media, Online Advertising, Digital Strategy, Media Strategy, Advertising, Mobile Marketing, Integrated Marketing, comScore, Advertising Sales

Education
Sheridan College   1996 — 1998

David Sarthou David Sarthou New York, New York Details
David Sarthou's Initiative Experience March 2003 - June 2005
Job Director, Insights & Analysis at Taykey
Industry Marketing and Advertising
Experience
Taykey  June 2014 - Present
Media Storm  April 2011 - June 2014
Neo@Ogilvy  June 2009 - April 2011
T3  June 2008 - June 2009
Carat  September 2007 - June 2008
Horizon Blue Cross Blue Shield of NJ  June 2005 - September 2007
Initiative   March 2003 - June 2005

Skills
Omniture, Analytics, Digital Strategy, Digital Marketing, Digital Media, Web Analytics, Google Analytics, SEM, Online Advertising, Media Planning, comScore, Customer Insight, Mobile Marketing, SAS, Interactive Marketing

Education
Rutgers University-New Brunswick   1998 — 2002
B.A., Communication/Psychology

Christina Mariani Christina Mariani Greater New York City Area Details
Christina Mariani's Initiative Experience November 2010 - Present
Job Student at Quinnipiac University
Industry Food & Beverages
Experience
Topps Bakery   December 2012 - Present
Initiative   November 2010 - Present
Tyra Banks Show  July 2009 - August 2009
Harrison Day Camp   June 2004 - August 2008
Harrison Day Camp   July 2004 - July 2008
Harrison Day Camp   January 2004 - January 2008
The Leukemia & Lymphoma Society  June 2007 - August 2007
The Leukemia & Lymphoma Society  May 2007 - July 2007

Education
Quinnipiac University   2006 — 2010
International Business, Minor

Quinnipiac University   2006 — 2010
Advertising

Institute of Culinary Education

Quinnipiac University
Advertising

Ed Weiner Ed Weiner New York, New York Details
Ed Weiner's Initiative Experience January 2008 - December 2008
Job Media planning/buying pro with 40+ years in the industry; I can help you overcome your business challenges!
Industry Marketing and Advertising
Experience
Hudson Media Services LLC   January 2009 - Present
Initiative   January 2008 - December 2008
Media First International  November 1999 - December 2007
TBS Media Management  March 1994 - November 1999
Media & Marketing Services   February 1991 - March 1994
Avrett Free Ginsberg  August 1984 - February 1991
Geers Gross Advertising, NY   1981 - 1983
Della Femina, Travisano & Partners   November 1977 - February 1980
Doyle Dane Bernbach  1973 - 1977
Benton & Bowles  1971 - 1973

Skills
Media Buying, Traditional Media, Media Planning, Television, Broadcast, Online Advertising, Negotiation, Planning, Radio, Media Strategy, Digital Media, Interactive Marketing, Email Marketing, Advertising, Project Planning, Retail, Strategic Planning, Online Marketing, Media Research &..., E-Mail Marketing, E-commerce, New Media, TV Buying, Cable Network Buying, Media Auditing, Social Media Marketing, Radio Buying, Online Media Buying, Newspaper Buying, Magazine Buying, Outdoor Advertising..., Cables, Magazines, Satellite TV..., Promotions, Integrated Marketing, Public Relations, Outdoor Advertising, Marketing Communications, Strategy, Social Media, Marketing, Digital Marketing, Brand Development, B2B, Direct Marketing, Creative Problem Solving, Digital Strategy, Test Marketing, Consulting

Education
City University of New York-Queens College   1966 — 1971
BA, Communications

Jennifer Will Jennifer Will Toronto, Canada Area Details
Jennifer Will's Initiative Experience February 2012 - July 2013
Job Digital Media Supervisor at Direct Access Digital
Industry Marketing and Advertising
Experience
Direct Access Digital   August 2015 - Present
Bensimon Byrne  May 2015 - Present
Bensimon Byrne  August 2013 - May 2015
Initiative   February 2012 - July 2013
Mindshare  August 2010 - February 2012
Cascada   August 2009 - July 2010
Masterson & Associates   July 2008 - December 2008

Skills
Media Planning, Media Buying, Social Media Marketing, Digital Strategy, Traditional Media, Negotiation, Outdoor Advertising, Market Research, Integrated Marketing..., Brand Development..., Project Management, Competitive Analysis, Business Relationship..., Budget Monitoring, Digital Media, Digital Marketing, Advertising, Online Advertising, Integrated Marketing, Mobile Marketing, Programmatic media..., RTB, Real-Time Bidding, Brand Development

Education
Sheridan College   2008 — 2009
Post Graduate Diploma, Advertising Management

Wilfrid Laurier University   2004 — 2008
Bachelor of Arts Degree, Communication Studies

Jennifer Ianoale Jennifer Ianoale Greater San Diego Area Details
Jennifer Ianoale's Initiative Experience 1997 - 2000
Job Life Coach at Jennifer Ianoale
Industry Professional Training & Coaching
Experience
Cigna Onsite Health  2011 - Present
Jennifer Ianoale   2008 - Present
Elif Fine Jewelry   2005 - 2009
Carat  2002 - 2005
Young & Rubicam/Media Edge   2000 - 2002
Initiative   1997 - 2000

Skills
Advertising, Social Networking, Marketing, Event Planning, Life Coaching, Wellness Coaching, Entrepreneurship, Motivational Speaking, Lifestyle Coaching, Leadership, Sales, Public Speaking, Sales Management, Coaching, Education, Negotiation, Budgets, Time Management, Retail, Personal Development, Event Management

Education
Wellcoaches School of Coaching   2013 — 2014
Wellness Certification, Foods, Nutrition, and Wellness Studies, General

Rowan University   1991 — 1995
Bachelors, Psychology, Communications Specializing in Advertising

Washington Twp High School   1988 — 1990

Jordan Toyama Jordan Toyama Altadena, California Details
Jordan Toyama's Initiative Experience March 2015 - Present
Job Associate, TV Investment at Initiative
Industry Online Media
Experience
Initiative   March 2015 - Present
Sport Chalet, Inc.   January 2013 - January 2015
YMCA of San Francisco  2012 - 2012
White House Black Market  September 2008 - April 2011

Skills
Social Media, Customer Service, Social Networking, Sales, Marketing, Event Planning, Microsoft Office, Time Management, Social Media Marketing, Facebook, Twitter, Customer Engagement, Customer Relations, Public Relations, Marketing Communications, Communication, Public Speaking

Education
San Francisco State University   2007 — 2012
Bachelor of Arts (B.A.), Communication and Media Studies

Jesse Chen Jesse Chen Greater New York City Area Details
Jesse Chen's Initiative Experience April 2015 - Present
Job Client Director, Analytics at Initiative
Industry Marketing and Advertising
Experience
Initiative   April 2015 - Present
Initiative   December 2013 - April 2015
Omnicom Media Group  November 2010 - November 2013
Anderson Analytics, LLC   January 2006 - November 2010
General Electric - Edgelab   August 2005 - December 2005
HighAims   May 2002 - August 2005
SoftLine Information/ProQuest   January 1999 - May 2002

Skills
Tableau, SQL, Market Research, Segmentation, Marketing Strategy, Business Intelligence, Digital Media, Analytics, Databases, VBA, Amazon Web Services..., Data Analysis, Google Analytics, Digital Marketing, Social Media, Advertising, Nielsen, Statistics, Website Development, Programming, Access, SPSS, comScore, DART for Advertisers, Microsoft Excel, Web Applications, .NET, Analysis, Python, R, Atlas

Education
The University of Connecticut School of Business
Master of Business Administration (MBA), Marketing, Finance

School of Visual Arts
Bachelor of Fine Arts (BFA)

Stephanie Hoeler Stephanie Hoeler Greater New York City Area Details
Stephanie Hoeler's Initiative Experience October 2015 - Present
Job Strategy, Initiative
Industry Marketing and Advertising
Experience
Initiative   October 2015 - Present

Skills
Digital Strategy, Online Communications, Social Media, Online PR, Facebook, Twitter, YouTube, Social Media Monitoring, Social Media Outreach, Sentiment Analysis, Social Media Development, Digital Marketing, Social Media Marketing, Social Media Relations, LinkedIn, Mobile Strategy, Online Communities, Online Content Creation, Online Community..., Account Management, Client Engagement, Digital Media, New Media, Community Management, Online Marketing, Social Networking, Social Marketing, Viral Marketing, Social Media Measurement, Social Listening, Social Media Best..., Social Analytics, Radian6, Sysomos, Social Media Strategist, Corporate Social Media, Facebook Fan Page..., Facebook Marketing, Digital Marketing..., Digital Engagement, Digital Activation, Public Relations, Content Marketing, Lead Generation, Integrated Marketing, Advertising, Strategy, Mobile Marketing, Marketing, Online Advertising

Education
Seton Hall University   2001 — 2005

Rutgers University - Newark

Dolores Tersigni Dolores Tersigni Greater Los Angeles Area Details
Dolores Tersigni's Initiative Experience 2006 - 2011
Job
Industry Entertainment
Experience
Netflix  January 2013 - Present
theAudience  July 2011 - December 2012
Initiative   2006 - 2011
GUESS?, Inc.   2000 - 2001

Skills
Organizational..., Executive Coaching, Leadership Development, Talent Acquisition, Talent Management, Employee Engagement, Organizational Design, Business Partner Support, Strategic Human...

Education
Rutgers University
Master of Arts, Criminology

University of Massachusetts, Amherst
Bachelor of Arts, Political Science and Government

Sarah Power Sarah Power Greater New York City Area Details
Sarah Power's Initiative Experience October 2013 - Present
Job Chief Strategy Officer at Initiative
Industry Marketing and Advertising
Experience
Initiative   October 2013 - Present
Initiative   March 2007 - Present
MPG  July 2006 - February 2007
Carat USA  September 2004 - July 2006
Carat Insight   December 1999 - August 2004
Carat Insight   June 1997 - December 1999
TN Media  October 1994 - June 1997

Skills
Media Strategy

Education
Rutgers University-New Brunswick   1990 — 1994

Gina Rivera-Datz Gina Rivera-Datz San Francisco Bay Area Details
Gina Rivera-Datz's Initiative Experience June 2006 - October 2008
Job Experienced media professional
Industry Marketing and Advertising
Experience
Initiative   June 2006 - October 2008
MediaCom  December 2000 - March 2006

Skills
Media Buying, Media Planning

Education
San Francisco State University   1997 — 2000
broadcast

Laura Rohmann-Lugo Laura Rohmann-Lugo Greater New York City Area Details
Laura Rohmann-Lugo's Initiative Experience January 2014 - Present
Job Traffic Associate at Initiative
Industry Broadcast Media
Experience
Initiative   January 2014 - Present
WestwoodOne (formerly Dial Global)   June 2008 - January 2014
Jones Media America  January 2005 - June 2008
Jones MediaAmerica  August 2004 - January 2005
NBC/Last Call with Carson Daly   January 2004 - June 2004

Skills
Radio, Radio Broadcasting, Commercials, Broadcast, Digital Media, Advertising, Editing, Social Media, Television, Sponsorship, Copywriting, Microsoft Word, New Media, Radio Advertising, Radio Producing, Radio Promotions

Education
City University of New York-Queens College   2000 — 2004
Bachelor of Arts, Communication and Media Studies

Dana Dolensky Dana Dolensky Toronto, Canada Area Details
Dana Dolensky's Initiative Experience October 2013 - October 2014
Job Advertising/Media Professional: Specializing in Direct Response and Online Analytics
Industry Marketing and Advertising
Experience
Initiative   October 2013 - October 2014
Initiative   November 2010 - October 2013
Mediacom  May 2008 - November 2010
University of Toronto  March 2008 - May 2008
NEWAD  September 2007 - March 2008

Skills
Media Planning, Media Buying, Market Research, Competitive Analysis, Integrated Marketing, Event Planning, Digital Media, Digital Strategy, Media Strategy, Strategy, Digital Marketing, Mobile Marketing, comScore, Outdoor Advertising, Online Advertising, Advertising, Social Media Marketing, Online Marketing

Education
Sheridan College   2005 — 2007
Diploma, Advertising

Sheridan College   2004 — 2005
Certificate, Art Fundamentals

Andres Torrente Andres Torrente Greater Los Angeles Area Details
Andres Torrente's Initiative Experience March 2000 - August 2003
Job Associate Director at OMD
Industry Marketing and Advertising
Experience
OMD USA  February 2014 - Present
OMD USA  May 2011 - February 2014
Conill Advertising  2007 - May 2011
Castells & Asociados  2003 - 2007
Initiative   March 2000 - August 2003

Skills
Advertising Operations, Media Planning, Media Buying, Digital Strategy, Integrated Marketing, Digital Media, Interactive Marketing, Media Strategy, comScore, Outdoor Advertising, Mobile Advertising, Interactive Advertising, DoubleClick, Online Advertising, Digital Marketing, Television, Mobile Marketing

Education
San Diego State University-California State University
BS, Business Administration

Glenn Hoiby Glenn Hoiby Greater Los Angeles Area Details
Glenn Hoiby's Initiative Experience October 1996 - May 2003
Job Manager at Mercado
Industry Marketing and Advertising
Experience
Mercado   September 2013 - Present
Mercado   May 2013 - Present
Empire Media   February 2011 - July 2012
OAG/OSI   May 2003 - February 2011
Initiative   October 1996 - May 2003

Skills
Expert in Out-of-Home..., Excellent in developing..., Dedicated to helping..., Outdoor Advertising, Media Buying, Media Planning, Advertising, OOH, Digital Media, Traditional Media, Integrated Marketing, Digital Strategy, Selling, SEM, Lead Generation, Media Strategy, Radio, Mobile Marketing, Market Planning, Interactive Marketing, Advertising Sales, Strategy, Relationship Marketing

Education
American Association of Advertising Agencies   2003 — 2003
Certificate, Advanced Advertising Studies

San Diego State University-California State University   1984 — 1990
Bachelor of Arts (BA), Psychology

SAN DIEGO STATE UNIVERSITY
B.A, Liberal Arts and Sciences, Psychology

INSTITUTE OF ADVANCED ADVERTISING STUDIES (Loyola Marymount University)

WESTERN INTERNATIONAL MEDIA – WIM University

Barbara Pokorny Barbara Pokorny Greater New York City Area Details
Barbara Pokorny's Initiative Experience 1998 - Present
Job VP, Director of Research at initiative
Industry Marketing and Advertising
Experience
Initiative   1998 - Present
Initiative Media  1980 - Present
Lowe Marschalk  January 1980 - September 1989

Education
Queens College

Jessica Torres-Soto Jessica Torres-Soto Greater New York City Area Details
Jessica Torres-Soto's Initiative Experience 1999 - June 2009
Job VP, Director, Human Resources at Mediabrands North America
Industry Marketing and Advertising
Experience
Mediabrands  June 1999 - Present
Initiative   1999 - June 2009
TN Media  1999 - 2001
Cellular Network Communications Group   1998 - 1998

Skills
Human Resources, Social Media, Media Buying, Mobile Marketing, Applicant Tracking..., Onboarding, Talent Acquisition, Talent Management, Recruiting, Deferred Compensation, Employee Relations, Digital Strategy, Advertising, Media Planning, Digital Media, Digital Marketing, HRIS, Internal Communications, Employee Benefits, Personnel Management, Succession Planning, Executive Coaching, Marketing, Strategy, Management, Employer Branding, Performance Management, Employee Engagement

Education
Villanova University   2009 — 2009
HR Certificate, Human Resources

Rutgers University-New Brunswick   1994 — 1998
BFA, Dance, Puerto Rican Studies

Anne Sas Anne Sas Greater New York City Area Details
Anne Sas's Initiative Experience 1999 - 2006
Job VP Director at Starcom MediaVest Group
Industry Broadcast Media
Experience
Starcom MediaVest Group  March 2014 - Present
Starcom MediaVest Group  May 2012 - Present
Starcom Mediavest Group  January 2007 - April 2012
Initiative   1999 - 2006
Young & Rubicam Advertising  1994 - 1999

Skills
Media Buying, New Media, Integrated Marketing, Digital Marketing, Television, Broadcast, Sponsorship, Media Strategy, Media Planning, Advertising, Advertising Sales, Digital Strategy

Education
Université Robert Schuman (Strasbourg III)   1999 — 2001

Rhode Island College   1992 — 1994
BA

Wagner College   1989 — 1990
ESL

Annie Chen-Aparicio Annie Chen-Aparicio Greater Los Angeles Area Details
Annie Chen-Aparicio's Initiative Experience November 1999 - February 2007
Job Account Executive at ABC TV
Industry Broadcast Media
Experience
ABC TV  VP, Group Director National TV and National Radio BuyingCaratMarch 2002 - September 2007
Initiative   November 1999 - February 2007

Education
Rutgers University-New Brunswick   1987 — 1991
BA, Communications and Art History

Barry Payne Barry Payne Greater Los Angeles Area Details
Barry Payne's Initiative Experience March 2007 - February 2013
Job Media Supervisor at US International Media
Industry Marketing and Advertising
Experience
US International Media  February 2013 - Present
Initiative   March 2007 - February 2013
Mediaspot   2006 - 2007
Doner  2002 - 2006
Zenith Media  2001 - 2002
Draftfcb/TN Media   1999 - 2001
Katz Media Group  1998 - 1999

Skills
Media Planning, Media Buying, Digital Media, Media Strategy, Traditional Media, Digital Marketing, Broadcast, Integrated Marketing, Advertising, Sales, Digital Strategy, Radio Advertising, comScore, Interactive Marketing, Outdoor Advertising, Radio, Mobile Marketing, Advertising Sales, Interactive Advertising, Online Advertising, New Media, Direct Response, Sponsorship

Education
San Diego State University-California State University   1994 — 1997
Bachelor's degree, Journalism emphasis on Advertising

El Toro High School

El Toro High School

Bixler, Randy Bixler, Randy Greater San Diego Area Details
Bixler, Randy's Initiative Experience March 1996 - Present
Job Mananging Director, Initiative
Industry Marketing and Advertising
Experience
Initiative   March 1996 - Present
Initiative   March 1996 - Present
KFMB- CBS   1978 - 1996

Education
San Diego State University-California State University   1973 — 1975
BA, Marketing

Danielle (Ferdinand) Myers Danielle (Ferdinand) Myers Greater Philadelphia Area Details
Danielle (Ferdinand) Myers's Initiative Experience November 2013 - Present
Job Supervisor, Local Media at Initiative
Industry Broadcast Media
Experience
Initiative   November 2013 - Present
RPA Associates  October 1998 - November 2013
Arnold Worldwide  1996 - 1998
TBS Media Management  1994 - 1996

Skills
Digital Marketing, Media Buying, Media Planning, Sponsorship, Advertising, Outdoor Advertising, Digital Media, Marketing, Interactive Advertising, Creative Direction, Creative Strategy

Education
Rowan University   1990 — 1994
Bachelor of Arts (B.A.), Communication, General

Kalee Fulcher Kalee Fulcher Greater Chicago Area Details
Kalee Fulcher's Initiative Experience May 2014 - Present
Job Strategist at Initiative+
Industry Marketing and Advertising
Experience
Initiative+  May 2014 - Present
RPM Advertising  February 2013 - May 2014
OMD Worldwide  November 2011 - August 2012
Initiative   January 2010 - September 2011

Skills
Media Planning, Media Buying, Integrated Marketing, PowerPoint, Media Strategy, Digital Media, Digital Marketing, Digital Strategy, Advertising, Traditional Media, Outdoor Advertising, Online Advertising, Marketing Communications, Facebook, Account Management, Google Adwords, Advertising Sales, PPC, Social Media Marketing, DoubleClick, Brand Awareness, Sponsorship, Display Advertising, Market Research, Marketing Strategy, Analytics, Marketing, Ad Serving, Television, Radio, Broadcast, Competitive Analysis

Education
UCLA Extension   2009 — 2010
TV Time Sales

San Francisco State University   2006 — 2008
Bachelor of Science, Business Administration - Marketing

San Diego State University-California State University   2003 — 2005

Tana Rogers Tana Rogers Greater Boston Area Details
Tana Rogers's Initiative Experience June 2010 - November 2011
Job
Industry Marketing and Advertising
Experience
Mediahub, a division of Mullen Lowe Group US   April 2015 - Present
MediaCom  July 2013 - April 2015
MediaCom  December 2011 - July 2013
Initiative   June 2010 - November 2011
ZenithOptimedia  January 2010 - May 2010
Initiative   August 2008 - January 2010
The Ad Council  June 2008 - August 2008
Major Brands  May 2007 - June 2008
Red Bull  July 2005 - May 2007

Skills
Media Planning, Media Strategy, Advertising, Business Strategy, Team Leadership, Competitive Analysis, Media Buying, Presentation Development, Analytics, Negotiation, comScore, Integrated Marketing, Competitive Strategy, Training & Development, Excel, Awareness Campaigns, Visual Presentations, Client Billing, Microsoft Excel, PPC, Employee Training, PowerPoint, Online Advertising, Pharmaceutical Industry, Strategic Communications, Pharmaceuticals, Entertainment, Media & Entertainment, Television

Education
Webster University
Master of Arts

University of Missouri-Saint Louis
Bachelor's Degree

University of Missouri-Saint Louis
Bachelor's Degree

Saint Louis University

Mascoutah Community High School

Jonathan Michaeli Jonathan Michaeli Los Angeles, California Details
Jonathan Michaeli's Initiative Experience April 2014 - January 2015
Job Associate at KPMG US
Industry Consumer Goods
Experience
KPMG US  February 2015 - Present
Initiative   April 2014 - January 2015
Initiative   April 2012 - March 2014
The Clorox Company  July 2010 - October 2011
The Clorox Company  March 2009 - June 2010

Skills
Microsoft Office, SAP, Hyperion, Lotus Notes, Essbase, Excel, US GAAP, SAP BW, Pivot Tables, Financial Modeling, Financial Forecasting, Financial Accounting, Financial Analysis, Account Reconciliation, Accounting, SAP R/3, Sarbanes-Oxley Act, Microsoft Excel, Forecasting

Education
University of California, Berkeley   2006 — 2008
Bachelors of Science, Business Administration

University of California, Berkeley   2006 — 2008
Bachelors of Science, Environmental Economics & Policy

Santa Monica College   2003 — 2006
Associate in Arts, Business Administration

Terra Fernandez Terra Fernandez Greater Los Angeles Area Details
Terra Fernandez's Initiative Experience November 2014 - Present
Job Associate Director, Content Strategy at Initiative
Industry Entertainment
Experience
Initiative   November 2014 - Present
Initiative   August 2013 - Present
Ensemble Branded Entertainment   August 2012 - August 2013
APA Talent and Literary Agency  November 2008 - August 2012

Skills
Entertainment, Television, Film, Video Production, Film Production, Broadcast, Screenwriting, Video, Script Coverage, Digital Media, Editing, Social Networking, Directing, Social Media, Publicity, Creative Writing, Reality, Producing, New Media, Final Cut Pro, Content Strategy, Post Production, Facebook

Education
San Francisco State University   2004 — 2008
BA, Radio and Television; History

Jaclyn Erazo Jaclyn Erazo Greater New York City Area Details
Jaclyn Erazo's Initiative Experience May 2013 - Present
Job Senior Buyer Local Broadcast at Initiative
Industry Online Media
Experience
Initiative   May 2013 - Present
Initiative Media – Interpublic Group   October 2011 - May 2013
Zenith Media – Publicis Groupe   November 2008 - October 2011
IA Net   October 2005 - September 2008
News 12 Networks  January 2005 - June 2005

Skills
Proficient in Donovan..., Proficient in Media..., Lotus Notes, Outlook, Microsoft Office

Education
Rutgers University-New Brunswick   2001 — 2005
Bachelors, Journalism and Media Studies, Psychology

Jason Bateman-Nadler Jason Bateman-Nadler Greater Los Angeles Area Details
Jason Bateman-Nadler's Initiative Experience April 2013 - November 2014
Job Manager, Digital Marketing at RPA
Industry Marketing and Advertising
Experience
RPA  November 2014 - Present
Initiative   April 2013 - November 2014
RPA  April 2012 - April 2013
Integrated Media Solutions  September 2010 - April 2012
Accessory Power  July 2009 - September 2010
760 Media  July 2008 - October 2008

Skills
SEM, Display Advertising, Media Planning, Affiliate Marketing, E-commerce, Demand Side Platform, Creative Strategy, Social Media Marketing, Digital Strategy, Online Marketing, Marketing, Product Marketing, Strategy, Market Research, Creative Direction, Mobile Marketing, Press Releases, Online Advertising, Media Buying, Integrated Marketing, Digital Media, Digital Marketing

Education
San Diego State University-California State University   2004 — 2008
Media Communications, Marketing

Leisha Bereson Leisha Bereson Greater Los Angeles Area Details
Leisha Bereson's Initiative Experience April 2014 - June 2014
Job Associate Media Director, Digital at MediaCom
Industry Marketing and Advertising
Experience
MediaCom  June 2014 - Present
Initiative   April 2014 - June 2014
Initiative   June 2013 - March 2014
Initiative   April 2012 - May 2013
Initiative   May 2011 - April 2012
Davis Elen Advertising  February 2010 - April 2011
The Phelps Group  September 2009 - December 2009
Katz Global Media   November 2007 - April 2009
American Apparel  September 2007 - April 2009

Skills
Direct Response, Plannning, Analytics, Media Buying, Management, Digital Media, Digital Strategy, Mobile Marketing, Online Video Marketing, Mobile Media, comScore, Digital Marketing, Media Planning, Social Media, Market Research, Marketing, Omniture, PPC, Google Analytics, Online Advertising, Integrated Marketing, Blogging, Interactive Marketing, Email Marketing, Creative Direction, SEM, DoubleClick, Advertising, Social Media Marketing, Herding Cats, Media Strategy, Mobile Advertising, Web Analytics, Facebook, Behavioral Targeting, New Media, Google Adwords, Interactive Advertising, Direct Marketing, Social Media Measurement, MSN AdCenter, Online Marketing, Rich Media, Display Advertising, Ad Serving, Ad Networks, Search Advertising, Content Strategy, CRM, Strategy

Education
San Diego State University-California State University   2004 — 2008
B.A, Media Studies, with a minor in Marketing

Patricia Wollenberg Patricia Wollenberg Chicago, Illinois Details
Patricia Wollenberg's Initiative Experience 1995 - 1998
Job Strategy geek
Industry Marketing and Advertising
Experience
xxx  September 2011 - Present
Walt Disney Parks and Resorts  2005 - 2009
GorillaMedia   2001 - March 2005
Mindshare  2000 - 2001
Starcom MediaVest Group  1998 - 2000
Initiative   1995 - 1998

Skills
Digital Strategy, Integrated Marketing, Digital Media, Digital Marketing, New Media, Mobile Marketing, Media Strategy, Brand Management, Interactive Marketing, Content Strategy, Media Planning, Media Buying, Interactive Advertising, Television, comScore

Education
Loyola University of Chicago - Graduate School of Business   1991 — 1995
M.B.A., Marketing

Virginia Commonwealth University   1985 — 1990
Bachelor of Science (BS), Mass Communications

Roopali Pendse Roopali Pendse Morris Plains, New Jersey Details
Roopali Pendse's Initiative Experience January 2010 - July 2010
Job Occupational Therapist at CarePoint Health System
Industry Medical Practice
Experience
CarePoint Health System  January 2015 - Present
Atlantic Health  April 2014 - July 2014
Barrier Free Living  January 2014 - April 2014
Student Occupational Therapy Association  January 2013 - January 2014
Kessler Institute for Rehabilitation  September 2012 - December 2012
Initiative   January 2010 - July 2010

Skills
Microsoft Office, Photoshop, PowerPoint, Microsoft Word, Microsoft Excel, Social Media, Public Speaking, Cpr Certified, First Aid

Education
Seton Hall University   2011 — 2014
Masters, Occupational Therapy

Rutgers, The State University of New Jersey-New Brunswick   2005 — 2009
B.S., Marketing, Psychology

Justine Dolan Justine Dolan Greater New York City Area Details
Justine Dolan's Initiative Experience January 2009 - December 2010
Job Director at Optimedia
Industry Marketing and Advertising
Experience
Optimedia  December 2012 - Present
Optimedia  December 2010 - March 2012
Initiative   January 2009 - December 2010
Initiative   November 2007 - January 2009
Sapient  2006 - 2007
RMG Connect  2006 - 2006
Hill Holliday  2004 - 2006
Conair Corporation  2002 - 2004

Skills
Digital Media, Digital Strategy, Mobile Marketing, Integrated Marketing, Mobile Advertising, Digital Marketing, Interactive Advertising, DoubleClick, E-commerce, Search Advertising, Online Advertising, Content Strategy, Media Buying, Interactive Marketing, Lead Generation, Media Strategy, SEM, PPC, New Media, Advertising Sales, Media Planning, Web Analytics

Education
Roger Williams University   1998 — 2002
BA, Marketing Communications

Roger Williams University   1998 — 2002
Bachelor's degree, Communication and Media Studies

Thomas Coons Thomas Coons Greater New York City Area Details
Thomas Coons's Initiative Experience June 2005 - August 2009
Job Accounting Professional
Industry Accounting
Experience
Initiative   June 2005 - August 2009
Interpublic Group  June 2004 - June 2005

Education
Rochester Institute of Technology   1995 — 2003
BS, Accounting

Arielle Cohen Arielle Cohen Greater Los Angeles Area Details
Arielle Cohen's Initiative Experience March 2015 - Present
Job Sr. Strategist at Initiative
Industry Marketing and Advertising
Experience
Initiative   March 2015 - Present
Initiative   May 2013 - March 2015
Initiative   October 2012 - August 2013
Initiative   February 2012 - October 2012
PIC Media Group   February 2011 - November 2011
Spartan Daily  August 2010 - December 2010
NBC Universal  January 2010 - August 2010

Skills
Advertising, Media Buying, Media Planning, Sales, Social Media Marketing, Facebook, Integrated Marketing, PowerPoint, Social Media, Marketing Communications, Online Advertising, Kantar, Microsoft Office, Account Management, Social Networking, Marketing, Event Management, Marketing Strategy, IMS Clear Decisions, Media Bank, Microsoft Excel, Microsoft Word, Outdoor Advertising, SQAD, MarketMate, Matrix, Simmons OneView, Improve, Twitter, Strategy, Digital Media, Advertising Sales, MediaBank

Education
San Jose State University   2006 — 2010
BS, Advertising

Montclair College Prep High School   2002 — 2006

Heather Bacci Heather Bacci Greater New York City Area Details
Heather Bacci's Initiative Experience May 2011 - February 2012
Job Project Manager at NBCUniversal's Oxygen
Industry Marketing and Advertising
Experience
Oxygen Media NBCUniversal, Inc.   April 2014 - Present
Creative Marketing Alliance  October 2013 - April 2014
Creative Marketing Alliance  May 2012 - October 2013
Initiative   May 2011 - February 2012
Yale University - University Properties   June 2010 - June 2011
WTNH News 8  November 2010 - February 2011
ABC TelevisionGre   August 2009 - August 2009
ABC Television  May 2009 - August 2009

Skills
Adobe Creative Suite, Wordpress, Microsoft Office, Social Media, Facebook, Public Relations, Social Media Marketing, Account Management, Marketing, Client Liaison, Marketing Strategy, Marketing Management, Marketing Communications, Final Cut Pro, Video Production, Advertising, Websites, Brochures, Media Planning, Project Management, Integrated Marketing, WordPress, Online Advertising, Media Relations, Event Management, Editing, Email Marketing, Social Networking, SEO, Online Marketing, Copywriting, Blogging, Digital Media

Education
Quinnipiac University   2010 — 2011
M.S, Interactive Media, 3.9 GPA

Quinnipiac University   2006 — 2010
B.A, Public Relations

Richmond, The American International University in London   2009 — 2009

South Brunswick High School   2002 — 2006

Melissa Burzichelli Melissa Burzichelli Greater New York City Area Details
Melissa Burzichelli's Initiative Experience November 2014 - Present
Job Senior Specialist, Ad Operations at Initiative
Industry Marketing and Advertising
Experience
Initiative   November 2014 - Present
Initiative   February 2014 - November 2014
Initiative   October 2013 - February 2014
Doremus  March 2013 - October 2013
Doremus  May 2011 - March 2013
AT&T Mobility  July 2010 - January 2011
Rutgers University  January 2010 - May 2010
Rutgers University  September 2009 - December 2009

Skills
Integrated Marketing, Digital Media, Digital Strategy, Media Planning, Digital Marketing, Advertising, Media Buying, Online Advertising, Facebook, Marketing Communications, DoubleClick, Interactive Marketing, Google Adwords, Analytics, B2B

Education
Rutgers University-New Brunswick   2006 — 2010
Bachleors, Communication

J Zee J Zee San Francisco Bay Area Details
J Zee's Initiative Experience October 2005 - December 2007
Job Assistant Director of Operations Undergraduate Admissions at Saint Mary's College
Industry Education Management
Experience
Saint Mary's College  November 2014 - Present
WestEd  August 2013 - October 2014
Teachscape  October 2010 - August 2013
Ashford University  January 2008 - August 2010
Initiative   October 2005 - December 2007
Cox Media  July 2003 - September 2005

Skills
Research, Marketing Strategy, Microsoft Excel, Social Media, Salesforce.com, Account Management, Lead Generation, Social Media Marketing, Event Planning, Creative Writing, Microsoft Office, Photoshop, Marketing Communications, Advertising, Social Networking, Public Relations, Email Marketing, Marketing, Editing, Strategic Planning, Sales, Fundraising

Education
Saint Mary's College of California   2011 — 2013
M.A., Leadership/Administration

University of California, Davis   1998 — 2002
B.A., English Literature

Crowden School

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